MACH & Headless Commerce
Platform + standard market (mach alliance; headless commerce engines' partner stores; pod channel directories). The Kin Score Market layer reads each provider in its market: who it integrates with, how deep those integrations go, and where the market publishes its own structure. Methodology.
Where this market publishes its structure
- MACH Alliance members (machalliance.org/members, page RSC payload) machine-readable, 122 members; 22 in-market linked; SIs/GSIs held (services)
- commercetools partner directory (marketplace.commercetools.com -> commercetools.com/partners) machine-readable, 196 technology + 3 infrastructure partners read (108 service partners not read: agencies); 30 in-market linked
- BigCommerce App Marketplace (Algolia feed + app pages' privacy/terms URL) machine-readable, 1347 of 1407 apps (feed caps at 1,000 per sort order); 105 in-market linked
- Salesforce AppExchange, Commerce category (recommendations + partners/experience listing JSON) machine-readable, 552 listings (10 Salesforce-built); 76 in-market linked; API ignores paging, one pageSize read
- Printful integrations (printful.com/integrations) machine-readable, 19 channels
- Printify integrations (printify.com/integrations/) machine-readable, 10 channels (API, Pop-Up Store, Shutterstock excluded)
- MACH certification per-product list not machine-readable: not published; the member category is the certification
- commercetools service partners not machine-readable: agencies / SIs: services, not read
- Adobe Commerce Marketplace not machine-readable: HTTP 406 to non-browser clients (see commerce-platforms)
- Gelato / Gooten / SPOD connection lists not machine-readable: no structured public directory
Own = declares at least one integration itself; covered = visible only because an aggregator, standards body, regulator or partner contract names it; distribution-only = listed only on cloud marketplaces it sells through, a channel reported beside, never counted as its own declared integrations; undeclared = nothing we can read, so no number; declares_compatibility = providers with a `compatible` shape vote, report only (kin, 2026-10-13): never counted as own, never in depth or position.
Taxonomy how this market maps onto apis.io
Derived 2026-10-21 from the 171 providers in this market we could resolve in the catalog. The percentage is the share of those providers carrying each one; it describes the market, not the tag or industry. Tag groups have no page of their own yet, so they are listed unlinked.
| Tags | E-Commerce 63%, Payments 35% |
|---|---|
| Tag groups | E-Commerce 67%, Fintech 37%, Agentic Commerce 32%, Logistics 21% |
| Industries | E-Commerce Platform 63%, Payments & Money Movement 35%, Marketing & Advertising 25%, Supply Chain & Procurement 22% |
| Capabilities | BC-420 26% |
share of resolved cohort carrying it; tags >=0.20 & >=3 members (max 12, junk dropped), tag_groups >=0.20 (cooccurrence, non-cross-cutting; max 8), industries >=0.20 (max 6), areas >=0.10 (max 6; areas are keyword-matched and sparse), capabilities L1 >=0.20 (max 8); derive-market-taxonomy.py
Leaders by position (provisional)
Provisional: grouped by position, depth compared within a position only. Distribution (cloud marketplaces) and iPaaS bridges are counted beside position, never inside it. Unknown-builder listings are left out of position shares and counted here.
