VaynerMedia is an integrated strategy, creative, and media agency founded by Gary Vaynerchuk, positioning itself as "The Modern Agency of Record" with social media at the center of its practice. Headquartered in New York with roughly 2,000 employees across offices in Los Angeles, Chattanooga, Chicago, Miami, Toronto, Amsterdam, London, Mexico City, Sydney, Mumbai, Tokyo, Kuala Lumpur, Singapore, and Bangkok, the agency serves clients including Bose, Coach, Diageo, Duracell, Indeed, Jimmy John's, Meta, Mondelez, NatWest, PepsiCo, Tinder, and Wingstop. VaynerMedia is the flagship brand of holding company VaynerX, whose portfolio also includes Gallery Media Group, ChukMedia, Tamara Group, Eva Nosidam Productions, VaynerSpeakers, Tingley Lane, and the Marketing for the Now podcast. VaynerMedia is a services agency, not an API or platform company — it does not publish a developer API, SDK, or public technology product, and its public GitHub presence (github.com/vaynermedia and github.com/vaynerx) consists primarily of forked open source libraries and internal build tooling rather than maintained API products. The one machine-readable surface VaynerMedia does serve is its own website: vaynermedia.com runs on self-hosted WordPress at WP Engine and leaves the WordPress REST API open for anonymous reads at vaynermedia.com/wp-json/, with 365 registered routes covering posts, pages, media, taxonomies and the agency's own case_study custom post type. The site also serves a Yoast-generated llms.txt. Neither is a developer product — they are the content surface of a marketing site — but both are real, public and callable, and they are what an agent researching the agency can actually read.
VaynerMedia publishes 1 API contract indexed on the APIs.io network. Tagged areas include Advertising, Agency, Brand Strategy, Content Production, and Creative.
VaynerMedia’s developer surface includes authentication, engineering blog, YouTube channel, and 36 more developer resources.
Regulatory Posture applies to this provider. Its tags matched the
Horizontal (data, software, accessibility, platform) regime, so
Regulatory Posture carries 15 points of the composite.
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provider repo — the
applicability map is public and we will correct it.
Create-or-Update Ergonomics does not apply to this provider. The published contracts declare
no write operations, and a read-only API cannot create-or-update. The facet is excluded from this provider's
denominator entirely — not scored zero. A reference or data API is not deficient for being unable to
upsert.
The six quality facets above are damped to 85 points between them,
because the conditional facet above carries the other
15. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 85% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
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Agent readiness — checks not met, largest first (exact, from this profile):
Idempotency+9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card+8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples+7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
9 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
The Kin Score Market layer reads a provider inside its market:
its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted:
not part of the Kin Score or agent readiness.
Registered MCP server and declares compatibility are report only — not weighted.
Undeclared means we found nothing we can read, so there is no number: we never infer integrations.
The public WordPress REST API (wp-json) of the VaynerMedia website at vaynermedia.com: the route index of the site's content management system, catalogued as one site surface ra...
Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.
aid: vaynermedia
url: https://raw.githubusercontent.com/api-evangelist/vaynermedia/refs/heads/main/apis.yml
x-api-posture: no-product-api
x-api-posture-basis: observed
x-api-posture-note: VaynerMedia is a services agency, not an API or platform company — it does not publish a developer API,
SDK, or public technology product, and its public GitHub presence (github.com/vaynermedia and gi
name: VaynerMedia
description: 'VaynerMedia is an integrated strategy, creative, and media agency founded by Gary Vaynerchuk, positioning itself
as "The Modern Agency of Record" with social media at the center of its practice. Headquartered in New York with roughly
2,000 employees across offices in Los Angeles, Chattanooga, Chicago, Miami, Toronto, Amsterdam, London, Mexico City, Sydney,
Mumbai, Tokyo, Kuala Lumpur, Singapore, and Bangkok, the agency serves clients including Bose, Coach, Diageo, Duracell,
Indeed, Jimmy John''s, Meta, Mondelez, NatWest, PepsiCo, Tinder, and Wingstop. VaynerMedia is the flagship brand of holding
company VaynerX, whose portfolio also includes Gallery Media Group, ChukMedia, Tamara Group, Eva Nosidam Productions, VaynerSpeakers,
Tingley Lane, and the Marketing for the Now podcast. VaynerMedia is a services agency, not an API or platform company —
it does not publish a developer API, SDK, or public technology product, and its public GitHub presence (github.com/vaynermedia
and github.com/vaynerx) consists primarily of forked open source libraries and internal build tooling rather than maintained
API products. The one machine-readable surface VaynerMedia does serve is its own website: vaynermedia.com runs on self-hosted
WordPress at WP Engine and leaves the WordPress REST API open for anonymous reads at vaynermedia.com/wp-json/, with 365
registered routes covering posts, pages, media, taxonomies and the agency''s own case_study custom post type. The site also
serves a Yoast-generated llms.txt. Neither is a developer product — they are the content surface of a marketing site — but
both are real, public and callable, and they are what an agent researching the agency can actually read.'
