emerging · 3.9 market domain

Marketing Analytics

Score 21.6 / 100 31 providers 4 APIs Search apis.io →
Variants seen in the corpus: Marketing Analyticsmarketing-analytics

Providers using this tag (31)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 2 Complete, well-documented, and agent-ready
MailchimpCampaignsEmail MarketingMarketing AutomationNewsletters4 APIs77.0CognyCompanyAi Enterprise SoftwareMarketing1 API67.6
Strong 6 Solid coverage with minor gaps
SAP EmarsysMarketing AutomationCustomer EngagementEmail MarketingOmnichannel25 APIs64.8SilverpopEmail MarketingMarketing AutomationCampaign ManagementDigital Marketing1 API64.0SingularCompanyMobile AttributionAttribution11 APIs63.3NorthbeamMarketing AttributionMulti-Touch AttributionE-CommerceROAS8 APIs62.7AppsFlyerCompanyMobile AttributionMobile Measurement78 APIs62.4ImprovadoCompanyMarketingMarketing Intelligence1 API61.7
Developing 12 Usable, with meaningful gaps to close
StoryclashCompanyInfluencer MarketingCreator EconomySocial Media Analytics1 API53.9KissmetricsAnalyticsProduct AnalyticsBehavioral Analytics17 APIs53.4RockerboxMarketing AttributionMulti-Touch AttributionMarketing Mix ModelingIncrementality Testing2 APIs53.4DreamdataCompanyB2B AttributionRevenue Attribution1 API52.7Skai (Kenshoo)CompanyCommerceAdvertisingMarketing2 APIs51.6AdverityCompanyData AnalyticsData Integration2 APIs50.6SocialbakersCompanyMarketingSocial-MediaAnalytics1 API47.4DatoramaCompanyAnalyticsMarketingMarketing Intelligence2 APIs46.8SegMetricsCompanyMarketingAnalyticsAttribution3 APIs43.2BotifySEOOrganic searchsearch-engine-optimizationweb-crawling1 API42.8SegmentStreamCompanyAttributionMarketing Measurement1 API42.7HockeyStackCompanyDataAttribution1 API41.8
Thin 2 Limited public surface area
MotionCompanyCreative AnalyticsAdvertising1 API35.3Hilbert's AICompanyArtificial IntelligenceGrowthAnalytics1 API32.8
Emerging 3 Early or largely undocumented
ClarisightsCompanyMarketing IntelligenceBusiness Intelligence25.7LatanaCompanyBrand TrackingMarket ResearchConsumer Insights21.9Newton ResearchCompanyAi MlMarTech12.6
Minimal 6 Almost no public developer surface
ProfiteroCompanyE-CommerceDigital ShelfRetail Analytics10.2DownstreamCompanyAmazon AdvertisingRetail MediaE-Commerce5.3NugitCompanyAnalyticsData Storytelling5.3Aiden.aiCompanyApplicative SaasMarketingAnalytics5.0BeckonCompanyMarketingAnalytics5.0CoremetricsCompanyAnalyticsWeb AnalyticsDigital Marketing5.0

APIs with this tag (4)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Strong 2 Solid coverage with minor gaps
Singular Reporting APIAsynchronous REST API for programmatically pulling Singular's unified marketing data — attribution, cost, a...63.3AppsFlyer MCP ServerAppsFlyer's hosted Model Context Protocol server exposes AppsFlyer's unified marketing data to LLM clients ...62.4
Developing 1 Usable, with meaningful gaps to close
Rockerbox Data FoundationRockerbox's warehouse-share delivery surface and the documentation site that describes it. The contract her...53.4
Thin 1 Limited public surface area
Hilbert's Program APIThe backend API of the Hilbert growth-infrastructure application. Its OpenAPI 3.0.0 document is published u...32.8

Score breakdown

Frequency
42.4
log-scaled weighted occurrences
Breadth
0.8
spread across providers
Quality lift
51.0
mean composite of providers using it
Cohesion
4.1
strength of nearest seed neighbor

Related tags

Campaign Management 5 co-occurrences Attribution 7 co-occurrences Business Intelligence 7 co-occurrences Advertising 11 co-occurrences Reporting 9 co-occurrences Marketing 10 co-occurrences MCP 15 co-occurrences Analytics 15 co-occurrences

Where this tag comes from

Provider tag30
Api tag4

Cohort brief

Auto-generated

The 31 providers in the APIs.io catalog tagged Marketing Analytics, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers
31
all scored
Mean Kin Score
41.6
+20.9 vs catalog 20.7
Mean Agent Readiness
25.8
+16.1 vs catalog 9.7
Spread
5–81.5
median 46.8 · σ 22.8
How the 31 split by band
Exemplar 3Strong 7Developing 10Thin 2Emerging 3Minimal 6
Facet averages, against the whole catalog
FacetThis cohortCatalogDifferenceScored
Access Clarity 58 22.3 +35.7 31
Developer Ergonomics 42.9 17.9 +25 31
Operational Transparency 33.4 11.3 +22.1 31
Discoverability 73.8 60.4 +13.4 31
Contract Governance 17.8 6.4 +11.4 31
Contract Quality 28.6 17.5 +11.1 31

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes
ArtifactThis cohortCatalogDifference
MCP server (any) 65% 16% +49
MCP server (first-party) 58% 7% +51
Agent Skills 0% 0% 0
OAuth scopes 39% 9% +30
Security 90% 88% +2
Arazzo workflows 3% 2% +1
Governance rules 6% 13% -7

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score
  1. 1 Mailchimp 81.5
  2. 2 Cogny 70.7
  3. 3 AppsFlyer 66.9
  4. 4 SAP Emarsys 66.4
  5. 5 Northbeam 64.9
  6. 6 Silverpop 64.9
  7. 7 Singular 64.4
  8. 8 Improvado 64.2
  9. 9 Kissmetrics 54.3
  10. 10 Storyclash 54.3
Top by Agent Readiness
  1. 1 Improvado 58.8
  2. 2 Cogny 55.4
  3. 3 Dreamdata 50.9
  4. 4 Northbeam 50
  5. 5 Singular 50
  6. 6 AppsFlyer 49.7
  7. 7 Adverity 44.8
  8. 8 Mailchimp 44.8
  9. 9 SAP Emarsys 37.9
  10. 10 SegmentStream 37.8
All 31 members of this roster resolve to a scored provider in the catalog.Generated from the catalog build of 25 August 2026, across 26891 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.

Work with this as data

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Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

curl for this page
This tag 
curl "https://apis.io/api/v1/tags/marketing-analytics"
All tags 
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort 
curl "https://apis.io/api/v1/cohorts/tag/marketing-analytics"
The distribution (Pro) 
curl "https://apis.io/api/v1/cohorts/tag/marketing-analytics/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

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