Optimizely
Optimizely is a digital experience platform that provides A/B testing, feature flagging, content management, and commerce solutions for enterprises. Their developer platform offers a comprehensive suite of REST and GraphQL APIs spanning experimentation, content delivery, customer data, campaign management, and e-commerce capabilities.
Optimizely publishes 34 APIs on the APIs.io network, including Assets API, Attributes API, Audiences API, and 31 more. Tagged areas include A/B Testing, Content Management, Customer Data, E-Commerce, and Experimentation.
The Optimizely catalog on APIs.io includes 2 event-driven AsyncAPI specifications, 1 JSON-LD context, and 2 Spectral governance rulesets.
Optimizely’s developer surface includes authentication, engineering blog, support, and 13 more developer resources.
Kin Score
APIs 34
Individual APIs this provider publishes, each with its own machine-readable definition.
Optimizely Assets API
Manage campaign assets such as images and media files.
Optimizely Attributes API
Manage custom attributes used for audience targeting and segmentation.
Optimizely Audiences API
Create and manage audience segments for targeting experiments and rollouts.
Optimizely Campaigns API
Manage content campaigns and editorial calendar entries.
Optimizely Catalog Entries API
Manage catalog entries including products, variants, packages, and bundles.
Optimizely Catalog Entry Relations API
Manage relationships between catalog entries and nodes.
Optimizely Catalog Nodes API
Manage catalog nodes (categories) for organizing entries.
Optimizely Catalogs API
Manage product catalogs that organize commerce content.
Optimizely Content API
Manage content items including articles and other content types within the CMP content repository.
Optimizely Content Types API
Retrieve available content type definitions.
Optimizely Customers API
Manage customer accounts and contact information.
Optimizely Environments API
Manage environments within a project for developing, staging, and deploying flag configurations.
Optimizely Events API
Send customer events to ODP for tracking actions, behaviors, and interactions across channels.
Optimizely Experiments API
Create and manage A/B test experiments on top of feature flags.
Optimizely Extensions API
Manage reusable extensions that encapsulate experiment logic and visual changes.
Optimizely Features API
Manage features with variables used in feature flag configurations.
Optimizely Flags API
Create and manage feature flags with variables and variations for controlled rollouts and experimentation.
Optimizely GraphQL API
Execute GraphQL queries against the Optimizely content graph to retrieve and search content.
Optimizely Labels API
Manage labels used for categorizing and organizing content.
Optimizely Mailing Lists API
Manage mailing lists used for campaign distribution.
Optimizely Objects API
Create, update, and manage objects such as products, orders, and custom entities in ODP.
Optimizely Orders API
Manage purchase orders, cart operations, and order workflows.
Optimizely Pages API
Manage page definitions that specify which URLs or conditions trigger experiments.
Optimizely Profiles API
Create, update, and retrieve customer profiles with unified identity resolution.
Optimizely Projects API
Manage Feature Experimentation projects that serve as containers for flags, experiments, and environments.
Optimizely Recipients API
Manage recipients and recipient lists for email campaigns.
Optimizely Rulesets API
Manage rulesets that define which variation a flag delivers to visitors within a given environment.
Optimizely Schema API
Manage the ODP schema including domain objects and their fields.
Optimizely Segments API
Query customer segments and audience definitions.
Optimizely Sites API
Retrieve site definitions including language settings and configuration.
Optimizely Smart Campaigns API
Manage smart campaigns that automate multi-step marketing workflows.
Optimizely Tasks API
Manage content tasks, assignments, and workflow steps within the content marketing platform.
Optimizely Transactional Mail API
Send transactional emails triggered by recipient actions or events.
Optimizely Unsubscribes API
Manage unsubscribe lists for opt-out recipients.
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Postman Collections 34
Ready-to-run Postman collections for exercising this provider's APIs.
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Open Collections 9
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Optimizely Campaign REST API
OPEN COLLECTIONOptimizely CMP Open REST API
OPEN COLLECTIONOptimizely Commerce Service API
OPEN COLLECTIONOptimizely Content Delivery API
OPEN COLLECTIONOptimizely Content Management API
OPEN COLLECTIONOptimizely Data Platform REST API
OPEN COLLECTIONOptimizely Feature Experimentation REST API
OPEN COLLECTIONOptimizely Graph API
OPEN COLLECTIONOptimizely Web Experimentation REST API
OPEN COLLECTIONScroll for all 9
GraphQL 1
GraphQL schemas published by this provider.
