Mensa Brands

Mensa Brands (rebranded BRND.ME) is an India-based, technology-led house of brands founded in 2021 by Ananth Narayanan (former Myntra CEO), building and scaling digital-first consumer brands across fashion, beauty, personal care, home and FMCG. Backed by Accel, Tiger Global and Prosus Ventures, it reached unicorn status and operates a portfolio of acquired D2C brands. This profile was surfaced as a portfolio company of prosus-ventures; a public developer API surface was searched for and none was found — the company exposes a corporate/consumer web presence rather than a developer platform.

Mensa Brands is profiled on the APIs.io network. Tagged areas include Company, Consumer, E-Commerce, Retail, and Fashion.

🌐 Visit website 📡 Source on GitHub

5.0/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-08-21 · rubric v0.12.0

0 APIs

Company Consumer E-Commerce Retail Fashion Beauty House of Brands D2C

Kin Score

Kin Score How this is scored →
scored 2026-08-21 · rubric v0.12.0

Composite quality — 5.0/100 · minimal

Contract Quality 0.0 / 25

Developer Ergonomics 0.0 / 20

Access Clarity 0.0 / 20

Operational Transparency 0.0 / 13

Contract Governance 0.0 / 12

Discoverability 5.0 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/mensa-brands: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Company 2

The organization behind the API

Website

Website

LinkedIn

Source (apis.yml)

aid: mensa-brands
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/mensa-brands.png
name: Mensa Brands
description: Mensa Brands (rebranded BRND.ME) is an India-based, technology-led house of brands founded in 2021 by Ananth
  Narayanan (former Myntra CEO), building and scaling digital-first consumer brands across fashion, beauty, personal care,
  home and FMCG. Backed by Accel, Tiger Global and Prosus Ventures, it reached unicorn status and operates a portfolio of
  acquired D2C brands. This profile was surfaced as a portfolio company of prosus-ventures; a public developer API surface
  was searched for and none was found — the company exposes a corporate/consumer web presence rather than a developer platform.
url: https://raw.githubusercontent.com/api-evangelist/mensa-brands/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- prosus-ventures
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Consumer
- E-Commerce
- Retail
- Fashion
- Beauty
- House of Brands
- D2C
tags_raw:
- Company
- Consumer
- Ecommerce
- Retail
- Fashion
- Beauty
- House of Brands
- D2C
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/mensa-brands-domain-security.yml
- type: Website
  url: https://mensabrands.com
- type: LinkedIn
  url: https://in.linkedin.com/company/mensa-brands
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 1
  pass: local-v1

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