Markets · bedrock market · provisional
MACH & Headless Commerce
Platform + standard market (mach alliance; headless commerce engines' partner stores; pod channel directories). The Kin Score Market layer reads each provider in its market: who it integrates with, how deep those integrations go, and where the market publishes its own structure. Methodology.
171providers measured
162 (94.7%)declare their own
2 (1.2%)covered by others only
5 (2.9%)distribution only (sell through, not integrations)
2 (1.2%)undeclared
35declare compatibility (report only, not weighted)
15in-market workflows shown
Provisional. Provisional and unweighted: the Market layer is not part of the composite or agent readiness. Leader lists are read within a position, never as one ranking. A provider that declares nothing we can
read is shown as undeclared, with no number: we never infer integrations.
Where this market publishes its structure
- MACH Alliance members (machalliance.org/members, page RSC payload) machine-readable, 122 members; 22 in-market linked; SIs/GSIs held (services)
- commercetools partner directory (marketplace.commercetools.com -> commercetools.com/partners) machine-readable, 196 technology + 3 infrastructure partners read (108 service partners not read: agencies); 30 in-market linked
- BigCommerce App Marketplace (Algolia feed + app pages' privacy/terms URL) machine-readable, 1347 of 1407 apps (feed caps at 1,000 per sort order); 105 in-market linked
- Salesforce AppExchange, Commerce category (recommendations + partners/experience listing JSON) machine-readable, 552 listings (10 Salesforce-built); 76 in-market linked; API ignores paging, one pageSize read
- Printful integrations (printful.com/integrations) machine-readable, 19 channels
- Printify integrations (printify.com/integrations/) machine-readable, 10 channels (API, Pop-Up Store, Shutterstock excluded)
- MACH certification per-product list not machine-readable: not published; the member category is the certification
- commercetools service partners not machine-readable: agencies / SIs: services, not read
- Adobe Commerce Marketplace not machine-readable: HTTP 406 to non-browser clients (see commerce-platforms)
- Gelato / Gooten / SPOD connection lists not machine-readable: no structured public directory
Own = declares at least one integration itself; covered = visible only because an aggregator, standards body, regulator or partner contract names it; distribution-only = listed only on cloud marketplaces it sells through, a channel reported beside, never counted as its own declared integrations; undeclared = nothing we can read, so no number; declares_compatibility = providers with a `compatible` shape vote, report only (kin, 2026-10-13): never counted as own, never in depth or position.
Taxonomy how this market maps onto apis.io
Derived 2026-10-23 from the 171 providers in this market we could resolve in the catalog. The percentage is the share of those providers carrying each one; it describes the market, not the tag or industry. Tag groups have no page of their own yet, so they are listed unlinked.
| Tags | E-Commerce 63%, Payments 35% |
|---|---|
| Tag groups | E-Commerce 67%, Fintech 37%, Agentic Commerce 32%, Logistics 21% |
| Industries | E-Commerce Platform 63%, Payments & Money Movement 35%, Marketing & Advertising 25%, Supply Chain & Procurement 22% |
| Capabilities | Customer Relationship Management 26% |
share of resolved cohort carrying it; tags >=0.20 & >=3 members (max 12, junk dropped), tag_groups >=0.20 (cooccurrence, non-cross-cutting; max 8), industries >=0.20 (max 6), areas >=0.10 (max 6; areas are keyword-matched and sparse), capabilities L1 >=0.20 (max 8); derive-market-taxonomy.py
Leaders by position (provisional)
Provisional: grouped by position, depth compared within a position only. Distribution (cloud marketplaces) and iPaaS bridges are counted beside position, never inside it. Unknown-builder listings are left out of position shares and counted here.
