Emotive website screenshot

Emotive

Emotive is an SMS marketing platform for eCommerce brands, combining two-way conversational text messaging, behavioral triggers, and automation with a dedicated managed service (TextPros) of ex-agency SMS strategists and copywriters. Its products include SMS Marketing campaigns and flows, CartAI cart-recovery pixel technology, multi-touch Attribution analytics, and integrations with eCommerce platforms, email service providers, and business tools. Emotive markets a "5X ROI guarantee" to Shopify and other direct-to-consumer merchants. The company was surfaced as a portfolio company of CRV and later acquired by Privy. Emotive operates a public marketing site and app but publishes no public developer/API program or specification.

Emotive is profiled on the APIs.io network. Tagged areas include Company, Marketing, SMS, Messaging, and eCommerce.

Emotive’s developer surface includes pricing, engineering blog, support, and 7 more developer resources.

19.0/100 emerging ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyMarketingSMSMessagingeCommerceMarketing AutomationText Message MarketingConversational Commerce

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 19.0/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 1.3 / 20
Commercial Clarity 8.9 / 20
Operational Transparency 2.1 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/emotive: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Emotive Domain Security

TLSv1.3 · DMARC

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Design & Contract 1

Pagination, idempotency, versioning, errors, and events

Access & Security 1

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: emotive
name: Emotive
description: Emotive is an SMS marketing platform for eCommerce brands, combining two-way conversational text messaging, behavioral
  triggers, and automation with a dedicated managed service (TextPros) of ex-agency SMS strategists and copywriters. Its products
  include SMS Marketing campaigns and flows, CartAI cart-recovery pixel technology, multi-touch Attribution analytics, and
  integrations with eCommerce platforms, email service providers, and business tools. Emotive markets a "5X ROI guarantee"
  to Shopify and other direct-to-consumer merchants. The company was surfaced as a portfolio company of CRV and later acquired
  by Privy. Emotive operates a public marketing site and app but publishes no public developer/API program or specification.
url: https://raw.githubusercontent.com/api-evangelist/emotive/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- crv
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
image: https://www.emotive.io/assets/brand/emotive-symbol-blue-on-transparent.png
tags:
- Company
- Marketing
- SMS
- Messaging
- eCommerce
- Marketing Automation
- Text Message Marketing
- Conversational Commerce
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.emotive.io/
- type: Pricing
  url: https://www.emotive.io/pricing/sms
- type: Blog
  url: https://www.emotive.io/blog
- type: TermsOfService
  url: https://www.emotive.io/terms
- type: PrivacyPolicy
  url: https://www.emotive.io/privacy
- type: Login
  url: https://www.emotiveapp.co/
- type: Support
  url: https://www.emotive.io/customer-success
- type: StatusPage
  url: https://status.emotive.io/
- type: Lifecycle
  url: lifecycle/emotive-lifecycle.yml
- type: DomainSecurity
  url: security/emotive-domain-security.yml
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence