niche · 1.9

Connected TV

Score 19.4 / 100 28 providers 8 APIs Search apis.io →
Variants seen in the corpus: Connected TVconnected-tv

Providers using this tag (28)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 1 Complete, well-documented, and agent-ready
OutbrainAdvertisingNative AdvertisingOpen WebCTV13 APIs74.6
Strong 2 Solid coverage with minor gaps
StackAdaptProgrammatic AdvertisingDigital AdvertisingCampaign ManagementAdTech5 APIs62.3The Trade DeskAdvertisingProgrammatic AdvertisingDemand-Side PlatformDSP9 APIs56.9
Developing 9 Usable, with meaningful gaps to close
GumGumAdvertisingAdTechContextual AdvertisingBrand Safety2 APIs53.5MagniteAdvertisingProgrammatic AdvertisingSell-Side PlatformSSP1 API53.1MNTNctv-advertisingAdvertisingPerformance Marketing3 APIs50.8Rubicon ProjectCompanyAdvertisingAdTechProgrammatic Advertising4 APIs48.6Truex MediaCompanyAdvertisingAdTechVideo Advertising3 APIs46.6ChoozleDigital AdvertisingProgrammatic AdvertisingDSPDemand-Side Platform3 APIs45.1MadHiveCompanyAdvertisingAdTech66 APIs40.4RokuStreamingTelevisionMediaEntertainment27 APIs40.3CovaticCompanyAdvertising TechnologyAdTechAudience Intelligence1 API39.7
Thin 5 Limited public surface area
PokktCompanyAdvertisingMonetizationMobile6 APIs37.2TripleLiftProgrammatic AdvertisingNative AdvertisingAd ExchangeOpenRTB2 APIs36.9AdReady (CPXi)CompanyCommerceAdvertisingAdTech1 API36.1The Trade DeskAdvertisingProgrammatic AdvertisingDSPDemand-Side Platform7 APIs30.6PebblePostCompanyMarketingAdvertisingDirect Mail2 APIs28.7
Emerging 8 Early or largely undocumented
PubMaticAdvertisingAdTechProgrammatic AdvertisingSupply Side Platform1 API25.8DoubleVerifyAd VerificationAd MeasurementMedia QualityBrand Suitability2 APIs25.6Integral Ad ScienceAdvertisingAd VerificationAd MeasurementBrand Safety1 API25.0TvscientificCompanyAdvertisingCTV1 API22.1Adelphic Mobile *CompanyEnterpriseAdvertisingAdTech21.0SimulmediaCompanyAdvertisingTelevision1 API20.3AtmosphereCompanyMediaStreamingTelevision19.9Spot RunnerCompanyAdvertisingAdTech13.6
Minimal 3 Almost no public developer surface
VolleyCompanyVoiceGamesEntertainment10.6DataxuCompanyAdvertisingAdTechProgrammatic Advertising5.0TelariaCompanyAdvertisingAdTechVideo Advertising5.0

APIs with this tag (7)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Developing 4 Usable, with meaningful gaps to close
SpringServe UI APIThe SpringServe ad server REST API — the machine-readable core of Magnite Streaming. Two versions run concu...53.1MNTN Performance TV (PTV) APIOpenAPI 3.1 platform API for MNTN Performance TV. Covers advertisers and organizations, campaign and flight...50.8MNTN Reporting API 3.0Public partner reporting surface at api3.mountain.com. GET /apilist returns the tables and columns availabl...50.8Covatic Audience Builder APIREST API behind the Covatic client platform (platform.covatic.io) for building and operating privacy-preser...39.7
Thin 2 Limited public surface area
TripleLift Reporting APIGraphQL API for publishers and supply partners covering standard and connected TV (CTV) network reporting. ...36.9Digital Remedy Platform (Kickstart) APIThe REST API behind the Digital Remedy Platform / AdReady+ web application. 285 paths and 355 operations co...36.1
Emerging 1 Early or largely undocumented
tvScientific Campaign Management APIThe REST API behind the tvScientific Campaign Management UI, named by tvScientific's own status page as the...22.1

Score breakdown

Frequency
42.8
log-scaled weighted occurrences
Breadth
0.8
spread across providers
Quality lift
42.4
mean composite of providers using it
Cohesion
0.0
strength of nearest seed neighbor

Related tags

Programmatic Advertising 15 co-occurrences Demand-Side Platform 9 co-occurrences Real-Time Bidding 8 co-occurrences CTV 10 co-occurrences Video Advertising 8 co-occurrences AdTech 24 co-occurrences SSP 5 co-occurrences Header Bidding 5 co-occurrences

Where this tag comes from

Provider tag28
Api tag8

Cohort brief

Auto-generated

The 28 providers in the APIs.io catalog tagged Connected TV, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers
28
all scored
Mean Kin Score
34.8
+14.1 vs catalog 20.7
Mean Agent Readiness
19.8
+10.1 vs catalog 9.7
Spread
5–74.6
median 36.5 · σ 17.1
How the 28 split by band
Exemplar 1Strong 2Developing 9Thin 5Emerging 8Minimal 3
Facet averages, against the whole catalog
FacetThis cohortCatalogDifferenceScored
Developer Ergonomics 39.2 17.9 +21.3 28
Access Clarity 36.4 22.3 +14.1 28
Contract Governance 19.5 6.4 +13.1 28
Contract Quality 29.3 17.5 +11.8 28
Discoverability 71.8 60.4 +11.4 28
Operational Transparency 22 11.3 +10.7 28

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes
ArtifactThis cohortCatalogDifference
MCP server (any) 43% 16% +27
MCP server (first-party) 29% 7% +22
Agent Skills 0% 0% 0
OAuth scopes 21% 9% +12
Security 96% 88% +8
Arazzo workflows 4% 2% +2
Governance rules 14% 13% +1

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score
  1. 1 Outbrain 74.6
  2. 2 StackAdapt 62.3
  3. 3 The Trade Desk 56.9
  4. 4 GumGum 53.5
  5. 5 Magnite 53.1
  6. 6 MNTN 50.8
  7. 7 Rubicon Project 48.6
  8. 8 Truex Media 46.6
  9. 9 Choozle 45.1
  10. 10 MadHive 40.4
Top by Agent Readiness
  1. 1 MadHive 44.1
  2. 2 The Trade Desk 43
  3. 3 Outbrain 33.6
  4. 4 Truex Media 31.9
  5. 5 Covatic 29.7
  6. 6 AdReady (CPXi) 29
  7. 7 Magnite 29
  8. 8 Rubicon Project 29
  9. 9 Choozle 28.6
  10. 10 Roku 28.5
All 28 members of this roster resolve to a scored provider in the catalog.Generated from the catalog build of 25 August 2026, across 26891 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools

Call it yourself

curl for this page
This tag 
curl "https://apis.io/api/v1/tags/connected-tv"
All tags 
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort 
curl "https://apis.io/api/v1/cohorts/tag/connected-tv"
The distribution (Pro) 
curl "https://apis.io/api/v1/cohorts/tag/connected-tv/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

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