Epsilon

Epsilon is a Publicis Groupe marketing and advertising technology company that operates identity-led, data-driven marketing across paid, owned and earned channels. Its public, machine-readable API surface sits almost entirely inside Epsilon Retail Media (the platform built on CitrusAd, which Publicis acquired in 2021 and folded into Epsilon), whose developer hub at developers.citrusad.com publishes an Integration API for syncing catalogs, products, customers and orders and for generating product, banner and Banner X ads; a Filter Mapping API; a Cross-Sell Category API; and a Brand Pages API served from regional *.rmn.dotomi.com hosts. Epsilon also runs Epsilon PeopleCloud (loyalty, CRM, digital media) and CORE Private Exchange for publishers, but neither publishes a public machine-readable contract. API access is provisioned by a Technical Account Manager rather than self-service signup.

Epsilon publishes 3 APIs on the APIs.io network: Retail Media Integration API, Retail Media Filter Mapping API, and Retail Media Cross-Sell Category API. Tagged areas include Company, Marketing, Advertising, Retail Media, and Advertising Technology.

Epsilon’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, authentication, sandbox, and 17 more developer resources.

40.5/100 thin ▬ flat Agent 43/100 agent ready Full breakdown ↓
scored 2026-08-17 · rubric v0.11.0
4 APIs
CompanyMarketingAdvertisingRetail MediaAdvertising TechnologyIdentity ResolutionCustomer DataLoyaltyRetailPublicis Groupe

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-17 · rubric v0.11.0
Composite quality — 40.5/100 · thin
Contract Quality 12.6 / 25
Developer Ergonomics 13.0 / 20
Commercial Clarity 4.2 / 20
Operational Transparency 0.0 / 13
Governance 2.5 / 12
Discoverability 8.2 / 10
Agent readiness — 43/100 · agent ready
Machine-Readable Contract 18 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 7 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 5 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/epsilon: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 4

Individual APIs this provider publishes, each with its own machine-readable definition.

Epsilon Retail Media Integration API

The core Epsilon Retail Media (CitrusAd) REST API. Retailers use it to sync product catalogs, catalog products, customers and order data into the platform, and to request produc...

Epsilon Retail Media Brand Pages API

Serves brand-page content modules for retailer-hosted brand landing pages. A retailer routes /brands/{slug} on its own domain, calls POST /ads/v3/brand-pages on its assigned reg...

Epsilon Retail Media Filter Mapping API

Manages filter mappings that translate a retailer's own product filter vocabulary into the filters Epsilon Retail Media applies when selecting ads. Five operations — create, lis...

Epsilon Retail Media Cross-Sell Category API

Manages cross-sell category definitions used by the category cross-sell ad placement, where ads for one category are shown against products in a different, related category. Fou...

Open Collections 3

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

CrossSellCategory API

OPEN COLLECTION

Citrus filter-mapping API

OPEN COLLECTION

Pricing Plans 1

Published pricing tiers and plan structures.

Epsilon Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Epsilon Rate Limits

0 limits

RATE LIMITS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Epsilon Authentication