gravity 21 · other companies invest to build on it
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Stripe | 70.6 | 959 | 819 / 140 | 0 | 11 | 37 | partner-built 89%, provider-built 2%, ipaas-bridge 4%, contract 2%, standard 1%, builds-on-platform 1%, distribution 1% |
| Adyen | 60.6 | 106 | 44 / 62 | 0 | 9 | 3 | partner-built 59%, provider-built 12%, ipaas-bridge 3%, contract 10%, standard 6%, builds-on-platform 2%, distribution 8% |
| Amazon | 58.6 | 65 | 32 / 33 | 0 | 1 | 5 | partner-built 49%, ipaas-bridge 7%, contract 9%, standard 10%, covered 7%, builds-on-platform 16%, distribution 1% |
| Shopify | 57.5 | 439 | 375 / 64 | 0 | 5 | 33 | partner-built 90%, ipaas-bridge 5%, contract 2%, standard 1%, builds-on-platform 1%, distribution 1% |
| WooCommerce | 55.8 | 448 | 342 / 106 | 0 | 1 | 32 | partner-built 93%, provider-built 4%, ipaas-bridge 2% |
| BigCommerce | 55.7 | 1393 | 1309 / 84 | 36 | 4 | 34 | partner-built 94%, ipaas-bridge 2%, unknown 3% |
| GoCardless | 54.0 | 60 | 12 / 48 | 0 | 2 | 34 | partner-built 21%, ipaas-bridge 61%, contract 7%, standard 2%, builds-on-platform 5%, distribution 4% |
| Contentful | 53.7 | 48 | 34 / 14 | 0 | 0 | 3 | partner-built 71%, provider-built 2%, ipaas-bridge 6%, standard 4%, covered 2%, builds-on-platform 15% |
| Square | 52.9 | 80 | 33 / 47 | 0 | 4 | 35 | partner-built 44%, provider-built 1%, ipaas-bridge 43%, contract 2%, standard 2%, builds-on-platform 1%, distribution 5% |
| Chargebee | 52.3 | 38 | 19 / 19 | 0 | 4 | 5 | partner-built 50%, ipaas-bridge 13%, contract 3%, standard 3%, covered 3%, builds-on-platform 18%, distribution 11% |
| commercetools | 52.3 | 205 | 195 / 10 | 0 | 1 | 4 | partner-built 95%, ipaas-bridge 2%, standard 1% |
| Gorgias | 52.3 | 89 | 49 / 40 | 0 | 0 | 35 | partner-built 56%, ipaas-bridge 40%, contract 1%, builds-on-platform 2% |
| Salesforce Commerce Cloud | 52.1 | 409 | 406 / 3 | 0 | 0 | 1 | partner-built 98%, provider-built 2% |
| Yotpo | 51.9 | 88 | 32 / 56 | 8 | 0 | 34 | partner-built 37%, provider-built 11%, ipaas-bridge 36%, standard 1%, covered 2%, builds-on-platform 5%, unknown 8% |
| Adobe Commerce | 51.8 | 93 | 91 / 2 | 0 | 0 | 2 | partner-built 98%, ipaas-bridge 2% |
| SPS Commerce | 51.8 | 19 | 14 / 5 | 0 | 1 | 0 | partner-built 74%, standard 5%, builds-on-platform 16%, distribution 5% |
| Etsy | 41.1 | 6 | 2 / 4 | 0 | 0 | 2 | partner-built 33%, ipaas-bridge 33%, contract 17%, standard 17% |
| eBay | 27.1 | 42 | 2 / 40 | 0 | 1 | 34 | partner-built 5%, ipaas-bridge 87%, standard 3%, distribution 3%, atp-outside 3% |
| Squarespace | 24.4 | 35 | 2 / 33 | 0 | 0 | 30 | partner-built 6%, ipaas-bridge 88%, contract 3%, standard 3% |
| Weebly | 19.7 thin | 2 | 1 / 1 | 0 | 0 | 1 | partner-built 50%, ipaas-bridge 50% |
| Nuvemshop Tiendanube | 17.2 thin | 1 | 1 / 0 | 0 | 0 | 0 | partner-built 100% |
builds-on 98 · publishes apps on other platforms' stores
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Propel Software (Propel PLM) | 56.0 | 3 | 0 / 3 | 0 | 0 | 0 | standard 33%, builds-on-platform 67% |
| Uniform | 55.6 | 5 | 0 / 5 | 0 | 0 | 0 | standard 20%, builds-on-platform 80% |
| Bloomreach | 54.3 | 13 | 0 / 13 | 0 | 3 | 0 | standard 8%, covered 15%, builds-on-platform 54%, distribution 23% |
| Coveo | 54.3 | 12 | 0 / 12 | 0 | 1 | 1 | ipaas-bridge 8%, standard 25%, builds-on-platform 58%, distribution 8% |
| Algolia | 54.2 | 47 | 0 / 47 | 0 | 12 | 14 | own-page 10%, ipaas-bridge 29%, standard 4%, covered 4%, builds-on-platform 27%, distribution 25% |
| Airwallex | 54.0 | 50 | 0 / 50 | 0 | 4 | 31 | ipaas-bridge 67%, contract 9%, builds-on-platform 15%, distribution 9% |
