posture · 1.6 posture

Consumer

Score 37.2 / 100 1345 providers +16 via APIs 20 APIs Search apis.io →

Variants seen in the corpus: B2CD2CConsumer

Providers using this tag (1345)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Strong 4 Solid coverage with minor gaps

Commerce LayerHeadless CommerceComposable CommerceAPI-FirstE-Commerce3 APIs65.1 SwellCommerceHeadless CommerceAPI-First2 APIs63.6 RockbotCompanyMusicDigital Signage1 API57.6 SoldoCompanyFintechFinancial Services1 API54.3

Developing 30 Usable, with meaningful gaps to close

OpusClipCompanyVideoArtificial Intelligence1 API54.0 HangCompanyLoyaltyRewards1 API53.3 AvitoCompanyClassifiedsMarketplace25 APIs53.0 WallapopCompanyMarketplaceE-Commerce3 APIs52.9 PicsartCompanyImageImage Processing4 APIs52.4 LightricksCompanyArtificial IntelligenceGenerative AI2 APIs51.8 MatterCompanyReadingRead Later1 API51.1 SmartNewsCompanyNewsAdvertising1 API51.0 ViewsMeetSocialGamesPersonality AssessmentSurveys & Polls2 APIs50.6 FireworkCompanyVideo CommerceShoppable Video1 API49.5 TruecallerCompanyCaller IDPhone Verification4 APIs49.3 OpalCompanyMarketingContent Planning6 APIs49.2 BeyondCompanyTravelHospitality1 API47.0 Horizon Blockchain GamesCompanyBlockchainWeb37 APIs46.0 BeeperCompanyMessagingChat1 API45.8 Vox MediaCompanyMediaPublishing1 API45.6 Mammoth MediaCompanyCryptocurrencyTrading1 API45.1 MileIQCompanyMileage TrackingExpense Management1 API45.1 SnackMagicCompanyGiftingRewards1 API45.1 BlueshiftlabsCompanyArtificial IntelligenceMarketingCustomer Engagement12 APIs44.7 SAP Commerce CloudB2BCommerceCustomer Experience5 APIs44.0 StreamElementsCompanyLive StreamingCreator Economy1 API43.8 SpreadshirtCompanyPrint on DemandE-Commerce1 API43.4 VendureCommerceHeadless CommerceE-CommerceGraphQL3 APIs42.4 MyFitnessPalCompanyHealth and FitnessNutrition1 API42.3 ExtendCompanyProduct ProtectionExtended Warranty1 API40.5 CheckmateCompanyCommerceE-Commerce1 API40.3 MODIVOCompanyFashionE-Commerce4 APIs40.3 VSCOCompanyPhotographyPhoto Editing1 API40.3 Unrivaled BasketballCompanyBasketballSports1 API39.3

