TripleLift website screenshot

TripleLift

TripleLift is a programmatic advertising company specializing in native inventory with APIs for managing native ad units, deals, targeting, viewability measurement, and creative quality. The platform provides OpenRTB-compliant exchange APIs for demand and supply partners, publisher network reporting, connected TV (CTV) advertising, and mobile SDKs for iOS and Android.

TripleLift publishes 2 APIs on the APIs.io network: Exchange (TLX) API and Supply Publisher API. Tagged areas include Programmatic Advertising, Native Advertising, Ad Exchange, OpenRTB, and Header Bidding.

The TripleLift catalog on APIs.io includes 1 JSON-LD context.

TripleLift’s developer surface includes documentation, engineering blog, pricing, and 8 more developer resources.

🌐 Visit website 📡 Source on GitHub
28.9/100 thin ▬ flat Agent 19/100 agent aware Full breakdown ↓
scored 2026-08-05 · rubric v0.9.1
2 APIs
Programmatic AdvertisingNative AdvertisingAd ExchangeOpenRTBHeader BiddingConnected TVSupply Side PlatformDemand Side Platform

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-05 · rubric v0.9.1
Composite quality — 28.9/100 · thin
Contract Quality 11.3 / 25
Developer Ergonomics 2.2 / 20
Commercial Clarity 7.9 / 20
Operational Transparency 0.7 / 13
Governance 0.0 / 12
Discoverability 6.9 / 10
Agent readiness — 19/100 · agent aware
Machine-Readable Contract 18 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/triplelift: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

TripleLift Exchange (TLX) API

Real-time bidding API implementing OpenRTB 2.x and Native Ads 1.2 specifications for demand partners to participate in native, banner, and video ad auctions. Supports bid reques...

TripleLift Supply Publisher API

REST API for supply partners and publishers to access network reporting, connected TV publisher network reports, and integration management. Provides synchronous and asynchronou...

Pricing Plans 1

Published pricing tiers and plan structures.

Triplelift Plans Pricing

2 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Triplelift Rate Limits

0 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Triplelift Finops

FINOPS

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Triplelift Context

62 classes · 0 properties

JSON-LD

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Triplelift Domain Security

TLSv1.3 · DMARC

SECURITY

Resources

Documentation 1

Reference material describing how the API behaves

Documentation
Documentation

Build 1

SDKs, sample code, and the tooling you integrate with

GitHubOrg
GitHubOrg

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity
DomainSecurity

Operate 1

Status, limits, changes, and where to get help

RateLimits
RateLimits

Commercial 3

Pricing, plans, and the legal terms of use

Pricing
Pricing
 Plans
Plans
 FinOps
FinOps

Company 3

The organization behind the API

Website
Website
 LinkedIn
LinkedIn
 Blog
Blog

Other 1

Properties that don't map to a standard resource type

X
X

Source (apis.yml)

apis.yml Raw ↑ 
aid: triplelift
name: TripleLift
description: TripleLift is a programmatic advertising company specializing in native inventory with APIs for managing native
  ad units, deals, targeting, viewability measurement, and creative quality. The platform provides OpenRTB-compliant exchange
  APIs for demand and supply partners, publisher network reporting, connected TV (CTV) advertising, and mobile SDKs for iOS
  and Android.
type: Index
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/triplelift.png
url: https://raw.githubusercontent.com/api-evangelist/triplelift/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-06-13'
specificationVersion: '0.19'
tags:
- Programmatic Advertising
- Native Advertising
- Ad Exchange
- OpenRTB
- Header Bidding
- Connected TV
- Supply Side Platform
- Demand Side Platform
apis:
- name: TripleLift Exchange (TLX) API
  description: Real-time bidding API implementing OpenRTB 2.x and Native Ads 1.2 specifications for demand partners to participate
    in native, banner, and video ad auctions. Supports bid request and response objects, user sync, win notifications, privacy
    compliance (GDPR, CCPA), and SKAdNetwork for iOS attribution.
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.triplelift.com
  baseURL: https://tlx.3lift.com
  tags:
  - OpenRTB
  - Real-Time Bidding
  - Native Advertising
  - Banner
  - Video
  - Header Bidding
  properties:
  - type: Documentation
    url: https://docs.triplelift.com
  - type: OpenAPI
    url: https://triplelift-docs.readme.io/llms.txt
- name: TripleLift Supply Publisher API
  description: REST API for supply partners and publishers to access network reporting, connected TV publisher network reports,
    and integration management. Provides synchronous and asynchronous query capabilities with rate limiting and versioned
    endpoints (v1.0 through v1.3).
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://supply-docs.triplelift.com/reference/introduction
  baseURL: https://supply-docs.triplelift.com
  tags:
  - Publisher
  - Reporting
  - Connected TV
  - Supply Partners
  properties:
  - type: Documentation
    url: https://supply-docs.triplelift.com/reference/introduction
  - type: OpenAPI
    url: https://supply-docs.triplelift.com/llms.txt
common:
- type: DomainSecurity
  url: security/triplelift-domain-security.yml
- type: Website
  url: https://triplelift.com
- type: Documentation
  url: https://docs.triplelift.com
- type: GitHubOrg
  url: https://github.com/triplelift
- type: LinkedIn
  url: https://www.linkedin.com/company/triplelift/
- type: Blog
  url: https://triplelift.com/blog/
- type: Pricing
  url: https://triplelift.com/contact-us/
- type: X
  url: https://twitter.com/TripleLiftHQ
- type: Plans
  url: plans/triplelift-plans-pricing.yml
- type: RateLimits
  url: rate-limits/triplelift-rate-limits.yml
- type: FinOps
  url: finops/triplelift-finops.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com