Northbeam

Northbeam is a multi-touch marketing attribution platform for e-commerce brands. It joins first-party click and view data collected by its own browser pixel to order-level revenue and to ad spend across every channel, then reports channel, campaign, adset and ad level ROAS, CAC, AOV and creative performance under a choice of attribution models and windows. The developer surface is three REST APIs published as OpenAPI: an Orders API for pushing purchase data in as the revenue ground truth, a Spend API for uploading cost from channels Northbeam does not integrate with natively, and an asynchronous Data Export API for pulling attribution metrics back out to Northbeam documents, GCS or S3. Northbeam also runs a first-party remote MCP server at mcp.northbeam.io, OAuth-secured and read-only, which it documents as a custom connector for Claude and ChatGPT.

Northbeam publishes 7 APIs on the APIs.io network, including Attribution Models API, Breakdowns API, Data Export API, and 4 more. Tagged areas include Marketing Attribution, Multi-Touch Attribution, E-Commerce, ROAS, and Media Mix Modeling.

The Northbeam catalog on APIs.io includes 1 JSON-LD context.

Northbeam’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, pricing, signup flow, and 39 more developer resources.

🌐 Visit website 📡 Source on GitHub

64.2/100 strong ▬ flat Agent 55/100 agent native saas Full breakdown ↓
scored 2026-09-14 · rubric v0.22.0

AccessPaid

8 APIs 1 MCP Servers

Marketing AttributionMulti-Touch AttributionE-CommerceROASMedia Mix ModelingCreative Analytics Performance Marketing Advertising Marketing Analytics Agents

Kin Score

Kin Score How this is scored →
scored 2026-09-14 · rubric v0.22.0

Composite quality — 64.2/100 · strong

Contract Quality 13.2 / 23

Developer Ergonomics 10.0 / 18

Access Clarity 18.0 / 18

Operational Transparency 4.3 / 12

Contract Governance 3.6 / 11

Discoverability 7.3 / 9

Create-or-Update Ergonomics 2.2 / 10

Agent readiness — 55/100 · agent native

Machine-Readable Contract 18 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 9 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 6 / 6

Protected Resource Metadata 5 / 5

Registration Without a Human 6 / 6

Agentic Commerce Well-Known Document 0 / 5

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/northbeam: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 8

Individual APIs this provider publishes, each with its own machine-readable definition.

Northbeam MCP Server

First-party remote Model Context Protocol server giving an agent read-only access to the caller's Northbeam dashboards — performance, attribution, spend and orders. Documented a...

Northbeam Attribution Models API

The Attribution Models API from Northbeam — 1 operation(s) for attribution models.

Northbeam Breakdowns API

The Breakdowns API from Northbeam — 1 operation(s) for breakdowns.

Northbeam Data Export API

The Data Export API from Northbeam — 2 operation(s) for data export.

Northbeam Metrics API

The Metrics API from Northbeam — 1 operation(s) for metrics.

Northbeam Orders API

The Orders API from Northbeam — 2 operation(s) for orders.

Northbeam Spend API

The Spend API from Northbeam — 1 operation(s) for spend.

Northbeam Spend Hourly API

The Spend Hourly API from Northbeam — 1 operation(s) for spend hourly.

Scroll for all 8

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Northbeam MCP

Northbeam ships a first-party remote MCP server that gives an agent read-only access to the caller's Northbeam dashboards — performance, attribution, spend and orders. Northbeam...

