Amazon
Amazon is a global technology and e-commerce company offering a wide range of consumer and developer APIs including the Selling Partner API for marketplace sellers, Advertising API for campaign management, Amazon Pay for payments, Alexa Skills Kit for voice experiences, Amazon Appstore for mobile applications, and the Creators API for affiliate publishers. These APIs power Amazon's ecosystem of sellers, developers, advertisers, and content creators.
APIs
Amazon Selling Partner API
The Amazon Selling Partner API (SP-API) is a RESTful API that enables Amazon sellers and vendors to programmatically manage their marketplace operations including listings, orde...
Amazon Advertising API
The Amazon Advertising API enables programmatic management of advertising campaigns on Amazon including Sponsored Products, Sponsored Brands, and Sponsored Display campaigns acr...
Amazon Creators API
The Amazon Creators API provides programmatic access to Amazon product data for publishers, influencers, and affiliate partners. It is the recommended replacement for the Produc...
Amazon Pay API
The Amazon Pay API enables merchants to integrate Amazon Pay for payment processing on their websites and mobile applications. It supports one-time purchases, subscriptions, and...
Amazon Alexa Skills Kit API
The Alexa Skills Kit (ASK) REST APIs enable developers to create, manage, test, and deploy custom voice skills for Alexa-enabled devices including skill manifest management, int...
Amazon Appstore API
The Amazon Appstore Developer APIs provide tools for managing app submissions, testing, and monetization through in-app purchases on the Amazon Appstore for Android and Fire OS ...
Capabilities
Amazon Seller and Commerce Workflow
Unified workflow for Amazon sellers, advertisers, and merchants to manage marketplace listings and orders, run advertising campaigns, and process payments using Amazon Selling P...
Run with NaftikoFeatures
Full lifecycle management of Amazon marketplace seller operations including catalog, inventory, orders, shipping, and financial reporting.
Create and optimize Sponsored Products, Sponsored Brands, and Sponsored Display advertising campaigns with granular targeting and reporting.
Enable Amazon Pay on external websites and mobile apps with checkout session management, one-time charges, subscriptions, and refunds.
Build Alexa voice skills for Echo devices, Fire TV, and third-party Alexa-enabled hardware with the Alexa Skills Kit.
Access Amazon product data for affiliate marketing and content creation through the Creators API with product search and deep linking.
Publish and monetize apps on the Amazon Appstore with in-app purchasing for digital goods, subscriptions, and consumables.
Access North America, Europe, and Far East marketplaces through region-specific SP-API endpoints.
Sandbox environments, developer consoles, and testing tools for building and validating Amazon integrations before going live.
Use Cases
Automate product listing creation, price updates, inventory management, and order fulfillment for Amazon marketplace sellers.
Build automated bid management and campaign optimization tools using the Amazon Advertising API and performance reporting.
Add Amazon Pay as a payment option for external e-commerce sites to reduce checkout friction and increase conversion rates.
Create Alexa skills for voice-driven shopping, home automation, and customer service interactions.
Build product recommendation engines and affiliate content sites using the Creators API for real-time Amazon product data.
Integrations
SP-API is the modern replacement for the deprecated Amazon Marketplace Web Service (MWS) for all seller operations.
Integrate smart home devices and services with Alexa voice control using the Smart Home Skill API.
OAuth 2.0 authentication for all Amazon developer APIs including SP-API, Advertising API, and ASK via Login with Amazon (LWA).
Affiliate program integration for the Creators API and Product Advertising API for commission-based product promotion.
Amazon Appstore SDK for Fire OS and Android apps with in-app purchasing and device targeting capabilities.