Blueshiftlabs

Blueshiftlabs (Blueshift) is an AI‑powered customer engagement platform that helps mid‑market B2C teams unify customer data, automate cross‑channel marketing, and leverage predictive AI for personalized campaigns. The platform offers email, SMS, push, in‑app, paid media, and website content messaging, along with advanced audience segmentation, profile unification, and AI‑driven insights. Founded to provide a flexible alternative to Braze and Iterable, Blueshift serves retailers, financial services, healthcare, and other industries, delivering tools for journey orchestration, AI agents, and real‑time personalization.

Blueshiftlabs publishes 12 APIs on the APIs.io network, including Blueshiftlabs API, Campaigns API, Campaigns.json API, and 9 more. Tagged areas include Company, Artificial Intelligence, Marketing, Customer Engagement, and Consumer.

The Blueshiftlabs catalog on APIs.io includes 1 event-driven AsyncAPI specification, 1 JSON-LD context, and 1 Spectral governance ruleset.

Blueshiftlabs’ developer surface includes support, pricing, engineering blog, API reference, getting-started guide, documentation, and 19 more developer resources.

44.7/100 developing Agent 37/100 agent ready Full breakdown ↓
scored 2026-10-04 · rubric v0.23.0
12 APIs
CompanyArtificial IntelligenceMarketingCustomer EngagementConsumer

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-10-04 · rubric v0.23.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.
The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/blueshiftlabs: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 12

Individual APIs this provider publishes, each with its own machine-readable definition.

Blueshiftlabs Blueshiftlabs API

The Blueshiftlabs API API from Blueshiftlabs — 1 operation(s) for blueshiftlabs api.

Blueshiftlabs Campaigns API

The Campaigns API from Blueshiftlabs — 1 operation(s) for campaigns.

Blueshiftlabs Campaigns.json API

The Campaigns.json API from Blueshiftlabs — 1 operation(s) for campaigns.json.

Blueshiftlabs Custom User Lists API

The Custom User Lists API from Blueshiftlabs — 1 operation(s) for custom user lists.

Blueshiftlabs Customer Group API

The Customer Group API from Blueshiftlabs — 2 operation(s) for customer group.

Blueshiftlabs Customers API

The Customers API from Blueshiftlabs — 1 operation(s) for customers.

Blueshiftlabs Emails API

The Emails API from Blueshiftlabs — 2 operation(s) for emails.

Blueshiftlabs Event API

The Event API from Blueshiftlabs — 2 operation(s) for event.

Blueshiftlabs Interests API

The Interests API from Blueshiftlabs — 1 operation(s) for interests.

Blueshiftlabs List API

The List API from Blueshiftlabs — 1 operation(s) for list.

Blueshiftlabs Live Activity API

The Live Activity API from Blueshiftlabs — 1 operation(s) for live activity.

Blueshiftlabs Live API

The Live API from Blueshiftlabs — 1 operation(s) for live.

Scroll for all 12

Pricing Plans 1

Published pricing tiers and plan structures.

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Blueshiftlabs Context

19 classes · 72 properties

JSON-LD

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

Blueshiftlabs API Rules

12 rules · 9 errors 1 warnings 2 info

SPECTRAL

JSON Schema 6

Standalone JSON Schema definitions for this provider's data models.

GetApiV2CampaignsJsonResponse

15 properties

JSON SCHEMA

PostApiV1EventSummaryJsonResponse

5 properties

JSON SCHEMA

PostApiV1InterestsAlertRequest

4 properties

JSON SCHEMA

PostApiV1V1IdRequest

1 properties

JSON SCHEMA

PostLiveResponse

4 properties

JSON SCHEMA

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Blueshiftlabs Domain Security