apiKey/http-basic/oauth2/jwt-bearer · 4 schemes

SECURITY

Epsilon Domain Security

TLSv1.2 · HSTS · DMARC

SECURITY

Resources

Get Started 3

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Other 1

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: epsilon
name: Epsilon
description: Epsilon is a Publicis Groupe marketing and advertising technology company that operates identity-led, data-driven
  marketing across paid, owned and earned channels. Its public, machine-readable API surface sits almost entirely inside Epsilon
  Retail Media (the platform built on CitrusAd, which Publicis acquired in 2021 and folded into Epsilon), whose developer
  hub at developers.citrusad.com publishes an Integration API for syncing catalogs, products, customers and orders and for
  generating product, banner and Banner X ads; a Filter Mapping API; a Cross-Sell Category API; and a Brand Pages API served
  from regional *.rmn.dotomi.com hosts. Epsilon also runs Epsilon PeopleCloud (loyalty, CRM, digital media) and CORE Private
  Exchange for publishers, but neither publishes a public machine-readable contract. API access is provisioned by a Technical
  Account Manager rather than self-service signup.
url: https://raw.githubusercontent.com/api-evangelist/epsilon/refs/heads/main/apis.yml
image: https://www.epsilon.com/images/logos/epsilon-og-image.png
x-type: company
x-source: harvest:marketing-integration-graph
specificationVersion: '0.20'
created: '2026-08-12'
modified: '2026-08-12'
tags:
- Company
- Marketing
- Advertising
- Retail Media
- Advertising Technology
- Identity Resolution
- Customer Data
- Loyalty
- Retail
- Publicis Groupe
apis:
- aid: epsilon:epsilon-retail-media-integration-api
  name: Epsilon Retail Media Integration API
  description: The core Epsilon Retail Media (CitrusAd) REST API. Retailers use it to sync product catalogs, catalog products,
    customers and order data into the platform, and to request product ads, static banner ads and Banner X responsive ads
    for search, category and cross-sell placements. Requests are JSON over HTTPS authenticated with an HTTP Basic API key;
    the /ads endpoints additionally support OAuth 2.0 client-credentials bearer tokens. Ad-generation endpoints are served
    from regional hosts on *.rmn.dotomi.com; the data-sync endpoints are served from a per-tenant integration host on citrusad.com.
  humanURL: https://developers.citrusad.com/integration/reference/api-overview
  baseURL: https://integration-{tenant}.citrusad.com/v1
  tags:
  - Retail Media
  - Advertising
  - Catalogs
  - Products
  - Orders
  - Customers
  properties:
  - type: OpenAPI
    url: openapi/epsilon-retail-media-integration-openapi.json
  - type: Documentation
    url: https://developers.citrusad.com/integration/reference/api-overview
  - type: APIReference
    url: https://developers.citrusad.com/integration/reference/generate
  - type: Overlay
    url: overlays/epsilon-retail-media-integration-overlay.yaml
- aid: epsilon:epsilon-retail-media-brand-pages-api
  name: Epsilon Retail Media Brand Pages API
  description: Serves brand-page content modules for retailer-hosted brand landing pages. A retailer routes /brands/{slug}
    on its own domain, calls POST /ads/v3/brand-pages on its assigned regional Epsilon RMN ads host with the urlSlug and catalogId,
    and renders the returned modules, theme and tracking templates with its own UI components. Impression, click and add-to-cart
    tracking is fired either client-to-server through a retailer reverse proxy or server-to-server directly to the regional
    tracking host. Uses the same API key as the rest of the Epsilon RMN platform. No OpenAPI is published for this surface;
    the request and response contracts are documented in prose.
  humanURL: https://developers.citrusad.com/integration/reference/brand-page-apis
  baseURL: https://eu-ads.rmn.dotomi.com
  tags:
  - Retail Media
  - Advertising
  - Brand Pages
  - Content
  properties:
  - type: Documentation
    url: https://developers.citrusad.com/integration/reference/overview-1
  - type: APIReference
    url: https://developers.citrusad.com/integration/reference/brand-page-apis
- aid: epsilon:epsilon-retail-media-filter-mapping-api
  name: Epsilon Retail Media Filter Mapping API
  description: Manages filter mappings that translate a retailer's own product filter vocabulary into the filters Epsilon
    Retail Media applies when selecting ads. Five operations — create, list, get, update and delete a filter mapping — authenticated
    with a JWT bearer token in the Authorization header.
  humanURL: https://developers.citrusad.com/integration/reference/filtermapping
  baseURL: https://{tenant}.citrusad.com/v1
  tags:
  - Retail Media
  - Advertising
  - Filters
  - Targeting
  properties:
  - type: OpenAPI
    url: openapi/epsilon-retail-media-filter-mapping-openapi.json
  - type: APIReference
    url: https://developers.citrusad.com/integration/reference/filtermapping
  - type: Overlay
    url: overlays/epsilon-retail-media-filter-mapping-overlay.yaml
- aid: epsilon:epsilon-retail-media-cross-sell-category-api
  name: Epsilon Retail Media Cross-Sell Category API
  description: Manages cross-sell category definitions used by the category cross-sell ad placement, where ads for one category
    are shown against products in a different, related category. Four operations — list, create, get and delete a cross-sell
    category — authenticated with a JWT bearer token.
  humanURL: https://developers.citrusad.com/integration/reference/crosssellcategory
  baseURL: https://catalog.citrusad.com
  tags:
  - Retail Media
  - Advertising
  - Categories
  - Cross-sell
  properties:
  - type: OpenAPI
    url: openapi/epsilon-retail-media-cross-sell-category-openapi.json
  - type: APIReference
    url: https://developers.citrusad.com/integration/reference/crosssellcategory
  - type: Overlay
    url: overlays/epsilon-retail-media-cross-sell-category-overlay.yaml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/epsilon-domain-security.yml
- type: Website
  url: https://epsilon.com/
- type: DeveloperPortal
  url: https://developers.citrusad.com/integration/reference/overview
- type: Documentation
  url: https://developers.citrusad.com/integration/reference/api-overview
- type: APIReference
  url: https://developers.citrusad.com/integration/reference/generate
- type: GettingStarted
  url: https://developers.citrusad.com/integration/reference/before-you-start
- type: Support
  url: https://help-center.peoplecloud.epsilon.com/
- type: Blog
  url: https://www.epsilon.com/us/insights/blog
- type: TermsOfService
  url: https://legal.epsilon.com/us/terms-and-conditions
- type: PrivacyPolicy
  url: https://legal.epsilon.com/global-privacy-policies
- type: LLMsTxt
  url: llms/epsilon-llms.txt
- type: WellKnown
  url: well-known/epsilon-well-known.yml
- type: APICatalog
  url: https://developers.citrusad.com/.well-known/api-catalog
- type: Authentication
  url: authentication/epsilon-authentication.yml
- type: Conventions
  url: conventions/epsilon-conventions.yml
- type: ErrorCatalog
  url: errors/epsilon-problem-types.yml
- type: Lifecycle
  url: lifecycle/epsilon-lifecycle.yml
- type: Conformance
  url: conformance/epsilon-conformance.yml
- type: DataModel
  url: data-model/epsilon-data-model.yml
- type: Sandbox
  url: sandbox/epsilon-sandbox.yml
- type: Packages
  url: packages/epsilon-packages.yml
- type: Plans
  url: plans/epsilon-plans-pricing.yml
- type: RateLimits
  url: rate-limits/epsilon-rate-limits.yml
- type: AgentSkill
  url: skills/_index.yml
x-vouched-by:
- Persado
- mParticle
x-vouch-count: 2
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 26
  pass: local-v1