| Logik.io | 53.9 | 3 | 0 / 3 | 0 | 0 | 0 | standard 33%, builds-on-platform 67% |
| ActiveCampaign | 53.8 | 47 | 0 / 47 | 0 | 1 | 35 | ipaas-bridge 74%, contract 2%, standard 2%, covered 6%, builds-on-platform 13%, distribution 2% |
| Builder.io | 53.7 | 8 | 0 / 8 | 0 | 1 | 0 | standard 25%, builds-on-platform 62%, distribution 12% |
| CyberSource | 53.7 | 6 | 0 / 6 | 0 | 0 | 0 | contract 33%, standard 17%, builds-on-platform 50% |
| Klaviyo | 53.6 | 63 | 0 / 63 | 0 | 5 | 35 | ipaas-bridge 61%, covered 7%, builds-on-platform 23%, distribution 9% |
| Checkout.com | 53.2 | 4 | 0 / 4 | 0 | 0 | 0 | contract 25%, builds-on-platform 75% |
| Digioh | 51.8 | 5 | 0 / 5 | 0 | 0 | 0 | builds-on-platform 100% |
| Dotdigital | 51.8 | 45 | 0 / 45 | 0 | 4 | 31 | ipaas-bridge 69%, standard 2%, builds-on-platform 20%, distribution 9% |
| Forter | 51.8 | 5 | 0 / 5 | 0 | 0 | 0 | standard 20%, builds-on-platform 80% |
| Narvar | 51.8 | 5 | 0 / 5 | 0 | 0 | 0 | standard 20%, builds-on-platform 80% |
| Printful | 51.8 | 13 | 0 / 13 | 0 | 0 | 2 | ipaas-bridge 15%, builds-on-platform 85% |
| AgeChecker.Net | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Annex Cloud | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Extend | 51.7 | 6 | 0 / 6 | 0 | 0 | 0 | builds-on-platform 100% |
| Feedvisor | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| Jifiti | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Kount | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| Lucidworks | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | standard 33%, builds-on-platform 67% |
| REVIEWS.io | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Route | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Sendcloud | 51.7 | 7 | 0 / 7 | 0 | 0 | 0 | builds-on-platform 100% |
| Sezzle | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Shippit | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | covered 33%, builds-on-platform 67% |
| Signifyd | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| Smile.io | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Contentstack | 49.2 | 18 | 0 / 18 | 0 | 9 | 2 | ipaas-bridge 11%, standard 5%, covered 5%, builds-on-platform 32%, distribution 47% |
| ChannelEngine | 47.1 | 5 | 0 / 5 | 0 | 1 | 0 | builds-on-platform 80%, distribution 20% |
| Extole | 47.1 | 5 | 0 / 5 | 0 | 2 | 0 | builds-on-platform 67%, distribution 33% |
| Mollie | 46.6 | 16 | 0 / 16 | 0 | 6 | 2 | ipaas-bridge 12%, contract 19%, covered 6%, builds-on-platform 25%, distribution 38% |
| Firework | 46.0 | 4 | 0 / 4 | 0 | 1 | 0 | standard 25%, builds-on-platform 50%, distribution 25% |
| Shogun | 46.0 | 4 | 0 / 4 | 0 | 1 | 0 | builds-on-platform 75%, distribution 25% |
| Wayflyer | 46.0 | 4 | 0 / 4 | 0 | 1 | 0 | standard 25%, builds-on-platform 50%, distribution 25% |
| Mirakl | 45.2 | 7 | 0 / 7 | 0 | 2 | 0 | standard 14%, builds-on-platform 57%, distribution 29% |
| Trust Payments | 45.0 | 6 | 0 / 6 | 0 | 2 | 0 | contract 17%, builds-on-platform 50%, distribution 33% |
| Akeneo | 44.8 | 12 | 0 / 12 | 0 | 0 | 4 | ipaas-bridge 33%, standard 17%, builds-on-platform 50% |
| Friendbuy | 44.7 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, covered 17%, builds-on-platform 67% |
| Razorpay | 44.5 | 8 | 0 / 8 | 0 | 1 | 1 | ipaas-bridge 12%, contract 12%, standard 12%, builds-on-platform 50%, distribution 12% |
| ShipBob | 44.4 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, covered 17%, builds-on-platform 67% |
| Attentive | 44.3 | 10 | 0 / 10 | 0 | 2 | 1 | ipaas-bridge 10%, standard 10%, covered 10%, builds-on-platform 50%, distribution 20% |