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Northbeam Plans Pricing

4 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Northbeam Rate Limits

8 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Northbeam Finops

FINOPS

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Northbeam Context

11 classes · 38 properties

JSON-LD

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Northbeam Authentication

apiKey · 2 schemes

SECURITY

Northbeam Domain Security

TLSv1.3 · HSTS · DNSSEC · DMARC

SECURITY

Northbeam Trust Center

SOC 2 Type 2

SECURITY

Resources

Get Started 5

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

GettingStarted

GettingStarted

SignUp

SignUp

Login

Sandbox

Sandbox

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 7

MCP servers, agent skills, and machine-readable catalogs

AgentSkill

AgentSkill

AgentSkill

WellKnown

LLMsTxt

AgentSkill

MCPServer

Scroll for all 7

Design & Contract 9

Pagination, idempotency, versioning, errors, and events

Conventions

Idempotency

Conformance

ErrorCatalog

Lifecycle

DataModel

Components

Vocabulary

JSONLDContext

Scroll for all 9

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrg

GitHubOrg

Packages

Packages

Access & Security 4

Authentication, authorization, and security posture

Compliance

TrustCenter

DomainSecurity

Authentication

Operate 3

Status, limits, changes, and where to get help

Support

Support

HelpCenter

HelpCenter

RateLimits

RateLimits

Commercial 5

Pricing, plans, and the legal terms of use

Pricing

TermsOfService

PrivacyPolicy

Plans

FinOps

Company 4

The organization behind the API

Website

Website

Blog

Blog

LinkedIn

BlogPosts

BlogPosts

Other 5

Properties that don't map to a standard resource type

Overlay

Overlay

Overlay

Overlay

Source (apis.yml)

