Loomly is a social media management and brand success platform for planning, creating, approving, scheduling and publishing content across Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Snapchat, Threads, Bluesky and Google Business Profile, with collaboration and approval workflows, a content library, analytics and a community-management inbox. Loomly publishes no public developer API, API reference or machine-readable specification. Its only programmable surfaces are a partner-gated platform API reached through the Loomly Zapier app (12 triggers, 2 actions) over an OAuth 2.0 authorization flow at app.loomly.com, and a public read-only status API on status.loomly.com operated by SorryApp. Loomly was acquired by Bending Spoons on 2 January 2025.
Loomly publishes 2 APIs on the APIs.io network. Tagged areas include Social-Media, Content Calendar, Scheduling, Approval Workflows, and Analytics.
Loomly’s developer surface includes documentation, getting-started guide, support, engineering blog, pricing, signup flow, changelog, and 21 more developer resources.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for
this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero:
never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and
several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/loomly: open an issue to ask a question, or submit a pull request to add artifacts.
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Public, read-only, unauthenticated JSON API for the Loomly status page, exposing overall system state, the four service components (Publishing, Analytics, Interactions, Website)...
Loomly operates an OAuth 2.0 protected platform API that backs its Zapier app — 12 triggers (new post, post state updated, post publish successful/failed/required, new comment, ...
aid: loomly
name: Loomly
description: Loomly is a social media management and brand success platform for planning, creating, approving, scheduling
and publishing content across Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Snapchat, Threads, Bluesky and
Google Business Profile, with collaboration and approval workflows, a content library, analytics and a community-management
inbox. Loomly publishes no public developer API, API reference or machine-readable specification. Its only programmable
surfaces are a partner-gated platform API reached through the Loomly Zapier app (12 triggers, 2 actions) over an OAuth 2.0
authorization flow at app.loomly.com, and a public read-only status API on status.loomly.com operated by SorryApp. Loomly
was acquired by Bending Spoons on 2 January 2025.
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: false
label: Hosted service · you call their endpoint
confidence: medium
source:
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: freemium
onboarding: self-serve
trial: false
try_now: true
public: false
label: Freemium · Self-serve signup
confidence: high
source:
- plans
- authentication
generated: '2026-08-13'
method: derived
note: 'These values describe access to the Loomly PRODUCT — a free plan and self-serve signup at app.loomly.com. They do
not describe API access: there is no public API program, no self-serve API key, and no way to try an API without going
through the Zapier app''s OAuth flow with a Loomly account.'
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/loomly.png
url: https://raw.githubusercontent.com/api-evangelist/loomly/refs/heads/main/apis.yml
x-api-posture: no-product-api
x-api-posture-basis: observed
created: '2026-06-13'
modified: '2026-08-13'
specificationVersion: '0.23'
type: Index
tags:
- Social-Media
- Content Calendar
- Scheduling
- Approval Workflows
- Analytics
- Brand Management
- Publishing
- Community Management
- Marketing
- Social Media Management
tags_raw:
- Social Media
- Content Calendar
- Scheduling
- Approval Workflows
- Analytics
- Brand Management
- Publishing
- Community Management
- Marketing
- Social Media Management
apis:
- aid: loomly:loomly-status-api
name: Loomly Status API
description: Public, read-only, unauthenticated JSON API for the Loomly status page, exposing overall system state, the
four service components (Publishing, Analytics, Interactions, Website) and paginated incident and maintenance notices.
The status page and its API are operated for Loomly by SorryApp on the status.loomly.com subdomain; the endpoint shapes
are SorryApp's status-page API, and the data is Loomly's.
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://status.loomly.com
baseURL: https://status.loomly.com/api/v1
tags:
- Status
- Incidents
- Uptime
- Monitoring
properties:
- type: Documentation
url: https://api.sorryapp.com/v1
- type: RateLimits
url: rate-limits/loomly-rate-limits.yml
- type: Conventions
url: conventions/loomly-conventions.yml
- aid: loomly:loomly-platform-api
name: Loomly Platform API (partner-gated)
description: Loomly operates an OAuth 2.0 protected platform API that backs its Zapier app — 12 triggers (new post, post
state updated, post publish successful/failed/required, new comment, new quick post, new custom post idea, item added
to library, invite sent, post assignment updated, post edited) and 2 write actions (create custom post idea, create quick
post). No base URL, reference, or specification for this API is published anywhere; the only publicly reachable part of
it is the authorization endpoint at https://app.loomly.com/oauth/authorize, which 302s to sign-in. baseURL is deliberately
omitted because Loomly does not publish one.
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
humanURL: https://zapier.com/apps/loomly/integrations
tags:
- Posts
- Content Calendar
- Scheduling
- Approval Workflows
- Partner API
properties:
- type: Authentication
url: authentication/loomly-authentication.yml
- type: Integrations
url: integrations/loomly-zapier.yml
common:
- type: Website
url: https://www.loomly.com
- type: Documentation
url: https://loomly.zendesk.com/hc/en-us/
- type: GettingStarted
url: https://loomly.zendesk.com/hc/en-us/sections/38524587224347-Get-started
- type: Support
url: https://loomly.zendesk.com/hc/en-us/requests/new
- type: Blog
url: https://www.loomly.com/blog
- type: BlogRSS
url: https://www.loomly.com/blog/rss.xml
- type: GitHubOrganization
url: https://github.com/Loomly
- type: LinkedIn
url: https://www.linkedin.com/company/loomly
- type: X
url: https://x.com/LoomlySocial
- type: Pricing
url: https://www.loomly.com/pricing
- type: SignUp
url: https://app.loomly.com/signup
- type: TermsOfService
url: https://www.loomly.com/terms
- type: PrivacyPolicy
url: https://www.loomly.com/privacy
- type: StatusPage
url: https://status.loomly.com
- type: Lifecycle
url: lifecycle/loomly-lifecycle.yml
- type: ChangeLog
url: changelog/loomly-changelog.yml
- type: Authentication
url: authentication/loomly-authentication.yml
- type: Conventions
url: conventions/loomly-conventions.yml
- type: Integrations
url: integrations/loomly-zapier.yml
- type: Security
url: security/loomly-vulnerability-disclosure.yml
- type: VulnerabilityDisclosure
url: security/loomly-vulnerability-disclosure.yml
- type: TrustCenter
url: security/loomly-trust-center.yml
- type: DomainSecurity
url: security/loomly-domain-security.yml
- type: Compliance
url: conformance/loomly-conformance.yml
- type: Conformance
url: conformance/loomly-conformance.yml
- type: Plans
url: plans/loomly-plans-pricing.yml
- type: RateLimits
url: rate-limits/loomly-rate-limits.yml
- type: FinOps
url: finops/loomly-finops.yml
- type: LLMsTxt
url: llms/loomly-llms.txt
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
x-enrichment:
date: '2026-08-13'
status: minimal
artifacts_added: 10
pass: local-v1
x-coverage:
state: gated
reason: marketplace-only
detail: Loomly runs no developer site and publishes no API reference or spec — its entire programmable surface (12 triggers,
2 write actions) is listed only on zapier.com, entered through an OAuth authorization endpoint at app.loomly.com/oauth/authorize
that 302s to sign-in, and the api.loomly.com host a previous pass recorded does not resolve at all.
evidence:
- url: https://www.loomly.com/developers
status: 404
- url: https://app.loomly.com/oauth/authorize
status: 302
- url: https://zapier.com/apps/loomly/integrations
status: 200
- url: https://www.loomly.com/openapi.json
status: 404
checked: '2026-08-13'
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