PebblePost JavaScript Tag

The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands drop a script on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer ID (brcid), plus optional conversion fields (orderId, orderValue), email and sessionId, then asynchronously loads a per-brand collector script from cdn.pbbl.co. It is the mechanism PebblePost uses to capture website intent and conversion events that drive Programmatic Direct Mail and Performance CTV targeting and attribution.

API entry from apis.yml

apis.yml Raw ↑
name: PebblePost JavaScript Tag
description: The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands
  drop a script on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer
  ID (brcid), plus optional conversion fields (orderId, orderValue), email and sessionId, then asynchronously
  loads a per-brand collector script from cdn.pbbl.co. It is the mechanism PebblePost uses to capture
  website intent and conversion events that drive Programmatic Direct Mail and Performance CTV targeting
  and attribution.
humanURL: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
baseURL: https://cdn.pbbl.co
tags:
- Tag Management
- Conversion Tracking
- Advertising
properties:
- type: Documentation
  url: https://docs.pebblepost.com/article/6-pebblepost-javascript-tag-installation-guide
- type: Components
  url: components/pebblepost-components.yml