Ibotta website screenshot

Ibotta

Ibotta is a Denver-based consumer technology company (NYSE: IBTA) that operates a cash-back rewards platform and the Ibotta Performance Network (IPN), a digital promotions and retail-media network. Consumers earn real cash back on everyday purchases in-store and online through the Ibotta mobile app, browser extension, and connected retailer loyalty accounts. For brands, agencies, and retailers, the Ibotta Performance Network distributes digital rebates and promotions to more than 200 million shoppers across Ibotta's owned properties and a network of partner retailers and publishers (including Walmart, Dollar General, Family Dollar, and others). Ibotta was surfaced in the API Evangelist network as a portfolio company of GGV Capital. Ibotta publishes exactly one machine-readable API contract: the Ibotta Product API (an OpenAPI 3.0.1 document at ibotta.com/bex-api/api-docs.json), declared by the ChatGPT plugin manifest Ibotta still serves at ibotta.com/.well-known/ai-plugin.json — a single product-search operation backing the Ibotta browser extension, gated by a service bearer token that is not self-serve. The Ibotta Performance Network APIs that partners actually integrate against are documented only inside the IPN partner portal (portal.ipn.ibotta.com), which is behind Auth0 and reached through a sales conversation; no public IPN API reference, pricing, or rate-limit documentation exists.

Ibotta publishes 1 API on the APIs.io network: Product API. Tagged areas include Company, Consumer, Cash Back, Rewards, and Retail Media.

Ibotta’s developer surface includes engineering blog, support, documentation, getting-started guide, and 17 more developer resources.

38.9/100 thin ▬ flat Agent 28/100 agent aware Full breakdown ↓
scored 2026-08-17 · rubric v0.11.0
1 APIs 1 MCP Servers
CompanyConsumerCash BackRewardsRetail MediaCouponsLoyaltyShoppingAdvertisingPromotionsProduct SearchRetailAffiliateCPG

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-17 · rubric v0.11.0
Composite quality — 38.9/100 · thin
Contract Quality 13.6 / 25
Developer Ergonomics 5.2 / 20
Commercial Clarity 6.8 / 20
Operational Transparency 2.1 / 13
Governance 2.5 / 12
Discoverability 8.7 / 10
Agent readiness — 28/100 · agent aware
Machine-Readable Contract 18 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/ibotta: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Ibotta Product API

Single-operation product search API behind the Ibotta browser extension. POST /openai/search accepts an array of keyword queries plus limit / minPrice / maxPrice / storeId filte...

Open Collections 1

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

Ibotta Product API

OPEN COLLECTION

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

ibotta-mcp.yml

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Ibotta Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Ibotta Rate Limits

