Fashion, Inc. (Fab.com)

Fashion, Inc. was the legal entity behind Fab.com, the design-focused e-commerce and flash-sale marketplace founded in 2010 by Jason Goldberg and Bradford Shellhammer after pivoting from the Fabulis social network. Fab raised roughly $150M across rounds led by Menlo Ventures, Andreessen Horowitz and Atomico, listed Battery Ventures among its backers, and passed ten million members by December 2012 before layoffs and a collapse in growth. PCH International acquired Fab's digital assets in March 2015; the site was later repositioned around health and fitness goods and went offline in December 2022. The company is defunct and operated no public developer program or API. The fab.com domain is today registered to Epic Games, Inc. and serves Epic's unrelated Fab digital-asset marketplace, so nothing currently published at that host belongs to this company.

Fashion, Inc. (Fab.com) is profiled on the APIs.io network. Tagged areas include Company, E-Commerce, Retail, Design, and Consumer.

6.8/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyE-CommerceRetailDesignConsumerMarketplaceDefunct

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 6.8/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/fashion: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Source (apis.yml)

apis.yml Raw ↑
aid: fashion
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/fashion.png
name: Fashion, Inc. (Fab.com)
description: Fashion, Inc. was the legal entity behind Fab.com, the design-focused e-commerce and flash-sale marketplace founded
  in 2010 by Jason Goldberg and Bradford Shellhammer after pivoting from the Fabulis social network. Fab raised roughly $150M
  across rounds led by Menlo Ventures, Andreessen Horowitz and Atomico, listed Battery Ventures among its backers, and passed
  ten million members by December 2012 before layoffs and a collapse in growth. PCH International acquired Fab's digital assets
  in March 2015; the site was later repositioned around health and fitness goods and went offline in December 2022. The company
  is defunct and operated no public developer program or API. The fab.com domain is today registered to Epic Games, Inc. and
  serves Epic's unrelated Fab digital-asset marketplace, so nothing currently published at that host belongs to this company.
url: https://raw.githubusercontent.com/api-evangelist/fashion/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- battery-ventures
x-tier: stub
x-tier-reason: defunct-no-api-surface
x-status: defunct
x-defunct-date: 2022-12
x-acquired-by: PCH International
x-acquired-date: 2015-03
x-domain-reassigned: fab.com is registered to Epic Games, Inc. (MarkMonitor) and is not operated by this company; content
  served there must not be attributed to it
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- E-Commerce
- Retail
- Design
- Consumer
- Marketplace
- Defunct
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-20'
  status: nochange
  artifacts_added: 0
  pass: local-v1