Markets · bedrock market · provisional

E-commerce Extension Marketplaces (Adobe Commerce / Magento, Shopware)

Platform market (adobe commerce marketplace + shopware store extension builders). The Kin Score Market layer reads each provider in its market: who it integrates with, how deep those integrations go, and where the market publishes its own structure. Methodology.

94providers measured
84 (89.4%)declare their own
1 (1.1%)covered by others only
6 (6.4%)distribution only (sell through, not integrations)
3 (3.2%)undeclared
22declare compatibility (report only, not weighted)
15in-market workflows shown
Provisional. Provisional and unweighted: the Market layer is not part of the composite or agent readiness. Leader lists are read within a position, never as one ranking. A provider that declares nothing we can read is shown as undeclared, with no number: we never infer integrations.

Where this market publishes its structure

Own = declares at least one integration itself; covered = visible only because an aggregator, standards body, regulator or partner contract names it; distribution-only = listed only on cloud marketplaces it sells through, a channel reported beside, never counted as its own declared integrations; undeclared = nothing we can read, so no number; declares_compatibility = providers with a `compatible` shape vote, report only (kin, 2026-10-13): never counted as own, never in depth or position.

Taxonomy how this market maps onto apis.io

Derived 2026-10-23 from the 94 providers in this market we could resolve in the catalog. The percentage is the share of those providers carrying each one; it describes the market, not the tag or industry. Tag groups have no page of their own yet, so they are listed unlinked.

TagsE-Commerce 53%, Payments 43%, Fintech 24%, Retail 20%
Tag groupsE-Commerce 60%, Fintech 45%, Agentic Commerce 31%, Checkout 20%
IndustriesE-Commerce Platform 57%, Payments & Money Movement 46%, Marketing & Advertising 29%, Financial Technology 28%, Retail 20%
CapabilitiesCustomer Relationship Management 30%

share of resolved cohort carrying it; tags >=0.20 & >=3 members (max 12, junk dropped), tag_groups >=0.20 (cooccurrence, non-cross-cutting; max 8), industries >=0.20 (max 6), areas >=0.10 (max 6; areas are keyword-matched and sparse), capabilities L1 >=0.20 (max 8); derive-market-taxonomy.py

Leaders by position (provisional)

Provisional: grouped by position, depth compared within a position only. Distribution (cloud marketplaces) and iPaaS bridges are counted beside position, never inside it. Unknown-builder listings are left out of position shares and counted here.

gravity 8 · other companies invest to build on it

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Stripe 70.6 959 819 / 140 0 11 37 partner-built 89%, provider-built 2%, ipaas-bridge 4%, contract 2%, standard 1%, builds-on-platform 1%, distribution 1%
Adyen 60.6 106 44 / 62 0 9 3 partner-built 59%, provider-built 12%, ipaas-bridge 3%, contract 10%, standard 6%, builds-on-platform 2%, distribution 8%
Amazon 58.6 65 32 / 33 0 1 5 partner-built 49%, ipaas-bridge 7%, contract 9%, standard 10%, covered 7%, builds-on-platform 16%, distribution 1%
Shopify 57.5 439 375 / 64 0 5 33 partner-built 90%, ipaas-bridge 5%, contract 2%, standard 1%, builds-on-platform 1%, distribution 1%
Square 52.9 80 33 / 47 0 4 35 partner-built 44%, provider-built 1%, ipaas-bridge 43%, contract 2%, standard 2%, builds-on-platform 1%, distribution 5%
Gorgias 52.3 89 49 / 40 0 0 35 partner-built 56%, ipaas-bridge 40%, contract 1%, builds-on-platform 2%
Yotpo 51.9 88 32 / 56 8 0 34 partner-built 37%, provider-built 11%, ipaas-bridge 36%, standard 1%, covered 2%, builds-on-platform 5%, unknown 8%
Adobe Commerce 51.8 93 91 / 2 0 0 2 partner-built 98%, ipaas-bridge 2%