0 limits

RATE LIMITS

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Ibotta Authentication

http/oauth2/openIdConnect · 2 schemes

SECURITY

Ibotta Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Ibotta Scopes

OAuth 2.0 · no documented scopes

0 scopes

SCOPES

Resources

Get Started 2

Portal, sign-up, and the first successful call

Documentation 1

Reference material describing how the API behaves

Agent Surfaces 2

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 3

Pagination, idempotency, versioning, errors, and events

Build 2

SDKs, sample code, and the tooling you integrate with

Access & Security 4

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: ibotta
name: Ibotta
description: 'Ibotta is a Denver-based consumer technology company (NYSE: IBTA) that operates a cash-back rewards platform
  and the Ibotta Performance Network (IPN), a digital promotions and retail-media network. Consumers earn real cash back on
  everyday purchases in-store and online through the Ibotta mobile app, browser extension, and connected retailer loyalty
  accounts. For brands, agencies, and retailers, the Ibotta Performance Network distributes digital rebates and promotions
  to more than 200 million shoppers across Ibotta''s owned properties and a network of partner retailers and publishers (including
  Walmart, Dollar General, Family Dollar, and others). Ibotta was surfaced in the API Evangelist network as a portfolio company
  of GGV Capital. Ibotta publishes exactly one machine-readable API contract: the Ibotta Product API (an OpenAPI 3.0.1 document
  at ibotta.com/bex-api/api-docs.json), declared by the ChatGPT plugin manifest Ibotta still serves at ibotta.com/.well-known/ai-plugin.json
  — a single product-search operation backing the Ibotta browser extension, gated by a service bearer token that is not self-serve.
  The Ibotta Performance Network APIs that partners actually integrate against are documented only inside the IPN partner
  portal (portal.ipn.ibotta.com), which is behind Auth0 and reached through a sales conversation; no public IPN API reference,
  pricing, or rate-limit documentation exists.'
url: https://raw.githubusercontent.com/api-evangelist/ibotta/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- ggv-capital
x-tier: profiled
x-tier-reason: public-openapi-found
accessModel:
  pricing: unknown
  onboarding: sales-gate
  trial: false
  try_now: false
  public: false
  label: Partner / sales gated
  confidence: medium
  source:
  - authentication
  - plans
  generated: '2026-08-12'
  method: derived
specificationVersion: '0.21'
created: '2026-07-17'
modified: '2026-08-12'
tags:
- Company
- Consumer
- Cash Back
- Rewards
- Retail Media
- Coupons
- Loyalty
- Shopping
- Advertising
- Promotions
- Product Search
- Retail
- Affiliate
- CPG
image: https://images.ctfassets.net/zgieqvh3kubv/59XQvan2WhYzTi2PwaCGQV/454455352f937dde633bac1485ab3fdd/featured-ibotta.webp
apis:
- name: Ibotta Product API
  description: Single-operation product search API behind the Ibotta browser extension. POST /openai/search accepts an array
    of keyword queries plus limit / minPrice / maxPrice / storeId filters and returns products with name, price (including
    hidden-deal and price-range flags), image, product URL, merchant info, store id, view count, availability and unique identifiers
    (UPC/SKU). Published as OpenAPI 3.0.1 at https://ibotta.com/bex-api/api-docs.json and declared by Ibotta's own ChatGPT
    plugin manifest. Served from api.ibops.net — Ibotta's operations domain — and authenticated with a service bearer token;
    an anonymous call returns HTTP 401 {"message":"Unauthorized"}.
  humanURL: https://ibotta.com/browser-extension
  baseURL: https://api.ibops.net/bex-api
  tags:
  - Product Search
  - Shopping
  - Retail
  - Cash Back
  - Coupons
  properties:
  - type: OpenAPI
    url: openapi/ibotta-product-api-openapi.yml
  - type: Authentication
    url: authentication/ibotta-authentication.yml
  - type: ErrorCatalog
    url: errors/ibotta-problem-types.yml
  - type: DataModel
    url: data-model/ibotta-data-model.yml
  - type: Overlay
    url: overlays/ibotta-product-api-overlay.yaml
  - type: MCPServer
    url: mcp/ibotta-mcp.yml
  - type: AgentSkill
    url: skills/_index.yml
  - type: RateLimits
    url: rate-limits/ibotta-rate-limits.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://home.ibotta.com/
- type: Blog
  url: https://home.ibotta.com/blog/
- type: Support
  url: https://help.ibotta.com/
- type: GitHubOrganization
  url: https://github.com/Ibotta
- type: PrivacyPolicy
  url: https://legal.ibotta.com/
- type: TermsOfService
  url: https://legal.ibotta.com/
- type: Partners
  url: https://ipn.ibotta.com/
- type: Documentation
  url: https://ipn.ibotta.com/integrating-with-the-ipn
- type: GettingStarted
  url: https://ipn.ibotta.com/resource-hub/ipn-integration
- type: Login
  url: https://portal.ipn.ibotta.com/
- type: DomainSecurity
  url: security/ibotta-domain-security.yml
- type: WellKnown
  url: well-known/ibotta-well-known.yml
- type: Security
  url: security/ibotta-vulnerability-disclosure.yml
- type: VulnerabilityDisclosure
  url: security/ibotta-vulnerability-disclosure.yml
- type: Conformance
  url: conformance/ibotta-conformance.yml
- type: Conventions
  url: conventions/ibotta-conventions.yml
- type: Lifecycle
  url: lifecycle/ibotta-lifecycle.yml
- type: OAuthScopes
  url: scopes/ibotta-scopes.yml
- type: Packages
  url: packages/ibotta-packages.yml
- type: Plans
  url: plans/ibotta-plans-pricing.yml
- type: LLMsTxt
  url: llms/ibotta-llms.txt
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 17
  pass: local-v1