ActiveCampaign
ActiveCampaign is a marketing automation and customer experience platform used by more than 180,000 businesses for email marketing, marketing automation, CRM and sales automation. Its developer surface is unusually broad: nine published OpenAPI documents discoverable through a real RFC 9727 /.well-known/api-catalog, covering the v3 REST API, SMS Broadcast, WhatsApp messaging, Segments V2 and asynchronous segment matching, a reseller Partners API, trackcmp event ingest and a surviving v2 operation. It also ships an Ecommerce GraphQL API, an outbound webhook surface, a first-party remote MCP server with a published tool index, an A2A agent card, and an MIT-licensed Claude plugin of first-party Agent Skills. Authentication is a single unscoped Api-Token header; the base URL is per account.
ActiveCampaign publishes 43 APIs on the APIs.io network, including Accounts API, Addresses API, AI API, and 40 more. Tagged areas include Marketing Automation, Email Marketing, CRM, Sales Automation, and Customer Experience.
The ActiveCampaign catalog on APIs.io includes 1 event-driven AsyncAPI specification, 1 JSON-LD context, and 3 Spectral governance rulesets.
ActiveCampaign’s developer surface includes documentation, support, signup flow, authentication, developer portal, getting-started guide, pricing, and 71 more developer resources.
Kin Score
APIs 43
Individual APIs this provider publishes, each with its own machine-readable definition.
ActiveCampaign Accounts API
The Accounts API from ActiveCampaign — 13 operation(s) for accounts.
ActiveCampaign Addresses API
The Addresses API from ActiveCampaign — 4 operation(s) for addresses.
ActiveCampaign AI API
The AI API from ActiveCampaign — 2 operation(s) for ai.
ActiveCampaign Automations API
The Automations API from ActiveCampaign — 3 operation(s) for automations.
ActiveCampaign Branding API
The Branding API from ActiveCampaign — 2 operation(s) for branding.
ActiveCampaign Broadcasts API
The Broadcasts API from ActiveCampaign — 11 operation(s) for broadcasts.
ActiveCampaign Bulk Import API
The Bulk Import API from ActiveCampaign — 2 operation(s) for bulk import.
ActiveCampaign Calendars API
The Calendars API from ActiveCampaign — 2 operation(s) for calendars.
ActiveCampaign Campaigns API
The Campaigns API from ActiveCampaign — 6 operation(s) for campaigns.
ActiveCampaign Contacts API
The Contacts API from ActiveCampaign — 28 operation(s) for contacts.
ActiveCampaign Credits API
The Credits API from ActiveCampaign — 1 operation(s) for credits.
ActiveCampaign Custom Objects API
The Custom Objects API from ActiveCampaign — 9 operation(s) for custom objects.
ActiveCampaign Deals API
The Deals API from ActiveCampaign — 25 operation(s) for deals.
ActiveCampaign Ecommerce API
The Ecommerce API from ActiveCampaign — 8 operation(s) for ecommerce.
ActiveCampaign Event Tracking API
The Event Tracking API from ActiveCampaign — 3 operation(s) for event tracking.
ActiveCampaign Exports API
The Exports API from ActiveCampaign — 2 operation(s) for exports.
ActiveCampaign Failures API
The Failures API from ActiveCampaign — 1 operation(s) for failures.
ActiveCampaign Fields API
The Fields API from ActiveCampaign — 7 operation(s) for fields.
ActiveCampaign Forms API
The Forms API from ActiveCampaign — 3 operation(s) for forms.
ActiveCampaign Groups API
The Groups API from ActiveCampaign — 7 operation(s) for groups.
ActiveCampaign Lists API
The Lists API from ActiveCampaign — 5 operation(s) for lists.
ActiveCampaign Messages API
The Messages API from ActiveCampaign — 2 operation(s) for messages.
ActiveCampaign Metrics API
The Metrics API from ActiveCampaign — 5 operation(s) for metrics.
ActiveCampaign Notes API
The Notes API from ActiveCampaign — 2 operation(s) for notes.
ActiveCampaign Other API
The Other API from ActiveCampaign — 14 operation(s) for other.
ActiveCampaign Personalizations API
The Personalizations API from ActiveCampaign — 5 operation(s) for personalizations.
ActiveCampaign Recipients API
The Recipients API from ActiveCampaign — 2 operation(s) for recipients.
ActiveCampaign Saved Responses API
The Saved Responses API from ActiveCampaign — 2 operation(s) for saved responses.
ActiveCampaign Scores API
The Scores API from ActiveCampaign — 2 operation(s) for scores.