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: true
label: Hosted service · you call their endpoint
confidence: high
source:
- openapi
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: unknown
trial: false
try_now: false
public: false
gated_conflict: 'x-api-posture: private but 1 published API entry'
label: Unknown
confidence: low
probe_state: covered
source:
- authentication
- rate-limits
- security
generated: '2026-11-06'
method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/vaynermedia.png
type: Index
access: 3rd-Party
tags:
- Advertising
- Agency
- Brand Strategy
- Content Production
- Creative
- Influencer Marketing
- Marketing
- Media Buying
- Social Media
tags_raw:
- Advertising
- Agency
- Brand Strategy
- Content Production
- Creative
- Influencer Marketing
- Marketing
- Media Buying
- Social Media
- Social-Media
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
apis:
- aid: vaynermedia:vaynermedia-com-website-wordpress-rest
name: VaynerMedia Website (WordPress REST)
description: 'The public WordPress REST API (wp-json) of the VaynerMedia website at vaynermedia.com: the route index of
the site''s content management system, catalogued as one site surface rather than as separate APIs.'
baseURL: https://vaynermedia.com/wp-json
tags:
- WordPress
x-surface: platform-generated
properties:
- type: Documentation
url: https://vaynermedia.com/wp-json
x-platform: wordpress
x-platform-surface: rest
common:
- type: Overlay
url: overlays/vaynermedia-wordpress-content-overlay.yaml
- type: Authentication
url: authentication/vaynermedia-authentication.yml
- type: DomainSecurity
url: security/vaynermedia-domain-security.yml
- type: LLMsTxt
url: llms/vaynermedia-llms.txt
- type: AgentSkill
url: skills/_index.yml
- type: Conventions
url: conventions/vaynermedia-conventions.yml
- type: ErrorCatalog
url: errors/vaynermedia-problem-types.yml
- type: Lifecycle
url: lifecycle/vaynermedia-lifecycle.yml
- type: RateLimits
url: rate-limits/vaynermedia-rate-limits.yml
- type: Plans
url: plans/vaynermedia-plans-pricing.yml
- type: Conformance
url: conformance/vaynermedia-conformance.yml
- type: DataModel
url: data-model/vaynermedia-data-model.yml
- url: https://vaynermedia.com/
name: VaynerMedia Website
type: Website
- url: https://vaynermedia.com/llms.txt
name: llms.txt (live)
type: LLMsTxt
- url: https://vaynermedia.com/integrated/
name: Integrated Services
type: Services
- url: https://vaynermedia.com/work/
name: Work
type: CaseStudies
- url: https://vaynermedia.com/blog/
name: Blog
type: Blog
- url: https://vaynermedia.com/reports/
name: Research & Reports
type: Research
- url: https://vaynermedia.com/careers/
name: Careers
type: Careers
- url: https://vaynermedia.com/contact-us/
name: Contact Us
type: Contact
- url: https://vaynermedia.com/terms/
name: Terms of Use
type: TermsOfService
- url: https://vaynermedia.com/privacy-policy/
name: Privacy Policy
type: PrivacyPolicy
- url: https://vaynermedia.com/feed/
name: VaynerMedia RSS Feed
type: RSSFeed
- url: https://vaynermedia.com/sitemap_index.xml
name: Sitemap Index
type: Sitemap
- url: https://vaynerx.com/
name: VaynerX (Parent Holding Company)
type: ParentCompany
- url: https://gallerymediagroup.com/
name: Gallery Media Group (VaynerX)
type: SisterCompany
- url: https://chukmedia.com/
name: ChukMedia (VaynerX)
type: SisterCompany
- url: https://tamaragroup.com/
name: Tamara Group (VaynerX)
type: SisterCompany
- url: https://evanosidam.com/
name: Eva Nosidam Productions (VaynerX)
type: SisterCompany
- url: https://vaynerspeakers.com/
name: VaynerSpeakers (VaynerX)
type: SisterCompany
- url: https://tingleylane.com/
name: Tingley Lane (VaynerX)
type: SisterCompany
- url: https://vaynerx.com/marketing-for-the-now/
name: Marketing for the Now (VaynerX)
type: Podcast
- url: https://github.com/vaynermedia
name: VaynerMedia on GitHub
type: GitHubOrganization
- url: https://github.com/vaynerx
name: VaynerX on GitHub
type: GitHubOrganization
- url: https://www.linkedin.com/company/vaynermedia
name: LinkedIn
type: LinkedIn
- url: https://x.com/vaynermedia
name: X (Twitter)
type: X
- url: https://www.instagram.com/vaynermedia/
name: Instagram
type: Instagram
- url: https://www.facebook.com/vaynermedia
name: Facebook
type: Facebook
- url: https://www.youtube.com/vaynermedia
name: YouTube
type: YouTube
created: '2026-05-23'
modified: '2026-08-12'
specificationVersion: '0.23'
x-enrichment:
date: '2026-08-12'
status: enriched
artifacts_added: 17
pass: local-v1
x-coverage:
state: covered
detail: STEP 0b contract discovery turned up a real machine-readable surface the previous round missed — https://vaynermedia.com/wp-json/
returns HTTP 200 with a 365-route WordPress REST index, and https://vaynermedia.com/llms.txt returns HTTP 200 in llms.txt
format. No developer product, OpenAPI, MCP server, agent card, security.txt or /.well-known/ document exists.
evidence:
- url: https://vaynermedia.com/wp-json/
status: 200
- url: https://vaynermedia.com/llms.txt
status: 200
- url: https://vaynermedia.com/wp-json/wp/v2/case_study?per_page=1
status: 200
- url: https://vaynermedia.com/openapi.json
status: 404
- url: https://vaynermedia.com/.well-known/agent-card.json
status: 404
checked: '2026-08-12'
VaynerMedia API — frequently asked questions
Does VaynerMedia have an API?
Yes. APIs.io lists 1 API from VaynerMedia, including VaynerMedia Website (WordPress REST).
How do I authenticate with the VaynerMedia API?
VaynerMedia uses bearer-token authentication (http · 1 scheme). The details are profiled on APIs.io as Vaynermedia Authentication.
Is the VaynerMedia API ready for AI agents?
VaynerMedia has a Kin Score of 17.4 out of 100 (emerging) and an Agent Readiness score of 8.8 (agent-aware), scored by API Evangelist on 2026-11-06.
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