aid: northbeam
name: Northbeam
description: 'Northbeam is a multi-touch marketing attribution platform for e-commerce brands. It joins first-party click
  and view data collected by its own browser pixel to order-level revenue and to ad spend across every channel, then reports
  channel, campaign, adset and ad level ROAS, CAC, AOV and creative performance under a choice of attribution models and windows.
  The developer surface is three REST APIs published as OpenAPI: an Orders API for pushing purchase data in as the revenue
  ground truth, a Spend API for uploading cost from channels Northbeam does not integrate with natively, and an asynchronous
  Data Export API for pulling attribution metrics back out to Northbeam documents, GCS or S3. Northbeam also runs a first-party
  remote MCP server at mcp.northbeam.io, OAuth-secured and read-only, which it documents as a custom connector for Claude
  and ChatGPT.'
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: sales
  trial: false
  try_now: false
  public: false
  label: Paid
  confidence: high
  source:
  - plans
  generated: '2026-08-13'
  method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/northbeam.png
url: https://raw.githubusercontent.com/api-evangelist/northbeam/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-08-13'
specificationVersion: '0.23'
tags:
- Marketing Attribution
- Multi-Touch Attribution
- E-Commerce
- ROAS
- Media Mix Modeling
- Creative Analytics
- Performance Marketing
- Advertising
- Marketing Analytics
- Agents
apis:
- aid: northbeam:mcp
  name: Northbeam MCP Server
  description: First-party remote Model Context Protocol server giving an agent read-only access to the caller's Northbeam
    dashboards — performance, attribution, spend and orders. Documented as a custom connector for Claude (web, Desktop, Code)
    and ChatGPT. Secured with OAuth 2.1 (PKCE, dynamic client registration, scope access:mcp) against an Auth0 tenant; the
    tools/list method is bearer-gated. Available to Pro and Enterprise customers.
  humanURL: https://docs.northbeam.io/docs/connect-northbeam-to-claude
  baseURL: https://mcp.northbeam.io
  tags:
  - MCP
  - Agents
  - Attribution
  properties:
  - type: MCPServer
    url: mcp/northbeam-mcp.yml
  - type: ToolCrosswalk
    url: mcp/northbeam-tool-crosswalk.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/connect-northbeam-to-claude
  - type: OAuthScopes
    url: well-known/northbeam-oauth-authorization-server.json
- aid: northbeam:northbeam-attribution-models-api
  name: Northbeam Attribution Models API
  description: The Attribution Models API from Northbeam — 1 operation(s) for attribution models.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Attribution Models
  properties:
  - type: OpenAPI
    url: openapi/northbeam-attribution-models-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-breakdowns-api
  name: Northbeam Breakdowns API
  description: The Breakdowns API from Northbeam — 1 operation(s) for breakdowns.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Breakdowns
  properties:
  - type: OpenAPI
    url: openapi/northbeam-breakdowns-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-data-export-api
  name: Northbeam Data Export API
  description: The Data Export API from Northbeam — 2 operation(s) for data export.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Data Export
  properties:
  - type: OpenAPI
    url: openapi/northbeam-data-export-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-metrics-api
  name: Northbeam Metrics API
  description: The Metrics API from Northbeam — 1 operation(s) for metrics.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Metrics
  properties:
  - type: OpenAPI
    url: openapi/northbeam-metrics-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-orders-api
  name: Northbeam Orders API
  description: The Orders API from Northbeam — 2 operation(s) for orders.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Order
  tags_raw:
  - Orders
  properties:
  - type: OpenAPI
    url: openapi/northbeam-orders-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-spend-api
  name: Northbeam Spend API
  description: The Spend API from Northbeam — 1 operation(s) for spend.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Spend
  properties:
  - type: OpenAPI
    url: openapi/northbeam-spend-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
- aid: northbeam:northbeam-spend-hourly-api
  name: Northbeam Spend Hourly API
  description: The Spend Hourly API from Northbeam — 1 operation(s) for spend hourly.
  humanURL: https://docs.northbeam.io/docs/orders-api
  baseURL: https://api.northbeam.io/v2/orders
  tags:
  - Spend Hourly
  properties:
  - type: OpenAPI
    url: openapi/northbeam-spend-hourly-api-openapi.yml
  - type: Documentation
    url: https://docs.northbeam.io/docs/orders-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_orders-1
  - type: Documentation
    url: https://docs.northbeam.io/docs/spend-api
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_spend-hourly
  - type: Documentation
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-1
  - type: APIReference
    url: https://docs.northbeam.io/reference/post_data-export-1
  - type: RateLimits
    url: https://docs.northbeam.io/docs/northbeam-api-data-export-rate-limits-1
common:
- type: Overlay
  url: overlays/northbeam-orders-v2-overlay.yaml
- type: Overlay
  url: overlays/northbeam-orders-v1-overlay.yaml
- type: AgentSkill
  url: skills/northbeam-sync-orders.md
- type: Overlay
  url: overlays/northbeam-spend-v1-overlay.yaml
- type: AgentSkill
  url: skills/northbeam-sync-ad-spend.md
- type: Overlay
  url: overlays/northbeam-data-export-v1-overlay.yaml
- type: AgentSkill
  url: skills/northbeam-export-attribution-data.md
- type: Website
  url: https://www.northbeam.io
- type: DeveloperPortal
  url: https://docs.northbeam.io
- type: Documentation
  url: https://docs.northbeam.io
- type: APIReference
  url: https://docs.northbeam.io/reference
- type: GettingStarted
  url: https://docs.northbeam.io/docs/getting-started
- type: Support
  url: https://www.northbeam.io/submit-a-support-ticket
- type: HelpCenter
  url: https://docs.northbeam.io/docs/frequently-asked-questions
- type: Blog
  url: https://www.northbeam.io/blog
- type: GitHubOrg
  url: https://github.com/north-beam
- type: LinkedIn
  url: https://www.linkedin.com/company/northbeam
- type: X
  url: https://x.com/northbeam
- type: Pricing
  url: https://www.northbeam.io/pricing
- type: SignUp
  url: https://www.northbeam.io/demo
- type: Login
  url: https://dashboard.northbeam.io/
- type: TermsOfService
  url: https://www.northbeam.io/terms-conditions
- type: PrivacyPolicy
  url: https://www.northbeam.io/privacy
- type: Compliance
  url: https://www.northbeam.io/data-security
- type: TrustCenter
  url: security/northbeam-trust-center.yml
- type: DomainSecurity
  url: security/northbeam-domain-security.yml
- type: Authentication
  url: authentication/northbeam-authentication.yml
- type: Conventions
  url: conventions/northbeam-conventions.yml
- type: Idempotency
  url: conventions/northbeam-conventions.yml
- type: Conformance
  url: conformance/northbeam-conformance.yml
- type: ErrorCatalog
  url: errors/northbeam-problem-types.yml
- type: Lifecycle
  url: lifecycle/northbeam-lifecycle.yml
- type: DataModel
  url: data-model/northbeam-data-model.yml
- type: Sandbox
  url: sandbox/northbeam-sandbox.yml
- type: Components
  url: components/northbeam-components.yml
- type: Packages
  url: packages/northbeam-packages.yml
- type: WellKnown
  url: well-known/northbeam-well-known.yml
- type: LLMsTxt
  url: llms/northbeam-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: MCPServer
  url: mcp/northbeam-mcp.yml
- type: Plans
  url: plans/northbeam-plans-pricing.yml
- type: RateLimits
  url: rate-limits/northbeam-rate-limits.yml
- type: FinOps
  url: finops/northbeam-finops.yml
- type: Vocabulary
  url: vocabulary/northbeam-vocabulary.yml
- type: JSONLDContext
  url: json-ld/northbeam-context.jsonld
- type: BlogPosts
  url: blogs/blogs.json
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 33
  pass: local-v1

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