builds-on 55 · publishes apps on other platforms' stores

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Descartes Systems Group 56.7 5 0 / 5 0 0 0 contract 20%, standard 20%, builds-on-platform 60%
Propel Software (Propel PLM) 56.0 3 0 / 3 0 0 0 standard 33%, builds-on-platform 67%
Mailchimp 55.4 61 0 / 61 0 3 37 ipaas-bridge 64%, contract 7%, covered 7%, builds-on-platform 17%, distribution 5%
Bloomreach 54.3 13 0 / 13 0 3 0 standard 8%, covered 15%, builds-on-platform 54%, distribution 23%
Algolia 54.2 47 0 / 47 0 12 14 own-page 10%, ipaas-bridge 29%, standard 4%, covered 4%, builds-on-platform 27%, distribution 25%
Airwallex 54.0 50 0 / 50 0 4 31 ipaas-bridge 67%, contract 9%, builds-on-platform 15%, distribution 9%
ActiveCampaign 53.8 47 0 / 47 0 1 35 ipaas-bridge 74%, contract 2%, standard 2%, covered 6%, builds-on-platform 13%, distribution 2%
CyberSource 53.7 6 0 / 6 0 0 0 contract 33%, standard 17%, builds-on-platform 50%
Klaviyo 53.6 63 0 / 63 0 5 35 ipaas-bridge 61%, covered 7%, builds-on-platform 23%, distribution 9%
Checkout.com 53.2 4 0 / 4 0 0 0 contract 25%, builds-on-platform 75%
Dotdigital 51.8 45 0 / 45 0 4 31 ipaas-bridge 69%, standard 2%, builds-on-platform 20%, distribution 9%
Forter 51.8 5 0 / 5 0 0 0 standard 20%, builds-on-platform 80%
Jifiti 51.7 3 0 / 3 0 0 0 builds-on-platform 100%
Kount 51.7 4 0 / 4 0 0 0 builds-on-platform 100%
Nacelle 51.7 3 0 / 3 0 0 0 standard 33%, builds-on-platform 67%
Przelewy24 51.7 3 0 / 3 0 0 0 builds-on-platform 100%
Route 51.7 3 0 / 3 0 0 0 builds-on-platform 100%
Sendcloud 51.7 7 0 / 7 0 0 0 builds-on-platform 100%
Sezzle 51.7 3 0 / 3 0 0 0 builds-on-platform 100%
Signifyd 51.7 4 0 / 4 0 0 0 builds-on-platform 100%
Synchrony Financial 51.7 3 0 / 3 0 0 0 builds-on-platform 100%
Satispay 47.4 4 0 / 4 0 1 0 contract 25%, builds-on-platform 50%, distribution 25%
Trustpilot 47.3 44 0 / 44 0 0 35 ipaas-bridge 80%, standard 5%, builds-on-platform 16%
ChannelEngine 47.1 5 0 / 5 0 1 0 builds-on-platform 80%, distribution 20%
Mollie 46.6 16 0 / 16 0 6 2 ipaas-bridge 12%, contract 19%, covered 6%, builds-on-platform 25%, distribution 38%
Firework 46.0 4 0 / 4 0 1 0 standard 25%, builds-on-platform 50%, distribution 25%
SAP Emarsys 45.5 30 0 / 30 0 5 18 ipaas-bridge 60%, covered 10%, builds-on-platform 13%, distribution 17%
Trust Payments 45.0 6 0 / 6 0 2 0 contract 17%, builds-on-platform 50%, distribution 33%
Akeneo 44.8 12 0 / 12 0 0 4 ipaas-bridge 33%, standard 17%, builds-on-platform 50%
Channable 44.4 6 0 / 6 0 0 1 ipaas-bridge 17%, standard 17%, builds-on-platform 67%
Attentive 44.3 10 0 / 10 0 2 1 ipaas-bridge 10%, standard 10%, covered 10%, builds-on-platform 50%, distribution 20%
CoinGate 44.2 4 0 / 4 0 0 1 ipaas-bridge 25%, contract 25%, builds-on-platform 50%
ShipStation 42.9 45 1 / 44 0 0 35 partner-built 2%, ipaas-bridge 81%, standard 2%, builds-on-platform 14%
Zonos 42.9 5 0 / 5 0 0 1 ipaas-bridge 20%, builds-on-platform 80%
Blueshift 42.4 7 0 / 7 0 3 0 covered 14%, builds-on-platform 43%, distribution 43%
Mapp Marketing Cloud 41.3 7 0 / 7 0 4 0 standard 14%, builds-on-platform 29%, distribution 57%
Bazaarvoice 40.4 17 0 / 17 9 1 2 ipaas-bridge 12%, standard 6%, covered 6%, builds-on-platform 18%, distribution 6%, unknown 53%
Poptin 40.4 39 0 / 39 0 1 31 ipaas-bridge 79%, builds-on-platform 18%, distribution 3%
Talkable 38.9 5 0 / 5 0 1 1 ipaas-bridge 20%, covered 20%, builds-on-platform 40%, distribution 20%
Paystack 37.3 43 0 / 43 0 0 34 ipaas-bridge 83%, contract 5%, covered 2%, builds-on-platform 10%
Sift 37.0 6 0 / 6 0 0 2 ipaas-bridge 33%, builds-on-platform 67%
Swell 37.0 3 0 / 3 0 0 1 ipaas-bridge 33%, builds-on-platform 67%
eWAY 36.4 6 0 / 6 0 4 0 builds-on-platform 33%, distribution 67%
Commerce Layer 35.3 15 0 / 15 0 2 8 ipaas-bridge 53%, standard 7%, builds-on-platform 27%, distribution 13%
ChargeAfter 34.5 thin 2 0 / 2 0 0 0 builds-on-platform 100%
TaxJar 28.9 36 0 / 36 0 0 31 ipaas-bridge 86%, standard 3%, builds-on-platform 11%
Refersion 28.7 30 0 / 30 0 0 25 ipaas-bridge 83%, builds-on-platform 17%
GetResponse 27.1 42 0 / 42 0 1 34 ipaas-bridge 87%, builds-on-platform 10%, distribution 3%
CI HUB 26.8 thin 2 0 / 2 0 2 0 builds-on-platform 33%, distribution 67%
Cart.com 22.2 3 0 / 3 0 0 2 ipaas-bridge 67%, builds-on-platform 33%
Lengow 19.4 11 0 / 11 0 0 8 ipaas-bridge 73%, builds-on-platform 27%
Conekta 17.2 thin 1 0 / 1 0 0 0 builds-on-platform 100%
Hello Retail 17.2 thin 1 0 / 1 0 0 0 builds-on-platform 100%
KOMOJU 17.2 thin 1 0 / 1 0 0 0 builds-on-platform 100%
LayUp Technologies 17.2 thin 1 0 / 1 0 0 0 builds-on-platform 100%

