established · -1.2 market domain

Social Media

Score 24.4 / 100 162 providers +6 via APIs 35 APIs Search apis.io →
Business capabilities this tag reaches
Marketing Management 2

Providers using this tag (162)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 7 Complete, well-documented, and agent-ready
Strong 26 Solid coverage with minor gaps
Developing 28 Usable, with meaningful gaps to close
Sprout SocialSocial Media ManagementPublishingAnalytics1 API53.7SocialAPIsCompanyDataDevelopers1 API52.9EmplifiCompanyMarketingAnalytics9 APIs52.5BrandwatchAnalyticsSocial Media MonitoringConsumer Intelligence2 APIs52.1LaterSchedulingInstagramTikTok1 API52.0MetricoolCompanyMarketingAnalytics1 API51.7PinterestImageVideoSocial1 API48.5OD. Media & TechnologyData APIDeveloper ToolsArtificial Intelligence1 API48.0HootCodesCompanyData ExtractionSoftware-as-a-Service8 APIs46.2LoomlyContent CalendarSchedulingApproval Workflows2 APIs46.0HonestHookCompanyData AggregationSoftware-as-a-Service1 API45.0Lead Lock SystemsCompanyWebhookIntegration2 APIs43.6ShapelessAICompanyArtificial IntelligenceAutomation18 APIs41.7RespondologyCompanyContent ModerationComment Moderation1 API40.5OpusCompanyFrontier TechVideoArtificial Intelligence1 API54.1LinktreeCompanyMediaLink in BioCreator Economy3 APIs52.8MavrckCompanyInfluencer MarketingCreator EconomyMarketing3 APIs51.7TweetAPItwitterXSocial Data2 APIs50.9FlickrPhotographyPhotosPublic APIs2 APIs49.7SorsatwitterXData Extraction1 API48.7ZocaCompanyArtificial IntelligenceMarketingBeauty and Wellness6 APIs47.8GrinCompanyInfluencer MarketingCreator EconomyCreator Management2 APIs45.1RedditRedditAdvertisingCommunityContent2 APIs43.3BlueskyAt-ProtocolDecentralizedFederatedOpen Source24 APIs41.9AdsmomCompanyAdvertisingAd IntelligenceCompetitive Intelligence1 API41.7FacebookFacebookFortune 500AdvertisingContent Publishing21 APIs41.1TikTokTikTokAdvertisingCommerceContent3 APIs41.0Luminary LaneCompanyMarketingMarketing AutomationAI Agents1 API40.7
Thin 18 Limited public surface area
Emerging 26 Early or largely undocumented
Minimal 56 Almost no public developer surface
BeRealCompanySocialPhoto Sharing10.3KaleCompanyFintechCreator EconomyUser Generated Content10.3Likeable LocalCompanyMarketingSocial Media Management9.5SharechatCompanySocial NetworkShort Video9.3Remix 3CompanyArtificial IntelligenceContent Generation7.9PlanetaryCompanySocialDecentralized5.7DataSift (MediaSift Inc.)CompanyConsumerSocial Data4.3TTAGGCompanyAnalyticsSentiment Analysis4.2Buddy MediaCompanyMarTechMarketing3.4KyndooCompanyInfluencer MarketingMarketing3.4GnipCompanyDeveloper ToolsData2.6Main Street HubCompanyMarketingSmall Business2.6BacktypeCompanyAnalyticsSocial Analytics0.0Canvas NetworksCompanyImage SharingContent Remixing0.0SumAllCompanyAnalyticsMarketing0.0ThinkUpCompanyAnalyticsSocial Media Analytics0.0TrueLensCompanyEnterpriseAnalytics0.0uberVUCompanyAnalyticsMonitoring0.0UnamoCompanySEOAnalytics0.0Wildfire InteractiveCompanySocial Media MarketingMarketingAdvertising0.0KuliCompanyInfluencer MarketingMarketingArtificial Intelligence10.8JellysmackCompanyApplicative SaasCreator EconomyContent10.3SpotHopperCompanyRestaurantHospitalityMarketing10.2WeiboCompanyMicrobloggingChina8.9PearPopCompanyCreator EconomyInfluencer Marketing8.7bith.tvCompanyVideoVideo EditingContent Creation8.1InstaAgentCompanyMarketingAdvertisingArtificial Intelligence6.7ByteDanceCompanyConsumer InternetVideo4.2Meta PlatformsMetaMessagingReality Labs4.2RedNote (Xiaohongshu)CompanyTechnologyE-Commerce3.9RenrenCompanyConsumerSocial Network3.9ShareRootCompanyMarketingUser Generated Content3.8555 ComicCompanyEntertainmentMediaStorytelling3.4FriendsterCompanySocial NetworkConsumer3.4JubileeCompanyMediaVideoEntertainment3.4Walkie-TalkieCompanyConsumerSocial AudioAudio3.0AdphorusCompanyAdvertisingAdTechTravel2.6CrowdampCompanyCreator EconomyMessaging2.6Post.newsCompanySocialNews2.64CCompanyDefunctAcquiredAdvertising0.0AppBistroCompanyFacebookApp Marketplace0.0BemeCompanyVideoMobile App0.0Bluefin LabsCompanyDefunctAcquiredAnalytics0.0ChangeTipCompanyBitcoinCryptocurrencyMicropayments0.0FlipagramCompanyConsumerVideo0.0FlyeCompanyMarketingAudience Analytics0.0Get SatisfactionCompanyCustomer CommunityCustomer EngagementCustomer Service0.0HappsCompanyLive StreamingVideoNews0.0Kaixin001CompanySocialSocial Network0.0KloutCompanyConsumerSocial Analytics0.0KosmixCompanySearchDiscoveryTopic Pages0.0musical.lyCompanyConsumerShort Video0.0Next Big SoundCompanyMusicAnalyticsData0.0OnefortyCompanytwitterApp Marketplace0.0SocialcamCompanyVideoMobile0.0TracksbyCompanyMusicMarketing0.0
Unrated 1 Not yet scored

