Emplifi
Emplifi (formerly Socialbakers) is a unified social customer experience platform combining social marketing, commerce and care. Socialbakers was a pioneering social media analytics and marketing platform, founded 2008 in Prague, that let brands and agencies benchmark, measure and optimize their presence across Facebook, Instagram, X/Twitter, YouTube, LinkedIn, Pinterest, TikTok and Snapchat; it joined Astute and rebranded as Emplifi in 2021 (socialbakers.com now redirects to emplifi.io). This record was listed as Socialbakers until 2026-09-24. The former Socialbakers Public API lives on as the Emplifi Public API (v3) at api.emplifi.io, exposing profile and post metrics, published content, social listening, community engagement, Facebook Ads, digital asset management and customer care data. Authentication is HTTP Basic (API token/secret) or OAuth 2.0 authorization code, with hourly rate limits and cursor-paginated content endpoints.
Emplifi publishes 8 API contracts indexed on the APIs.io network, including Ads API, Assets API, Care API, and 5 more. Tagged areas include Company, Marketing, Social Media, Analytics, and Social Media Analytics.
The Emplifi catalog on APIs.io includes 1 Spectral governance ruleset.
Emplifi’s developer surface includes changelog, release notes, documentation, API reference, getting-started guide, support, engineering blog, and 22 more developer resources.
Kin Score
Markets this provider is in provisional
The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.
| Market | Position | Depth | Registered MCP server | Declares compatibility |
|---|---|---|---|---|
| Commerce Platform Ecosystems (Shopify, WooCommerce, Stripe Apps) | builds-on | 17.2 (thin) | - | - |
| Reviews, Ratings and UGC (review platforms and who integrates with them) | builds-on | 17.2 (thin) | - | - |
Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.
Standards implemented 2
Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.
APIs 8
Individual APIs this provider publishes, each with its own machine-readable definition.
Emplifi Ads API
Facebook Ads content and metrics
Emplifi Assets API
Digital asset management — collections and assets
Emplifi Care API
Customer care cases and messages
Emplifi Community API
Community content, labeling and engagement metrics
Emplifi Listening API
Social listening content and metrics
Emplifi Posts API
Published content (posts / videos / tweets) per network
Emplifi Profile Metrics API
Time-series and aggregate metrics per social profile
Emplifi Reference API
Managed profiles, labels, label groups, listening queries, ad accounts
Scroll for all 8
Open Collections 8
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Emplifi (Socialbakers) Public Ads API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Assets API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Care API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Community API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Listening API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Posts API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Profile Metrics API
OPEN COLLECTIONEmplifi (Socialbakers) Public Ads Reference API
OPEN COLLECTIONScroll for all 8
Agent Skills 3
Packaged agent skills for driving this provider's APIs from an AI assistant.
Retrieve published posts with pagination
AGENT SKILLManage digital asset collections
AGENT SKILLPull social profile metrics
AGENT SKILLEmplifi API pricing
Prices published by Emplifi, read 2026-10-28 from emplifi.io/pricing/.
| Plan | Price |
|---|---|
| Social Marketing – Essential | Starting at: $1,249/ Month Includes: Unlimited user licenses; up to 10 public profiles; 1 Team |
| Social Marketing – Advanced | Starting at: $2,499/ Month Includes: up to 50 public profiles; 3 Teams; 3 Metrics |
| Social Marketing – Intelligent | Contact for: Custom quote Includes: up to 100 profiles; Unlimited Teams; 10 Metrics |
| Social Care – Essential | Contact for: Custom quote |
| Social Care – Advanced | Contact for: Custom quote |
| Social Care – Intelligent | Preview: Coming in 2026 |
| Social Commerce – Essential | Contact for: Custom quote |
| Social Commerce – Advanced | Contact for: Custom quote |
All 9 plans, limits and sources →
Rate limits
- : 1h
- : 1h
Billed by: subscription · FinOps profile →
Pricing Plans 2
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Socialbakers Rate Limits
RATE LIMITSService Levels 1
Uptime the provider promises or reports, as SLA4OAI. Read from its own pages; APIs.io runs no monitors.
Emplifi
SLAFinOps 1
Cost, billing, and metering signals for API financial operations.
Emplifi Io Finops
FINOPSSpectral Rules 1
Spectral governance rulesets for linting and validating these APIs.
Emplifi API Rules
SPECTRALOpenAPI Overlays 1
Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.
Security Posture 3
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Socialbakers Trust Center
SOC 2 Type II, SOC 1 Type II, ISO 27001, PCI, GDPR, CCPA, EU-US Data Privacy Framework, UK extension to the EU-US Data Privacy Framework, Swiss-US Data Privacy Framework, EcoVad...
SECURITYScopes 2
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Resources
Get Started 3
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 4
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 1
Pagination, idempotency, versioning, errors, and events
Build 3
SDKs, sample code, and the tooling you integrate with
Access & Security 4
Authentication, authorization, and security posture
Operate 5
Status, limits, changes, and where to get help
Commercial 4
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 1
Properties that don't map to a standard resource type
Source (apis.yml)
Emplifi API — frequently asked questions
Does Emplifi have an API?
Yes. APIs.io lists 8 APIs from Emplifi, including Emplifi Ads API, Emplifi Assets API and Emplifi Care API, and 5 more.
Is there an OpenAPI specification for the Emplifi API?
Yes. APIs.io indexes 8 OpenAPI specifications for Emplifi, each linked for download from this page.
How do I authenticate with the Emplifi API?
Emplifi documents its authentication (http/oauth2 · 2 schemes). The details are profiled on APIs.io as Socialbakers Authentication.
How much does the Emplifi API cost?
Emplifi publishes its prices; its Social Marketing – Essential plan is Starting at: $1,249/ Month as of 2026-10-28. APIs.io lists 9 pricing plans for Emplifi, with each plan's price, limits and inclusions under Pricing on this page.
Is the Emplifi API ready for AI agents?
Emplifi has a Kin Score of 47.8 out of 100 (developing) and an Agent Readiness score of 29.7 (agent-ready), scored by API Evangelist on 2026-11-06.
Work with this as data
Every provider here is available over the APIs.io API and to AI agents over MCP.