niche · 0.8 market domain

Connected TV

Score 18.7 / 100 27 providers 3 APIs Search apis.io →

Providers using this tag (27)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 1 Complete, well-documented, and agent-ready
OutbrainAdvertisingNative AdvertisingOpen WebCTV6 APIs74.3
Strong 2 Solid coverage with minor gaps
StackAdaptProgrammatic AdvertisingDigital AdvertisingCampaign ManagementAdTech5 APIs65.8The Trade DeskAdvertisingProgrammatic AdvertisingDSPAdTech2 APIs55.1
Developing 7 Usable, with meaningful gaps to close
MagniteAdvertisingProgrammatic AdvertisingSell-Side PlatformSupply Side Platform4 APIs50.7MNTNctv-advertisingAdvertisingPerformance Marketing19 APIs48.5Truex MediaCompanyAdvertisingAdTechVideo Advertising3 APIs46.8RokuStreamingTelevisionMediaEntertainment1 API43.3GumGumAdvertisingAdTechContextual AdvertisingBrand Safety6 APIs42.1ChoozleDigital AdvertisingProgrammatic AdvertisingDSPAdvertising Reporting3 APIs41.9TripleLiftProgrammatic AdvertisingNative AdvertisingAd ExchangeOpenRTB2 APIs40.9
Thin 9 Limited public surface area
MadHiveCompanyAdvertisingAdTech2 APIs38.7CovaticCompanyAdTechAudience IntelligenceData Management Platform2 APIs38.2PokktCompanyAdvertisingMonetizationMobile6 APIs36.7AdReady (CPXi)CompanyCommerceAdvertisingAdTech2 APIs35.7SimulmediaCompanyAdvertisingTelevision1 API32.0PebblePostCompanyMarketingAdvertisingDirect Mail2 APIs30.5DoubleVerifyAd VerificationAd MeasurementMedia QualityBrand Suitability2 APIs29.0Integral Ad ScienceAdvertisingAd VerificationAd MeasurementBrand Safety1 API28.0PubMaticAdvertisingAdTechProgrammatic AdvertisingSupply Side Platform1 API27.1
Emerging 5 Early or largely undocumented
Adelphic Mobile *CompanyEnterpriseAdvertisingAdTech23.9TvscientificCompanyAdvertisingCTV1 API22.3AtmosphereCompanyMediaStreamingTelevision21.0Spot RunnerCompanyAdvertisingAdTech14.3AdscannerCompanyAdvertisingAdTechTelevision13.7
Minimal 3 Almost no public developer surface
VolleyCompanyVoiceGamesEntertainment10.0TelariaCompanyAdvertisingAdTechVideo Advertising3.4DataxuCompanyAdvertisingAdTechProgrammatic Advertising2.5

APIs with this tag (3)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Developing 2 Usable, with meaningful gaps to close
MNTN Reporting API 3.0Public partner reporting surface at api3.mountain.com. GET /apilist returns the tables and columns availabl...48.5TripleLift Reporting APIGraphQL API for publishers and supply partners covering standard and connected TV (CTV) network reporting. ...40.9
Emerging 1 Early or largely undocumented
tvScientific Campaign Management APIThe REST API behind the tvScientific Campaign Management UI, named by tvScientific's own status page as the...22.3

Score breakdown

Frequency
40.7
log-scaled weighted occurrences
Breadth
0.7
spread across providers
Quality lift
41.8
mean composite of providers using it
Cohesion
0.0
strength of nearest seed neighbor

Where this tag sits

AdTech broader

Related tags

CTV 10 co-occurrences Real-Time Bidding 8 co-occurrences Programmatic Advertising 13 co-occurrences Video Advertising 8 co-occurrences DSP 8 co-occurrences Header Bidding 5 co-occurrences Supply Side Platform 5 co-occurrences AdTech 23 co-occurrences

Where this tag comes from

Provider tag27
Api tag3

Cohort brief

Auto-generated

The 26 providers in the APIs.io catalog tagged Connected TV, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers
26
all scored
Mean Kin Score
35.1
+12.2 vs catalog 22.9
Mean Agent Readiness
22.5
+10.6 vs catalog 11.9
Spread
3.4–74.3
median 36.2 · σ 16.2
How the 26 split by band
Exemplar 1Strong 2Developing 7Thin 9Emerging 5Minimal 2
Facet averages, against the whole catalog
FacetThis cohortCatalogDifferenceScored
Developer Ergonomics 41.5 23.2 +18.3 26
Access Clarity 38.8 26.5 +12.3 26
Contract Governance 15.6 6.3 +9.3 26
Discoverability 67 58.1 +8.9 26
Operational Transparency 22.2 13.7 +8.5 26
Contract Quality 23.8 17.6 +6.2 26

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes
ArtifactThis cohortCatalogDifference
MCP server (any) 31% 14% +17
MCP server (first-party) 23% 12% +11
Agent Skills 0% 0% 0
OAuth scopes 23% 11% +12
Security 100% 98% +2
Arazzo workflows 4% 2% +2
Governance rules 12% 14% -2

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score
  1. 1 Outbrain 74.3
  2. 2 StackAdapt 65.8
  3. 3 The Trade Desk 55.1
  4. 4 Magnite 50.7
  5. 5 MNTN 48.5
  6. 6 Truex Media 46.8
  7. 7 Roku 43.3
  8. 8 GumGum 42.1
  9. 9 Choozle 41.9
  10. 10 TripleLift 40.9
Top by Agent Readiness
  1. 1 Truex Media 53.2
  2. 2 StackAdapt 47.7
  3. 3 MadHive 44.1
  4. 4 The Trade Desk 43
  5. 5 Outbrain 35.7
  6. 6 PubMatic 34.2
  7. 7 Choozle 31.5
  8. 8 DoubleVerify 29.9
  9. 9 MNTN 29.7
  10. 10 Covatic 29.7
All 27 members of this roster resolve to a scored provider in the catalog.Generated from the catalog build of 5 October 2026, across 29093 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

curl for this page
This tag 
curl "https://apis.io/api/v1/tags/connected-tv"
All tags 
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort 
curl "https://apis.io/api/v1/cohorts/tag/connected-tv"
The distribution (Pro) 
curl "https://apis.io/api/v1/cohorts/tag/connected-tv/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

Discovery needs no key. Ratings and market analysis are Pro.

Get an API key

Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.