APIs with this tag (35)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Exemplar 5 Complete, well-documented, and agent-ready
Strong 9 Solid coverage with minor gaps
Developing 11 Usable, with meaningful gaps to close
Thin 8 Limited public surface area
Emerging 2 Early or largely undocumented

Companies reaching this through an API (6)

These companies publish an API, specification or operation carrying “Social Media” but do not classify their business under it. Listed unranked and kept out of the count above, because one tagged operation is not a statement about what a company does.

Brightcove Genesys Moody's SocialBee Sprinklr Telenor Sverige

Score breakdown

Frequency
63.1
log-scaled weighted occurrences
Breadth
3.6
spread across providers
Quality lift
30.1
mean composite of providers using it
Cohesion
11.5
strength of nearest seed neighbor

Where this tag sits

162 providers carry this tag directly, and 177 counting the 2 narrower tags below — 15 more to reach.

Social Media Management 15 providers Social Listening 23 providers

Related tags

Influencer Marketing 20 co-occurrences Marketing 71 co-occurrences Posts 19 co-occurrences Instagram 15 co-occurrences Social Listening 13 co-occurrences Social Media Management 12 co-occurrences Creator Economy 18 co-occurrences TikTok 11 co-occurrences

Where this tag comes from

Provider tag164
Api tag35
Openapi tag2
Openapi op tag79

Markets provisional

Kin Score markets whose measured providers carry this tag. Share is the fraction of the market's measured providers that carry it — it describes the market, not this tag.

MarketShare of the market's providers
Social and Fediverse48%

Cohort brief

Auto-generated

The 135 providers in the APIs.io catalog tagged Social Media, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers
135
of 162 in the catalog
Mean Kin Score
34
+11.8 vs catalog 22.2
Mean Agent Readiness
22.5
+10.5 vs catalog 12
Spread
0–84.3
median 34.5 · σ 22.3
How the 135 split by band
Exemplar 7Strong 26Developing 28Thin 18Emerging 26Minimal 30
Facet averages, against the whole catalog
FacetThis cohortCatalogDifferenceScored
Access Clarity 44 23.9 +20.1 135
Operational Transparency 25.9 13 +12.9 135
Developer Ergonomics 34.5 23.2 +11.3 135
Contract Quality 24 17.2 +6.8 135
Contract Governance 11 6.5 +4.5 135
Discoverability 61.3 57.9 +3.4 135

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes
ArtifactThis cohortCatalogDifference
MCP server (any) 30% 13% +17
MCP server (first-party) 31% 12% +19
Agent Skills 0% 0% 0
OAuth scopes 32% 11% +21
Security 99% 98% +1
Arazzo workflows 2% 2% 0
Governance rules 22% 16% +6

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score
  1. 1 Yawplet 84.3
  2. 2 LinkedIn 74.8
  3. 3 Khoros 70.4
  4. 4 X 69.4
  5. 5 Agorapulse 68.2
  6. 6 Instagram 67.4
  7. 7 Facebook Business Manager 67
  8. 8 DataForSEO 65.8
  9. 9 Snapchat 65.7
  10. 10 Buffer 65.5
Top by Agent Readiness
  1. 1 Yawplet 75
  2. 2 Publora 70.2
  3. 3 Synup 61.4
  4. 4 DataForSEO 61.3
  5. 5 X 61.2
  6. 6 TikTok Marketing API 57.9
  7. 7 Social Fetch 57.1
  8. 8 KonbiniAPI 57
  9. 9 OpusClip 56.4
  10. 10 Monocrawl 55
All 162 members of this roster resolve to a provider in the catalog; 135 carry a score (83%). The figures above describe the scored members only.
Coverage caveat. 101 of 135 scored members had under half their catalog-attributable points satisfied at all (catalog_earned / catalog_max < 0.5). They are INCLUDED in the mean above. A large share here means the cohort mean is partly a measurement of how far our enrichment reached, not only of how these providers publish.Generated from the catalog build of 24 October 2026, across 31984 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

curl for this page
This tag
curl "https://apis.io/api/v1/tags/social-media"
All tags
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort
curl "https://apis.io/api/v1/cohorts/tag/social-media"
The distribution (Pro)
curl "https://apis.io/api/v1/cohorts/tag/social-media/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

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