FirstCry

FirstCry (operated by Brainbees Solutions Ltd) is India's largest omnichannel retailer of baby, kids, and maternity products, founded in 2010 by Supam Maheshwari and Amitava Saha and headquartered in Pune, India. It sells apparel, footwear, toys, diapers, feeding and nursery gear, and personal-care products across its website, mobile apps, and a large network of physical stores, alongside in-house brands such as BabyHug. The company is backed by SoftBank Vision Fund and listed publicly on the NSE and BSE in 2024. FirstCry publishes no public developer API or developer portal; this profile captures the company's public web, policy, and security-disclosure surface for the API Evangelist network.

FirstCry is profiled on the APIs.io network. Tagged areas include Company, Consumer, Retail, E-Commerce, and Baby.

FirstCry’s developer surface includes support and 7 more developer resources.

13.2/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyConsumerRetailE-CommerceBabyKidsMaternityOmnichannelIndia

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 13.2/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.9 / 20
Commercial Clarity 4.2 / 20
Operational Transparency 1.4 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/firstcry: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Firstcry Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Firstcry Vulnerability Disclosure

contact published

SECURITY

Resources

Access & Security 3

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 1

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: firstcry
name: FirstCry
description: FirstCry (operated by Brainbees Solutions Ltd) is India's largest omnichannel retailer of baby, kids, and maternity
  products, founded in 2010 by Supam Maheshwari and Amitava Saha and headquartered in Pune, India. It sells apparel, footwear,
  toys, diapers, feeding and nursery gear, and personal-care products across its website, mobile apps, and a large network
  of physical stores, alongside in-house brands such as BabyHug. The company is backed by SoftBank Vision Fund and listed
  publicly on the NSE and BSE in 2024. FirstCry publishes no public developer API or developer portal; this profile captures
  the company's public web, policy, and security-disclosure surface for the API Evangelist network.
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://cdn.fcglcdn.com/brainbees/images/n/fc_logo.png
url: https://raw.githubusercontent.com/api-evangelist/firstcry/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- softbank-vision-fund
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Consumer
- Retail
- E-Commerce
- Baby
- Kids
- Maternity
- Omnichannel
- India
apis: []
common:
- type: Website
  url: https://www.firstcry.com/
- type: Support
  url: https://www.firstcry.com/faq
- type: Support
  name: Contact Us
  url: https://www.firstcry.com/contactus
- type: PrivacyPolicy
  url: https://www.firstcry.com/privacypolicy
- type: TermsOfService
  url: https://www.firstcry.com/termsofuse
- type: Security
  url: https://www.firstcry.com/policy/responsible-vulnerability-disclosure
- type: DomainSecurity
  url: security/firstcry-domain-security.yml
- type: VulnerabilityDisclosure
  url: security/firstcry-vulnerability-disclosure.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence