TripleLift website screenshot

TripleLift

TripleLift is a programmatic advertising exchange and supply-side platform built around native inventory, with a public developer surface in two parts. The TripleLift Exchange (TLX) is an IAB OpenRTB 2.x server-to-server auction endpoint for native, banner, video and connected TV, geo-load balanced across four AWS regions, with user-sync endpoints carrying GDPR TCF, us_privacy and GPP consent signals and SKAdNetwork support for iOS attribution. The TripleLift Reporting API is a GraphQL API for publishers and supply partners covering standard and CTV network reporting, with synchronous cursor-paginated queries and asynchronous CSV export by pre-signed download or email. TripleLift also publishes sellers.json, a component-level status page, a dated Reporting API changelog, and Prebid.js and Prebid Server bid adapters.

TripleLift publishes 2 APIs on the APIs.io network. Tagged areas include Programmatic Advertising, Native Advertising, Ad Exchange, OpenRTB, and Header Bidding.

The TripleLift catalog on APIs.io includes 1 JSON-LD context.

TripleLift’s developer surface includes documentation, engineering blog, pricing, API reference, support, authentication, changelog, and 25 more developer resources.

36.9/100 thin ▬ flat Agent 17/100 agent aware Full breakdown ↓
scored 2026-08-25 · rubric v0.14.0
2 APIs 1 MCP Servers
Programmatic AdvertisingNative AdvertisingAd ExchangeOpenRTBHeader BiddingConnected TVSupply Side PlatformDemand-Side PlatformGraphQLAdTechPublisher ReportingReal-Time Bidding

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-25 · rubric v0.14.0
Composite quality — 36.9/100 · thin
Contract Quality 2.7 / 25
Developer Ergonomics 8.2 / 20
Access Clarity 8.7 / 20
Operational Transparency 7.5 / 13
Contract Governance 2.2 / 12
Discoverability 7.6 / 10
Agent readiness — 17/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
Documented Reversibility 0 / 6
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 5 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Delegated User Identity 0 / 6
Protected Resource Metadata 0 / 5
Registration Without a Human 0 / 6
Agentic Commerce Surface 0 / 5
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/triplelift: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

TripleLift Exchange (TLX) API

Real-time bidding API implementing OpenRTB 2.x and Native Ads 1.2 specifications for demand partners to participate in native, banner, and video ad auctions. Supports bid reques...

TripleLift Reporting API

GraphQL API for publishers and supply partners covering standard and connected TV (CTV) network reporting. A single unversioned endpoint exposes publisherNetworkReport and ctvPu...

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

TripleLift MCP Servers

Three live Model Context Protocol endpoints were found on TripleLift-controlled hosts. Two are documentation servers provisioned by ReadMe on TripleLift's own docs domains; one ...

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Rate Limits 1

Documented rate limits and quota policies.

Triplelift Rate Limits

2 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Triplelift Context

62 classes · 0 properties

JSON-LD

Security Posture 4

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Triplelift Authentication

5 schemes

SECURITY

Triplelift Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Triplelift Trust Center