ActiveCampaign Site Tracking API
The Site Tracking API from ActiveCampaign — 2 operation(s) for site tracking.
ActiveCampaign Snapshots API
The Snapshots API from ActiveCampaign — 1 operation(s) for snapshots.
ActiveCampaign Tags API
The Tags API from ActiveCampaign — 2 operation(s) for tags.
ActiveCampaign Tasks API
The Tasks API from ActiveCampaign — 6 operation(s) for tasks.
ActiveCampaign Templates API
The Templates API from ActiveCampaign — 1 operation(s) for templates.
ActiveCampaign Users API
The Users API from ActiveCampaign — 5 operation(s) for users.
ActiveCampaign Webhooks API
The Webhooks API from ActiveCampaign — 3 operation(s) for webhooks.
ActiveCampaign Segments API
The Segments API from ActiveCampaign — 8 operation(s) for creating, retrieving, updating and deleting segments (segmentsV2), reading a segment as it existed at a point in time, ...
ActiveCampaign Segment Matching API
The Segment Matching API from ActiveCampaign — 8 operation(s) for asynchronous match-all and match-some segment evaluation. A match request returns a runId; result sets are cach...
ActiveCampaign Segment Match One API
The Segment Match One API from ActiveCampaign — 2 operation(s) that check whether a single contact matches a given segment, addressed either by ActiveCampaign contact id or by t...
ActiveCampaign Partners API
The Partners API from ActiveCampaign — 36 operation(s) for resellers and agency partners: child-account creation and listing, account cloning snapshots, AI customization profile...
ActiveCampaign WhatsApp API
The WhatsApp API from ActiveCampaign — 13 operation(s) for listing, retrieving, updating and deleting WhatsApp message templates, sending a template message to a recipient phone...
ActiveCampaign trackcmp Event API
The trackcmp event API from ActiveCampaign — 1 operation that posts a tracked event. It is the only ActiveCampaign API served from trackcmp.net rather than from the per-account ...
ActiveCampaign v2 Legacy API
The surviving v2 surface from ActiveCampaign — 1 operation, GET /api/2/template/share, which creates a shareable campaign template link. ActiveCampaign still advertises v2.json ...
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Postman Collections 2
Ready-to-run Postman collections for exercising this provider's APIs.
ActiveCampaign API v3
POSTMANOpen Collections 40
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
API Collection
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Addresses API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts AI API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Automations API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Branding API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Broadcasts API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Bulk Import API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Calendars API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Campaigns API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Contacts API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Credits API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Custom Objects API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Deals API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Ecommerce API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Event Tracking API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Exports API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Failures API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Fields API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Forms API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Groups API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Lists API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Messages API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Metrics API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Notes API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Other API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Personalizations API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Recipients API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Saved Responses API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Scores API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Site Tracking API
OPEN COLLECTIONActiveCampaign SMS Broadcast API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Snapshots API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Tags API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Tasks API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Templates API
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Users API
OPEN COLLECTIONActiveCampaign API v3
OPEN COLLECTIONActiveCampaign SMS Broadcast Accounts Webhooks API
OPEN COLLECTIONWhatsApp API
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Arazzo Workflows 21
Multi-step API workflows described with the Arazzo specification.
ActiveCampaign Create Account and Associate a Contact
Create an account record then associate an existing contact with it.
ARAZZOActiveCampaign Create Account and Add a Note
Create an account record then attach an explanatory note to it.
ARAZZOActiveCampaign Create Contact and Enroll in Automation
Create a contact then enroll it into a marketing automation.
ARAZZOActiveCampaign Create Contact, Subscribe to List, and Tag
Create a contact, subscribe it to a list, then apply a tag in one pass.
ARAZZOActiveCampaign Create Contact and Associate to an Account by Name
Resolve an account by name, create a contact, then associate them.
ARAZZOActiveCampaign Create Contact and Set Custom Field Value
Create a contact then write a value to one of its custom fields.
ARAZZOActiveCampaign Create Contact Custom Field and Set Its Value
Define a new contact custom field then set its value on a contact.
ARAZZOActiveCampaign Create Deal and Add a Note
Create a deal in a pipeline stage then attach an explanatory note.
ARAZZOActiveCampaign Create Deal and Schedule a Task
Create a deal then schedule a follow-up task against it.
ARAZZOActiveCampaign Find Contact by Email and Create a Deal
Resolve a contact by email, creating it if missing, then open a deal.
ARAZZOActiveCampaign Create Deal and Set Custom Field Value
Create a deal then write a value to one of its custom fields.
ARAZZOActiveCampaign Create List and Subscribe a Contact
Create a mailing list then subscribe an existing contact to it.
ARAZZOActiveCampaign Create Pipeline, Stage, and First Deal
Stand up a pipeline, add a stage to it, then open the first deal.
ARAZZOActiveCampaign Resolve Automation by Name and Enroll Contact
Find an automation by name then enroll an existing contact into it.
ARAZZOActiveCampaign Find a Deal by Title and Add a Note
Search deals by title then attach a note to the matched deal.
ARAZZOActiveCampaign Find or Create Contact, Then Tag
Look up a contact by email, create it if missing, then apply a tag.
ARAZZOActiveCampaign Find or Create Tag, Then Apply to Contact
Resolve a tag by name, creating it if needed, then tag a contact.
ARAZZOActiveCampaign Subscribe Contact to a List Resolved by Name
Resolve a list by name then subscribe an existing contact to it.
ARAZZOActiveCampaign Sync Contact and Subscribe to List
Upsert a contact by email via sync, then subscribe it to a list.
ARAZZOActiveCampaign Sync Contact, Set Custom Field, and Tag
Upsert a contact by email, set a custom field, then apply a tag.
ARAZZOActiveCampaign Tag a Contact and Enroll in Automation
Apply a tag to an existing contact then enroll it in an automation.
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MCP Servers 1
Model Context Protocol servers that expose these APIs to AI agents.
ActiveCampaign Remote MCP Server
ActiveCampaign ships a first-party remote MCP server. The tool roster below is the provider's own published table at https://developers.activecampaign.com/page/mcp-available-too...
MCP SERVERAgent Skills 6
Packaged agent skills for driving this provider's APIs from an AI assistant.
postmark-email-best-practices
AGENT SKILLpostmark-inbound
AGENT SKILLpostmark-send-email
AGENT SKILLpostmark-templates
AGENT SKILLpostmark-webhooks
AGENT SKILLpostmark
AGENT SKILLGraphQL 1
GraphQL schemas published by this provider.
ActiveCampaign GraphQL Schema
ActiveCampaign provides a REST API (v3) for customer experience automation, marketing automation, CRM, and email marketing. This conceptual GraphQL schema represents the core do...
GRAPHQLPricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Activecampaign Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals for API financial operations.
Activecampaign Finops
FINOPSFeatures 12
Notable capabilities this provider offers.
Email Marketing
Create and send conversion-focused email campaigns with personalization and segmentation.
Marketing Automation
Build automated customer journeys and workflows triggered by contact behavior and events.
CRM
Built-in sales CRM for managing deals, pipelines, tasks, and customer relationships.
SMS Marketing
Reach contacts via SMS broadcast campaigns with AI-powered content generation.
WhatsApp Messaging
Automate growth and customer engagement through WhatsApp communications.
Transactional Email
Automate transactional alerts, password resets, and notifications via Postmark integration.
Custom Objects
Create custom data schemas to activate complex data for segmentation and personalized automation.
Contact Event Tracking
Track contact behaviors and activities across web properties and integrations.
Webhooks
Receive real-time event notifications for contact, campaign, automation, and custom object activities.
Landing Pages
Deploy conversion-ready landing pages for lead capture and campaigns.
Active Intelligence
AI-powered orchestration and autonomous marketing agents for campaign suggestions and personalization.
MCP Server
Connect AI applications to ActiveCampaign using the Model Context Protocol server.
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Event Specifications 1
AsyncAPI definitions for this provider's event-driven and streaming APIs.
ActiveCampaign Webhooks
AsyncAPI description of ActiveCampaign's outbound webhook surface. When a webhook is configured (via the dashboard or the REST API at POST /api/3/webhooks), ActiveCampaign deliv...
ASYNCAPISemantic Vocabularies 1
JSON-LD contexts and semantic vocabularies used across these APIs.
Activecampaign Sms Context
JSON-LDSpectral Rules 3
Spectral governance rulesets for linting and validating these APIs.
ActiveCampaign API Rules
SPECTRALActiveCampaign API Rules
SPECTRALActiveCampaign API Rules
SPECTRALJSON Schema 18
Standalone JSON Schema definitions for this provider's data models.