gravity 19 · other companies invest to build on it
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Stripe | 70.6 | 931 | 802 / 129 | 0 | 8 | 36 | partner-built 90%, provider-built 3%, ipaas-bridge 4%, contract 2%, standard 1%, builds-on-platform 1%, distribution 1% |
| Adyen | 60.6 | 95 | 44 / 51 | 0 | 6 | 3 | partner-built 66%, provider-built 14%, ipaas-bridge 3%, contract 7%, standard 3%, builds-on-platform 1%, distribution 6% |
| Shopify | 57.5 | 430 | 375 / 55 | 0 | 4 | 33 | partner-built 91%, ipaas-bridge 5%, contract 2%, builds-on-platform 1%, distribution 1% |
| WooCommerce | 55.8 | 446 | 342 / 104 | 0 | 1 | 31 | partner-built 93%, provider-built 4%, ipaas-bridge 2% |
| BigCommerce | 53.8 | 1389 | 1309 / 80 | 36 | 3 | 34 | partner-built 94%, ipaas-bridge 2%, unknown 3% |
| Contentful | 53.7 | 44 | 34 / 10 | 0 | 0 | 3 | partner-built 77%, provider-built 2%, ipaas-bridge 7%, standard 2%, builds-on-platform 11% |
| GoCardless | 52.9 | 58 | 12 / 46 | 0 | 1 | 34 | partner-built 22%, ipaas-bridge 63%, contract 4%, standard 4%, builds-on-platform 6%, distribution 2% |
| commercetools | 52.3 | 202 | 195 / 7 | 0 | 1 | 4 | partner-built 97%, ipaas-bridge 2% |
| Gorgias | 52.3 | 88 | 49 / 39 | 0 | 0 | 35 | partner-built 57%, ipaas-bridge 41%, contract 1%, builds-on-platform 1% |
| Salesforce Commerce Cloud | 52.1 | 402 | 399 / 3 | 0 | 0 | 1 | partner-built 98%, provider-built 2% |
| Yotpo | 51.9 | 87 | 32 / 55 | 8 | 0 | 34 | partner-built 37%, provider-built 11%, ipaas-bridge 36%, standard 1%, covered 2%, builds-on-platform 4%, unknown 9% |
| Chargebee | 51.8 | 33 | 19 / 14 | 0 | 2 | 5 | partner-built 58%, ipaas-bridge 15%, standard 3%, covered 3%, builds-on-platform 15%, distribution 6% |
| SPS Commerce | 51.8 | 18 | 14 / 4 | 0 | 1 | 0 | partner-built 78%, standard 6%, builds-on-platform 11%, distribution 6% |
| Square | 51.8 | 74 | 33 / 41 | 0 | 2 | 35 | partner-built 48%, provider-built 1%, ipaas-bridge 47%, standard 1%, distribution 3% |
| Etsy | 37.0 | 3 | 2 / 1 | 0 | 0 | 1 | partner-built 67%, ipaas-bridge 33% |
| Adobe Commerce | 22.2 | 3 | 1 / 2 | 0 | 0 | 2 | partner-built 33%, ipaas-bridge 67% |
| eBay | 20.1 | 40 | 2 / 38 | 0 | 0 | 34 | partner-built 5%, ipaas-bridge 92%, atp-outside 3% |
| Squarespace | 19.8 | 34 | 2 / 32 | 0 | 0 | 30 | partner-built 6%, ipaas-bridge 91%, contract 3% |
| Nuvemshop Tiendanube | 17.2 thin | 1 | 1 / 0 | 0 | 0 | 0 | partner-built 100% |
builds-on 94 · publishes apps on other platforms' stores
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Uniform | 56.5 | 4 | 0 / 4 | 0 | 0 | 0 | standard 25%, builds-on-platform 75% |
| Klaviyo | 53.6 | 57 | 0 / 57 | 0 | 3 | 35 | ipaas-bridge 69%, covered 8%, builds-on-platform 18%, distribution 6% |
| AgeChecker.Net | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Annex Cloud | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Digioh | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| Extend | 51.7 | 6 | 0 / 6 | 0 | 0 | 0 | builds-on-platform 100% |
| Forter | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | standard 25%, builds-on-platform 75% |
| Kount | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Narvar | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| REVIEWS.io | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Sendcloud | 51.7 | 4 | 0 / 4 | 0 | 0 | 0 | builds-on-platform 100% |
| Shippit | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | covered 33%, builds-on-platform 67% |
| Signifyd | 51.7 | 3 | 0 / 3 | 0 | 0 | 0 | builds-on-platform 100% |