TLSv1.3 · DMARC

SECURITY

Blueshiftlabs Trust Center

SOC 2, ISO 27001, HIPAA, GDPR

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 2

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Access & Security 5

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Other 2

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: blueshiftlabs
name: Blueshiftlabs
image: https://blueshift.com/wp-content/uploads/2025/10/web-featured-image.webp
description: Blueshiftlabs (Blueshift) is an AI‑powered customer engagement platform that helps mid‑market B2C teams unify
  customer data, automate cross‑channel marketing, and leverage predictive AI for personalized campaigns. The platform offers
  email, SMS, push, in‑app, paid media, and website content messaging, along with advanced audience segmentation, profile
  unification, and AI‑driven insights. Founded to provide a flexible alternative to Braze and Iterable, Blueshift serves retailers,
  financial services, healthcare, and other industries, delivering tools for journey orchestration, AI agents, and real‑time
  personalization.
url: https://raw.githubusercontent.com/api-evangelist/blueshiftlabs/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
x-tier: profiled
x-tier-reason: enrichment pass 2026-09-29 (modular-v1; was harvest)
specificationVersion: '0.20'
created: '2026-09-29'
modified: '2026-09-29'
x-docs-platform: readme
x-docs-platform-confidence: high
x-docs-platform-checked: 2026-10-04
tags:
- Company
- Artificial Intelligence
- Marketing
- Customer Engagement
- Consumer
tags_raw:
- Company
- AI
- Marketing
- Customer-Engagement
- B2C
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Plans
  url: plans/blueshiftlabs-plans-pricing.yml
- type: Spectral
  url: rules/blueshiftlabs-rules.yml
- type: JSONLD
  url: json-ld/blueshiftlabs-context.jsonld
- type: Vocabulary
  url: vocabulary/blueshiftlabs-vocabulary.yml
- type: Webhooks
  url: asyncapi/blueshiftlabs-webhooks.yml
- type: DataModel
  url: data-model/blueshiftlabs-data-model.yml
- type: Compliance
  url: https://trust.blueshift.com/
- type: Conformance
  url: conformance/blueshiftlabs-conformance.yml
- type: LLMsTxt
  url: llms/blueshiftlabs-llms.txt
- type: SecurityTxt
  url: well-known/blueshiftlabs-status-security.txt
- type: WellKnown
  url: well-known/blueshiftlabs-well-known.yml
- type: Hosts
  url: hosts/blueshiftlabs-hosts.yml
- type: Vendors
  url: vendors/blueshiftlabs-vendors.yml
- type: Support
  url: https://help.blueshift.com/hc/en-us
- type: StatusPage
  url: https://status.blueshift.com/
- type: Security
  url: https://blueshift.com/security/
- type: PrivacyPolicy
  url: https://blueshift.com/privacy_policy
- type: Pricing
  url: https://blueshift.com/pricing-summary/
- type: Blog
  url: https://blueshift.com/blog/
- type: APIReference
  url: https://developer.blueshift.com/reference
- type: GettingStarted
  url: https://developer.blueshift.com/docs/setup-blueshifts-android-sdk
- type: Documentation
  url: https://developer.blueshift.com/
- type: TrustCenter
  url: security/blueshiftlabs-trust-center.yml
- type: DomainSecurity
  url: security/blueshiftlabs-domain-security.yml
- type: Website
  url: https://blueshift.com
apis:
- aid: blueshiftlabs:blueshiftlabs-blueshiftlabs-api-api
  name: Blueshiftlabs Blueshiftlabs API
  description: The Blueshiftlabs API API from Blueshiftlabs — 1 operation(s) for blueshiftlabs api.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Blueshiftlabs API
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-blueshiftlabs-api-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-campaigns-api
  name: Blueshiftlabs Campaigns API
  description: The Campaigns API from Blueshiftlabs — 1 operation(s) for campaigns.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Campaigns
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-campaigns-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-campaigns-json-api
  name: Blueshiftlabs Campaigns.json API
  description: The Campaigns.json API from Blueshiftlabs — 1 operation(s) for campaigns.json.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Campaigns.json
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-campaigns-json-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-custom-user-lists-api
  name: Blueshiftlabs Custom User Lists API
  description: The Custom User Lists API from Blueshiftlabs — 1 operation(s) for custom user lists.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Custom User Lists
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-custom-user-lists-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-customer-group-api
  name: Blueshiftlabs Customer Group API
  description: The Customer Group API from Blueshiftlabs — 2 operation(s) for customer group.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Customer Group
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-customer-group-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-customers-api
  name: Blueshiftlabs Customers API
  description: The Customers API from Blueshiftlabs — 1 operation(s) for customers.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Customers
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-customers-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-emails-api
  name: Blueshiftlabs Emails API
  description: The Emails API from Blueshiftlabs — 2 operation(s) for emails.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Email
  tags_raw:
  - Emails
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-emails-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-event-api
  name: Blueshiftlabs Event API
  description: The Event API from Blueshiftlabs — 2 operation(s) for event.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Event
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-event-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-interests-api
  name: Blueshiftlabs Interests API
  description: The Interests API from Blueshiftlabs — 1 operation(s) for interests.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Interests
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-interests-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-list-api
  name: Blueshiftlabs List API
  description: The List API from Blueshiftlabs — 1 operation(s) for list.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - List
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-list-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-live-activity-api
  name: Blueshiftlabs Live Activity API
  description: The Live Activity API from Blueshiftlabs — 1 operation(s) for live activity.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Live Activity
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-live-activity-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
- aid: blueshiftlabs:blueshiftlabs-live-api
  name: Blueshiftlabs Live API
  description: The Live API from Blueshiftlabs — 1 operation(s) for live.
  humanURL: https://developer.blueshift.com/reference/post_live.md
  baseURL: https://api.getblueshift.com
  tags:
  - Live
  properties:
  - type: OpenAPI
    url: openapi/blueshiftlabs-live-api-openapi.yml
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-event-summary-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-live-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-v1-id-request-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v2-campaigns-json-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-get-api-v1-custom-user-lists-id-customuserlistid-response-schema.json
  - type: JSONSchema
    url: json-schema/blueshiftlabs-post-api-v1-interests-alert-request-schema.json
x-coverage:
  state: unreadable
  reason: no-machine-readable-spec
  detail: No OpenAPI, GraphQL, AsyncAPI, gRPC, or WSDL contracts were found on the public website or API hosts.
  evidence:
  - url: https://blueshift.com
    status: 200
  checked: '2026-09-29'
x-enrichment:
  date: '2026-09-29'
  status: enriched
  artifacts_added: 29
  pass: modular-v1
  engine: identity=local,contract=local,surfaces=local,docs=local,regulatory=local

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