| Riskified | 44.3 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, contract 20%, builds-on-platform 60% |
| Kudobuzz | 44.1 | 3 | 0 / 3 | 0 | 1 | 0 | builds-on-platform 67%, distribution 33% |
| Packlink | 42.9 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, builds-on-platform 80% |
| Printify | 42.9 | 10 | 0 / 10 | 0 | 0 | 2 | ipaas-bridge 20%, standard 10%, builds-on-platform 70% |
| ShipStation | 42.9 | 45 | 1 / 44 | 0 | 0 | 35 | partner-built 2%, ipaas-bridge 81%, standard 2%, builds-on-platform 14% |
| Zonos | 42.9 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, builds-on-platform 80% |
| Tackle.io | 42.5 | 5 | 0 / 5 | 0 | 3 | 0 | standard 17%, builds-on-platform 33%, distribution 50% |
| Mapp Marketing Cloud | 41.3 | 7 | 0 / 7 | 0 | 4 | 0 | standard 14%, builds-on-platform 29%, distribution 57% |
| Extensiv | 40.7 | 4 | 0 / 4 | 0 | 0 | 1 | ipaas-bridge 25%, builds-on-platform 75% |
| Bazaarvoice | 40.4 | 17 | 0 / 17 | 9 | 1 | 2 | ipaas-bridge 12%, standard 6%, covered 6%, builds-on-platform 18%, distribution 6%, unknown 53% |
| Poptin | 40.4 | 39 | 0 / 39 | 0 | 1 | 31 | ipaas-bridge 79%, builds-on-platform 18%, distribution 3% |
| Mercury | 38.7 | 45 | 0 / 45 | 0 | 1 | 33 | ipaas-bridge 80%, standard 5%, covered 2%, builds-on-platform 10%, distribution 2% |
| MailerLite | 38.5 | 48 | 0 / 48 | 0 | 5 | 36 | ipaas-bridge 78%, contract 2%, covered 2%, builds-on-platform 7%, distribution 11% |
| Shift4 | 35.4 | 8 | 0 / 8 | 0 | 4 | 1 | ipaas-bridge 12%, contract 12%, builds-on-platform 25%, distribution 50% |
| Commerce Layer | 35.3 | 15 | 0 / 15 | 0 | 2 | 8 | ipaas-bridge 53%, standard 7%, builds-on-platform 27%, distribution 13% |
| ChargeAfter | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| ECOMMPAY | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Gelato | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| ShipHawk | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| SiteJabber | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Tapstitch | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Teelaunch | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Uncapped | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Order Desk | 33.6 | 40 | 0 / 40 | 0 | 0 | 32 | ipaas-bridge 84%, builds-on-platform 16% |
| Gr4vy | 33.4 | 5 | 0 / 5 | 0 | 5 | 0 | builds-on-platform 17%, distribution 83% |
| ShipHero | 32.8 | 7 | 0 / 7 | 0 | 0 | 3 | ipaas-bridge 43%, builds-on-platform 57% |
| PortOne | 32.6 | 6 | 0 / 6 | 0 | 6 | 0 | builds-on-platform 14%, distribution 86% |
| Omnisend | 31.8 | 10 | 0 / 10 | 0 | 1 | 4 | ipaas-bridge 40%, builds-on-platform 50%, distribution 10% |
| Drip | 30.0 | 10 | 0 / 10 | 0 | 2 | 4 | ipaas-bridge 40%, contract 10%, covered 10%, builds-on-platform 20%, distribution 20% |
| Katana | 29.6 | 6 | 0 / 6 | 0 | 0 | 3 | ipaas-bridge 50%, builds-on-platform 50% |
| ClickFunnels | 29.2 | 4 | 0 / 4 | 0 | 2 | 1 | ipaas-bridge 25%, builds-on-platform 25%, distribution 50% |
| TaxJar | 28.9 | 36 | 0 / 36 | 0 | 0 | 31 | ipaas-bridge 86%, standard 3%, builds-on-platform 11% |
| Refersion | 28.7 | 30 | 0 / 30 | 0 | 0 | 25 | ipaas-bridge 83%, builds-on-platform 17% |
| Branding Brand | 26.8 thin | 2 | 0 / 2 | 0 | 2 | 0 | builds-on-platform 33%, distribution 67% |
| Epos Now | 26.8 thin | 2 | 0 / 2 | 0 | 1 | 0 | builds-on-platform 50%, distribution 50% |
| Easyship | 24.9 | 30 | 0 / 30 | 0 | 0 | 26 | ipaas-bridge 87%, covered 3%, builds-on-platform 10% |
| Keap | 24.3 | 40 | 0 / 40 | 0 | 2 | 32 | ipaas-bridge 86%, builds-on-platform 8%, distribution 5% |