Optimizely GraphQL API
Optimizely Graph is a unified content query and delivery service that provides access to content across Optimizely products through a single GraphQL API. It enables flexible dat...
GRAPHQLPricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Optimizely Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals for API financial operations.
Optimizely Finops
FINOPSFeatures 16
Notable capabilities this provider offers.
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Event Specifications 2
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Optimizely CMP Webhooks
The Optimizely Content Marketing Platform (CMP) provides webhook notifications when content events occur, such as when assets are published, tasks are completed or modified, and...
ASYNCAPIOptimizely Feature Experimentation Webhooks
Optimizely Feature Experimentation provides webhook notifications when configuration changes occur, such as datafile updates. Webhooks notify external servers of changes, elimin...
ASYNCAPISemantic Vocabularies 1
JSON-LD contexts and semantic vocabularies used across these APIs.
Optimizely Context
JSON-LDSpectral Rules 2
Spectral governance rulesets for linting and validating these APIs.
Optimizely API Rules
SPECTRALOptimizely API Rules
SPECTRALJSON Schema 76
Standalone JSON Schema definitions for this provider's data models.
Asset
JSON SCHEMAAssetInput
JSON SCHEMAAttribute
JSON SCHEMAAudience
JSON SCHEMAAudienceInput
JSON SCHEMACampaign
JSON SCHEMACampaignInput
JSON SCHEMACatalog
JSON SCHEMACatalogEntry
JSON SCHEMACatalogEntryInput
JSON SCHEMACatalogInput
JSON SCHEMACatalogNode
JSON SCHEMACatalogNodeInput
JSON SCHEMACmpCampaign
JSON SCHEMACmpContent
JSON SCHEMAContentInput
JSON SCHEMAContentItem
JSON SCHEMAContentPatch
JSON SCHEMAContentType
JSON SCHEMAOptimizely Customer Profile
JSON SCHEMACustomer
JSON SCHEMAEnvironment
JSON SCHEMAEnvironmentInput
JSON SCHEMAEvent
JSON SCHEMAEventInput
JSON SCHEMAOptimizely Experiment
JSON SCHEMAExperimentInput
JSON SCHEMAExperimentResults
JSON SCHEMAExtension
JSON SCHEMAOptimizely Feature Flag
JSON SCHEMAFeature
JSON SCHEMAFlag
JSON SCHEMAFlagEnvironment
JSON SCHEMAFlagInput
JSON SCHEMAFlagVariation
JSON SCHEMAFlagVariationInput
JSON SCHEMAGraphQLRequest
JSON SCHEMAGraphQLResponse
JSON SCHEMALabel
JSON SCHEMAMailingList
JSON SCHEMAMetric
JSON SCHEMANodeRelation
JSON SCHEMANodeRelationInput
JSON SCHEMAObjectInput
JSON SCHEMAOdpObject
JSON SCHEMAOrder
JSON SCHEMAPage
JSON SCHEMAPageInput
JSON SCHEMAPagination
JSON SCHEMAProfile
JSON SCHEMAProfileInput
JSON SCHEMAProject
JSON SCHEMAProjectInput
JSON SCHEMARecipient
JSON SCHEMARecipientInput
JSON SCHEMARule
JSON SCHEMARuleInput
JSON SCHEMARuleset
JSON SCHEMARulesetInput
JSON SCHEMASchemaField
JSON SCHEMASchemaFieldInput
JSON SCHEMASchemaObject
JSON SCHEMASchemaObjectInput
JSON SCHEMASegment
JSON SCHEMASite
JSON SCHEMASmartCampaign
JSON SCHEMATask
JSON SCHEMATaskInput
JSON SCHEMATransactionalMailInput
JSON SCHEMATransactionalMailResponse
JSON SCHEMAUnsubscribe
JSON SCHEMAUnsubscribeInput
JSON SCHEMAVariable
JSON SCHEMAVariableInput
JSON SCHEMAVariation
JSON SCHEMAVariationInput
JSON SCHEMAScroll for all 76
JSON Structure 1
JSON Structure definitions describing this provider's data shapes.
Optimizely Structure
JSON STRUCTURESecurity Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Resources
Get Started 2
Portal, sign-up, and the first successful call
Agent Surfaces 1
MCP servers, agent skills, and machine-readable catalogs
Build 2
SDKs, sample code, and the tooling you integrate with
Access & Security 5
Authentication, authorization, and security posture
Operate 1
Status, limits, changes, and where to get help
Commercial 2
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API