RTB House

RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary deep learning algorithms to power retargeting and programmatic advertising campaigns. The platform provides a REST API for managing advertisers, campaigns, product feeds, audiences, RTB creatives, conversions, and accessing detailed performance analytics. RTB House operates in 90+ markets and serves thousands of leading brands worldwide.

RTB House publishes 5 API contracts indexed on the APIs.io network, including Advertisers API, Dev API, Statistics API, and 2 more. Tagged areas include Advertising, Retargeting, Programmatic, DSP, and Deep Learning.

The RTB House catalog on APIs.io includes 1 JSON-LD context and 1 Spectral governance ruleset.

RTB House’s developer surface includes authentication, documentation, engineering blog, API reference, support, CLI, changelog, and 21 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

42.3/100 developing ▬ flat Agent 26/100 agent aware Front door AI 4/6 moderate saas Full breakdown ↓
scored 2026-10-17 · rubric v0.24.0

AccessEnterpriseApproval

1 published contract

Advertising Retargeting Programmatic DSP Deep Learning RTB Performance Marketing

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Marketing Management

BC-400

Advertisers

GET /advertisers GET /advertisers/{hash} GET /advertisers/{hash}/campaigns GET /advertisers/{hash}/rtb-creatives

Kin Score

Kin Score How this is scored →
scored 2026-10-17 · rubric v0.24.0

Composite quality — 42.3/100 · developing

Contract Quality 9.3 / 19

Developer Ergonomics 7.8 / 15

Access Clarity 5.7 / 15

Operational Transparency 2.1 / 10

Contract Governance 1.3 / 9

Discoverability 5.5 / 8

Regulatory Posture 3.1 / 15

Create-or-Update Ergonomics 0.0 / 10

Agent readiness — 26/100 · agent aware

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/rtbhouse: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Standards implemented 1

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

Dataspace Protocol

tagged — the provider's own APIs.json carries the standard as a tag; implementation not verified

APIs 5

Individual APIs this provider publishes, each with its own machine-readable definition.

RTB House Advertisers API

The Advertisers API from RTB House — 12 operation(s) for advertisers.

RTB House Dev API

The Dev API from RTB House — 1 operation(s) for dev.

RTB House Statistics API

The Statistics API from RTB House — 8 operation(s) for statistics.

RTB House Tokens API

The Tokens API from RTB House — 1 operation(s) for tokens.

RTB House User API

The User API from RTB House — 1 operation(s) for user.

Open Collections 6

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

API Collection

OPEN COLLECTION

Client's panel API docs Advertisers API

OPEN COLLECTION

Client's panel API docs Advertisers Dev API

OPEN COLLECTION

Client's panel API docs Advertisers Statistics API

OPEN COLLECTION

Client's panel API docs Advertisers Tokens API

OPEN COLLECTION

Client's panel API docs Advertisers User API

OPEN COLLECTION

Pricing Plans 1

Published pricing tiers and plan structures.

Rtbhouse Plans Pricing

1 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Rtbhouse Rate Limits

0 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Rtbhouse Finops

FINOPS

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Rtbhouse Context

11 classes · 57 properties

JSON-LD

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

RTB House — jsonschema rules

5 rules · 3 warnings 2 info

SPECTRAL

OpenAPI Overlays 5

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Rtbhouse Advertisers Api Overlay

14 actions · update · rtbhouse-advertisers-api-openapi.yml

GENERATED

Rtbhouse Dev Api Overlay

3 actions · update · rtbhouse-dev-api-openapi.yml

GENERATED

Rtbhouse Statistics Api Overlay

10 actions · update · rtbhouse-statistics-api-openapi.yml

GENERATED

Rtbhouse Tokens Api Overlay

3 actions · update · rtbhouse-tokens-api-openapi.yml

GENERATED

Rtbhouse User Api Overlay

3 actions · update · rtbhouse-user-api-openapi.yml

GENERATED

JSON Schema 1

Standalone JSON Schema definitions for this provider's data models.

Advertiser

12 properties

JSON SCHEMA

Examples 2

Example request and response payloads for these APIs.

