APIs for managing Facebook Business accounts, advertising, pages, and assets across the Meta platform family. Facebook Business Manager exposes a deep catalog of Graph API surfaces for marketing, pages, conversions, business asset management, Instagram, insights, Messenger, catalogs, live video, Threads, and the WhatsApp Business Platform, all governed through a shared authentication and access model.
Facebook Business Manager publishes 23 API contracts indexed on the APIs.io network, including Ad Accounts API, Ad Creatives API, Ad Images API, and 20 more. Tagged areas include Advertising, Analytics, Business Management, Marketing, and Social Media.
The Facebook Business Manager catalog on APIs.io includes 1 event-driven AsyncAPI specification and 1 Spectral governance ruleset.
Facebook Business Manager’s developer surface includes authentication, developer portal, developer console, support, getting-started guide, documentation, changelog, and 50 more developer resources.
The questions people put to an LLM, and the jobs they hand an agent, that Facebook Business Manager's APIs answer — each one linked to the operation that does it.
Generated by API Evangelist
Regulatory Posture applies to this provider. Its tags matched the
Horizontal (data, software, accessibility, platform) regime, so
Regulatory Posture carries 15 points of the composite.
If this regime is wrong for your business, say so on your
provider repo — the
applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it
carries 10 points of the composite. It is scored from the published contracts
themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already
holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in
front of it, and the first time that check is skipped a duplicate record is created.
Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet,
not penalised by it.
The six quality facets above are damped to 75 points between them,
because the conditional facet above carries the other
25. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 75% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
Show this score on your site.
It updates itself when the score changes. Paste this where you link to your API docs:
<a href="https://apis.io/providers/facebook-business-manager/"><img src="https://apis.io/badge/facebook-business-manager/card.svg" alt="Facebook Business Manager on APIs.io — Kin Score by API Evangelist"></a>
Other styles, a README pill and a shields.io endpoint are on the badge page.
Raise your score.
Agent readiness — checks not met, largest first (exact, from this profile):
Idempotency+9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card+8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples+7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
Delegated User Identity+6 pts — a served discovery document listing authorization_code in grant_types_supported (served), else an oauth2 authorizationCode flow or openIdConnect declared in an OpenAPI (documented)
Documented Reversibility+6 pts — a reversal operation in the contract, graded up when a window is documented too
4 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.
Access performance metrics and analytics data for Facebook Pages, ad campaigns, and content. The Insights API provides detailed reporting on engagement, reach, impressions, and ...
Build conversational experiences on the Messenger platform. The Messenger Platform API enables businesses to send and receive messages, create automated bots, manage customer in...
Create and manage product catalogs for use in dynamic ads, shops, and commerce experiences across Meta platforms. The Catalog API allows businesses to upload product information...
Stream live video content directly to Facebook Pages, user profiles, and groups. The Live Video API enables scheduling broadcasts, managing live streams, interacting with audien...
Publish content, manage replies, and retrieve analytics on the Threads platform. The Threads API provides programmatic access for creating text posts, sharing media, managing co...
Send and receive messages, manage business profiles, and automate customer communications through the WhatsApp Business Platform. The Cloud API enables businesses to integrate W...
Meta ships two official, Meta-hosted remote MCP servers reachable at mcp.facebook.com. The Ads MCP server (https://mcp.facebook.com/ads) exposes Meta's ads, catalog, signals and...
Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.
aid: facebook-business-manager
name: Facebook Business Manager
description: APIs for managing Facebook Business accounts, advertising, pages, and assets across the Meta platform family.
Facebook Business Manager exposes a deep catalog of Graph API surfaces for marketing, pages, conversions, business asset
management, Instagram, insights, Messenger, catalogs, live video, Threads, and the WhatsApp Business Platform, all governed
through a shared authentication and access model.
