Halara website screenshot

Halara

Halara is a direct-to-consumer athleisure and activewear fashion brand for women, best known for its versatile Active Dress and its Halara Flex fabric technology. Its Shopify-based online store sells exercise dresses, leggings, tennis skirts, joggers, pants, sports bras, loungewear, sweaters, and denim under the tagline "Athleisure for 365 Versions of You." Halara runs a mobile shopping app and a customer loyalty program (The Halara Circle), and is backed by Hongshan (formerly Sequoia Capital China). Halara publishes no public developer API; this API Evangelist profile captures the company's public web, brand, and policy properties for network discovery.

Halara is profiled on the APIs.io network. Tagged areas include Company, Consumer, Retail, E-Commerce, and Fashion.

Halara’s developer surface includes support, engineering blog, and 14 more developer resources.

11.1/100 emerging ▬ flat Agent 0/100 human only Front door AI 1/6 silent saas Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0
0 APIs
CompanyConsumerRetailE-CommerceFashionApparelActivewearAthleisureDirect to ConsumerShopify

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/halara: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Halara Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Access & Security 1

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 5

The organization behind the API

Other 6

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: halara
name: Halara
description: Halara is a direct-to-consumer athleisure and activewear fashion brand for women, best known for its versatile
  Active Dress and its Halara Flex fabric technology. Its Shopify-based online store sells exercise dresses, leggings, tennis
  skirts, joggers, pants, sports bras, loungewear, sweaters, and denim under the tagline "Athleisure for 365 Versions of You."
  Halara runs a mobile shopping app and a customer loyalty program (The Halara Circle), and is backed by Hongshan (formerly
  Sequoia Capital China). Halara publishes no public developer API; this API Evangelist profile captures the company's public
  web, brand, and policy properties for network discovery.
url: https://raw.githubusercontent.com/api-evangelist/halara/refs/heads/main/apis.yml
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://mpir.halarastatic.com/upload/online/59/13/22/06/22/_7756834691-750x.jpg
x-type: company
x-source: vc-portfolio
x-backed-by:
- hongshan
x-tier: stub
x-tier-reason: portfolio-lead
x-has-public-api: false
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Consumer
- Retail
- E-Commerce
- Fashion
- Apparel
- Activewear
- Athleisure
- Direct to Consumer
- Shopify
tags_raw:
- Company
- Consumer
- Retail
- Ecommerce
- Fashion
- Apparel
- Activewear
- Athleisure
- Direct-to-Consumer
- Shopify
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/halara-domain-security.yml
- type: Website
  url: https://www.halara.com
- type: About
  url: https://www.halara.com/pages/aboutus
- type: Support
  url: https://www.halara.com/pages/faq
- type: Blog
  url: https://www.halara.com/blog/
- type: TermsOfService
  url: https://www.halara.com/pages/terms-of-service
- type: PrivacyPolicy
  url: https://www.halara.com/pages/privacy-policy
- type: Login
  url: https://www.halara.com/account/login
- type: ShippingPolicy
  url: https://www.halara.com/pages/shipping-customs
- type: ReturnPolicy
  url: https://www.halara.com/pages/return-exchange
- type: CookiePolicy
  url: https://www.halara.com/pages/cookie-policy
- type: Accessibility
  url: https://www.halara.com/pages/accessibilityStatement
- type: Sustainability
  url: https://www.halara.com/pages/sustainability
- type: Careers
  url: https://www.halara.com/pages/career
- type: Press
  url: https://www.halara.com/pages/pressNews
- type: MobileApp
  url: https://apps.apple.com/us/app/halara/id1545920983
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence

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