Yotpo

Yotpo is an eCommerce retention marketing platform offering Reviews & Ratings, Loyalty & Referrals, Subscriptions, and visual UGC. Each product exposes a documented REST API - the UGC/Reviews and Core APIs under api.yotpo.com (app key plus OAuth utoken) and the Loyalty & Referrals API under loyalty.yotpo.com (program GUID plus API key) - so merchants can sync orders, products, and customers and drive reviews, points, and redemptions programmatically. Yotpo's SMS & Email (SMSBump) products were discontinued on December 31, 2025.

6 APIs 0 Features
eCommerceReviewsLoyaltyRetention MarketingUGC

APIs

Yotpo Reviews & Ratings API

Retrieve, create, and moderate product reviews, ratings, bottom-line scores, and Q&A under api.yotpo.com/v1, authenticated with an app key and an OAuth utoken generated from the...

Yotpo Loyalty & Referrals API

Manage loyalty customers, point balances, orders, redemptions, and referral links under loyalty.yotpo.com/api/v2, authenticated with a program GUID and API key.

Yotpo SMS & Email API

Legacy SMS & Email (SMSBump) marketing API for managing contacts, lists, and campaigns. Yotpo permanently discontinued its SMS and Email products on December 31, 2025; documente...

Yotpo UGC & Visual API

Surfaces user-generated content - review images, widget review data, and LLM-optimized content HTML - for galleries and on-site display, served from the UGC API under api.yotpo....

Yotpo Subscriptions API

Creates and retrieves recurring subscriptions and subscribers, plus the underlying orders, products, and customers, through the Core API under api.yotpo.com/core/v3/stores/{stor...

Yotpo Webhooks

Subscribes to and manages event webhooks (orders, reviews, fulfillments) via webhook subscriptions under api.yotpo.com/core/v3/stores/{store_id}/webhooks.

Collections

Yotpo API

OPEN

Pricing Plans

Yotpo Plans Pricing

4 plans

PLANS

Rate Limits

Yotpo Rate Limits

4 limits

RATE LIMITS

FinOps

Yotpo Finops

FINOPS

Resources

👥
GitHubOrganization
GitHubOrganization
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LinkedIn
LinkedIn
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Website
Website
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Documentation
Documentation
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Plans
Plans
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RateLimits
RateLimits
🔗
FinOps
FinOps

Sources

Raw ↑ 
opencollection: 1.0.0
info:
  name: Yotpo API
  version: '1.0'
items:
- info:
    name: Authentication
    type: folder
  items:
  - info:
      name: Generate an OAuth access token (utoken).
      type: http
    http:
      method: POST
      url: https://api.yotpo.com/oauth/token
      body:
        type: json
        data: "{\n  \"client_id\": \"<app_key>\",\n  \"client_secret\": \"<api_secret>\",\n  \"grant_type\": \"client_credentials\"\
          \n}"
    docs: Exchange app key and API secret for a short-lived utoken.
- info:
    name: Reviews & Ratings
    type: folder
  items:
  - info:
      name: Retrieve all reviews for an app.
      type: http
    http:
      method: GET
      url: https://api.yotpo.com/v1/apps/{{app_key}}/reviews?utoken={{utoken}}
    docs: Retrieve reviews for a store. Up to 100 per request.
  - info:
      name: Create a review.
      type: http
    http:
      method: POST
      url: https://api.yotpo.com/v1/widget/reviews
      body:
        type: json
        data: "{\n  \"appkey\": \"<app_key>\",\n  \"product_id\": \"<product_id>\",\n  \"email\": \"<email>\",\n  \"display_name\"\
          : \"<name>\",\n  \"review_content\": \"<content>\",\n  \"review_title\": \"<title>\",\n  \"review_score\": 5\n}"
    docs: Create a review (asynchronous method).
  - info:
      name: Retrieve product bottom line.
      type: http
    http:
      method: GET
      url: https://api.yotpo.com/products/{{app_key}}/{{product_id}}/bottomline
    docs: Aggregated average score and total review count for a product.
- info:
    name: Subscriptions (Core API)
    type: folder
  items:
  - info:
      name: Retrieve products.
      type: http
    http:
      method: GET
      url: https://api.yotpo.com/core/v3/stores/{{store_id}}/products
    docs: Retrieve store products.
  - info:
      name: Create an order.
      type: http
    http:
      method: POST
      url: https://api.yotpo.com/core/v3/stores/{{store_id}}/orders
      body:
        type: json
        data: '{}'
    docs: Create an order in the store.
  - info:
      name: Create or update a customer.
      type: http
    http:
      method: POST
      url: https://api.yotpo.com/core/v3/stores/{{store_id}}/customers
      body:
        type: json
        data: '{}'
    docs: Create or update a customer.
- info:
    name: Webhooks
    type: folder
  items:
  - info:
      name: Retrieve webhook subscriptions.
      type: http
    http:
      method: GET
      url: https://api.yotpo.com/core/v3/stores/{{store_id}}/webhook_subscriptions
    docs: Retrieve webhook subscriptions for the store.
  - info:
      name: Create a webhook subscription.
      type: http
    http:
      method: POST
      url: https://api.yotpo.com/core/v3/stores/{{store_id}}/webhook_subscriptions
      body:
        type: json
        data: '{}'
    docs: Create a webhook subscription combining a target and filter.
- info:
    name: Loyalty & Referrals
    type: folder
  items:
  - info:
      name: Fetch a loyalty customer's details.
      type: http
    http:
      method: GET
      url: https://loyalty.yotpo.com/api/v2/customers?customer_email={{customer_email}}
    docs: Fetch a loyalty customer's point balance by email. Requires x-guid and x-api-key headers.
  - info:
      name: Record a loyalty order.
      type: http
    http:
      method: POST
      url: https://loyalty.yotpo.com/api/v2/orders
      body:
        type: json
        data: '{}'
    docs: Record an order and award points/discounts.
  - info:
      name: Create a redemption.
      type: http
    http:
      method: POST
      url: https://loyalty.yotpo.com/api/v2/redemptions
      body:
        type: json
        data: '{}'
    docs: Redeem a customer's points for a redemption option.
  - info:
      name: List redemption options.
      type: http
    http:
      method: GET
      url: https://loyalty.yotpo.com/api/v2/redemption_options
    docs: List available redemption options.