Opal

aid: opal
name: Opal
description: 'Opal is a marketing planning and content calendar platform that gives marketing teams a single visual workspace
  to plan campaigns, build editorial and content calendars, manage creative workflows and approvals, and connect strategy
  to execution across channels and markets. It is used by enterprise brands such as Target, Starbucks, GM, and SAP, and pairs
  a unified planning calendar with a "Gem" AI co-pilot plus prebuilt integrations to Slack, Jira, Asana, Wrike, Workfront,
  Sprinklr, Khoros, Frame.io, Sprout Social, Formstack and Zapier. Opal does ship a real REST API: three OpenAPI 3.0 definitions
  — v2, v3 and an internal-facing Asgard BFF service — are served publicly from login.ouropal.com and cover stories, moments,
  content, boards, board objects, assets, asset references, labels, stamps, workflows, custom fields, presentations, rich-text
  documents and Gem chats. The v2 and v3 surfaces are JSON:API-compliant and authenticate with OAuth 2.0 authorization code
  (plus a client-credentials onboarding flow and a deprecated Session-Token header). The documentation is public, but API
  credentials are gated: Opal states access requires an active account or an NDA plus approval from Opal leadership, and OAuth
  client registration is a manual process handled by its integrations team.'
url: https://raw.githubusercontent.com/api-evangelist/opal/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- accel
- battery-ventures
- speedinvest
x-tier: enriched
x-tier-reason: public-openapi-harvested
accessModel:
  pricing: quote
  onboarding: sales-gate
  trial: false
  try_now: false
  public: false
  label: Contact sales
  confidence: medium
  source:
  - https://workwithopal.com/pricing/
  - https://help.workwithopal.com/article/17imdltzi1-opal-api
  generated: '2026-08-13'
  method: searched
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-08-13'
image: https://workwithopal.com/wp-content/uploads/2022/09/opal_logo.png
tags:
- Company
- Consumer
- Marketing
- Content Planning
- Marketing Calendar
- Campaign Management
- Collaboration
- SaaS
- Content Marketing
- Editorial Calendar
- Workflow
- Approvals
- Digital Asset Management
- JSON:API
- OAuth 2.0
- OpenAPI
apis:
- name: Opal API v2
  description: 'The stable REST surface of the Opal marketing planning platform — 66 paths and 97 operations across stories,
    moments, content, placements, assets, asset references, labels, label sets, stamps, brands, brand settings, accounts,
    activities, annotations, messages, reactions, budgets, rich text, workflows, workflow assignments/stages/responses and
    users. Endpoints in the JSON:API, Unstable and Proposed categories are JSON:API-compliant and expect `Accept: application/vnd.api+json`;
    "Other" endpoints are stable but plain `application/json`. Authenticated with OAuth 2.0 authorization code; a `Session-Token`
    header is still accepted but is documented as deprecated.'
  humanURL: https://login.ouropal.com/api/documentation/v2
  baseURL: https://login.ouropal.com
  tags:
  - Marketing
  - Content Planning
  - Campaign Management
  - Workflow
  - Digital Asset Management
  - JSON:API
  - OAuth 2.0
  properties:
  - type: OpenAPI
    url: openapi/opal-v2-openapi.yml
  - type: Documentation
    url: https://login.ouropal.com/api/documentation/v2
  - type: APIReference
    url: https://login.ouropal.com/api/documentation/v2
  - type: Overlay
    url: overlays/opal-v2-overlay.yaml
- name: Opal API v3
  description: The next-generation Opal REST surface, published as work in progress — 97 paths and 154 operations across boards,
    board objects and collections, board collaborators, blocks and block connectors, categories and charts, custom fields,
    views and view columns, filter sets, key dates, moments and moment schedules/assignees, content schedules, stories, rich
    text documents, presentation themes, user groups, workspaces, bulk operations, workflow assignments/stages/responses,
    channels and Gem chats/files. Resource identifiers are opaque UUIDv4 strings with the v2 identifier carried in `attributes.legacy_id`.
    Adds an anonymous OAuth 2.0 client-credentials flow scoped `write:onboarding` for trial provisioning, alongside the authorization-code
    flow.
  humanURL: https://login.ouropal.com/api/documentation/v3
  baseURL: https://login.ouropal.com
  tags:
  - Marketing
  - Content Planning
  - Campaign Management
  - Workflow
  - Collaboration
  - JSON:API
  - OAuth 2.0
  properties:
  - type: OpenAPI
    url: openapi/opal-v3-openapi.yml
  - type: Documentation
    url: https://login.ouropal.com/api/documentation/v3
  - type: APIReference
    url: https://login.ouropal.com/api/documentation/v3
  - type: Overlay
    url: overlays/opal-v3-overlay.yaml
- name: Opal Asgard BFF API
  description: A backend-for-frontend service published in the same public documentation set — 11 paths covering workspace-scoped
    blocks, smart blocks, smart categories, plans, in-market calendar and experimental plan/block reads, plus two operations
    that add moments to boards and plans. All operations are categorized Unstable, Proposed or Experimental, so Opal makes
    no stability guarantee for them. Authenticated with the deprecated `Session-Token` header only.
  humanURL: https://login.ouropal.com/api/documentation/asgard_bff
  baseURL: https://login.ouropal.com
  tags:
  - Marketing
  - Content Planning
  - Collaboration
  properties:
  - type: OpenAPI
    url: openapi/opal-asgard-bff-openapi.yml
  - type: Documentation
    url: https://login.ouropal.com/api/documentation/asgard_bff
  - type: Overlay
    url: overlays/opal-asgard-bff-overlay.yaml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: OAuthScopes
  url: scopes/opal-scopes.yml
- type: Authentication
  url: authentication/opal-authentication.yml
- type: Website
  url: https://www.workwithopal.com
- type: DeveloperPortal
  url: https://login.ouropal.com/api/documentation
- type: Documentation
  url: https://login.ouropal.com/api/documentation
- type: APIReference
  url: https://login.ouropal.com/api/documentation
- type: GettingStarted
  url: https://help.workwithopal.com/article/17imdltzi1-opal-api
- type: Support
  url: https://help.workwithopal.com/
- type: Blog
  url: https://workwithopal.com/about/blog/
- type: BlogRSS
  url: https://workwithopal.com/feed/
- type: Login
  url: https://login.ouropal.com/login
- type: ChangeLog
  url: https://help.workwithopal.com/article/42ysdzfa2y-change-log
- type: ChangeLog
  url: changelog/opal-changelog.yml
- type: Lifecycle
  url: lifecycle/opal-lifecycle.yml
- type: Deprecation
  url: lifecycle/opal-lifecycle.yml
- type: Conventions
  url: conventions/opal-conventions.yml
- type: ErrorCatalog
  url: errors/opal-problem-types.yml
- type: DataModel
  url: data-model/opal-data-model.yml
- type: Conformance
  url: conformance/opal-conformance.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/opal-llms.txt
- type: RateLimits
  url: rate-limits/opal-rate-limits.yml
- type: Plans
  url: plans/opal-plans-pricing.yml
- type: Pricing
  url: https://workwithopal.com/pricing/
- type: TermsOfService
  url: https://workwithopal.com/terms-of-service/
- type: PrivacyPolicy
  url: https://workwithopal.com/privacy-policy/
- type: License
  url: https://workwithopal.com/api-license/
- type: TrustCenter
  url: security/opal-trust-center.yml
- type: Compliance
  url: https://workwithopal.com/security/
- type: DomainSecurity
  url: security/opal-domain-security.yml
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 27
  pass: local-v1