Rtbhouse Advertiser Example

2 fields

EXAMPLE

Rtbhouse Rtb Stats Example

2 fields

EXAMPLE

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Rtbhouse Authentication

http · 3 schemes

SECURITY

Rtbhouse Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Rtbhouse Agentic Access

23 operations · 3 acting

AGENTIC

Resources

Get Started 1

Portal, sign-up, and the first successful call

Login

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

LLMsTxt

LLMsTxt

AgentSkill

AgentSkill

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Conventions

ErrorCatalog

Lifecycle

DataModel

Conformance

Build 4

SDKs, sample code, and the tooling you integrate with

GitHubOrg

Packages

SDKs

CLI

Access & Security 2

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Authentication

Authentication

Operate 3

Status, limits, changes, and where to get help

Support

Support

RateLimits

RateLimits

ChangeLog

ChangeLog

Commercial 3

Pricing, plans, and the legal terms of use

PrivacyPolicy

PrivacyPolicy

Plans

Plans

FinOps

FinOps

Company 3

The organization behind the API

Website

Website

LinkedIn

Blog

Blog

Other 2

Properties that don't map to a standard resource type

CapabilityMap

CapabilityMap

Source (apis.yml)

aid: rtbhouse
name: RTB House
description: RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary deep learning algorithms
  to power retargeting and programmatic advertising campaigns. The platform provides a REST API for managing advertisers,
  campaigns, product feeds, audiences, RTB creatives, conversions, and accessing detailed performance analytics. RTB House
  operates in 90+ markets and serves thousands of leading brands worldwide.
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: enterprise
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Enterprise · Requires approval
  confidence: high
  source:
  - plans
  - authentication
  - rate-limits
  - security
  generated: '2026-09-03'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/rtbhouse.png
url: https://raw.githubusercontent.com/api-evangelist/rtbhouse/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-08-13'
specificationVersion: '0.23'
tags:
- Advertising
- Retargeting
- Programmatic
- DSP
- Deep Learning
- RTB
- Performance Marketing
apis:
- aid: rtbhouse:rtbhouse-advertisers-api
  name: RTB House Advertisers API
  description: The Advertisers API from RTB House — 12 operation(s) for advertisers.
  humanURL: https://api.panel.rtbhouse.com/api/docs
  baseURL: https://api.panel.rtbhouse.com/v5
  tags:
  - Advertisers
  properties:
  - type: OpenAPI
    url: openapi/rtbhouse-advertisers-api-openapi.yml
  - type: Overlay
    url: overlays/rtbhouse-advertisers-api-overlay.yaml
  - type: Documentation
    url: https://api.panel.rtbhouse.com/api/docs
  - type: ReDoc
    url: https://api.panel.rtbhouse.com/api/redoc
- aid: rtbhouse:rtbhouse-dev-api
  name: RTB House Dev API
  description: The Dev API from RTB House — 1 operation(s) for dev.
  humanURL: https://api.panel.rtbhouse.com/api/docs
  baseURL: https://api.panel.rtbhouse.com/v5
  tags:
  - Dev
  properties:
  - type: OpenAPI
    url: openapi/rtbhouse-dev-api-openapi.yml
  - type: Overlay
    url: overlays/rtbhouse-dev-api-overlay.yaml
  - type: Documentation
    url: https://api.panel.rtbhouse.com/api/docs
  - type: ReDoc
    url: https://api.panel.rtbhouse.com/api/redoc
- aid: rtbhouse:rtbhouse-statistics-api
  name: RTB House Statistics API
  description: The Statistics API from RTB House — 8 operation(s) for statistics.
  humanURL: https://api.panel.rtbhouse.com/api/docs
  baseURL: https://api.panel.rtbhouse.com/v5
  tags:
  - Statistics
  properties:
  - type: OpenAPI
    url: openapi/rtbhouse-statistics-api-openapi.yml
  - type: Overlay
    url: overlays/rtbhouse-statistics-api-overlay.yaml
  - type: Documentation