| Builder.io | 51.1 | 6 | 0 / 6 | 0 | 1 | 0 | standard 17%, builds-on-platform 67%, distribution 17% |
| Bloomreach | 49.7 | 10 | 0 / 10 | 0 | 2 | 0 | standard 10%, covered 20%, builds-on-platform 50%, distribution 20% |
| Printful | 47.3 | 10 | 0 / 10 | 0 | 0 | 1 | ipaas-bridge 10%, builds-on-platform 90% |
| Extole | 47.1 | 5 | 0 / 5 | 0 | 2 | 0 | builds-on-platform 67%, distribution 33% |
| Mirakl | 47.1 | 5 | 0 / 5 | 0 | 1 | 0 | standard 20%, builds-on-platform 60%, distribution 20% |
| Coveo | 46.9 | 10 | 0 / 10 | 0 | 1 | 1 | ipaas-bridge 10%, standard 20%, builds-on-platform 60%, distribution 10% |
| Shogun | 46.0 | 4 | 0 / 4 | 0 | 1 | 0 | builds-on-platform 75%, distribution 25% |
| Razorpay | 44.9 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, standard 33%, builds-on-platform 50% |
| Friendbuy | 44.7 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, covered 17%, builds-on-platform 67% |
| Contentstack | 44.6 | 15 | 0 / 15 | 0 | 8 | 2 | ipaas-bridge 12%, standard 6%, covered 6%, builds-on-platform 25%, distribution 50% |
| ShipBob | 44.4 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, standard 17%, covered 17%, builds-on-platform 50% |
| Riskified | 44.3 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, contract 20%, builds-on-platform 60% |
| Airwallex | 43.9 | 44 | 0 / 44 | 0 | 2 | 31 | ipaas-bridge 78%, contract 5%, builds-on-platform 12%, distribution 5% |
| Dotdigital | 42.7 | 40 | 0 / 40 | 0 | 2 | 31 | ipaas-bridge 78%, standard 2%, builds-on-platform 15%, distribution 5% |
| Printify | 40.7 | 8 | 0 / 8 | 0 | 0 | 2 | ipaas-bridge 25%, standard 12%, builds-on-platform 62% |
| Tackle.io | 40.2 | 4 | 0 / 4 | 0 | 3 | 0 | builds-on-platform 40%, distribution 60% |
| Trust Payments | 40.2 | 4 | 0 / 4 | 0 | 2 | 0 | builds-on-platform 50%, distribution 50% |
| Attentive | 37.3 | 6 | 0 / 6 | 0 | 2 | 1 | ipaas-bridge 17%, covered 17%, builds-on-platform 33%, distribution 33% |
| Extensiv | 37.0 | 3 | 0 / 3 | 0 | 0 | 1 | ipaas-bridge 33%, builds-on-platform 67% |
| Packlink | 37.0 | 3 | 0 / 3 | 0 | 0 | 1 | ipaas-bridge 33%, builds-on-platform 67% |
| Mollie | 36.4 | 11 | 0 / 11 | 0 | 5 | 2 | ipaas-bridge 18%, contract 9%, builds-on-platform 27%, distribution 45% |
| Bazaarvoice | 35.8 | 15 | 0 / 15 | 9 | 1 | 2 | ipaas-bridge 13%, covered 7%, builds-on-platform 13%, distribution 7%, unknown 60% |
| Zuora | 35.8 | 7 | 0 / 7 | 0 | 1 | 2 | ipaas-bridge 29%, standard 14%, covered 14%, builds-on-platform 29%, distribution 14% |
| ECOMMPAY | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Feedvisor | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Gr4vy | 34.5 | 4 | 0 / 4 | 0 | 4 | 0 | builds-on-platform 20%, distribution 80% |
| Jifiti | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| PortOne | 34.5 | 4 | 0 / 4 | 0 | 4 | 0 | builds-on-platform 20%, distribution 80% |
| Route | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Sezzle | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| SiteJabber | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Smile.io | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Teelaunch | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | builds-on-platform 100% |
| Akeneo | 34.2 | 9 | 0 / 9 | 0 | 0 | 4 | ipaas-bridge 44%, standard 11%, builds-on-platform 44% |
| Drip | 33.0 | 8 | 0 / 8 | 0 | 1 | 3 | ipaas-bridge 38%, contract 12%, covered 12%, builds-on-platform 25%, distribution 12% |