trust center published

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Triplelift Scopes

51 scopes

51 scopes

SCOPES

Resources

Get Started 2

Portal, sign-up, and the first successful call

Documentation 3

Reference material describing how the API behaves

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 4

Pagination, idempotency, versioning, errors, and events

Build 3

SDKs, sample code, and the tooling you integrate with

Access & Security 4

Authentication, authorization, and security posture

Operate 4

Status, limits, changes, and where to get help

Commercial 4

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Other 1

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: triplelift
name: TripleLift
description: TripleLift is a programmatic advertising exchange and supply-side platform built around native inventory, with
  a public developer surface in two parts. The TripleLift Exchange (TLX) is an IAB OpenRTB 2.x server-to-server auction endpoint
  for native, banner, video and connected TV, geo-load balanced across four AWS regions, with user-sync endpoints carrying
  GDPR TCF, us_privacy and GPP consent signals and SKAdNetwork support for iOS attribution. The TripleLift Reporting API is
  a GraphQL API for publishers and supply partners covering standard and CTV network reporting, with synchronous cursor-paginated
  queries and asynchronous CSV export by pre-signed download or email. TripleLift also publishes sellers.json, a component-level
  status page, a dated Reporting API changelog, and Prebid.js and Prebid Server bid adapters.
type: Index
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/triplelift.png
url: https://raw.githubusercontent.com/api-evangelist/triplelift/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-08-12'
specificationVersion: '0.23'
tags:
- Programmatic Advertising
- Native Advertising
- Ad Exchange
- OpenRTB
- Header Bidding
- Connected TV
- Supply Side Platform
- Demand-Side Platform
- GraphQL
- AdTech
- Publisher Reporting
- Real-Time Bidding
tags_raw:
- Programmatic Advertising
- Native Advertising
- Ad Exchange
- OpenRTB
- Header Bidding
- Connected TV
- Supply Side Platform
- Demand Side Platform
- GraphQL
- Ad Tech
- Publisher Reporting
- Real-Time Bidding
apis:
- name: TripleLift Exchange (TLX) API
  description: Real-time bidding API implementing OpenRTB 2.x and Native Ads 1.2 specifications for demand partners to participate
    in native, banner, and video ad auctions. Supports bid request and response objects, user sync, win notifications, privacy
    compliance (GDPR, CCPA), and SKAdNetwork for iOS attribution.
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.triplelift.com
  baseURL: https://tlx.3lift.com
  tags:
  - OpenRTB
  - Real-Time Bidding
  - Native Advertising
  - Banner
  - Video
  - Header Bidding
  properties:
  - type: Documentation
    url: https://docs.triplelift.com
  - type: APIReference
    url: https://docs.triplelift.com/docs/openrtb-25-2
  - type: GettingStarted
    url: https://docs.triplelift.com/docs/supply-partners
  - type: LLMsTxt
    url: llms/triplelift-llms.txt
  - type: AgentSkill
    url: skills/triplelift-tlx-supply-integration.md
- name: TripleLift Reporting API
  description: GraphQL API for publishers and supply partners covering standard and connected TV (CTV) network reporting.
    A single unversioned endpoint exposes publisherNetworkReport and ctvPublisherNetworkReport plus their filter-option and
    asynchronous CSV export counterparts, with cursor pagination, a 5,000-row synchronous ceiling, and published rate limits
    of one request per five seconds and 1,000 requests per day per API key. Authentication requires a paired X-API-Key header
    and a monthly-expiring Bearer JWT. Previously catalogued as a REST "Supply Publisher API" with versioned endpoints; corrected
    2026-08-12 from the provider's own documentation.
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://supply-docs.triplelift.com/reference/introduction
  baseURL: https://reporting-api.triplelift.net
  tags:
  - Publishers
  - Reporting
  - Connected TV
  - Supply Partners
  - GraphQL
  tags_raw:
  - Publisher
  - Reporting
  - Connected TV
  - Supply Partners
  - GraphQL
  properties:
  - type: Documentation
    url: https://supply-docs.triplelift.com/reference/introduction
  - type: APIReference
    url: https://supply-docs.triplelift.com/reference/publisher-endpoints
  - type: GraphQL
    url: graphql/triplelift-graphql.yml
  - type: LLMsTxt
    url: llms/triplelift-supply-llms.txt
  - type: ChangeLog
    url: changelog/triplelift-changelog.yml
  - type: AgentSkill
    url: skills/triplelift-publisher-reporting.md
  - type: AgentSkill
    url: skills/triplelift-async-report-export.md
common:
- type: DomainSecurity
  url: security/triplelift-domain-security.yml
- type: Website
  url: https://triplelift.com
- type: Documentation
  url: https://docs.triplelift.com
- type: GitHubOrg
  url: https://github.com/triplelift
- type: LinkedIn
  url: https://www.linkedin.com/company/triplelift/
- type: Blog
  url: https://triplelift.com/blog/
- type: Pricing
  url: https://triplelift.com/contact-us/
- type: X
  url: https://twitter.com/TripleLiftHQ
- type: Plans
  url: plans/triplelift-plans-pricing.yml
- type: RateLimits
  url: rate-limits/triplelift-rate-limits.yml
- type: FinOps
  url: finops/triplelift-finops.yml
- type: DeveloperPortal
  url: https://docs.triplelift.com
- type: APIReference
  url: https://supply-docs.triplelift.com/reference/introduction
- type: PrivacyPolicy
  url: https://triplelift.com/privacy/
- type: Login
  url: https://console.triplelift.com
- type: Support
  url: https://triplelift.com/contact-us/
- type: StatusPage
  url: https://status.triplelift.com/
- type: WellKnown
  url: well-known/triplelift-well-known.yml
- type: MCPServer
  url: mcp/triplelift-mcp.yml
- type: GraphQL
  url: graphql/triplelift-graphql.yml
- type: Authentication
  url: authentication/triplelift-authentication.yml
- type: OAuthScopes
  url: scopes/triplelift-scopes.yml
- type: Conventions
  url: conventions/triplelift-conventions.yml
- type: ErrorCatalog
  url: errors/triplelift-problem-types.yml
- type: Lifecycle
  url: lifecycle/triplelift-lifecycle.yml
- type: ChangeLog
  url: changelog/triplelift-changelog.yml
- type: Conformance
  url: conformance/triplelift-conformance.yml
- type: Packages
  url: packages/triplelift-packages.yml
- type: SDKs
  url: packages/triplelift-packages.yml
- type: TrustCenter
  url: security/triplelift-trust-center.yml
- type: LLMsTxt
  url: llms/triplelift-llms.txt
- type: AgentSkill
  url: skills/_index.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 22
  pass: local-v1

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