| Ordergroove | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| Shopkeep | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| Lengow | 19.4 | 11 | 0 / 11 | 0 | 0 | 8 | ipaas-bridge 73%, builds-on-platform 27% |
| Arka | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Binkey | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Deliverr | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| EDITED | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Gooten | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Mason | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| SayDuck | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Session AI | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Visa Acceptance | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Vyne | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Zentail | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Zettle | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Sendlane | 17.1 | 34 | 0 / 34 | 0 | 1 | 31 | ipaas-bridge 91%, builds-on-platform 6%, distribution 3% |
coverage 2 · reaches banks, carriers, systems or channels (an aggregator)
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Infobip | 54.2 | 64 | 0 / 64 | 0 | 6 | 34 | ipaas-bridge 53%, standard 6%, coverage 19%, covered 2%, builds-on-platform 11%, distribution 9% |
| Shippo | 48.9 | 56 | 0 / 56 | 0 | 0 | 33 | ipaas-bridge 60%, coverage 31%, builds-on-platform 9% |
covered 4 · reached mainly through aggregators
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Alibaba | 51.8 | 12 | 0 / 12 | 0 | 0 | 0 | standard 33%, covered 50%, builds-on-platform 17% |
| UPS | 47.9 | 7 | 0 / 7 | 0 | 0 | 1 | ipaas-bridge 14%, covered 57%, builds-on-platform 29% |
| FedEx | 45.2 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, covered 60%, builds-on-platform 20% |
| DHL | 43.8 | 9 | 0 / 9 | 0 | 0 | 2 | ipaas-bridge 22%, covered 44%, builds-on-platform 33% |
regulated 7 · named in a regulator's register or partners' contracts
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Revolut | 61.7 | 22 | 0 / 22 | 0 | 2 | 2 | provider-built 12%, ipaas-bridge 8%, contract 46%, standard 12%, covered 8%, builds-on-platform 4%, distribution 8% |
| Visa | 58.4 | 15 | 0 / 15 | 0 | 0 | 0 | contract 60%, standard 27%, builds-on-platform 13% |
| Worldpay | 56.4 | 9 | 0 / 9 | 0 | 0 | 0 | contract 56%, standard 22%, builds-on-platform 22% |
| Royal Bank of Canada | 55.6 | 9 | 0 / 9 | 0 | 0 | 0 | contract 56%, standard 33%, builds-on-platform 11% |
| Nuvei | 55.1 | 9 | 0 / 9 | 0 | 0 | 0 | contract 56%, standard 11%, builds-on-platform 33% |
| Till Payments | 36.4 thin | 2 | 0 / 2 | 0 | 0 | 0 | contract 50%, builds-on-platform 50% |
| HiPay | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | contract 50%, builds-on-platform 50% |
standard 14 · listed by a voluntary standard's own directory
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| ROLLER | 58.1 | 3 | 0 / 3 | 0 | 0 | 0 | standard 67%, builds-on-platform 33% |
| Wunderkind | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | standard 67%, builds-on-platform 33% |
| Tradeshift | 50.2 | 5 | 0 / 5 | 0 | 2 | 0 | standard 40%, builds-on-platform 20%, distribution 40% |
| ACI Worldwide | 47.8 | 5 | 0 / 5 | 0 | 1 | 0 | standard 40%, builds-on-platform 40%, distribution 20% |
| Kibo Commerce | 45.0 | 4 | 0 / 4 | 0 | 3 | 0 | standard 20%, builds-on-platform 20%, distribution 60% |
| Salsify | 44.6 | 7 | 0 / 7 | 0 | 0 | 2 | ipaas-bridge 29%, standard 43%, builds-on-platform 29% |
