PebblePost JavaScript Tag

The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands drop a script on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer ID (brcid), plus optional conversion fields (orderId, orderValue), email and sessionId, then asynchronously loads a per-brand collector script from cdn.pbbl.co. It is the mechanism PebblePost uses to capture website intent and conversion events that drive Programmatic Direct Mail and Performance CTV targeting and attribution.

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API entry from apis.yml

apis.yml Raw ↑
name: PebblePost JavaScript Tag
description: The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands
  drop a script on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer
  ID (brcid), plus optional conversion fields (orderId, orderValue), email and sessionId, then asynchronously
  loads a per-brand collector script from cdn.pbbl.co. It is the mechanism PebblePost uses to capture
  website intent and conversion events that drive Programmatic Direct Mail and Performance CTV targeting
  and attribution.
humanURL: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
baseURL: https://cdn.pbbl.co
tags:
- Tag Management
- Conversion Tracking
- Advertising
properties:
- type: Documentation
  url: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
- type: Components
  url: components/pebblepost-components.yml