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: true
label: Hosted service · you call their endpoint
confidence: high
source:
- openapi
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: freemium
onboarding: self-serve
trial: false
try_now: true
public: false
gated: none
gated_source:
- onboarding
label: Freemium · Self-serve signup
confidence: high
source:
- plans
- authentication
- scopes
- rate-limits
- security
- sandbox
generated: '2026-11-06'
method: derived
image: https://www.facebook.com/images/fb_icon_325x325.png
created: '2024-01-01'
modified: '2026-08-13'
specificationVersion: '0.23'
type: Index
position: Consuming
access: 3rd-Party
url: https://raw.githubusercontent.com/api-evangelist/facebook-business-manager/refs/heads/main/apis.yml
apis:
- name: Facebook Conversions API
description: Send web and offline events directly to Facebook for improved tracking and attribution.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/marketing-api/conversions-api
baseURL: https://graph.facebook.com/v25.0
tags:
- Attribution
- Conversion
- Event
- Tracking
tags_raw:
- Attribution
- Conversions
- Events
- Tracking
properties:
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api/conversions-api
- type: Implementation Guide
url: https://developers.facebook.com/docs/marketing-api/conversions-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters
- type: SDKs
url: https://developers.facebook.com/docs/marketing-api/conversions-api/using-the-api
- name: Facebook Business Asset API
description: Manage business assets including pixels, catalogs, and custom audiences.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/marketing-api/business-asset-management
baseURL: https://graph.facebook.com/v25.0
tags:
- Assets
- Audiences
- Catalog
- Pixels
tags_raw:
- Assets
- Audiences
- Catalogs
- Pixels
properties:
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api/business-asset-management
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/business-asset-management/get-started
- name: Facebook Instagram API
description: Manage Instagram Business and Creator accounts through Business Manager.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/instagram-api
baseURL: https://graph.facebook.com/v25.0
tags:
- Content
- Instagram
- Media
- Social Media
tags_raw:
- Content
- Instagram
- Media
- Social Media
- Social-Media
properties:
- type: Documentation
url: https://developers.facebook.com/docs/instagram-api
- type: GettingStarted
url: https://developers.facebook.com/docs/instagram-api/getting-started
- type: Reference
url: https://developers.facebook.com/docs/instagram-api/reference
- type: Authentication
url: https://developers.facebook.com/docs/instagram-api/getting-started#authentication
- name: Facebook Insights API
description: Access performance metrics and analytics data for Facebook Pages, ad campaigns, and content. The Insights API
provides detailed reporting on engagement, reach, impressions, and audience demographics for businesses managing their
Meta presence.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/platforminsights
baseURL: https://graph.facebook.com/v25.0
tags:
- Analytics
- Insights
- Metrics
- Reporting
properties:
- type: Documentation
url: https://developers.facebook.com/docs/platforminsights
- type: Reference
url: https://developers.facebook.com/docs/graph-api/reference/page/insights
- name: Facebook Messenger Platform API
description: Build conversational experiences on the Messenger platform. The Messenger Platform API enables businesses to
send and receive messages, create automated bots, manage customer interactions, and integrate rich media and quick replies
into chat workflows.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/messenger-platform
baseURL: https://graph.facebook.com/v25.0
tags:
- Bots
- Chat
- Customer Service
- Messaging
properties:
- type: Documentation
url: https://developers.facebook.com/docs/messenger-platform
- type: GettingStarted
url: https://developers.facebook.com/docs/messenger-platform/getting-started
- type: Reference
url: https://developers.facebook.com/docs/messenger-platform/reference
- name: Facebook Catalog API
description: Create and manage product catalogs for use in dynamic ads, shops, and commerce experiences across Meta platforms.
The Catalog API allows businesses to upload product information, manage inventory feeds, and synchronize product data
for advertising and shopping features.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/marketing-api/catalog
baseURL: https://graph.facebook.com/v25.0
tags:
- Catalog
- Commerce
- Product
- Shopping
tags_raw:
- Catalogs
- Commerce
- Products
- Shopping
properties:
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api/catalog
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/catalog/reference
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/catalog/get-started
- name: Facebook Live Video API
description: Stream live video content directly to Facebook Pages, user profiles, and groups. The Live Video API enables
scheduling broadcasts, managing live streams, interacting with audiences through comments, and retrieving post-broadcast
analytics.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/videos/live-video
baseURL: https://graph.facebook.com/v25.0
tags:
- Broadcasting
- Live Streaming
- Media
- Video
properties:
- type: Documentation
url: https://developers.facebook.com/docs/videos/live-video
- type: Reference
url: https://developers.facebook.com/docs/graph-api/reference/live-video
- type: GettingStarted
url: https://developers.facebook.com/docs/videos/live-video/getting-started
- name: Facebook Threads API
description: Publish content, manage replies, and retrieve analytics on the Threads platform. The Threads API provides programmatic
access for creating text posts, sharing media, managing conversations, and accessing engagement metrics for Threads profiles.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/threads
baseURL: https://graph.threads.net/v25.0
tags:
- Content
- Publishing
- Social Media
- Threads
tags_raw:
- Content
- Publishing
- Social Media
- Threads
- Social-Media
properties:
- type: Documentation
url: https://developers.facebook.com/docs/threads
- type: GettingStarted
url: https://developers.facebook.com/docs/threads/get-started
- type: Reference
url: https://developers.facebook.com/docs/threads/threads-api
- name: Facebook WhatsApp Business Platform API
description: Send and receive messages, manage business profiles, and automate customer communications through the WhatsApp
Business Platform. The Cloud API enables businesses to integrate WhatsApp messaging into their applications for customer
support, notifications, and transactional communications.
