Rocksalt

Rocksalt is a B2B inbound and social-engagement platform, headquartered in Redwood City, California and founded in 2023 by Arjun Moorthy (CEO), Anita Moorthy (CMO), and Ajoy Sojan (CTO). The product helps founders, executives, and subject-matter experts build visibility and win business on LinkedIn and Reddit in roughly ten minutes a day: an AI-powered digest surfaces the industry conversations worth joining, suggests personalized comments grounded in the user's expertise, assists with post creation, and adds team collaboration workflows plus analytics and HubSpot CRM sync. Rocksalt raised seed funding from Lightspeed Venture Partners in 2025. It is a marketing SaaS application delivered through a web app rather than a public developer API; this profile was surfaced from the Lightspeed portfolio and enriched with the company's public identity and web properties.

Rocksalt is profiled on the APIs.io network. Tagged areas include Company, Marketing, Social-Media, Sales Enablement, and Content.

Rocksalt’s developer surface includes documentation, support, engineering blog, pricing, signup flow, and 10 more developer resources.

🌐 Visit website 📡 Source on GitHub

22.3/100 emerging ▬ flat Agent 3/100 human only saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0

0 APIs

Company Marketing Social-Media Sales Enablement ContentCustomer Relationship Management (CRM)Artificial Intelligence Software-as-a-Service

Kin Score

Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0

Composite quality — 22.3/100 · emerging

Contract Quality 0.0 / 25

Developer Ergonomics 3.3 / 20

Access Clarity 13.9 / 20

Operational Transparency 0.0 / 13

Contract Governance 0.0 / 12

Discoverability 5.0 / 10

Agent readiness — 3/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/rocksalt: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Pricing Plans 1

Published pricing tiers and plan structures.

Rocksalt Plans Pricing

5 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Rocksalt Rate Limits

0 limits

RATE LIMITS

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Rocksalt Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 2

Portal, sign-up, and the first successful call

SignUp

SignUp

Login

Documentation 1

Reference material describing how the API behaves

Documentation

Documentation

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

LLMsTxt

LLMsTxt

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Operate 2

Status, limits, changes, and where to get help

HelpCenter

HelpCenter

Support

Support

Commercial 4

Pricing, plans, and the legal terms of use

Pricing

Plans

TermsOfService

PrivacyPolicy

Company 4

The organization behind the API

Website

About

Blog

BlogRSS

Source (apis.yml)

aid: rocksalt
name: Rocksalt
description: 'Rocksalt is a B2B inbound and social-engagement platform, headquartered in Redwood City, California and founded
  in 2023 by Arjun Moorthy (CEO), Anita Moorthy (CMO), and Ajoy Sojan (CTO). The product helps founders, executives, and subject-matter
  experts build visibility and win business on LinkedIn and Reddit in roughly ten minutes a day: an AI-powered digest surfaces
  the industry conversations worth joining, suggests personalized comments grounded in the user''s expertise, assists with
  post creation, and adds team collaboration workflows plus analytics and HubSpot CRM sync. Rocksalt raised seed funding from
  Lightspeed Venture Partners in 2025. It is a marketing SaaS application delivered through a web app rather than a public
  developer API; this profile was surfaced from the Lightspeed portfolio and enriched with the company''s public identity
  and web properties.'
url: https://raw.githubusercontent.com/api-evangelist/rocksalt/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- lightspeed-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://www.rocksalt.ai/hubfs/Rocksalt_Logo_Header.svg
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Marketing
- Social-Media
- Sales Enablement
- Content
- Customer Relationship Management (CRM)
- Artificial Intelligence
- Software-as-a-Service
tags_raw:
- Company
- Marketing
- Social Media
- Sales Enablement
- Content
- Customer Relationship Management (CRM)
- Artificial Intelligence
- SaaS
apis: []
common:
- type: DomainSecurity
  url: security/rocksalt-domain-security.yml
- type: Website
  url: https://www.rocksalt.ai/
- type: About
  url: https://www.rocksalt.ai/about
- type: Documentation
  url: https://www.rocksalt.ai/rocksalt-help-documentation-and-product-guides
- type: HelpCenter
  url: https://www.rocksalt.ai/rocksalt-help-documentation-and-product-guides
- type: Support
  url: mailto:support@rocksalt.ai
- type: Blog
  url: https://blog.rocksalt.ai/
- type: BlogRSS
  url: https://blog.rocksalt.ai/rss.xml
- type: Pricing
  url: https://www.rocksalt.ai/pricing
- type: Plans
  url: plans/rocksalt-plans-pricing.yml
- type: LLMsTxt
  url: llms/rocksalt-llms.txt
- type: SignUp
  url: https://on.rocksalt.ai/
- type: Login
  url: https://app.rocksalt.ai/login
- type: TermsOfService
  url: https://www.rocksalt.ai/terms-of-use
- type: PrivacyPolicy
  url: https://www.rocksalt.ai/privacy-policy
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-08-13'
  status: minimal
  artifacts_added: 4
  pass: local-v1
x-coverage:
  state: none
  reason: no-developer-program
  detail: Rocksalt ships only an end-user web app and browser extension — its full 37-URL sitemap has no developer path, api.rocksalt.ai
    and docs.rocksalt.ai do not resolve in DNS, and app.rocksalt.ai answers 200 with the same SPA HTML shell for /openapi.json
    and /.well-known/agent-card.json alike, so those 200s are soft-404s rather than a hidden contract.
  evidence:
  - url: https://www.rocksalt.ai/sitemap.xml
    status: 200
  - url: https://www.rocksalt.ai/openapi.json
    status: 404
  - url: https://www.rocksalt.ai/llms.txt
    status: 404
  - url: https://www.rocksalt.ai/.well-known/agent-card.json
    status: 404
  - url: https://www.rocksalt.ai/rocksalt-help-documentation-and-product-guides
    status: 200
  checked: '2026-08-13'

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