Rocksalt

Rocksalt is a B2B inbound and social-engagement platform, headquartered in Redwood City, California and founded in 2023 by Arjun Moorthy (CEO), Anita Moorthy (CMO), and Ajoy Sojan (CTO). The product helps founders, executives, and subject-matter experts build visibility and win business on LinkedIn and Reddit in roughly ten minutes a day: an AI-powered digest surfaces the industry conversations worth joining, suggests personalized comments grounded in the user's expertise, assists with post creation, and adds team collaboration workflows plus analytics and HubSpot CRM sync. Rocksalt raised seed funding from Lightspeed Venture Partners in 2025. It is a marketing SaaS application delivered through a web app rather than a public developer API; this profile was surfaced from the Lightspeed portfolio and enriched with the company's public identity and web properties.

Rocksalt is profiled on the APIs.io network. Tagged areas include Company, Marketing, Social Media, Sales Enablement, and Content.

Rocksalt’s developer surface includes documentation, support, engineering blog, pricing, signup flow, and 7 more developer resources.

🌐 Visit website 📡 Source on GitHub
18.7/100 emerging ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyMarketingSocial MediaSales EnablementContentCustomer Relationship Management (CRM)Artificial IntelligenceSaaS

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 18.7/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 3.0 / 20
Commercial Clarity 8.9 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/rocksalt: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Rocksalt Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 2

Portal, sign-up, and the first successful call

SignUp
SignUp
 Login
Login

Documentation 1

Reference material describing how the API behaves

Documentation
Documentation

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity
DomainSecurity

Operate 2

Status, limits, changes, and where to get help

HelpCenter
HelpCenter
 Support
Support

Commercial 3

Pricing, plans, and the legal terms of use

Pricing
Pricing
 TermsOfService
TermsOfService
 PrivacyPolicy
PrivacyPolicy

Company 3

The organization behind the API

Website
Website
 About
About
 Blog
Blog

Source (apis.yml)

apis.yml Raw ↑ 
aid: rocksalt
name: Rocksalt
description: 'Rocksalt is a B2B inbound and social-engagement platform, headquartered in Redwood City, California and founded
  in 2023 by Arjun Moorthy (CEO), Anita Moorthy (CMO), and Ajoy Sojan (CTO). The product helps founders, executives, and subject-matter
  experts build visibility and win business on LinkedIn and Reddit in roughly ten minutes a day: an AI-powered digest surfaces
  the industry conversations worth joining, suggests personalized comments grounded in the user''s expertise, assists with
  post creation, and adds team collaboration workflows plus analytics and HubSpot CRM sync. Rocksalt raised seed funding from
  Lightspeed Venture Partners in 2025. It is a marketing SaaS application delivered through a web app rather than a public
  developer API; this profile was surfaced from the Lightspeed portfolio and enriched with the company''s public identity
  and web properties.'
url: https://raw.githubusercontent.com/api-evangelist/rocksalt/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- lightspeed-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://www.rocksalt.ai/hubfs/Rocksalt_Logo_Header.svg
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Marketing
- Social Media
- Sales Enablement
- Content
- Customer Relationship Management (CRM)
- Artificial Intelligence
- SaaS
apis: []
common:
- type: DomainSecurity
  url: security/rocksalt-domain-security.yml
- type: Website
  url: https://www.rocksalt.ai/
- type: About
  url: https://www.rocksalt.ai/about
- type: Documentation
  url: https://www.rocksalt.ai/rocksalt-help-documentation-and-product-guides
- type: HelpCenter
  url: https://www.rocksalt.ai/rocksalt-help-documentation-and-product-guides
- type: Support
  url: mailto:support@rocksalt.ai
- type: Blog
  url: https://blog.rocksalt.ai/
- type: Pricing
  url: https://www.rocksalt.ai/pricing
- type: SignUp
  url: https://on.rocksalt.ai/
- type: Login
  url: https://app.rocksalt.ai/login
- type: TermsOfService
  url: https://www.rocksalt.ai/terms-of-use
- type: PrivacyPolicy
  url: https://www.rocksalt.ai/privacy-policy
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-21'
  status: nochange
  artifacts_added: 0
  pass: local-v1