Thin 50 Limited public surface area

IndiegogoCompanyCrowdfundingFundraising1 API39.0 SplitwiseCompanyExpense ManagementPersonal Finance1 API38.8 Kitchen StoriesCompanyFood and BeverageRecipesCooking1 API38.2 Thrive GlobalCompanyWellnessWellbeing1 API38.0 PublicCompanyInvestingBrokerage1 API36.5 AckoCompanyInsuranceInsurtech1 API35.9 MedigoCompanyHealthcareInsurance1 API35.8 FlipkartCompanyE-CommerceMarketplace1 API35.6 PoyntCompanyPaymentsPoint-of-Sale1 API35.4 BrickworkCompanyRetailOmnichannel1 API34.8 Hilbert's AICompanyArtificial IntelligenceGrowthAnalytics1 API34.8 OpenWebCompanyCommunityComments1 API34.7 AffirmFintechBuy Now Pay LaterLendingPayments5 APIs34.6 craftCompanyProductivityNotes2 APIs34.5 SantéVetInsuranceInsurtechPet InsuranceVeterinary4 APIs34.5 AnimotoCompanyVideoVideo Creation1 API34.4 GroupMeCompanyMessagingChat1 API34.2 CreedCompanyFaithReligionChristianity1 API33.8 Electronic ArtsGamingVideo GamesEntertainment3 APIs33.6 AttestArtificial IntelligenceConsumer InsightsMarket Research2 APIs33.1 FeverCompanyLive EntertainmentEvent1 API33.1 SHEINCompanyE-CommerceRetail1 API32.7 DovetailCompanyCustomer ResearchUser Research1 API32.5 IbottaCompanyCashbackRewards2 APIs32.0 SmashggCompanyEsportsGaming1 API31.3 Hotel TonightCompanyTravelHotels1 API31.2 SonosCompanyAudioMusic1 API30.8 DesmosCompanyEducationMathematics1 API30.7 DespegarCompanyTravelHotels6 APIs30.7 ArlettieCompanyRetailE-Commerce2 APIs30.6 Funding CircleCompanyLendingSmall Business1 API30.2 KuaishouCompanySocialVideo3 APIs30.0 TradingViewCompanyChartsCharting Library2 APIs30.0 VenmoCompanyPaymentsFintech29.8 NeweggCompanyE-CommerceMarketplace1 API29.7 StampedCompanyReviewsRatings2 APIs29.7 FINESSECompanyRetailE-CommerceFashion2 APIs29.5 MALK OrganicsCompanyRetailE-Commerce1 API29.1 Paperless PostCompanyInvitationsEventGreeting Cards1 API28.5 SleeperCompanyFantasy SportsSportsFantasy Football1 API28.5 AmieCompanyCalendarProductivity28.4 KnewtonCompanyEducationEdTech1 API28.2 FyndiqCompanyMarketplaceE-Commerce1 API27.9 MixerBoxCompanyArtificial IntelligenceChatGPT Plugins12 APIs27.7 My Real TripCompanyTravelTourism1 API27.2 FootwayCompanyE-CommerceMarketplace1 API26.8 OFX (OzForex)CompanyMoney TransferForeign Exchange1 API26.7 Pair EyewearCompanyEyewearE-Commerce1 API26.5 SideQuestCompanyVirtual RealityVR1 API26.3 The PicklrCompanySportsPickleballFitness1 API26.3

Emerging 388 Early or largely undocumented

Minimal 860 Almost no public developer surface

Unrated 13 Not yet scored

AzarusCompanyGamingEsports Betty LabsCompanyLive AudioSocial AudioSports BillGuardCompanyPersonal FinanceFraud Prevention BloomThatCompanyFlower DeliveryGiftingE-Commerce Crews By Core *CompanyConstructionConstruction Technology Honest Food CompanyCompanyFood DeliveryCloud Kitchen JoyrideCompanyAudioMobile Locker Room *CompanyLive AudioSocial LuckypaiCompanyE-CommerceRetailHome Shopping MiloCompany PonchoCompanyWeatherChatbotsMessaging Seventh SparkCompanyMobileFaithChurch WithinCompanyVirtual RealityVRFitness

APIs with this tag (20)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Exemplar 2 Complete, well-documented, and agent-ready

Azure AD B2C APIBusiness-to-consumer identity management solution.82.8 Confluent Kafka REST APIThe Kafka REST API (Confluent REST Proxy in self-managed deployments, Kafka REST in Cloud) provides HTTP ac...77.3

Strong 3 Solid coverage with minor gaps

Microsoft Entra External ID APIAPI for managing customer and partner identity and access management.58.5 M-Pesa (Safaricom Daraja) B2C APIThe B2C API from M-Pesa (Safaricom Daraja) — 1 operation(s) for b2c.55.7 Cloudflare Queues Consumer APIOperations for managing queue consumers (Worker push or HTTP pull)55.0

Developing 1 Usable, with meaningful gaps to close

Yahoo Fantasy Sports APIThe Fantasy Sports APIs provide URIs used to access fantasy sports data, supporting retrieval of Fantasy Fo...42.9

Thin 9 Limited public surface area

Anywhere Consumer Journey APITrack a consumer's real estate transaction end to end, giving buyers visibility into the closing process wi...38.9 Bird Mobile App Backend (Unofficial)The undocumented mobile-app backend that powers the Bird iOS and Android consumer apps. Hosts include api.b...38.2 Hilbert's Program APIThe backend API of the Hilbert growth-infrastructure application. Its OpenAPI 3.0.0 document is published u...34.8 IBM API Connect Consumer APIThe IBM API Connect Consumer API provides programmatic access to the developer portal capabilities, allowin...34.6 Kimi Assistant (kimi.com)Consumer-facing AI assistant at kimi.com (also kimi.ai) powered by the Kimi models. Supports long-document ...34.2 Granola Desktop & Mobile AppConsumer desktop app (macOS / Windows) and iPhone app that records meeting audio locally, enhances notes wi...33.2 Delhivery One B2C Shipping APISelf-service B2C shipping APIs exposed through the Delhivery One developer portal: pincode serviceability, ...30.6 Strimzi Consumer APIEndpoints for managing consumer groups and consuming messages from Kafka topics via HTTP long-polling.28.6 Kafka Consumer APIAPI for subscribing to topics and processing streams of records.28.0