| Shift4 | 32.9 | 6 | 0 / 6 | 0 | 3 | 1 | ipaas-bridge 17%, builds-on-platform 33%, distribution 50% |
| Mercury | 32.0 | 43 | 0 / 43 | 0 | 1 | 33 | ipaas-bridge 85%, standard 3%, builds-on-platform 10%, distribution 3% |
| MailerLite | 29.9 | 44 | 0 / 44 | 0 | 4 | 35 | ipaas-bridge 83%, contract 2%, builds-on-platform 5%, distribution 10% |
| ShipHero | 29.6 | 6 | 0 / 6 | 0 | 0 | 3 | ipaas-bridge 50%, builds-on-platform 50% |
| ClickFunnels | 29.2 | 4 | 0 / 4 | 0 | 2 | 1 | ipaas-bridge 25%, builds-on-platform 25%, distribution 50% |
| Commerce Layer | 28.3 | 13 | 0 / 13 | 0 | 1 | 8 | ipaas-bridge 62%, standard 8%, builds-on-platform 23%, distribution 8% |
| Branding Brand | 26.8 thin | 2 | 0 / 2 | 0 | 2 | 0 | builds-on-platform 33%, distribution 67% |
| ChannelEngine | 26.8 thin | 2 | 0 / 2 | 0 | 1 | 0 | builds-on-platform 50%, distribution 50% |
| Omnisend | 26.5 | 7 | 0 / 7 | 0 | 0 | 4 | ipaas-bridge 57%, builds-on-platform 43% |
| Katana | 25.2 | 5 | 0 / 5 | 0 | 0 | 3 | ipaas-bridge 60%, builds-on-platform 40% |
| ShipStation | 25.0 | 41 | 1 / 40 | 0 | 0 | 35 | partner-built 3%, ipaas-bridge 90%, builds-on-platform 8% |
| Order Desk | 24.3 | 38 | 0 / 38 | 0 | 0 | 32 | ipaas-bridge 89%, builds-on-platform 11% |
| Refersion | 24.1 | 29 | 0 / 29 | 0 | 0 | 25 | ipaas-bridge 86%, builds-on-platform 14% |
| Keap | 22.0 | 39 | 0 / 39 | 0 | 1 | 32 | ipaas-bridge 89%, builds-on-platform 8%, distribution 3% |
| Fundraise Up | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| Ordergroove | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| Shopkeep | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| Zonos | 19.7 thin | 2 | 0 / 2 | 0 | 0 | 1 | ipaas-bridge 50%, builds-on-platform 50% |
| TaxJar | 19.6 | 34 | 0 / 34 | 0 | 0 | 31 | ipaas-bridge 91%, standard 3%, builds-on-platform 6% |
| Poptin | 19.4 | 34 | 0 / 34 | 0 | 0 | 31 | ipaas-bridge 91%, builds-on-platform 9% |
| Binkey | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| ChargeAfter | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Checkout.com | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Deliverr | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| EDITED | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Epos Now | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Gelato | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Gooten | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| HiPay | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Logik.io | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Mason | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Newstore | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Propel Software (Propel PLM) | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Reverb | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| ROLLER | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| SayDuck | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Session AI | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| ShipHawk | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Tapstitch | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Till Payments | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Uncapped | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Visa Acceptance | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Vyne | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Zettle | 17.2 thin | 1 | 0 / 1 | 0 | 0 | 0 | builds-on-platform 100% |
| Sendlane | 14.8 | 33 | 0 / 33 | 0 | 0 | 31 | ipaas-bridge 94%, builds-on-platform 6% |