| Maxio | 43.6 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, standard 40%, covered 20%, builds-on-platform 20% |
| Constructor.io | 43.4 | 6 | 0 / 6 | 0 | 4 | 0 | standard 29%, builds-on-platform 14%, distribution 57% |
| Newstore | 40.9 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Hygraph | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Reverb | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| LeafLink | 32.7 thin | 2 | 0 / 2 | 0 | 1 | 0 | standard 50%, distribution 50% |
| Nash | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | standard 100% |
| ThriveCart | 14.4 | 36 | 0 / 36 | 0 | 1 | 31 | ipaas-bridge 94%, standard 3%, distribution 3% |
core 4 · builds the connectors its customers need
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Super Payments | 51.5 | 9 | 0 / 9 | 0 | 1 | 0 | provider-built 44%, builds-on-platform 44%, distribution 11% |
| Storyblok | 49.1 | 11 | 2 / 9 | 0 | 0 | 1 | partner-built 18%, provider-built 36%, ipaas-bridge 9%, standard 9%, covered 9%, builds-on-platform 18% |
| Emporix | 46.4 | 6 | 0 / 6 | 0 | 0 | 1 | provider-built 33%, ipaas-bridge 17%, standard 17%, builds-on-platform 33% |
| Zip | 21.6 | 14 | 0 / 14 | 0 | 1 | 0 | partner-built 12%, provider-built 50%, own-page 19%, builds-on-platform 12%, distribution 6% |
mixed 13 · no single mode dominates
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Klarna | 60.2 | 34 | 0 / 34 | 0 | 2 | 3 | partner-built 18%, provider-built 6%, own-page 26%, ipaas-bridge 9%, contract 15%, standard 9%, builds-on-platform 12%, distribution 6% |
| PayPal | 57.8 | 62 | 0 / 62 | 0 | 0 | 36 | ipaas-bridge 60%, contract 15%, standard 12%, covered 2%, builds-on-platform 12% |
| TikTok | 57.6 | 22 | 0 / 22 | 1 | 0 | 5 | ipaas-bridge 23%, contract 32%, covered 18%, builds-on-platform 23%, unknown 5% |
| Moneris | 56.9 | 3 | 0 / 3 | 0 | 0 | 0 | contract 33%, standard 33%, builds-on-platform 33% |
| Brevo | 55.8 | 67 | 0 / 67 | 0 | 5 | 6 | provider-built 17%, own-page 31%, ipaas-bridge 9%, agent-tooling 24%, standard 1%, covered 3%, builds-on-platform 7%, distribution 7% |
| Dynamic Yield | 55.2 | 7 | 0 / 7 | 0 | 0 | 0 | standard 29%, covered 29%, builds-on-platform 29%, atp-outside 14% |
| AfterShip | 53.5 | 30 | 0 / 30 | 0 | 7 | 1 | provider-built 3%, own-page 42%, ipaas-bridge 3%, builds-on-platform 29%, distribution 23% |
| DigitalGenius | 50.5 | 3 | 0 / 3 | 0 | 1 | 0 | standard 33%, builds-on-platform 33%, distribution 33% |
| Resolve | 47.9 | 12 | 0 / 12 | 0 | 0 | 0 | provider-built 17%, own-page 50%, builds-on-platform 33% |
| Fundraise Up | 43.4 | 3 | 0 / 3 | 0 | 0 | 1 | ipaas-bridge 33%, standard 33%, builds-on-platform 33% |
| Talon.One | 39.6 | 9 | 0 / 9 | 0 | 4 | 1 | ipaas-bridge 11%, standard 11%, covered 22%, builds-on-platform 11%, distribution 44% |
| Webflow | 38.3 | 45 | 0 / 45 | 0 | 0 | 36 | ipaas-bridge 84%, standard 7%, covered 5%, builds-on-platform 5% |
| Zuora | 37.8 | 8 | 0 / 8 | 0 | 1 | 2 | ipaas-bridge 25%, standard 25%, covered 12%, builds-on-platform 25%, distribution 12% |
list 1 · a long list on its own page, mostly unevidenced
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Optimizely | 52.8 | 358 | 0 / 358 | 0 | 6 | 2 | own-page 93%, ipaas-bridge 1%, standard 1%, covered 1%, builds-on-platform 4%, distribution 2% |
distribution 5 · only sells through cloud marketplaces
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Bolt Financial | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| iwant.fyi | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| Virto Commerce | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| Appcharge | 9.6 thin | 1 | 0 / 1 | 0 | 1 | 0 | distribution 100% |
