Unified

Unified (Unified Enterprise Corp.) is a New York based omnichannel digital advertising company that pairs a purpose-built social advertising insights and investment-intelligence platform with managed campaign services across paid social, programmatic, OTT and digital audio. Client access to the platform runs through the get.unified.com application and a GitBook-hosted documentation space at docs.unified.com that is behind single sign-on. The company also operates a production remote Model Context Protocol server at https://mcp.unified.com/mcp, fronted by its own OAuth authorization server (RFC 8414 metadata, RFC 7591 dynamic client registration, PKCE S256) and an RFC 9728 protected-resource descriptor, plus a FastAPI operations service at api.unified.com that publishes an OpenAPI 3.1 description of its root and health endpoints. iHeartMedia, a long-standing partner and investor, is reported to have acquired the company; Unified continues to operate under its own brand at unified.com.

Unified publishes 2 API contracts indexed on the APIs.io network: Health API and Unified Mcp Service API. Tagged areas include Company, Advertising, Social Media, Digital Advertising, and Marketing.

Unified’s developer surface includes engineering blog, authentication, and 20 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

31.0/100 thin ▬ flat Agent 53/100 agent native Front door AI 1/6 silent Full breakdown ↓
scored 2026-11-01 · rubric v0.26.0 · Show this score on your site →

1 published contract 1 MCP Servers 1 Agent Skills

Company Advertising Social Media Digital Advertising Marketing Analytics Media Agents MCP

Kin Score

Kin Score How this is scored →
scored 2026-11-01 · rubric v0.26.0

Composite quality — 31.0/100 · thin

Contract Quality 7.9 / 21

Developer Ergonomics 2.7 / 17

Access Clarity 4.7 / 17

Operational Transparency 0.3 / 11

Contract Governance 1.9 / 10

Discoverability 6.4 / 9

Regulatory Posture 5.1 / 15

Agent readiness — 53/100 · agent native

Machine-Readable Contract 18 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 6 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 9 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 4 / 4

Delegated User Identity 6 / 6

Protected Resource Metadata 5 / 5

Registration Without a Human 6 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 0 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics does not apply to this provider. The published contracts declare no write operations, and a read-only API cannot create-or-update. The facet is excluded from this provider's denominator entirely — not scored zero. A reference or data API is not deficient for being unable to upsert.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

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Agent readiness — checks not met, largest first (exact, from this profile):

Agentic Access Contract +10 pts — agentic_access artifact present (x-agentic-access), graded by author
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples +7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
Typed Event Surface +6 pts — AsyncAPI document, OR webhooks/callbacks objects in the as-published OpenAPI, OR common[].type includes Webhooks
Agentic Commerce Well-Known Document +5 pts — a parsing /.well-known/ucp.json or acp.json declaring a version and at least one service — `self` when its endpoints are on the provider's own domain, `platform` when they are on a vendor's
Well-Known Catalog +4 pts — common[].type includes WellKnown, APICatalog, or api-catalog

2 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Developer Ergonomics scores 16.1 — up to +16.8 composite points
Contract Quality scores 37.3 — up to +15.7 composite points
Access Clarity scores 27.6 — up to +14.5 composite points

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/unified/apis.yml: open an issue on github.com/api-evangelist/unified to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

Market	Position	Depth	Registered MCP server	Declares compatibility
Amazon Seller Ecosystem (Selling Partner Appstore, Amazon Ads partners)	builds-on	17.2 (thin)	-	-

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

Standards implemented 4

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

Model Context Protocol (MCP)

measured — observed by APIs.io (verified)

OAuth 2.0 Protected Resource Metadata

measured — observed by APIs.io (verified)

Dynamic Client Registration

measured — observed by APIs.io (published)

OpenAPI

measured — observed by APIs.io (published)

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

Unified Health API

The health API from Unified — 4 operation(s) for health.

Unified Unified Mcp Service API

The Unified Mcp Service API from Unified — 1 operation(s) for unified mcp service.

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Unified MCP Service

Unified runs a production remote Model Context Protocol server at https://mcp.unified.com/mcp. The service identifies itself on its own root endpoint as "unified-mcp-service" ve...

MCP SERVER

Agent Skills 1

Packaged agent skills for driving this provider's APIs from an AI assistant.

unified-connect-mcp

AGENT SKILL

Pricing Plans 1

Published pricing tiers and plan structures.

Unified Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Unified Rate Limits

0 limits

RATE LIMITS

OpenAPI Overlays 1

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Unified Mcp Service Overlay

5 actions · servers · unified-mcp-service-openapi.json

DERIVED

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Unified Authentication

2 schemes

SECURITY

Unified Domain Security

TLSv1.3 · HSTS

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Unified Scopes

1 scope

1 scopes

SCOPES

Resources

Get Started 1

Portal, sign-up, and the first successful call

Login

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

MCPServer

WellKnown

LLMsTxt

AgentSkill

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

ErrorCatalog

Conventions

Conformance

Lifecycle

DataModel

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

ToolCrosswalk

ToolCrosswalk

Access & Security 3

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Authentication

Authentication

OAuthScopes

OAuthScopes

Operate 1

Status, limits, changes, and where to get help

RateLimits

RateLimits

Commercial 3

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Plans

Plans

Company 2

The organization behind the API

Website

Website

Blog

Blog

Other 1

Properties that don't map to a standard resource type

Overlay

Overlay

Source (apis.yml)

