Downstream

Downstream Impact Inc. was a Seattle-based SaaS platform that helped brands optimize and automate their Amazon advertising, founded in late 2017 by ex-Amazon marketer Connor Folley and ex-AWS engineer Salim Hamed. A Techstars Seattle graduate, Downstream was acquired by Amazon-analytics company Jungle Scout in March 2021 and its capabilities were folded into Jungle Scout's advertising products. The standalone downstreamimpact.com web application is no longer served (returns 404), though the domain and Google Workspace email infrastructure remain active. Downstream published no public developer API, OpenAPI specification, or first-party SDK; its GitHub organization contains only archived internal tooling and forks. This profile is retained as a network company record.

Downstream is profiled on the APIs.io network. Tagged areas include Company, Amazon Advertising, Retail Media, Ecommerce, and Advertising Technology.

7.4/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyAmazon AdvertisingRetail MediaEcommerceAdvertising TechnologyMarketing AnalyticsSaaSAcquired

Kin Score

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scored 2026-07-27 · rubric v0.5
Composite quality — 7.4/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.7 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/downstream: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Resources

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 1

Authentication, authorization, and security posture

Company 1

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: downstream
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/downstream.png
name: Downstream
description: Downstream Impact Inc. was a Seattle-based SaaS platform that helped brands optimize and automate their Amazon
  advertising, founded in late 2017 by ex-Amazon marketer Connor Folley and ex-AWS engineer Salim Hamed. A Techstars Seattle
  graduate, Downstream was acquired by Amazon-analytics company Jungle Scout in March 2021 and its capabilities were folded
  into Jungle Scout's advertising products. The standalone downstreamimpact.com web application is no longer served (returns
  404), though the domain and Google Workspace email infrastructure remain active. Downstream published no public developer
  API, OpenAPI specification, or first-party SDK; its GitHub organization contains only archived internal tooling and forks.
  This profile is retained as a network company record.
url: https://raw.githubusercontent.com/api-evangelist/downstream/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- techstars
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-18'
tags:
- Company
- Amazon Advertising
- Retail Media
- Ecommerce
- Advertising Technology
- Marketing Analytics
- SaaS
- Acquired
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/downstream-domain-security.yml
- type: Website
  url: https://downstreamimpact.com/
- type: GitHubOrganization
  url: https://github.com/downstreamimpact
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence