Wizard

Wizard is an AI-powered personal shopping agent for consumers. Shoppers describe what they want in natural language and Wizard searches across retailer websites, customer reviews, trusted editorial, and social content to return a tightly curated set of product recommendations, with direct checkout from retailers such as Amazon, Best Buy, Apple, and Target. The company is backed by Accel. As of this enrichment pass Wizard is a consumer-facing web/app product and exposes no public developer API, SDK, documentation, or well-known discovery surface (developer/docs/api subdomains and /.well-known/security.txt all return 404).

Wizard is profiled on the APIs.io network. Tagged areas include Company, Consumer, Shopping, E-Commerce, and Artificial Intelligence.

Wizard’s developer surface includes signup flow and 4 more developer resources.

🌐 Visit website 📡 Source on GitHub

13.6/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5

0 APIs

CompanyConsumerShoppingE-CommerceArtificial IntelligenceShopping AssistantConversational Commerce

Kin Score

Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5

Composite quality — 13.6/100 · minimal

Contract Quality 0.0 / 25

Developer Ergonomics 0.0 / 20

Commercial Clarity 6.8 / 20

Operational Transparency 0.0 / 13

Governance 0.0 / 12

Discoverability 6.8 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 15

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/wizard: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Get Started 1

Portal, sign-up, and the first successful call

SignUp

SignUp

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Commercial 2

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 1

The organization behind the API

Website

Website

Source (apis.yml)

aid: wizard
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/wizard.png
name: Wizard
description: Wizard is an AI-powered personal shopping agent for consumers. Shoppers describe what they want in natural language
  and Wizard searches across retailer websites, customer reviews, trusted editorial, and social content to return a tightly
  curated set of product recommendations, with direct checkout from retailers such as Amazon, Best Buy, Apple, and Target.
  The company is backed by Accel. As of this enrichment pass Wizard is a consumer-facing web/app product and exposes no public
  developer API, SDK, documentation, or well-known discovery surface (developer/docs/api subdomains and /.well-known/security.txt
  all return 404).
url: https://raw.githubusercontent.com/api-evangelist/wizard/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- accel
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Consumer
- Shopping
- E-Commerce
- Artificial Intelligence
- Shopping Assistant
- Conversational Commerce
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/wizard-domain-security.yml
- type: Website
  url: https://wizard.com/
- type: SignUp
  url: https://app.wizard.com/beta
- type: TermsOfService
  url: https://wizard.com/terms-of-use
- type: PrivacyPolicy
  url: https://wizard.com/privacy-notice
x-enrichment:
  date: '2026-07-21'
  status: minimal
  artifacts_added: 1
  pass: local-v1