Customer Data
Business capabilities this tag reaches
Customer Relationship Management 1
Providers using this tag (33)
Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.
Exemplar 7 Complete, well-documented, and agent-ready
Strong 7 Solid coverage with minor gaps
Developing 15 Usable, with meaningful gaps to close
Emerging 1 Early or largely undocumented
Unrated 1 Not yet scored
APIs with this tag (17)
Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →
Exemplar 4 Complete, well-documented, and agent-ready
Customer.io Track APIThe Customer.io Track API allows developers to send behavioral data and customer profile information into C...Adobe Experience Platform APIBuild and manage customer experience applications on Adobe Experience Platform.Talon.One Customer data APIRepresents the data of a customer, including sessions and events used for reporting and debugging in the Ca...Encharge Ingest APISingle-endpoint Ingest API for creating/updating people and submitting product events into Encharge from an...
Strong 2 Solid coverage with minor gaps
Developing 7 Usable, with meaningful gaps to close
Monetate Data APICreate and manage data schemas and send customer, product and catalog data into Monetate in real time for u...Movable Ink Customer Data APIA write-only HTTP collector that ingests customer behavioral events in real time so Movable Ink Studio can ...Dynamics 365 Customer Insights Data APIAPI for building applications based on unified customer data, enabling customer data unification, segmentat...Localytics Profile APIRead, create, update and delete user profile attributes used for targeting and segmentation, addressed by c...Bird Customer Data APISync customer data from multiple sources in real time to build a 360-degree customer view. Manage contacts,...Noded GraphQL APIThe Noded (Apollo) GraphQL API behind the Customer Context Graph. One POST endpoint serving people and acco...Session AI Platform REST APIPublic REST API for the Session AI (ZineOne) platform. Documented operations cover sending events into the ...
Thin 3 Limited public surface area
Aaron's CUSTOMER DATA APIThe CUSTOMER DATA API from Aaron's — 1 operation(s) for customer data.ActionIQ Profile APIThe ActionIQ Profile API provides real-time access to customer identities, attributes, and audience members...SCE Green Button Connect My DataSCE's Customer Data Access (CDA) platform, through which a customer can authorize a registered third party ...
Emerging 1 Early or largely undocumented
Companies reaching this through an API (11)
These companies publish an API, specification or operation carrying “Customer Data” but do not classify their business under it. Listed unranked and kept out of the count above, because one tagged operation is not a statement about what a company does.
Aaron's
ActionIQ
Adobe
Bird
Gladly
Inspectorio
Localytics
Microsoft Dynamics 365
Southern California Edison
Southern Company
Talon.One
Score breakdown
Frequency
46.5
log-scaled weighted occurrences
Breadth
0.9
spread across providers
Quality lift
66.8
mean composite of providers using it
Cohesion
12.4
strength of nearest seed neighbor
Related tags
Marketing Automation 18 co-occurrences
CDP 7 co-occurrences
Segmentation 7 co-occurrences
Push Notifications 8 co-occurrences
Email Marketing 9 co-occurrences
Customer Data Platform 6 co-occurrences
Audiences 6 co-occurrences
Personalization 8 co-occurrences
Where this tag comes from
Api tag17
Provider tag33
Openapi tag1
Openapi op tag4
Cohort brief
Auto-generatedThe 31 providers in the APIs.io catalog tagged Customer Data, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.
Providers
31
of 33 in the catalog
Mean Kin Score
55.6
+32.7 vs catalog 22.9
Mean Agent Readiness
36.4
+24.5 vs catalog 11.9
Spread
28.9–83.8
median 52.9 · σ 13
How the 31 split by band
Exemplar 7Strong 7Developing 15Thin 2Emerging 0Minimal 0
Facet averages, against the whole catalog
| Facet | This cohort | Catalog | Difference | Scored |
|---|---|---|---|---|
| Developer Ergonomics | 58.9 | 23.2 | +35.7 | 31 |
| Contract Quality | 50.4 | 17.6 | +32.8 | 31 |
| Access Clarity | 59 | 26.5 | +32.5 | 31 |
| Operational Transparency | 44.8 | 13.7 | +31.1 | 31 |
| Discoverability | 73.9 | 58.1 | +15.8 | 31 |
| Contract Governance | 17.8 | 6.3 | +11.5 | 31 |
A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.
What this cohort publishes
| Artifact | This cohort | Catalog | Difference |
|---|---|---|---|
| MCP server (any) | 44% | 14% | +30 |
| MCP server (first-party) | 38% | 12% | +26 |
| Agent Skills | 0% | 0% | 0 |
| OAuth scopes | 44% | 11% | +33 |
| Security | 97% | 98% | -1 |
| Arazzo workflows | 0% | 2% | -2 |
| Governance rules | 22% | 14% | +8 |
mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.
Top by Kin Score
- 1 Customer.io 83.8
- 2 Optimizely 80.8
- 3 Listrak 73.7
- 4 Klaviyo 73.6
- 5 Adobe Campaign 72
- 6 Mapp Marketing Cloud 70.4
- 7 Encharge 67.2
- 8 Acoustic 64.7
- 9 Inflection.io 64.6
- 10 Zaius 60.8
Top by Agent Readiness
- 1 Optimizely 62.5
- 2 Customer.io 59.9
- 3 Klaviyo 54.4
- 4 Acoustic 53
- 5 WoowUp 52.9
- 6 Mapp Marketing Cloud 49.8
- 7 Inflection.io 49.3
- 8 Planhat 45.7
- 9 Monetate 45.5
- 10 Emotive 42.1
All 33 members of this roster resolve to a provider in the
catalog; 31 carry a score (94%).
The figures above describe the scored members only.
Coverage caveat. 23 of 31 scored members had under half their catalog-attributable points satisfied at all (catalog_earned / catalog_max < 0.5). They are INCLUDED in the mean above. A large share here means the cohort mean is partly a measurement of how far our enrichment reached, not only of how these providers publish.Generated from the catalog build of 5 October 2026, across 29093 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.
Coverage caveat. 23 of 31 scored members had under half their catalog-attributable points satisfied at all (catalog_earned / catalog_max < 0.5). They are INCLUDED in the mean above. A large share here means the cohort mean is partly a measurement of how far our enrichment reached, not only of how these providers publish.Generated from the catalog build of 5 October 2026, across 29093 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.
Work with this as data
Every tag here is available over the APIs.io API and to AI agents over MCP.