ActiveCampaign
ActiveCampaign is a leading marketing automation platform that helps businesses of all sizes seamlessly engage with their customers. With its user-friendly interface and powerful features, ActiveCampaign allows businesses to create personalized email campaigns, automate workflows, and track customer interactions in real-time. The platform offers a REST API (v3), SMS Broadcast API, webhooks, and custom object schemas for building deep integrations and automations.
APIs
ActiveCampaign API v3
The primary REST API for ActiveCampaign, organized around resources such as contacts, deals, accounts, automations, campaigns, messages, lists, tags, webhooks, custom objects, a...
ActiveCampaign SMS Broadcast API
API for managing SMS broadcasts, lists, metrics, and AI-powered content generation in ActiveCampaign. Supports creating, scheduling, and tracking SMS broadcast campaigns.
Agent Skills
postmark-email-best-practices
AGENT SKILLpostmark-inbound
AGENT SKILLpostmark-send-email
AGENT SKILLpostmark-templates
AGENT SKILLpostmark-webhooks
AGENT SKILLpostmark
AGENT SKILLCollections
ActiveCampaign SMS Broadcast API
POSTMANActiveCampaign API v3
POSTMANArazzo Workflows
ActiveCampaign Create Account and Associate a Contact
Create an account record then associate an existing contact with it.
ARAZZOActiveCampaign Create Account and Add a Note
Create an account record then attach an explanatory note to it.
ARAZZOActiveCampaign Create Contact and Enroll in Automation
Create a contact then enroll it into a marketing automation.
ARAZZOActiveCampaign Create Contact, Subscribe to List, and Tag
Create a contact, subscribe it to a list, then apply a tag in one pass.
ARAZZOActiveCampaign Create Contact and Associate to an Account by Name
Resolve an account by name, create a contact, then associate them.
ARAZZOActiveCampaign Create Contact and Set Custom Field Value
Create a contact then write a value to one of its custom fields.
ARAZZOActiveCampaign Create Contact Custom Field and Set Its Value
Define a new contact custom field then set its value on a contact.
ARAZZOActiveCampaign Create Deal and Add a Note
Create a deal in a pipeline stage then attach an explanatory note.
ARAZZOActiveCampaign Create Deal and Schedule a Task
Create a deal then schedule a follow-up task against it.
ARAZZOActiveCampaign Find Contact by Email and Create a Deal
Resolve a contact by email, creating it if missing, then open a deal.
ARAZZOActiveCampaign Create Deal and Set Custom Field Value
Create a deal then write a value to one of its custom fields.
ARAZZOActiveCampaign Create List and Subscribe a Contact
Create a mailing list then subscribe an existing contact to it.
ARAZZOActiveCampaign Create Pipeline, Stage, and First Deal
Stand up a pipeline, add a stage to it, then open the first deal.
ARAZZOActiveCampaign Resolve Automation by Name and Enroll Contact
Find an automation by name then enroll an existing contact into it.
ARAZZOActiveCampaign Find a Deal by Title and Add a Note
Search deals by title then attach a note to the matched deal.
ARAZZOActiveCampaign Find or Create Contact, Then Tag
Look up a contact by email, create it if missing, then apply a tag.
ARAZZOActiveCampaign Find or Create Tag, Then Apply to Contact
Resolve a tag by name, creating it if needed, then tag a contact.
ARAZZOActiveCampaign Subscribe Contact to a List Resolved by Name
Resolve a list by name then subscribe an existing contact to it.
ARAZZOActiveCampaign Sync Contact and Subscribe to List
Upsert a contact by email via sync, then subscribe it to a list.
ARAZZOActiveCampaign Sync Contact, Set Custom Field, and Tag
Upsert a contact by email, set a custom field, then apply a tag.
ARAZZOActiveCampaign Tag a Contact and Enroll in Automation
Apply a tag to an existing contact then enroll it in an automation.
ARAZZOGraphQL
ActiveCampaign GraphQL Schema
ActiveCampaign provides a REST API (v3) for customer experience automation, marketing automation, CRM, and email marketing. This conceptual GraphQL schema represents the core do...
GRAPHQLPricing Plans
Rate Limits
FinOps
Activecampaign Finops
FINOPSFeatures
Create and send conversion-focused email campaigns with personalization and segmentation.
Build automated customer journeys and workflows triggered by contact behavior and events.
Built-in sales CRM for managing deals, pipelines, tasks, and customer relationships.
Reach contacts via SMS broadcast campaigns with AI-powered content generation.
Automate growth and customer engagement through WhatsApp communications.
Automate transactional alerts, password resets, and notifications via Postmark integration.
Create custom data schemas to activate complex data for segmentation and personalized automation.
Track contact behaviors and activities across web properties and integrations.
Receive real-time event notifications for contact, campaign, automation, and custom object activities.
Deploy conversion-ready landing pages for lead capture and campaigns.
AI-powered orchestration and autonomous marketing agents for campaign suggestions and personalization.
Connect AI applications to ActiveCampaign using the Model Context Protocol server.
Use Cases
Automate email sequences to nurture leads through the sales funnel based on behavior.
Trigger post-purchase emails, abandoned cart recovery, and personalized product recommendations.
Automate onboarding sequences for SaaS products to improve activation and retention.
Segment contacts using tags, custom fields, and custom objects for targeted campaigns.
Manage deals, tasks, and pipeline stages with CRM and automation integration.
Send targeted SMS campaigns to subscriber lists with engagement tracking.
Build real-time integrations using webhooks for contact and campaign activity events.
Integrations
Sync contact and deal data between ActiveCampaign and Salesforce CRM.
Connect ActiveCampaign to 1000+ apps via Zapier automation workflows.
Send notifications and trigger automations from Slack using OAuth2 integration.
Sync scheduling data and trigger automations with custom objects via OAuth2.
Integrate SMS workflows using Twilio with Basic Auth for outbound messaging.
Sync ecommerce customers, orders, and products for automated campaigns.
Embed forms and capture leads from WordPress sites.
Connect Wix websites for lead capture and customer journey automation.
Solutions
Entry-level plan with marketing automation, up to 5 automation actions, and 1 user.
Mid-tier plan with unlimited automation actions, landing pages, and standard segmentation.
Advanced plan with predictive content, advanced segmentation, and 3 users.
Full-featured plan with custom objects, dedicated account team, and premium segmentation.
Event Specifications
ActiveCampaign Webhooks
AsyncAPI description of ActiveCampaign's outbound webhook surface. When a webhook is configured (via the dashboard or the REST API at POST /api/3/webhooks), ActiveCampaign deliv...
ASYNCAPI