Outbrain
Outbrain Inc. (NASDAQ: OB), which closed its acquisition of Teads in early 2025 and now operates publicly as Teads, is one of the largest open-internet advertising platforms — reaching 2 billion+ consumers per month across 50+ markets, with 20,000+ direct advertisers and 10,000+ premium media properties. The combined company spans open-web native (Outbrain Amplify), premium video, display, and Connected TV (Teads), powered by a Predictive AI engine and an omnichannel data graph. Developer surface area centers on the Amplify API (campaign management + reporting), the Engage API (publisher content recommendations and the JS Widget / Mobile SDK), and a server-side Conversion API for cookieless measurement and optimization.
Outbrain publishes 23 API contracts indexed on the APIs.io network, including Authentication API, Budgets API, Campaigns API, and 20 more. Tagged areas include Advertising, Native Advertising, Open Web, CTV, and Connected TV.
The Outbrain catalog on APIs.io includes 1 JSON-LD context and 2 Spectral governance rulesets.
Outbrain’s developer surface includes authentication, developer portal, documentation, signup flow, training material, engineering blog, support, and 78 more developer resources.
What this lets a business do 2
Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →
What people ask Outbrain 22
The questions people put to an LLM, and the jobs they hand an agent, that Outbrain's APIs answer — each one linked to the operation that does it. Generated by API Evangelist
Showing 12 of 22 APIs with phrasing — see every API.
Kin Score
Markets this provider is in provisional
The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.
| Market | Position | Depth | Registered MCP server | Declares compatibility |
|---|---|---|---|---|
| Adtech and Privacy | standard | 35.5 | - | - |
| VC Portfolios (a16z, Battery Ventures, Sequoia Capital, Index Ventures participation) | standard | 35.5 | - | - |
| HubSpot App Marketplace (CRM add-ons, outbound, performance marketing, chat) | standard | 35.5 | - | - |
| Official SDKs on Packagist, pub.dev and Hex | standard | 35.5 | - | - |
| TAG-Certified Ad Fraud and Brand Safety | standard | 35.5 | - | - |
Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.
Standards implemented 1
Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.
APIs 23
Individual APIs this provider publishes, each with its own machine-readable definition.
Outbrain Authentication API
Token-based authentication
Outbrain Budgets API
Budget management
Outbrain Campaigns API
Campaign management
Outbrain Conversions API
Server-side conversion events
Outbrain Events API
Impression and click events
Outbrain Marketers API
Marketer (customer account) resources
Outbrain PromotedLinks API
Promoted link (ad creative) management
Outbrain Recommendations API
Retrieve content recommendations
Outbrain Reporting API
Performance reporting
Outbrain Targeting API
Audience and contextual targeting
Teads In-Chat API
Contextual sponsored-recommendation API for chatbot and LLM publishers, backing the Teads Conversational AI Ads SDK (public beta since 2025-11-12). Takes a partner key plus one ...
Outbrain Authentications API
Token Obtaining a token should be your 1st step toward using Amplify API. You need to include it in all further requests using the HTTP Header OB-TOKEN-V1. In order to protect y...
Outbrain Currencies API
Metadata about the available currencies
Outbrain Geo Locations API
GeoLocations are representatives of Outbrain Geographic Locations. GeoLocations are being used for campaigns to be targeted (or excluded) by geography. The GeoLocation object ha...
Outbrain IAB category Targeting API
IAB category Targeting gives you the abillity to select your preferred IAB categories in your campaign setup. The IAB category Targeting object has the following attributes: Pro...
Outbrain Interest Targeting API
Interest Targeting gives you the abillity to select your preferred interests categories in your campaign setup. Then, using our powerful interest insights and predictive technol...
Outbrain Multiple Conversions API
Multiple Conversions gives the ability to track any of the actions a user takes after clicking through to your content. You can track everything from top of funnel (page landing...
Outbrain Performance Reporting API
There are a multitude of reporting endpoints that allow you to retrieve metrics at various levels of granularity. Note: All performance reports have a 10-30 minutes delay, there...
Outbrain Promoted Links Sequences API
Sequences comes in 2 formats: - Carousel - multi-promotedLink format that features CTA buttons, brand logo, and more. You can use Carousel to tell your brand story, showcase mul...
Outbrain Sections API
A Section is a specific content within the publisher's site such as sports, business etc.
Outbrain Segments API
Segments give the ability to segment customers based on their actions, and retarget them with new or existing campaigns. This translates into your campaigns reaching a highly en...
Outbrain Users API
User represents a single person's access to Outbrain services and to the site my.outbrain.com. A User is permitted to one or more Marketer accounts, each marketer with a role th...
Outbrain Metadata API
The Meta Data section represents the various values (Enumarations) that can be provided as part of the different API end-points
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Postman Collections 10
Ready-to-run Postman collections for exercising this provider's APIs.
