niche · 0.3 market domain

Performance Marketing

Score 19.2 / 100 21 providers 1 APIs Search apis.io →

Providers using this tag (21)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 5 Complete, well-documented, and agent-ready
TaboolaAdvertisingNative AdvertisingDiscovery7 APIs71.4AffiseAffiliate MarketingConversionPublishers1 API70.6OutbrainAdvertisingNative AdvertisingOpen WebCTV6 APIs71.3AwinAffiliate MarketingAdvertisingPublishersAdvertisers1 API70.4ImpactAffiliatesPartnershipsCommissions69 APIs66.8
Strong 4 Solid coverage with minor gaps
PartnerizeAffiliate MarketingPartner MarketingPartnerships1 API54.5NorthbeamMarketing AttributionMulti-Touch AttributionE-CommerceROAS4 APIs66.4TikTok Marketing APIAdvertisingMarketingSocial MediaAd Campaigns1 API55.8CJ AffiliateAffiliate MarketingAffiliate NetworkCommissionsProduct Search1 API55.6
Developing 3 Usable, with meaningful gaps to close
MNTNConnected TVctv-advertisingAdvertising19 APIs47.7Involve AsiaAffiliate MarketingPartnership MarketingPublishers1 API49.1RTB HouseAdvertisingRetargetingProgrammaticDSP1 API43.6
Thin 5 Limited public surface area
MotionCompanyCreative AnalyticsAdvertisingMarketing Analytics1 API38.4Marin SoftwareCompanyMarTechAdvertisingMarketing1 API33.37LearningsCompanyRetailPricingPrice Optimization32.1MAICompanyArtificial IntelligenceMarketingAdvertising1 API31.0TvscientificCompanyAdvertisingConnected TVCTV1 API26.4
Emerging 2 Early or largely undocumented
ValidCompanyAdvertisingMarketingArtificial Intelligence1 API21.4AudiencecoAudience AcquisitionPush ExchangeLead Generation16.3
Minimal 2 Almost no public developer surface
Red VenturesCompanyMediaMarketingDigital Marketing7.5Advolve.AICompanyArtificial IntelligenceAdvertisingMarketing4.1

APIs with this tag (1)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Emerging 1 Early or largely undocumented
Valid Chat With Your Ads MCP ServerA live first-party Model Context Protocol server that lets a Valid managed-service client query their whole...21.4

Score breakdown

Frequency
36.8
log-scaled weighted occurrences
Breadth
0.5
spread across providers
Quality lift
46.8
mean composite of providers using it
Cohesion
3.7
strength of nearest seed neighbor

Related tags

Advertisers 5 co-occurrences Commissions 5 co-occurrences Affiliate Marketing 6 co-occurrences Publishers 6 co-occurrences Attribution 9 co-occurrences Conversion 6 co-occurrences Advertising 14 co-occurrences AdTech 5 co-occurrences

Where this tag comes from

Provider tag21
Api tag1

Markets provisional

Kin Score markets whose measured providers carry this tag. Share is the fraction of the market's measured providers that carry it — it describes the market, not this tag.

MarketShare of the market's providers
TAG-Certified Ad Fraud and Brand Safety20%

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

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Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

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This tag 
curl "https://apis.io/api/v1/tags/performance-marketing"
All tags 
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort 
curl "https://apis.io/api/v1/cohorts/tag/performance-marketing"
The distribution (Pro) 
curl "https://apis.io/api/v1/cohorts/tag/performance-marketing/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

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