PebblePost JavaScript Tag
The PebblePost JavaScript tag is the provider's public client-side integration surface. Brands drop a script on their site that populates a window._pp array with a Brand ID (brid) and Brand Customer ID (brcid), plus optional conversion fields (orderId, orderValue), email and sessionId, then asynchronously loads a per-brand collector script from cdn.pbbl.co. It is the mechanism PebblePost uses to capture website intent and conversion events that drive Programmatic Direct Mail and Performance CTV targeting and attribution.