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Open Collections 15
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Outbrain Amplify API
OPEN COLLECTIONOutbrain Amplify API
OPEN COLLECTIONOutbrain Amplify Authentication API
OPEN COLLECTIONOutbrain Amplify Authentication Budgets API
OPEN COLLECTIONOutbrain Amplify Authentication Campaigns API
OPEN COLLECTIONOutbrain Amplify Authentication Conversions API
OPEN COLLECTIONOutbrain Engage API
OPEN COLLECTIONOutbrain Amplify Authentication Events API
OPEN COLLECTIONOutbrain Amplify Authentication Marketers API
OPEN COLLECTIONOutbrain Amplify Authentication PromotedLinks API
OPEN COLLECTIONOutbrain Amplify Authentication Recommendations API
OPEN COLLECTIONOutbrain Amplify Authentication Reporting API
OPEN COLLECTIONOutbrain Amplify Authentication Targeting API
OPEN COLLECTIONTeads Advertiser Conversion API
OPEN COLLECTIONTeads Report API
OPEN COLLECTIONScroll for all 15
Agent Skills 4
Packaged agent skills for driving this provider's APIs from an AI assistant.
Pull Outbrain Amplify performance reporting
AGENT SKILLRun an asynchronous Teads analytics report
AGENT SKILLOutbrain API pricing
Prices published by Outbrain, read 2026-08-13 from www.outbrain.com/partner-api/.
| Plan | Price |
|---|---|
| Amplify Self-Service usage-based | $50.00 per minimum advertiser deposit |
| Amplify Managed Service managed | — |
| Teads Programmatic / Direct managed | — |
| Engage Publisher (Revenue Share) revenue-share | — |
Plan details, limits and sources →
Rate limits
- Outbrain Amplify API: 3600s
- Outbrain Amplify API: 1s
- Outbrain Amplify API: 60s
Pricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Outbrain Rate Limits
RATE LIMITSService Levels 1
Uptime the provider promises or reports, as SLA4OAI. Read from its own pages; APIs.io runs no monitors.
Outbrain
SLAFinOps 1
Cost, billing, and metering signals for API financial operations.
Outbrain Finops
FINOPSFeatures 19
Notable capabilities this provider offers.
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Semantic Vocabularies 1
JSON-LD contexts and semantic vocabularies used across these APIs.
Outbrain Context
JSON-LDSpectral Rules 2
Spectral governance rulesets for linting and validating these APIs.
Outbrain — jsonschema rules
SPECTRALOutbrain API Rules
SPECTRALOpenAPI Overlays 24
Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.
Outbrain Budgets Api Phrasing Overlay
GENERATEDOutbrain Campaigns Api Phrasing Overlay
GENERATEDOutbrain Currencies Api Phrasing Overlay
GENERATEDOutbrain Events Api Phrasing Overlay
GENERATEDOutbrain Marketers Api Phrasing Overlay
GENERATEDOutbrain Metadata Api Phrasing Overlay
GENERATEDOutbrain Reporting Api Phrasing Overlay
GENERATEDOutbrain Sections Api Phrasing Overlay
GENERATEDOutbrain Segments Api Phrasing Overlay
GENERATEDOutbrain Targeting Api Phrasing Overlay
GENERATEDOutbrain Users Api Phrasing Overlay
GENERATEDScroll for all 24
JSON Schema 3
Standalone JSON Schema definitions for this provider's data models.
Outbrain Amplify Campaign
JSON SCHEMAOutbrain Amplify Promoted Link
JSON SCHEMAOutbrain Engage Recommendation
JSON SCHEMAJSON Structure 1
JSON Structure definitions describing this provider's data shapes.
Outbrain Campaign Structure
JSON STRUCTUREExamples 2
Example request and response payloads for these APIs.
Security Posture 4
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Resources
Get Started 9
Portal, sign-up, and the first successful call
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Documentation 12
Reference material describing how the API behaves
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Agent Surfaces 5
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 9
Pagination, idempotency, versioning, errors, and events
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Build 17
SDKs, sample code, and the tooling you integrate with
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Access & Security 7
Authentication, authorization, and security posture
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Learn 1
Tutorials, courses, talks, and written guidance
Operate 7
Status, limits, changes, and where to get help
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Commercial 6
Pricing, plans, and the legal terms of use
Company 9
The organization behind the API
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Other 3
Properties that don't map to a standard resource type
Source (apis.yml)
Outbrain API — frequently asked questions
Does Outbrain have an API?
Yes. APIs.io lists 23 APIs from Outbrain, including Outbrain Authentication API, Outbrain Budgets API and Outbrain Campaigns API, and 20 more.
Is there an OpenAPI specification for the Outbrain API?
Yes. APIs.io indexes 22 OpenAPI specifications for Outbrain, each linked for download from this page.
How do I authenticate with the Outbrain API?
Outbrain uses bearer-token authentication (apiKey/http · 4 schemes). The details are profiled on APIs.io as Outbrain Authentication.
How much does the Outbrain API cost?
Outbrain publishes its prices; its Amplify Self-Service plan is $50.00 per minimum advertiser deposit as of 2026-08-13. APIs.io lists 4 pricing plans for Outbrain, with each plan's price, limits and inclusions under Pricing on this page.
Is the Outbrain API ready for AI agents?
Outbrain has a Kin Score of 73.3 out of 100 (exemplar) and an Agent Readiness score of 34.8 (agent-ready), scored by API Evangelist on 2026-11-06.
Work with this as data
Every provider here is available over the APIs.io API and to AI agents over MCP.