| Lengow | 10.7 | 9 | 0 / 9 | 0 | 0 | 8 | ipaas-bridge 89%, builds-on-platform 11% |
coverage 2 · reaches banks, carriers, systems or channels (an aggregator)
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Infobip | 49.4 | 56 | 0 / 56 | 0 | 5 | 34 | ipaas-bridge 61%, standard 4%, coverage 21%, covered 2%, builds-on-platform 4%, distribution 9% |
| Shippo | 48.3 | 54 | 0 / 54 | 0 | 0 | 32 | ipaas-bridge 60%, standard 2%, coverage 32%, builds-on-platform 6% |
covered 4 · reached mainly through aggregators
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Alibaba | 51.7 | 8 | 0 / 8 | 0 | 0 | 0 | standard 12%, covered 75%, builds-on-platform 12% |
| UPS | 47.2 | 6 | 0 / 6 | 0 | 0 | 1 | ipaas-bridge 17%, covered 67%, builds-on-platform 17% |
| FedEx | 45.2 | 5 | 0 / 5 | 0 | 0 | 1 | ipaas-bridge 20%, covered 60%, builds-on-platform 20% |
| DHL | 42.8 | 8 | 0 / 8 | 0 | 0 | 2 | ipaas-bridge 25%, covered 50%, builds-on-platform 25% |
regulated 4 · named in a regulator's register or partners' contracts
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Revolut | 61.2 | 18 | 0 / 18 | 0 | 1 | 2 | provider-built 15%, ipaas-bridge 10%, contract 50%, standard 5%, covered 10%, builds-on-platform 5%, distribution 5% |
| Visa | 58.4 | 14 | 0 / 14 | 0 | 0 | 0 | contract 64%, standard 21%, builds-on-platform 14% |
| TikTok | 57.6 | 18 | 0 / 18 | 0 | 0 | 4 | ipaas-bridge 22%, contract 39%, covered 22%, builds-on-platform 17% |
| Nuvei | 54.8 | 6 | 0 / 6 | 0 | 0 | 0 | contract 50%, standard 17%, builds-on-platform 33% |
standard 16 · listed by a voluntary standard's own directory
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Royal Bank of Canada | 53.2 | 4 | 0 / 4 | 0 | 0 | 0 | contract 25%, standard 50%, builds-on-platform 25% |
| Tradeshift | 50.2 | 5 | 0 / 5 | 0 | 2 | 0 | standard 40%, builds-on-platform 20%, distribution 40% |
| ACI Worldwide | 47.8 | 5 | 0 / 5 | 0 | 1 | 0 | standard 40%, builds-on-platform 40%, distribution 20% |
| Kibo Commerce | 45.0 | 4 | 0 / 4 | 0 | 3 | 0 | standard 20%, builds-on-platform 20%, distribution 60% |
| Salsify | 43.4 | 6 | 0 / 6 | 0 | 0 | 2 | ipaas-bridge 33%, standard 50%, builds-on-platform 17% |
| Mapp Marketing Cloud | 42.8 | 3 | 0 / 3 | 0 | 2 | 0 | standard 33%, distribution 67% |
| Constructor.io | 41.8 | 5 | 0 / 5 | 0 | 4 | 0 | standard 17%, builds-on-platform 17%, distribution 67% |
| Moneris | 37.7 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Arka | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Firework | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Lucidworks | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Weebly | 34.5 thin | 2 | 1 / 1 | 0 | 0 | 0 | partner-built 50%, standard 50% |
| Wunderkind | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| Zentail | 34.5 thin | 2 | 0 / 2 | 0 | 0 | 0 | standard 50%, builds-on-platform 50% |
| LeafLink | 32.7 thin | 2 | 0 / 2 | 0 | 1 | 0 | standard 50%, distribution 50% |
| Webflow | 31.8 | 41 | 0 / 41 | 0 | 0 | 35 | ipaas-bridge 90%, standard 5%, covered 3%, builds-on-platform 3% |
core 4 · builds the connectors its customers need
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Super Payments | 51.5 | 8 | 0 / 8 | 0 | 1 | 0 | provider-built 50%, builds-on-platform 38%, distribution 12% |
| Emporix | 46.4 | 6 | 0 / 6 | 0 | 0 | 1 | provider-built 33%, ipaas-bridge 17%, standard 17%, builds-on-platform 33% |
| Storyblok | 46.4 | 9 | 2 / 7 | 0 | 0 | 1 | partner-built 22%, provider-built 44%, ipaas-bridge 11%, standard 11%, builds-on-platform 11% |