image: https://www.facebook.com/images/fb_icon_325x325.png
humanURL: https://developers.facebook.com/docs/whatsapp
baseURL: https://graph.facebook.com/v25.0
tags:
- Customer Service
- Messaging
- Notification
- WhatsApp
tags_raw:
- Customer Service
- Messaging
- Notifications
- WhatsApp
properties:
- type: Documentation
url: https://developers.facebook.com/docs/whatsapp/cloud-api
- type: GettingStarted
url: https://developers.facebook.com/docs/whatsapp/cloud-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/whatsapp/cloud-api/reference
- aid: facebook-business-manager:facebook-business-manager-ad-accounts-api
name: Facebook Business Manager Ad Accounts API
description: Manage advertising accounts including settings, spend limits, and account-level configurations.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Ad Accounts
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-ad-accounts-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-ad-accounts-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-ad-creatives-api
name: Facebook Business Manager Ad Creatives API
description: Manage ad creative content including images, videos, copy, and call-to-action configurations.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Ad Creatives
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-ad-creatives-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-ad-creatives-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-ad-images-api
name: Facebook Business Manager Ad Images API
description: Upload and manage images used in ad creatives.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Ad Images
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-ad-images-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-ad-images-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-ad-sets-api
name: Facebook Business Manager Ad Sets API
description: Manage ad sets within campaigns, including targeting, budgets, scheduling, and optimization goals.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Ad Sets
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-ad-sets-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-ad-sets-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-ads-api
name: Facebook Business Manager Ads API
description: Manage individual ads within ad sets, including creative associations and status.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Ads
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-ads-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-ads-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-campaigns-api
name: Facebook Business Manager Campaigns API
description: Manage advertising campaigns including creation, updating, and status management.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Campaigns
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-campaigns-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-campaigns-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-comments-api
name: Facebook Business Manager Comments API
description: Manage comments on Page posts including reading, replying, and moderating.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Comments
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-comments-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-comments-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-custom-audiences-api
name: Facebook Business Manager Custom Audiences API
description: Create and manage custom audiences for ad targeting based on customer data, website visitors, or app users.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Custom Audiences
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-custom-audiences-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-custom-audiences-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-insights-api
name: Facebook Business Manager Insights API
description: Retrieve performance metrics and analytics data for campaigns, ad sets, and ads.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Insights
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-insights-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-insights-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-page-insights-api
name: Facebook Business Manager Page Insights API
description: Retrieve analytics and engagement metrics for a Facebook Page.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Page Insights
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-page-insights-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-page-insights-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-pages-api
name: Facebook Business Manager Pages API
description: Retrieve and manage Facebook Page settings, information, and metadata.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Pages
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-pages-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-pages-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-photos-api
name: Facebook Business Manager Photos API
description: Upload and manage photos on a Facebook Page.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Photos
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-photos-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-photos-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-posts-api
name: Facebook Business Manager Posts API
description: Create, read, update, and delete posts on a Facebook Page feed.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Posts
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-posts-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-posts-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
- aid: facebook-business-manager:facebook-business-manager-videos-api
name: Facebook Business Manager Videos API
description: Upload and manage videos on a Facebook Page.