covered 3 · reached mainly through aggregators

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
DHL 43.8 9 0 / 9 0 0 2 ipaas-bridge 22%, covered 44%, builds-on-platform 33%
CJ Affiliate 43.6 5 0 / 5 0 0 1 ipaas-bridge 20%, covered 40%, builds-on-platform 40%
Jebbit 26.8 thin 2 0 / 2 0 1 0 covered 50%, distribution 50%

regulated 4 · named in a regulator's register or partners' contracts

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Asaas 57.9 7 0 / 7 0 0 0 contract 57%, builds-on-platform 43%
Magento 45.0 4 0 / 4 0 0 1 ipaas-bridge 25%, contract 75%
Xendit 43.6 4 0 / 4 0 0 1 ipaas-bridge 25%, contract 50%, builds-on-platform 25%
Fintecture 40.2 7 0 / 7 0 4 0 contract 29%, builds-on-platform 14%, distribution 57%

standard 5 · listed by a voluntary standard's own directory

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
1WorldSync 56.5 4 0 / 4 0 0 0 standard 75%, builds-on-platform 25%
Tradeshift 50.2 5 0 / 5 0 2 0 standard 40%, builds-on-platform 20%, distribution 40%
Salsify 44.6 7 0 / 7 0 0 2 ipaas-bridge 29%, standard 43%, builds-on-platform 29%
Erply 34.9 4 0 / 4 0 1 1 ipaas-bridge 25%, standard 25%, builds-on-platform 25%, distribution 25%
ThriveCart 14.4 36 0 / 36 0 1 31 ipaas-bridge 94%, standard 3%, distribution 3%

core 2 · builds the connectors its customers need

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Super Payments 51.5 9 0 / 9 0 1 0 provider-built 44%, builds-on-platform 44%, distribution 11%
Zip 21.6 14 0 / 14 0 1 0 partner-built 12%, provider-built 50%, own-page 19%, builds-on-platform 12%, distribution 6%

mixed 7 · no single mode dominates

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Klarna 60.2 34 0 / 34 0 2 3 partner-built 18%, provider-built 6%, own-page 26%, ipaas-bridge 9%, contract 15%, standard 9%, builds-on-platform 12%, distribution 6%
PayPal 57.8 62 0 / 62 0 0 36 ipaas-bridge 60%, contract 15%, standard 12%, covered 2%, builds-on-platform 12%
Impact 57.3 14 0 / 14 0 0 2 ipaas-bridge 14%, standard 36%, covered 14%, builds-on-platform 36%
Affirm 55.3 7 0 / 7 0 0 0 contract 14%, standard 43%, builds-on-platform 43%
AfterShip 53.5 30 0 / 30 0 7 1 provider-built 3%, own-page 42%, ipaas-bridge 3%, builds-on-platform 29%, distribution 23%
Resolve 47.9 12 0 / 12 0 0 0 provider-built 17%, own-page 50%, builds-on-platform 33%
Splitit 46.0 3 0 / 3 0 1 0 contract 33%, builds-on-platform 33%, distribution 33%

