CUUP, Inc. website screenshot

CUUP, Inc.

CUUP, Inc. is a New York City-based direct-to-consumer intimates brand founded in 2018 by Abby Morgan and Kearnon O'Molony, offering precision-fit bras, underwear, loungewear, apparel, and swim across an extended range of cup and band sizes sold through its shopcuup.com online store. Backed by Insight Partners and Forerunner Ventures, CUUP was acquired by FULLBEAUTY Brands in July 2023 and now runs on the FULLBEAUTY commerce platform. As a consumer retail company it exposes no public developer API; this API Evangelist profile captures its public web presence, domain security posture, and commercial policy pages.

CUUP, Inc. is profiled on the APIs.io network. Tagged areas include Company, Consumer, Retail, E-Commerce, and Apparel.

CUUP, Inc.’s developer surface includes support and 5 more developer resources.

12.7/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-08-05 · rubric v0.9.1
0 APIs
CompanyConsumerRetailE-CommerceApparelIntimatesDirect-to-ConsumerFashion

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-05 · rubric v0.9.1
Composite quality — 12.7/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.9 / 20
Commercial Clarity 6.8 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 5.0 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/cuup-inc: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Cuup Inc Domain Security

TLSv1.3 · HSTS

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Access & Security 1

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 1

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: cuup-inc
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/cuup-inc.png
name: CUUP, Inc.
description: CUUP, Inc. is a New York City-based direct-to-consumer intimates brand founded in 2018 by Abby Morgan and Kearnon
  O'Molony, offering precision-fit bras, underwear, loungewear, apparel, and swim across an extended range of cup and band
  sizes sold through its shopcuup.com online store. Backed by Insight Partners and Forerunner Ventures, CUUP was acquired
  by FULLBEAUTY Brands in July 2023 and now runs on the FULLBEAUTY commerce platform. As a consumer retail company it exposes
  no public developer API; this API Evangelist profile captures its public web presence, domain security posture, and commercial
  policy pages.
url: https://raw.githubusercontent.com/api-evangelist/cuup-inc/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- insight-partners
x-acquired-by: fullbeauty-brands
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-18'
tags:
- Company
- Consumer
- Retail
- E-Commerce
- Apparel
- Intimates
- Direct-to-Consumer
- Fashion
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://shopcuup.com/
- type: DomainSecurity
  url: security/cuup-inc-domain-security.yml
- type: Support
  url: https://shopcuup.com/help
- type: TermsOfService
  url: https://shopcuup.com/c/terms-of-use-ca.html
- type: PrivacyPolicy
  url: https://shopcuup.com/c/privacy-policy.html
- type: Login
  url: https://shopcuup.com/my-account
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence