PebblePost website screenshot

PebblePost

PebblePost is a New York-based commerce marketing platform that pioneered Programmatic Direct Mail (PDM) and now also operates a Performance CTV product. Its Performance Marketing Engine turns first-party website intent signals, household identity and transaction data — surfaced through the PebblePost Graph — into targeted physical mail and connected-TV campaigns for retail and direct-to-consumer brands, with conversion measurement reported through a Performance Dashboard. Brands integrate by installing the PebblePost JavaScript tag (a window._pp client-side collector served from cdn.pbbl.co) and by syncing commerce data through connectors such as Shopify. Live API hosts run at api.pebblepost.com and api.pbbl.co, but PebblePost publishes no public developer portal, API reference, OpenAPI definition or self-serve API keys — API access is arranged through a PebblePost account team.

PebblePost publishes 2 APIs on the APIs.io network. Tagged areas include Company, Marketing, Advertising, Direct Mail, and Connected TV.

PebblePost’s developer surface includes documentation, getting-started guide, support, engineering blog, authentication, and 19 more developer resources.

28.7/100 thin ▬ flat Agent 8/100 agent aware saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0
AccessApproval
2 APIs
CompanyMarketingAdvertisingDirect MailConnected TVRetailCommerceIdentityAnalytics

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/pebblepost: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

PebblePost JavaScript Tag

The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands drop a script on their site that populates a window._pp array with a Brand ID (bri...

PebblePost Platform API

A live but publicly undocumented platform API surface behind the PebblePost PDM Manager application. Two hosts respond: api.pebblepost.com (an Express service that answers GET /...

Pricing Plans 1

Published pricing tiers and plan structures.

Rate Limits 1

Documented rate limits and quota policies.

Pebblepost Rate Limits

0 limits

RATE LIMITS

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Pebblepost Authentication

account-issued-identifier/out-of-band-credential-exchange/interactive-login · 5 schemes

SECURITY

Pebblepost Domain Security

TLSv1.3 · HSTS · DNSSEC · DMARC

SECURITY

Resources

Get Started 2

Portal, sign-up, and the first successful call

Documentation 1

Reference material describing how the API behaves

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Build 2

SDKs, sample code, and the tooling you integrate with

Access & Security 4

Authentication, authorization, and security posture

Operate 2

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: pebblepost
name: PebblePost
description: PebblePost is a New York-based commerce marketing platform that pioneered Programmatic Direct Mail (PDM) and
  now also operates a Performance CTV product. Its Performance Marketing Engine turns first-party website intent signals,
  household identity and transaction data — surfaced through the PebblePost Graph — into targeted physical mail and connected-TV
  campaigns for retail and direct-to-consumer brands, with conversion measurement reported through a Performance Dashboard.
  Brands integrate by installing the PebblePost JavaScript tag (a window._pp client-side collector served from cdn.pbbl.co)
  and by syncing commerce data through connectors such as Shopify. Live API hosts run at api.pebblepost.com and api.pbbl.co,
  but PebblePost publishes no public developer portal, API reference, OpenAPI definition or self-serve API keys — API access
  is arranged through a PebblePost account team.
url: https://raw.githubusercontent.com/api-evangelist/pebblepost/refs/heads/main/apis.yml
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Requires approval
  confidence: medium
  source:
  - plans
  - authentication
  - rate-limits
  - security
  generated: '2026-09-03'
  method: derived
image: https://www.pebblepost.com/wp-content/themes/pebblepost/assets/static/img/logo.svg
x-type: company
x-source: harvest:secondary-market
specificationVersion: '0.23'
created: '2026-08-04'
modified: '2026-08-12'
tags:
- Company
- Marketing
- Advertising
- Direct Mail
- Connected TV
- Retail
- Commerce
- Identity
- Analytics
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
apis:
- name: PebblePost JavaScript Tag
  description: The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands drop a script
    on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer ID (brcid), plus optional conversion
    fields (orderId, orderValue), email and sessionId, then asynchronously loads a per-brand collector script from cdn.pbbl.co.
    It is the mechanism PebblePost uses to capture website intent and conversion events that drive Programmatic Direct Mail
    and Performance CTV targeting and attribution.
  humanURL: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
  baseURL: https://cdn.pbbl.co
  tags:
  - Tag Management
  - Conversion Tracking
  - Advertising
  properties:
  - type: Documentation
    url: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
  - type: Components
    url: components/pebblepost-components.yml
- name: PebblePost Platform API
  description: 'A live but publicly undocumented platform API surface behind the PebblePost PDM Manager application. Two hosts
    respond: api.pebblepost.com (an Express service that answers GET /health with {"status":"UP"} and returns a JSON error
    envelope of {message, errorType} on unknown paths) and api.pbbl.co (an AWS API Gateway that answers every path with HTTP
    403 Missing Authentication Token). PebblePost publishes no API reference, OpenAPI definition, or self-serve credential
    flow for either host; access is arranged through a PebblePost account team.'
  humanURL: https://www.pebblepost.com/platform/
  baseURL: https://api.pebblepost.com
  tags:
  - Marketing
  - Direct Mail
  - Advertising
  properties:
  - type: Authentication
    url: authentication/pebblepost-authentication.yml
  - type: ErrorCatalog
    url: errors/pebblepost-problem-types.yml
  x-evidence:
    fetched: '2026-08-04'
    probes:
    - url: https://api.pebblepost.com/health
      status: 200
    - url: https://api.pebblepost.com/openapi.json
      status: 404
    - url: https://api.pbbl.co/
      status: 403
common:
- type: DomainSecurity
  url: security/pebblepost-domain-security.yml
- type: Website
  url: https://www.pebblepost.com/
- type: Documentation
  url: https://docs.pebblepost.com/
- type: GettingStarted
  url: https://docs.pebblepost.com/collection/1-getting-started
- type: Support
  url: https://docs.pebblepost.com/
- type: Blog
  url: https://www.pebblepost.com/blog/
- type: BlogRSS
  url: https://www.pebblepost.com/feed/
- type: GitHubOrganization
  url: https://github.com/PebblePost
- type: Login
  url: https://pdm.pebblepost.com/#/login
- type: TermsOfService
  url: https://www.pebblepost.com/terms-of-use/
- type: PrivacyPolicy
  url: https://www.pebblepost.com/privacy-policy/
- type: LLMsTxt
  url: llms/pebblepost-llms.txt
- type: Components
  url: components/pebblepost-components.yml
- type: Authentication
  url: authentication/pebblepost-authentication.yml
- type: ErrorCatalog
  url: errors/pebblepost-problem-types.yml
- type: Conformance
  url: conformance/pebblepost-conformance.yml
- type: Compliance
  url: https://trust.pebblepost.com/
- type: TrustCenter
  url: security/pebblepost-trust-center.yml
- type: Packages
  url: packages/pebblepost-packages.yml
- type: Plans
  url: plans/pebblepost-plans-pricing.yml
- type: RateLimits
  url: rate-limits/pebblepost-rate-limits.yml
- type: Lifecycle
  url: lifecycle/pebblepost-lifecycle.yml
- type: Conventions
  url: conventions/pebblepost-conventions.yml
- type: Vocabulary
  url: vocabulary/pebblepost-metrics-vocabulary.yml
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 6
  pass: local-v1
x-coverage:
  state: gated
  reason: sales-gate
  detail: PebblePost runs live API hosts but publishes no developer program at all — api.pbbl.co is an AWS API Gateway that
    answers every path, including /openapi.json, with HTTP 403 "Missing Authentication Token", and the only public docs site
    (docs.pebblepost.com, a Help Scout help center) covers dashboard reporting and creative specs, still telling integrators
    in 2026 to email a Shopify API key and password to "your PebblePost Account Manager" — three years after PebblePost announced
    a Shopify public app that was supposed to end exactly that practice.
  evidence:
  - url: https://api.pbbl.co/openapi.json
    status: 403
  - url: https://api.pebblepost.com/openapi.json
    status: 404
  - url: https://api.pebblepost.com/health
    status: 200
  - url: https://api.pebblepost.com/graphql
    status: 404
  - url: https://docs.pebblepost.com/article/36-connect-pebblepost-to-shopify
    status: 200
  - url: https://www.pebblepost.com/.well-known/agent-card.json
    status: 404
  - url: https://www.pebblepost.com/pricing/
    status: 404
  - url: https://apps.shopify.com/pebblepost
    status: 404
  checked: '2026-08-12'

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