Braid Social

aid: braid-social
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: public
  onboarding: self-service
  trial: true
  try_now: false
  public: false
  label: Freemium SaaS, no public API
  confidence: medium
  source:
  - https://www.trybraid.io/
  generated: '2026-08-13'
  method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/braid-social.png
name: Braid Social
description: 'Braid Social, Inc. is a venture-backed startup that has run two products under the Braid name. It launched as
  a creator-economy, direct-to-fan engagement platform — founded by former Facebook product designer Matthew Cahill and software
  engineer Chris Piro — letting creators build customizable landing pages that consolidated their work across the web (blog
  posts, videos, podcasts, and commerce links), collect fan phone numbers, and reach followers directly through SMS, push
  notifications, and mailing lists, with link tracking and cross-platform analytics. It raised a $6.8M seed round in August
  2023 led by Andreessen Horowitz (a16z) with Initialized Capital. The original domain braid.ai is now a domain-for-sale listing
  at atom.com and braid.social no longer resolves. The same legal entity now ships "Braid Teams" at trybraid.io (mirrored
  at braidsocial.com) — an AI-powered employee-engagement copilot that runs inside Slack, automating icebreakers, games, polls,
  events, reminders, leaderboards, and engagement reporting for distributed teams, on a free / $5-per-user Premium / contact-us
  Enterprise plan. Braid Teams is a Slack-app product with no public developer program: no developer portal, no documentation,
  no OpenAPI, no SDKs, and no GitHub organization. The only machine surface is the private application backend at core.trybraid.io,
  which answers {"status":"ok"} at its root and 404s every spec, docs and /.well-known/ path. The homepage states the product
  is "Currently not accepting new users" and the Slack install endpoint returns HTTP 500.'
url: https://raw.githubusercontent.com/api-evangelist/braid-social/refs/heads/main/apis.yml
x-api-posture: no-product-api
x-api-posture-basis: observed
x-type: company
x-source: vc-portfolio
x-backed-by:
- a16z
- Initialized Capital
x-tier: stub
x-tier-reason: portfolio-lead
x-status: dormant
x-status-note: 'Corrected 2026-08-13. The company is NOT defunct — it pivoted. braid.ai now serves a Cloudflare challenge
  and redirects to an atom.com domain-for-sale listing, and braid.social has no DNS, but Braid Social, Inc. now operates "Braid
  Teams" at https://www.trybraid.io/ (HTTP 200, mirrored at https://braidsocial.com/, HTTP 200), a Slack employee-engagement
  app. That product is itself winding down or paused: the homepage reads "Currently not accepting new users" and https://core.trybraid.io/slack/install
  returns HTTP 500. No public API, spec, docs host or developer program exists on any Braid host (probed 2026-08-13).'
x-founders:
- Matthew Cahill
- Chris Piro
x-funding: Seed $6.8M (2023-08) led by Andreessen Horowitz with Initialized Capital
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Employee Engagement
- Slack
- Collaboration
- Team Building
- HR Tech
- Creator Economy
- Social
- Messaging
- Landing Pages
- Analytics
- Consumer
- Direct-to-Fan
- Software-as-a-Service
tags_raw:
- Company
- Employee Engagement
- Slack
- Collaboration
- Team Building
- HR Tech
- Creator Economy
- Social
- Messaging
- Landing Pages
- Analytics
- Consumer
- Direct-to-Fan
- SaaS
apis: []
common:
- type: LinkedIn
  url: https://www.linkedin.com/company/braidsocial
- type: Website
  url: https://www.trybraid.io/
- type: Blog
  url: https://www.trybraid.io/blog
- type: Support
  url: https://www.trybraid.io/support
- type: Plans
  url: plans/braid-social-plans-pricing.yml
- type: Pricing
  url: https://www.trybraid.io/
- type: RateLimits
  url: rate-limits/braid-social-rate-limits.yml
- type: Lifecycle
  url: lifecycle/braid-social-lifecycle.yml
- type: DomainSecurity
  url: security/braid-social-domain-security.yml
- type: LLMsTxt
  url: llms/braid-social-llms.txt
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-08-13'
  status: minimal
  artifacts_added: 6
  pass: local-v1
  note: Corrected a wrong "defunct" verdict. The company pivoted to Braid Teams at trybraid.io; captured published pricing,
    blog, support, lifecycle, well-known and domain-security. No public API exists on any Braid host.
x-coverage:
  state: none
  reason: no-developer-program
  detail: Braid Social ships Braid Teams only as a Slack end-user app — its full public site is three pages (/, /support,
    /blog per its own sitemap), the private backend core.trybraid.io answers {"status":"ok"} at root and 404s every spec and
    /.well-known/ path, and no GitHub org, SDK or developer portal exists under any Braid name.
  evidence:
  - url: https://www.trybraid.io/sitemap.xml
    status: 200
  - url: https://core.trybraid.io/openapi.json
    status: 404
  - url: https://core.trybraid.io/
    status: 200
  - url: https://api.github.com/orgs/trybraid
    status: 404
  - url: https://braid.ai/
    status: 403
  checked: '2026-08-13'