Annex Cloud
Annex Cloud is an enterprise loyalty and customer retention platform. Its Loyalty Experience Platform is built on a set of RESTful APIs that let brands enroll and manage loyalty members, issue and redeem points, track member activity and transactions, run referral (Refer A Friend) programs, and wire loyalty into commerce and marketing stacks. The APIs are documented publicly on a Redocly developer portal, but access is gated - credentials are provisioned per customer and the base host is tenant-specific. Authentication is JWT-based, created through the Tenant API, and prospective users are directed to "Contact your Customer Success Manager for assistance with API Connectors." No public self-serve signup, sandbox, or published pricing is offered; this is an enterprise, partner/customer-gated API.
12 APIs
0 Features
LoyaltyCustomer RetentionRewardsPointsReferralsCustomer EngagementEnterpriseGated Access
Create, enroll, retrieve, update, delete, search, and merge loyalty members, and read a member's activity and activity summary. Documented operations include POST /users, GET/PA...
Record purchase and non-purchase transactions that issue loyalty points, and manage their lifecycle. Documented operations include POST /issuance (create, including non-purchase...
Give, redeem, and award loyalty points to members, including across multiple point buckets (Multi-Point Bucket V3). The documented operation is POST /points to add, redeem, or a...
Track and read the loyalty actions and activities performed against a site. The documented operation is GET /actions/{status} (with status set to "all" to retrieve every activit...
Manage the products participating in a loyalty program and their point calculation. Documented operations include POST /products, POST /bulkproducts, GET /products/{prod_id}, PA...
Submit cart and order data and upload purchase receipts to drive loyalty accrual. Documented operations include POST /cart and receipt intake such as upload-by-URL. Endpoint pat...
Power Refer A Friend (referral) programs - generate and track referral invitations across email, SMS, social, and unique links, and reward advocates and referred friends. Expose...
Manage internal users and issue the JWT tokens used to authenticate calls to the rest of the Loyalty Experience Platform. The documentation states you can create, update, and fe...
Registration as a Service - hosted member registration and account creation flows that plug into the loyalty program. Listed as a distinct module on the Annex Cloud developer po...
Incentive Engine Management - configure the rules, promotions, and reward logic that govern how members earn and redeem across the loyalty program. Listed as a distinct module o...
Privacy Policy Management - manage member consent and privacy-related requests such as transaction erasure (right-to-be-forgotten), complementing the transactionErasure operatio...
Webhooks and Webhook Events - subscribe to loyalty events so external systems receive HTTP POST callbacks when members, points, transactions, or referrals change. Server-to-endp...
aid: annex-cloud
url: https://raw.githubusercontent.com/api-evangelist/annex-cloud/refs/heads/main/apis.yml
name: Annex Cloud
kind: company
description: Annex Cloud is an enterprise loyalty and customer retention platform. Its Loyalty Experience Platform is built
on a set of RESTful APIs that let brands enroll and manage loyalty members, issue and redeem points, track member activity
and transactions, run referral (Refer A Friend) programs, and wire loyalty into commerce and marketing stacks. The APIs
are documented publicly on a Redocly developer portal, but access is gated - credentials are provisioned per customer and
the base host is tenant-specific. Authentication is JWT-based, created through the Tenant API, and prospective users are
directed to "Contact your Customer Success Manager for assistance with API Connectors." No public self-serve signup, sandbox,
or published pricing is offered; this is an enterprise, partner/customer-gated API.
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
tags:
- Loyalty
- Customer Retention
- Rewards
- Points
- Referrals
- Customer Engagement
- Enterprise
- Gated Access
created: '2026-07-10'
modified: '2026-07-10'
specificationVersion: '0.19'
apis:
- aid: annex-cloud:annex-cloud-members-api
name: Annex Cloud Members API
tags:
- Members
- Users
- Loyalty
- Enrollment
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/loyalty/loyalty
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/loyalty/loyalty/users.md
type: APIReference
description: Create, enroll, retrieve, update, delete, search, and merge loyalty members, and read a member's activity and
activity summary. Documented operations include POST /users, GET/PATCH /users/{memberId}, POST /users/search, POST /mergeuser,
GET /users/{memberId}/activity, GET /users/{memberId}/activitysummary/{actionId}, and bulk POST /bulkpostusers / POST
/bulkpatchusers. Endpoint paths are documented on the Redocly portal; the base host is tenant-provisioned and credentials
are customer-gated.
- aid: annex-cloud:annex-cloud-issuance-transactions-api
name: Annex Cloud Issuance and Transactions API
tags:
- Transactions
- Issuance
- Points
- Purchases
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/loyalty/loyalty/issuance
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/loyalty/loyalty/issuance.md
type: APIReference
description: Record purchase and non-purchase transactions that issue loyalty points, and manage their lifecycle. Documented
operations include POST /issuance (create, including non-purchase), PUT/PATCH /issuance (update, partial/full ship, partial/full
cancel), and POST /issuancedetails/{memberId} to filter issuance records. Endpoint paths are documented; base host is
tenant-provisioned and access is customer-gated.
- aid: annex-cloud:annex-cloud-points-api
name: Annex Cloud Multi-Point Bucket Points API
tags:
- Points
- Rewards
- Multi-Point Bucket
- Redemption
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/mpb/mpb
properties:
- url: https://annexcloud.redocly.app/mpb/mpb
type: Documentation
- url: https://annexcloud.redocly.app/mpb/mpb/points/addorredeempoints
type: APIReference
description: Give, redeem, and award loyalty points to members, including across multiple point buckets (Multi-Point Bucket
V3). The documented operation is POST /points to add, redeem, or award points for a member. Endpoint paths are documented
on the Redocly portal; the base host is tenant-provisioned and credentials are customer-gated.