Emerging 3 Early or largely undocumented

Autotrader Search APIProvides filtered and sorted access to consumer vehicle adverts on the Autotrader marketplace. Enables part...20.1 Mindtrip Web ApplicationConsumer-facing web application for conversational AI trip planning, itinerary building, collaboration, and...20.1 Sally Beauty Supply EcommerceSally Beauty Supply's digital commerce platform powered by Salesforce Commerce Cloud, providing product cat...12.0

Minimal 2 Almost no public developer surface

PNC Direct-to-Debit-Card (Push-to-Card) APIDirect-to-Debit-Card (DTD) API from PNC providing an efficient option for business-to-consumer (B2C) fund d...10.6 Equinox+Consumer streaming fitness app delivering live and on-demand classes across SoulCycle, Pure Yoga, Precision...7.7

Companies reaching this through an API (16)

These companies publish an API, specification or operation carrying “Consumer” but do not classify their business under it. Listed unranked and kept out of the count above, because one tagged operation is not a statement about what a company does.

Anywhere Real Estate Apache Kafka Autotrader Bird Cloudflare Queues Confluent | the Data Streaming Platform Delhivery Granola IBM API Connect Kimi (Moonshot AI) M-Pesa (Safaricom Daraja) Microsoft Entra Microsoft Entra ID (formerly Azure AD) PNC Strimzi Yahoo

Score breakdown

Frequency

74.1

log-scaled weighted occurrences

Breadth

7.9

spread across providers

Quality lift

24.8

mean composite of providers using it

Cohesion

78.4

strength of nearest seed neighbor

Where this tag sits

1345 providers carry this tag directly, and 1346 counting the 1 narrower tag below — 1 more to reach.

Meal Kit 13 providers

Where this tag comes from

Provider tag1345

Api tag20

Openapi tag3

Openapi op tag13

Cohort brief

Auto-generated

The 1127 providers in the APIs.io catalog tagged Consumer, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers

1127

of 1345 on the roster

Mean Kin Score

11.4

-11.5 vs catalog 22.9

Mean Agent Readiness

-8.9 vs catalog 11.9

Spread

0–65.1

median 10.2 · σ 9.6

How the 1127 split by band

Exemplar 0Strong 4Developing 30Thin 50Emerging 383Minimal 660

Facet averages, against the whole catalog

Facet	This cohort	Catalog	Difference	Scored
Contract Governance	1.5	6.3	-4.8	1127
Discoverability	51	58.1	-7.1	1127
Access Clarity	18.3	26.5	-8.2	1127
Operational Transparency	3.3	13.7	-10.4	1127
Developer Ergonomics	8.7	23.2	-14.5	1127
Contract Quality	2.7	17.6	-14.9	1127

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes

Artifact	This cohort	Catalog	Difference
MCP server (any)	9%	14%	-5
MCP server (first-party)	5%	12%	-7
Agent Skills	0%	0%	0
OAuth scopes	6%	11%	-5
Security	98%	98%	0
Arazzo workflows	0%	2%	-2
Governance rules	1%	14%	-13

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score

1 Commerce Layer 65.1
2 Swell 63.6
3 Rockbot 57.6
4 Soldo 54.3
5 OpusClip 54
6 Hang 53.3
7 Avito 53
8 Wallapop 52.9
9 Picsart 52.4
10 Lightricks 51.8

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for tags

7 MCP tools reach this

find_tagsBrowse and filter every tag in the catalog.
get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
resolveTurn a domain, URL or GitHub org into the provider it belongs to.
find_cohortsEvery scored population of providers in the catalog.

All 92 tools →

Call it yourself

curl for this page

This tag

curl "https://apis.io/api/v1/tags/consumer"

All tags

curl "https://apis.io/api/v1/tags?limit=25"

As a scored cohort

curl "https://apis.io/api/v1/cohorts/tag/consumer"

The distribution (Pro)

curl "https://apis.io/api/v1/cohorts/tag/consumer/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

Discovery needs no key. Ratings and market analysis are Pro.

Get an API key

Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.