Parla

Parla (originally launched as Adia) was a London-based digital reproductive-health startup that gave women access to at-home fertility blood tests, an AI-enabled fertility platform, educational content, and an expert-led peer community around conception, pregnancy, and loss. Backed by Seedcamp, Zinc VC, and other UK investors, Parla was acquired by Holland & Barrett International in April 2022; the myparla.com domain now redirects to hollandandbarrett.com and the company operates no independent public API, developer portal, or documentation surface.

Parla is profiled on the APIs.io network. Tagged areas include Company, Health, Femtech, Fertility, and Reproductive Health.

🌐 Visit website 📡 Source on GitHub

2.2/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0

0 APIs

Company Health Femtech Fertility Reproductive Health Digital Health Consumer Acquired

Kin Score

Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0

Composite quality — 2.2/100 · minimal

Contract Quality 0.0 / 21

Developer Ergonomics 0.0 / 17

Access Clarity 0.0 / 17

Operational Transparency 0.0 / 11

Contract Governance 0.0 / 10

Discoverability 4.3 / 9

Regulatory Posture 0.0 / 15

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Health regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/parla: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Resources

Company 1

The organization behind the API

Website

Website

Source (apis.yml)

aid: parla
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - url: http://myparla.com
    status: 301
    note: declared website redirects to https://www.hollandandbarrett.com/ — a different registrable domain (myparla.com ->
      hollandandbarrett.com), possible rename or acquisition (probed 2026-09-03, roadmap#169)
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/parla.png
name: Parla
description: Parla (originally launched as Adia) was a London-based digital reproductive-health startup that gave women access
  to at-home fertility blood tests, an AI-enabled fertility platform, educational content, and an expert-led peer community
  around conception, pregnancy, and loss. Backed by Seedcamp, Zinc VC, and other UK investors, Parla was acquired by Holland
  & Barrett International in April 2022; the myparla.com domain now redirects to hollandandbarrett.com and the company operates
  no independent public API, developer portal, or documentation surface.
url: https://raw.githubusercontent.com/api-evangelist/parla/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- seedcamp
x-tier: stub
x-tier-reason: portfolio-lead
x-status: acquired
x-status-detail: Acquired by Holland & Barrett International (2022-04-22); myparla.com 301-redirects to hollandandbarrett.com
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Health
- Femtech
- Fertility
- Reproductive Health
- Digital Health
- Consumer
- Acquired
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: http://myparla.com
x-enrichment:
  date: '2026-07-20'
  status: nochange
  artifacts_added: 0
  pass: local-v1

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