    url: https://api.panel.rtbhouse.com/api/docs
  - type: ReDoc
    url: https://api.panel.rtbhouse.com/api/redoc
- aid: rtbhouse:rtbhouse-tokens-api
  name: RTB House Tokens API
  description: The Tokens API from RTB House — 1 operation(s) for tokens.
  humanURL: https://api.panel.rtbhouse.com/api/docs
  baseURL: https://api.panel.rtbhouse.com/v5
  tags:
  - Tokens
  properties:
  - type: OpenAPI
    url: openapi/rtbhouse-tokens-api-openapi.yml
  - type: Overlay
    url: overlays/rtbhouse-tokens-api-overlay.yaml
  - type: Documentation
    url: https://api.panel.rtbhouse.com/api/docs
  - type: ReDoc
    url: https://api.panel.rtbhouse.com/api/redoc
- aid: rtbhouse:rtbhouse-user-api
  name: RTB House User API
  description: The User API from RTB House — 1 operation(s) for user.
  humanURL: https://api.panel.rtbhouse.com/api/docs
  baseURL: https://api.panel.rtbhouse.com/v5
  tags:
  - User
  properties:
  - type: OpenAPI
    url: openapi/rtbhouse-user-api-openapi.yml
  - type: Overlay
    url: overlays/rtbhouse-user-api-overlay.yaml
  - type: Documentation
    url: https://api.panel.rtbhouse.com/api/docs
  - type: ReDoc
    url: https://api.panel.rtbhouse.com/api/redoc
common:
- type: CapabilityMap
  url: capabilities/rtbhouse-capability-edges.yml
  name: RTB House Business Capability Map
- type: AgenticAccess
  url: agentic-access/rtbhouse-agentic-access.yml
- type: DomainSecurity
  url: security/rtbhouse-domain-security.yml
- type: Authentication
  url: authentication/rtbhouse-authentication.yml
- type: Website
  url: https://www.rtbhouse.com
- type: Documentation
  url: https://api.panel.rtbhouse.com/api/docs
- type: GitHubOrg
  url: https://github.com/rtbhouse-apps
- type: LinkedIn
  url: https://www.linkedin.com/company/rtb-house
- type: Blog
  url: https://www.rtbhouse.com/blog
- type: X
  url: https://twitter.com/rtbhouse
- type: APIReference
  url: https://api.panel.rtbhouse.com/api/redoc
- type: Support
  url: https://www.rtbhouse.com/contact
- type: Login
  url: https://panel.rtbhouse.com/
- type: PrivacyPolicy
  url: https://www.rtbhouse.com/privacy-center/web-privacy-policy
- type: Plans
  url: plans/rtbhouse-plans-pricing.yml
- type: RateLimits
  url: rate-limits/rtbhouse-rate-limits.yml
- type: FinOps
  url: finops/rtbhouse-finops.yml
- type: Packages
  url: packages/rtbhouse-packages.yml
- type: SDKs
  url: packages/rtbhouse-packages.yml
- type: CLI
  url: cli/rtbhouse-cli.yml
- type: LLMsTxt
  url: llms/rtbhouse-llms.txt
- type: Conventions
  url: conventions/rtbhouse-conventions.yml
- type: ErrorCatalog
  url: errors/rtbhouse-problem-types.yml
- type: Lifecycle
  url: lifecycle/rtbhouse-lifecycle.yml
- type: ChangeLog
  url: changelog/rtbhouse-changelog.yml
- type: DataModel
  url: data-model/rtbhouse-data-model.yml
- type: Conformance
  url: conformance/rtbhouse-conformance.yml
- type: AgentSkill
  url: skills/_index.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 21
  pass: local-v1
  notes: 'Pointers deliberately NOT emitted, with the evidence in the matching artifact: WellKnown/SecurityTxt (every /.well-known/
    path 404s or returns an HTML shell — well-known/rtbhouse-well-known.yml); AgentCard (no card on any host); MCPServer (no
    server exists; mcp/rtbhouse-mcp.yml is a derived candidate only); Idempotency (the API has no idempotency contract); Compliance
    (the ISO 27001 claim is self-asserted in llms.txt with no compliance page behind it); Security/VulnerabilityDisclosure
    and TrustCenter (probe-security-programs.py found neither). Two existing pointers were REMOVED: StatusPage aimed at https://api.panel.rtbhouse.com/healthcheck,
    which returns 404 and is in any case a liveness endpoint rather than a status page; and Pricing aimed at the contact form,
    since RTB House publishes no pricing page.'

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