humanURL: https://developers.facebook.com/docs/marketing-apis
baseURL: https://graph.facebook.com/v25.0
tags:
- Video
tags_raw:
- Videos
properties:
- type: OpenAPI
url: openapi/facebook-business-manager-videos-api-openapi.yml
- type: Overlay
url: overlays/facebook-business-manager-videos-api-overlay.yaml
- type: Documentation
url: https://developers.facebook.com/docs/marketing-api
- type: Authentication
url: https://developers.facebook.com/docs/marketing-api/authentication
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: GettingStarted
url: https://developers.facebook.com/docs/marketing-api/get-started
- type: Reference
url: https://developers.facebook.com/docs/marketing-api/reference
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: Documentation
url: https://developers.facebook.com/docs/pages-api
- type: GettingStarted
url: https://developers.facebook.com/docs/pages/getting-started
- type: Reference
url: https://developers.facebook.com/docs/pages-api/overview
- type: Authentication
url: https://developers.facebook.com/docs/pages/access-tokens
common:
- type: FinOps
url: finops/facebook-business-manager-finops.yml
- type: CapabilityMap
url: capabilities/facebook-business-manager-capability-edges.yml
name: Facebook Business Manager Business Capability Map
- type: PostmanWorkspace
url: https://www.postman.com/kinlaneapi/facebook-business-manager/overview
- type: AgenticAccess
url: agentic-access/facebook-business-manager-agentic-access.yml
- type: VulnerabilityDisclosure
url: security/facebook-business-manager-vulnerability-disclosure.yml
- type: DomainSecurity
url: security/facebook-business-manager-domain-security.yml
- type: Authentication
url: authentication/facebook-business-manager-authentication.yml
- type: Portal
url: https://developers.facebook.com
- type: Console
url: https://developers.facebook.com/apps
- type: Business Manager
url: https://business.facebook.com
- type: Support
url: https://developers.facebook.com/support
- type: StatusPage
url: https://metastatus.com/
- type: TermsOfService
url: https://developers.facebook.com/terms
- type: PrivacyPolicy
url: https://www.facebook.com/privacy/explanation
- type: GettingStarted
url: https://developers.facebook.com/docs/development/create-an-app
- type: Documentation
url: https://developers.facebook.com/docs
- type: Authentication
url: https://developers.facebook.com/docs/facebook-login/guides/access-tokens
- type: RateLimits
url: https://developers.facebook.com/docs/graph-api/overview/rate-limiting
- type: ChangeLog
url: https://developers.facebook.com/docs/graph-api/changelog
- type: Blog
url: https://developers.meta.com/blog/
- type: Website
url: https://www.meta.com
- type: Signup
url: https://developers.facebook.com/async/registration/
- type: SDKs
url: https://developers.facebook.com/docs/business-sdk/getting-started
- type: GitHubOrganization
url: https://github.com/facebook
- type: StackOverflow
url: https://stackoverflow.com/questions/tagged/facebook-graph-api
- type: Community
url: https://developers.facebook.com/community
- type: Developer Tools
url: https://developers.facebook.com/tools/explorer
- type: LlmsText
url: https://developers.facebook.com/llms.txt
- name: MCP Documentation
url: https://developers.facebook.com/documentation/ads-commerce/ads-ai-connectors/ads-mcp-server/ads-mcp-server-overview
type: MCPDocumentation
- type: Packages
url: packages/facebook-business-manager-packages.yml
# --- truncated at 32 KB (34 KB total) ---
# Full source: https://artifacts.apis.io/facebook-business-manager/apis.yml
Facebook Business Manager API — frequently asked questions
Does Facebook Business Manager have an API?
Yes. APIs.io lists 23 APIs from Facebook Business Manager, including Facebook Conversions API, Facebook Business Asset API and Facebook Instagram API, and 20 more.
Is there an OpenAPI specification for the Facebook Business Manager API?
Yes. APIs.io indexes 14 OpenAPI specifications for Facebook Business Manager, each linked for download from this page.
How do I authenticate with the Facebook Business Manager API?
Facebook Business Manager documents its authentication (oauth2/http/openIdConnect · 3 schemes). The details are profiled on APIs.io as Facebook Business Manager Authentication.
How much does the Facebook Business Manager API cost?
APIs.io lists 3 pricing plans for Facebook Business Manager, with each plan's price, limits and inclusions under Pricing on this page.
Does Facebook Business Manager have an MCP server?
Yes. APIs.io lists 1 MCP server for Facebook Business Manager: Meta ships two official, Meta-hosted remote MCP servers reachable at mcp.facebook.com. The Ads MCP server (https://mcp.facebook.com/ads) exposes Meta's ads, catalog, signals and reporting surface to a
Is the Facebook Business Manager API ready for AI agents?
Facebook Business Manager has a Kin Score of 71.8 out of 100 (exemplar) and an Agent Readiness score of 45.4 (agent-ready), scored by API Evangelist on 2026-11-06.
Calls without X-API-Key need no key. Calls with it need a paid plan — get a key.
Get an API key
Free tier, no form to fill in. Signing in shares your email address with us — we
store it to create your key and to recognise you if you sign in with another
provider. See our Privacy Policy and
Terms.