| Zip | 15.7 | 12 | 0 / 12 | 0 | 0 | 0 | partner-built 14%, provider-built 57%, own-page 21%, builds-on-platform 7% |
mixed 16 · no single mode dominates
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Amazon | 58.6 | 27 | 0 / 27 | 0 | 0 | 5 | ipaas-bridge 17%, contract 21%, standard 21%, covered 17%, builds-on-platform 24% |
| PayPal | 56.6 | 55 | 0 / 55 | 0 | 0 | 36 | ipaas-bridge 68%, contract 13%, standard 9%, builds-on-platform 9% |
| Worldpay | 55.8 | 6 | 0 / 6 | 0 | 0 | 0 | contract 33%, standard 33%, builds-on-platform 33% |
| Dynamic Yield | 55.2 | 7 | 0 / 7 | 0 | 0 | 0 | standard 29%, covered 29%, builds-on-platform 29%, atp-outside 14% |
| Klarna | 54.3 | 26 | 0 / 26 | 0 | 1 | 3 | partner-built 23%, provider-built 8%, own-page 35%, ipaas-bridge 12%, contract 8%, builds-on-platform 12%, distribution 4% |
| Algolia | 54.2 | 41 | 0 / 41 | 0 | 9 | 14 | own-page 12%, ipaas-bridge 33%, standard 10%, covered 5%, builds-on-platform 19%, distribution 21% |
| CyberSource | 53.7 | 3 | 0 / 3 | 0 | 0 | 0 | contract 33%, standard 33%, builds-on-platform 33% |
| Brevo | 53.0 | 62 | 0 / 62 | 0 | 4 | 5 | provider-built 18%, own-page 34%, ipaas-bridge 8%, agent-tooling 26%, covered 3%, builds-on-platform 5%, distribution 6% |
| DigitalGenius | 50.5 | 3 | 0 / 3 | 0 | 1 | 0 | standard 33%, builds-on-platform 33%, distribution 33% |
| ActiveCampaign | 47.9 | 43 | 0 / 43 | 0 | 1 | 34 | ipaas-bridge 79%, contract 2%, covered 7%, builds-on-platform 9%, distribution 2% |
| Kudobuzz | 44.1 | 3 | 0 / 3 | 0 | 1 | 0 | standard 33%, builds-on-platform 33%, distribution 33% |
| Wayflyer | 44.1 | 3 | 0 / 3 | 0 | 1 | 0 | standard 33%, builds-on-platform 33%, distribution 33% |
| Resolve | 43.7 | 11 | 0 / 11 | 0 | 0 | 0 | provider-built 18%, own-page 55%, builds-on-platform 27% |
| Maxio | 41.5 | 4 | 0 / 4 | 0 | 0 | 1 | ipaas-bridge 25%, standard 25%, covered 25%, builds-on-platform 25% |
| Talon.One | 39.6 | 9 | 0 / 9 | 0 | 4 | 1 | ipaas-bridge 11%, standard 11%, covered 22%, builds-on-platform 11%, distribution 44% |
| Easyship | 20.2 | 29 | 0 / 29 | 0 | 0 | 26 | ipaas-bridge 90%, standard 3%, covered 3%, builds-on-platform 3% |
list 2 · a long list on its own page, mostly unevidenced
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Optimizely | 52.8 | 348 | 0 / 348 | 0 | 3 | 2 | own-page 95%, ipaas-bridge 1%, standard 1%, covered 1%, builds-on-platform 2%, distribution 1% |
| AfterShip | 49.6 | 26 | 0 / 26 | 0 | 6 | 1 | provider-built 4%, own-page 48%, ipaas-bridge 4%, builds-on-platform 22%, distribution 22% |
long-tail 1 · reached only through iPaaS bridges
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| ThriveCart | 5.5 | 34 | 0 / 34 | 0 | 0 | 31 | ipaas-bridge 100% |
distribution 5 · only sells through cloud marketplaces
| Provider | Depth | Integrations | In / out | Unknown builder | Distribution | iPaaS bridge | Mix |
|---|---|---|---|---|---|---|---|
| Bolt Financial | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| iwant.fyi | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| Virto Commerce | 19.2 thin | 2 | 0 / 2 | 0 | 2 | 0 | distribution 100% |
| Appcharge | 9.6 thin | 1 | 0 / 1 | 0 | 1 | 0 | distribution 100% |
| Medusa | 9.6 thin | 1 | 0 / 1 | 0 | 2 | 0 | distribution 100% |
undeclared 4 · declares nothing we can read: no number
Top workflows by market votes
Workflows (Arazzo) and their phrasing are generated by API Evangelist, ranked by market votes (integration edges in the graph, weighted by channel).