long-tail 1 · reached only through iPaaS bridges

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
SHOPLINE 5.5 17 0 / 17 0 0 17 ipaas-bridge 100%

distribution 6 · only sells through cloud marketplaces

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
Virto Commerce 19.2 thin 2 0 / 2 0 2 0 distribution 100%
Alokai (formerly Vue Storefront) 9.6 thin 1 0 / 1 0 2 0 distribution 100%
Chord 9.6 thin 1 0 / 1 0 1 0 distribution 100%
Medusa 9.6 thin 1 0 / 1 0 2 0 distribution 100%
TextMaster 9.6 thin 1 0 / 1 0 1 0 distribution 100%
Webscale Networks 9.6 thin 1 0 / 1 0 1 0 distribution 100%

undeclared 3 · declares nothing we can read: no number

ProviderDepthIntegrationsIn / outUnknown builderDistributioniPaaS bridgeMix
CrossEngage undeclared-----
Neon Commerce undeclared-----
Salla undeclared-----

Top workflows by market votes

Workflows (Arazzo) and their phrasing are generated by API Evangelist, ranked by market votes (integration edges in the graph, weighted by channel).

In-market workflows only: a step on the market provider's side maps to this market's business capabilities (), and the partner is not a generic export/notify app. Other workflows are counted as bridges (including any whose steps do not resolve to a capability yet). Methodology. In-market: 118; bridges: 0.

WorkflowBetweenVotesWeightedArazzo
Add new HubSpot contacts to Mailchimp
Add new HubSpot contacts to Mailchimp
Mailchimp ↔ HubSpot 6 3.0 workflow generated by API Evangelist
Add new HubSpot contacts to Mailchimp lists
Add new HubSpot contacts to Mailchimp lists
Mailchimp ↔ HubSpot 6 3.0 workflow generated by API Evangelist
Push Stripe successful charges as HubSpot deals
When a Stripe charge succeeds, look up the matching HubSpot Contact and create a Closed Won HubSpot Deal with the charge amount and currency.
Stripe ↔ HubSpot 2 2.0 workflow generated by API Evangelist
Sync Stripe customers into Salesforce contacts
When a Stripe customer is created, look them up by email and create the matching Salesforce Contact with billing details.
Stripe ↔ Salesforce 2 2.0 workflow generated by API Evangelist
Replace WooCommerce Stripe plugin with declarative integration
List WooCommerce store orders and create a matching Stripe payment intent for a selected order's total and currency.
Stripe ↔ WooCommerce 2 1.9 workflow generated by API Evangelist
Commercetools
Adyen ↔ commercetools 3 1.8 workflow generated by API Evangelist
commercetools
Discover how the Adyen payments integration for commercetools can optimize your ecommerce conversions
Adyen ↔ commercetools 3 1.8 workflow generated by API Evangelist
commercetools
Algolia ↔ commercetools 3 1.8 workflow generated by API Evangelist
Get Slack notifications for new Stripe sales
Get Slack notifications for new Stripe sales
Stripe ↔ Slack 3 1.8 workflow generated by API Evangelist
Post Stripe payment alerts to Slack channels
Retrieve a Stripe charge and post a payment alert to a designated Slack channel.
Stripe ↔ Slack 3 1.8 workflow generated by API Evangelist
Post failed Stripe payments to Slack
Post failed Stripe payments to Slack
Stripe ↔ Slack 3 1.8 workflow generated by API Evangelist
plaid
Adyen ↔ Plaid 2 1.8 workflow generated by API Evangelist
Add new paid Shopify orders to Google Sheets rows
Add new paid Shopify orders to Google Sheets rows
Shopify ↔ Google Sheets 4 1.6 workflow generated by API Evangelist
Add Stripe Checkout completers to a Mailchimp audience
When a Stripe Checkout session completes, subscribe the buyer to a Mailchimp audience with plan and MRR merge tags.
Stripe ↔ Mailchimp 2 1.4 workflow generated by API Evangelist
Add new Stripe customers to Mailchimp lists
Add new Stripe customers to Mailchimp lists
Stripe ↔ Mailchimp 2 1.4 workflow generated by API Evangelist

Generated 2026-10-24 from API Evangelist's own files; nothing on this page is a model's judgement. Provisional and unweighted; not part of the Kin Score composite or agent readiness. Read the Market layer methodology. Disagree with an edge? Every edge cites its evidence and can be corrected through the normal correction path.