aid: unified
name: Unified
description: Unified (Unified Enterprise Corp.) is a New York based omnichannel digital advertising company that pairs a purpose-built
  social advertising insights and investment-intelligence platform with managed campaign services across paid social, programmatic,
  OTT and digital audio. Client access to the platform runs through the get.unified.com application and a GitBook-hosted documentation
  space at docs.unified.com that is behind single sign-on. The company also operates a production remote Model Context Protocol
  server at https://mcp.unified.com/mcp, fronted by its own OAuth authorization server (RFC 8414 metadata, RFC 7591 dynamic
  client registration, PKCE S256) and an RFC 9728 protected-resource descriptor, plus a FastAPI operations service at api.unified.com
  that publishes an OpenAPI 3.1 description of its root and health endpoints. iHeartMedia, a long-standing partner and investor,
  is reported to have acquired the company; Unified continues to operate under its own brand at unified.com.
image: https://cdn.sanity.io/images/o4clnjpa/production/8c1083b248157d01e13c79409ef263fa1397c846-3051x1775.png?w=1200
url: https://raw.githubusercontent.com/api-evangelist/unified/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
x-secondary-market-listings:
- https://forgeglobal.com/unified_stock/
- https://equityzen.com/company/unified/
specificationVersion: '0.20'
created: '2026-09-02'
modified: '2026-09-02'
tags:
- Company
- Advertising
- Social Media
- Digital Advertising
- Marketing
- Analytics
- Media
- Agents
- MCP
tags_raw:
- Company
- Advertising
- Social Media
- Digital Advertising
- Marketing
- Analytics
- Media
- Agents
- MCP
- Social-Media
apis:
- aid: unified:unified-health-api
  name: Unified Health API
  description: The health API from Unified — 4 operation(s) for health.
  humanURL: https://www.unified.com/
  baseURL: https://api.unified.com
  tags:
  - Health
  tags_raw:
  - health
  properties:
  - type: OpenAPI
    url: openapi/unified-health-api-openapi.yml
  - type: ToolCrosswalk
    url: mcp/unified-tool-crosswalk.yml
- aid: unified:unified-unified-mcp-service-api
  name: Unified Unified Mcp Service API
  description: The Unified Mcp Service API from Unified — 1 operation(s) for unified mcp service.
  humanURL: https://www.unified.com/
  baseURL: https://api.unified.com
  tags:
  - Unified Mcp Service
  properties:
  - type: OpenAPI
    url: openapi/unified-unified-mcp-service-api-openapi.yml
  - type: ToolCrosswalk
    url: mcp/unified-tool-crosswalk.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Overlay
  url: overlays/unified-mcp-service-overlay.yaml
- type: DomainSecurity
  url: security/unified-domain-security.yml
- type: Website
  url: https://www.unified.com/
- type: Blog
  url: https://www.unified.com/blog/
- type: Login
  url: https://get.unified.com/login
- type: TermsOfService
  url: https://www.unified.com/docs/terms-of-use
- type: PrivacyPolicy
  url: https://www.unified.com/docs/privacy-policy
- type: GitHubOrganization
  url: https://github.com/Unified
- type: MCPServer
  url: mcp/unified-mcp.yml
- type: ToolCrosswalk
  url: mcp/unified-tool-crosswalk.yml
- type: WellKnown
  url: well-known/unified-well-known.yml
- type: Authentication
  url: authentication/unified-authentication.yml
- type: OAuthScopes
  url: scopes/unified-scopes.yml
- type: ErrorCatalog
  url: errors/unified-problem-types.yml
- type: Conventions
  url: conventions/unified-conventions.yml
- type: Conformance
  url: conformance/unified-conformance.yml
- type: Lifecycle
  url: lifecycle/unified-lifecycle.yml
- type: DataModel
  url: data-model/unified-data-model.yml
- type: LLMsTxt
  url: llms/unified-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: RateLimits
  url: rate-limits/unified-rate-limits.yml
- type: Plans
  url: plans/unified-plans-pricing.yml
x-enrichment:
  date: '2026-09-02'
  status: enriched
  artifacts_added: 21
  pass: local-v1

Unified API — frequently asked questions

Does Unified have an API?

Yes. APIs.io lists 2 APIs from Unified, including Unified Health API and Unified Unified Mcp Service API.

Is there an OpenAPI specification for the Unified API?

Yes. APIs.io indexes 2 OpenAPI specifications for Unified, each linked for download from this page.

How do I authenticate with the Unified API?

Unified documents its authentication (2 schemes). The details are profiled on APIs.io as Unified Authentication.

Does Unified have an MCP server?

Yes. APIs.io lists 1 MCP server for Unified: Unified runs a production remote Model Context Protocol server at https://mcp.unified.com/mcp. The service identifies itself on its own root endpoint as "unified-mcp-service" version 0.0.59, build 66,

Is the Unified API ready for AI agents?

Unified has a Kin Score of 31.0 out of 100 (thin) and an Agent Readiness score of 52.6 (agent-native), scored by API Evangelist on 2026-11-01.

Work with this as data

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MCP server

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https://apis.io/mcp

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