- aid: annex-cloud:annex-cloud-activity-actions-api
name: Annex Cloud Activity and Actions API
tags:
- Activity
- Actions
- Tracking
- Engagement
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/loyalty/loyalty/action/getactionstatus
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/loyalty/loyalty/action/getactionstatus
type: APIReference
description: Track and read the loyalty actions and activities performed against a site. The documented operation is GET
/actions/{status} (with status set to "all" to retrieve every activity), complementing per-member activity reads on the
Members API. Endpoint paths are documented; base host is tenant-provisioned and access is customer-gated.
- aid: annex-cloud:annex-cloud-products-api
name: Annex Cloud Products API
tags:
- Products
- Catalog
- Point Calculation
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/loyalty/loyalty/product
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/loyalty/loyalty/product
type: APIReference
description: Manage the products participating in a loyalty program and their point calculation. Documented operations include
POST /products, POST /bulkproducts, GET /products/{prod_id}, PATCH /products/{prod_id}, and POST /bulkpatchproducts. Endpoint
paths are documented; base host is tenant-provisioned and access is customer-gated.
- aid: annex-cloud:annex-cloud-orders-receipts-api
name: Annex Cloud Orders and Receipts API
tags:
- Orders
- Cart
- Receipts
- Transactions
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/loyalty/loyalty/orders/postcart
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/loyalty/loyalty/orders/postcart.md
type: APIReference
description: Submit cart and order data and upload purchase receipts to drive loyalty accrual. Documented operations include
POST /cart and receipt intake such as upload-by-URL. Endpoint paths are documented on the Redocly portal; the base host
is tenant-provisioned and credentials are customer-gated.
- aid: annex-cloud:annex-cloud-refer-a-friend-api
name: Annex Cloud Refer A Friend API
tags:
- Referrals
- Refer A Friend
- Advocacy
- Acquisition
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/raf/raf
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/raf/raf
type: APIReference
description: Power Refer A Friend (referral) programs - generate and track referral invitations across email, SMS, social,
and unique links, and reward advocates and referred friends. Exposed as the Refer A Friend V3 API on the Redocly portal.
Individual endpoint paths are documented in the gated reference; base host is tenant-provisioned and access is customer-gated.
- aid: annex-cloud:annex-cloud-tenant-auth-api
name: Annex Cloud Tenant and Authentication API
tags:
- Tenant
- Authentication
- JWT
- Internal Users
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/introduction-1
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
- url: https://annexcloud.redocly.app/introduction-1
type: APIReference
description: Manage internal users and issue the JWT tokens used to authenticate calls to the rest of the Loyalty Experience
Platform. The documentation states you can create, update, and fetch an internal user's information and create the JWT
token using the Tenant API. Credentials to use this API are provisioned per customer via a Customer Success Manager.
- aid: annex-cloud:annex-cloud-registration-as-a-service-api
name: Annex Cloud Registration as a Service API
tags:
- Registration
- Onboarding
- Identity
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/introduction-1
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
description: Registration as a Service - hosted member registration and account creation flows that plug into the loyalty
program. Listed as a distinct module on the Annex Cloud developer portal; detailed endpoints live in the gated reference
and the base host is tenant-provisioned.
- aid: annex-cloud:annex-cloud-incentive-engine-api
name: Annex Cloud Incentive Engine Management API
tags:
- Incentives
- Rules
- Promotions
- Rewards
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/introduction-1
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
description: Incentive Engine Management - configure the rules, promotions, and reward logic that govern how members earn
and redeem across the loyalty program. Listed as a distinct module on the developer portal; detailed endpoints live in
the gated reference and the base host is tenant-provisioned.
- aid: annex-cloud:annex-cloud-privacy-policy-management-api
name: Annex Cloud Privacy Policy Management API
tags:
- Privacy
- Consent
- Compliance
- GDPR
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/introduction-1
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
description: Privacy Policy Management - manage member consent and privacy-related requests such as transaction erasure
(right-to-be-forgotten), complementing the transactionErasure operations documented on the Members API. Listed as a distinct
module; detailed endpoints live in the gated reference.
- aid: annex-cloud:annex-cloud-webhooks-api
name: Annex Cloud Webhooks API
tags:
- Webhooks
- Events
- Notifications
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://annexcloud.redocly.app/introduction-1
properties:
- url: https://annexcloud.redocly.app/introduction-1
type: Documentation
description: Webhooks and Webhook Events - subscribe to loyalty events so external systems receive HTTP POST callbacks when
members, points, transactions, or referrals change. Server-to-endpoint HTTP callbacks, not a bidirectional WebSocket.
Listed as distinct modules on the developer portal.
common:
- type: DomainSecurity
url: security/annex-cloud-domain-security.yml
- type: LinkedIn
url: https://www.linkedin.com/company/annex-cloud
- type: Website
url: https://www.annexcloud.com
- type: Documentation
url: https://annexcloud.redocly.app/introduction-1
- type: SignUp
url: https://www.annexcloud.com/api-documentation/
- type: Plans
url: plans/annex-cloud-plans-pricing.yml
- type: RateLimits
url: rate-limits/annex-cloud-rate-limits.yml
- type: FinOps
url: finops/annex-cloud-finops.yml
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com