| Medusa | 9.6 thin | 1 | 0 / 1 | 0 | 2 | 0 | distribution 100% |
undeclared 2 · declares nothing we can read: no number
Top workflows by market votes
Workflows (Arazzo) and their phrasing are generated by API Evangelist, ranked by market votes (integration edges in the graph, weighted by channel).
In-market workflows only: a step on the market provider's side maps to this market's business capabilities (), and the partner is not a generic export/notify app. Other workflows are counted as bridges (including any whose steps do not resolve to a capability yet). Methodology. In-market: 142; bridges: 0.
| Workflow | Between | Votes | Weighted | Arazzo |
|---|---|---|---|---|
| Add new BigCommerce customers to your Google Ads contact list Add new BigCommerce customers to your Google Ads contact list |
BigCommerce ↔ Google Ads | 5 | 2.0 | workflow generated by API Evangelist |
| Push Stripe successful charges as HubSpot deals When a Stripe charge succeeds, look up the matching HubSpot Contact and create a Closed Won HubSpot Deal with the charge amount and currency. |
Stripe ↔ HubSpot | 2 | 2.0 | workflow generated by API Evangelist |
| Sync Stripe customers into Salesforce contacts When a Stripe customer is created, look them up by email and create the matching Salesforce Contact with billing details. |
Stripe ↔ Salesforce | 2 | 2.0 | workflow generated by API Evangelist |
| Replace WooCommerce Stripe plugin with declarative integration List WooCommerce store orders and create a matching Stripe payment intent for a selected order's total and currency. |
Stripe ↔ WooCommerce | 2 | 1.9 | workflow generated by API Evangelist |
| Commercetools |
Adyen ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| commercetools Discover how the Adyen payments integration for commercetools can optimize your ecommerce conversions |
Adyen ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| commercetools |
Algolia ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| Get Slack notifications for new Stripe sales Get Slack notifications for new Stripe sales |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| Post Stripe payment alerts to Slack channels Retrieve a Stripe charge and post a payment alert to a designated Slack channel. |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| Post failed Stripe payments to Slack Post failed Stripe payments to Slack |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| plaid |
Adyen ↔ Plaid | 2 | 1.8 | workflow generated by API Evangelist |
| plaid |
Riskified ↔ Plaid | 2 | 1.8 | workflow generated by API Evangelist |
| Add new paid Shopify orders to Google Sheets rows Add new paid Shopify orders to Google Sheets rows |
Shopify ↔ Google Sheets | 4 | 1.6 | workflow generated by API Evangelist |
| Add Stripe Checkout completers to a Mailchimp audience When a Stripe Checkout session completes, subscribe the buyer to a Mailchimp audience with plan and MRR merge tags. |
Stripe ↔ Mailchimp | 2 | 1.4 | workflow generated by API Evangelist |
| Add new Stripe customers to Mailchimp lists Add new Stripe customers to Mailchimp lists |
Stripe ↔ Mailchimp | 2 | 1.4 | workflow generated by API Evangelist |
Generated 2026-10-24 from API Evangelist's own files; nothing on this page is a model's judgement. Provisional and unweighted; not part of the Kin Score composite or agent readiness. Read the Market layer methodology. Disagree with an edge? Every edge cites its evidence and can be corrected through the normal correction path.