In-market workflows only: a step on the market provider's side maps to this market's business capabilities (), and the partner is not a generic export/notify app. Other workflows are counted as bridges (including any whose steps do not resolve to a capability yet). Methodology. In-market: 139; bridges: 0.
| Workflow | Between | Votes | Weighted | Arazzo |
|---|---|---|---|---|
| Add new BigCommerce customers to your Google Ads contact list Add new BigCommerce customers to your Google Ads contact list |
BigCommerce ↔ Google Ads | 5 | 2.0 | workflow generated by API Evangelist |
| Push Stripe successful charges as HubSpot deals When a Stripe charge succeeds, look up the matching HubSpot Contact and create a Closed Won HubSpot Deal with the charge amount and currency. |
Stripe ↔ HubSpot | 2 | 2.0 | workflow generated by API Evangelist |
| Sync Stripe customers into Salesforce contacts When a Stripe customer is created, look them up by email and create the matching Salesforce Contact with billing details. |
Stripe ↔ Salesforce | 2 | 2.0 | workflow generated by API Evangelist |
| Replace WooCommerce Stripe plugin with declarative integration List WooCommerce store orders and create a matching Stripe payment intent for a selected order's total and currency. |
Stripe ↔ WooCommerce | 2 | 1.9 | workflow generated by API Evangelist |
| Commercetools |
Adyen ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| commercetools Discover how the Adyen payments integration for commercetools can optimize your ecommerce conversions |
Adyen ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| commercetools |
Algolia ↔ commercetools | 3 | 1.8 | workflow generated by API Evangelist |
| Get Slack notifications for new Stripe sales Get Slack notifications for new Stripe sales |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| Post Stripe payment alerts to Slack channels Retrieve a Stripe charge and post a payment alert to a designated Slack channel. |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| Post failed Stripe payments to Slack Post failed Stripe payments to Slack |
Stripe ↔ Slack | 3 | 1.8 | workflow generated by API Evangelist |
| plaid |
Adyen ↔ Plaid | 2 | 1.8 | workflow generated by API Evangelist |
| plaid |
Riskified ↔ Plaid | 2 | 1.8 | workflow generated by API Evangelist |
| Add new paid Shopify orders to Google Sheets rows Add new paid Shopify orders to Google Sheets rows |
Shopify ↔ Google Sheets | 4 | 1.6 | workflow generated by API Evangelist |
| Add Stripe Checkout completers to a Mailchimp audience When a Stripe Checkout session completes, subscribe the buyer to a Mailchimp audience with plan and MRR merge tags. |
Stripe ↔ Mailchimp | 2 | 1.4 | workflow generated by API Evangelist |
| Add new Stripe customers to Mailchimp lists Add new Stripe customers to Mailchimp lists |
Stripe ↔ Mailchimp | 2 | 1.4 | workflow generated by API Evangelist |
Generated 2026-10-21 from API Evangelist's own files; nothing on this page is a model's judgement. Provisional and unweighted; not part of the Kin Score composite or agent readiness. Read the Market layer methodology. Disagree with an edge? Every edge cites its evidence and can be corrected through the normal correction path.