AIBroadcastRequest
JSON SCHEMAAIBroadcastResponse
JSON SCHEMAAIBroadcastStatus
JSON SCHEMAAIBroadcastUpdateRequest
JSON SCHEMABroadcastCreateRequest
JSON SCHEMABroadcastListResponse
JSON SCHEMABroadcastList
JSON SCHEMABroadcastListsResponse
JSON SCHEMABroadcastMessage
JSON SCHEMABroadcastMetricsResponse
JSON SCHEMABroadcastMetrics
JSON SCHEMABroadcastUpdateRequest
JSON SCHEMACreditsResponse
JSON SCHEMAFailureDetail
JSON SCHEMAFailureDetailsResponse
JSON SCHEMARecipient
JSON SCHEMARecipientsResponse
JSON SCHEMASnapshotResponse
JSON SCHEMAScroll for all 18
JSON Structure 18
JSON Structure definitions describing this provider's data shapes.
Activecampaign Sms Ai Broadcast Request Structure
JSON STRUCTUREActivecampaign Sms Ai Broadcast Response Structure
JSON STRUCTUREActivecampaign Sms Ai Broadcast Status Structure
JSON STRUCTUREActivecampaign Sms Ai Broadcast Update Request Structure
JSON STRUCTUREActivecampaign Sms Broadcast Create Request Structure
JSON STRUCTUREActivecampaign Sms Broadcast List Response Structure
JSON STRUCTUREActivecampaign Sms Broadcast List Structure
JSON STRUCTUREActivecampaign Sms Broadcast Lists Response Structure
JSON STRUCTUREActivecampaign Sms Broadcast Message Structure
JSON STRUCTUREActivecampaign Sms Broadcast Metrics Response Structure
JSON STRUCTUREActivecampaign Sms Broadcast Metrics Structure
JSON STRUCTUREActivecampaign Sms Broadcast Update Request Structure
JSON STRUCTUREActivecampaign Sms Credits Response Structure
JSON STRUCTUREActivecampaign Sms Failure Detail Structure
JSON STRUCTUREActivecampaign Sms Failure Details Response Structure
JSON STRUCTUREActivecampaign Sms Recipient Structure
JSON STRUCTUREActivecampaign Sms Recipients Response Structure
JSON STRUCTUREActivecampaign Sms Snapshot Response Structure
JSON STRUCTUREScroll for all 18
Examples 18
Example request and response payloads for these APIs.
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Security Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Use Cases 7
What developers build with this provider.
Lead Nurturing
Automate email sequences to nurture leads through the sales funnel based on behavior.
E-Commerce Automation
Trigger post-purchase emails, abandoned cart recovery, and personalized product recommendations.
Customer Onboarding
Automate onboarding sequences for SaaS products to improve activation and retention.
Contact Segmentation
Segment contacts using tags, custom fields, and custom objects for targeted campaigns.
Sales Pipeline Management
Manage deals, tasks, and pipeline stages with CRM and automation integration.
SMS Broadcast Campaigns
Send targeted SMS campaigns to subscriber lists with engagement tracking.
Webhook-Driven Integrations
Build real-time integrations using webhooks for contact and campaign activity events.
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Integrations 8
Pre-built integrations with other platforms and tools.
Salesforce
Sync contact and deal data between ActiveCampaign and Salesforce CRM.
Zapier
Connect ActiveCampaign to 1000+ apps via Zapier automation workflows.
Slack
Send notifications and trigger automations from Slack using OAuth2 integration.
Calendly
Sync scheduling data and trigger automations with custom objects via OAuth2.
Twilio
Integrate SMS workflows using Twilio with Basic Auth for outbound messaging.
Shopify
Sync ecommerce customers, orders, and products for automated campaigns.
WordPress
Embed forms and capture leads from WordPress sites.
Wix
Connect Wix websites for lead capture and customer journey automation.
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Solutions 4
Packaged solutions this provider offers.
Starter
Entry-level plan with marketing automation, up to 5 automation actions, and 1 user.
Plus
Mid-tier plan with unlimited automation actions, landing pages, and standard segmentation.
Pro
Advanced plan with predictive content, advanced segmentation, and 3 users.
Enterprise
Full-featured plan with custom objects, dedicated account team, and premium segmentation.
Resources
Get Started 5
Portal, sign-up, and the first successful call
Documentation 4
Reference material describing how the API behaves
Agent Surfaces 7
MCP servers, agent skills, and machine-readable catalogs
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Design & Contract 30
Pagination, idempotency, versioning, errors, and events
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Build 8
SDKs, sample code, and the tooling you integrate with
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Access & Security 8
Authentication, authorization, and security posture
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Operate 6
Status, limits, changes, and where to get help
Commercial 5
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API
Other 2
Properties that don't map to a standard resource type