PubMatic

aid: pubmatic
name: PubMatic
description: 'PubMatic is a Redwood City, California-headquartered independent technology company (NASDAQ: PUBM) operating
  a supply-side platform (SSP) that powers programmatic advertising for publishers, media buyers, commerce media, and AI agents
  across CTV, mobile app, online video, display, and audio. Its unified platform combines an SSP for monetization and demand
  access, the OpenWrap header-bidding wrapper (an open-source Prebid-based wrapper with web, iOS, Android, Flutter, and Unity
  SDKs), Connect for curation and audience activation, Activate for buyer-side supply-path optimization and direct-to-publisher
  deals, Convert for commerce/retail media, Identity Hub for identity orchestration, and AgenticOS for agent-driven campaign
  planning and execution. PubMatic processes trillions of bids per day across global infrastructure, and exposes its programmatic
  surface primarily via the OpenRTB protocol, prebid integrations, and embedded SDKs rather than a public REST developer portal
  — making this profile a directory of PubMatic''s products, OpenWrap repos, sample apps, and supply-chain endpoints rather
  than a tier-1 OpenAPI-backed catalog. Its one reachable agent-facing API is the PubMatic MCP Server at https://mcp.pubmatic.com/mcp,
  whose specifications, integration guides and packaged Agent Skills PubMatic publishes openly at github.com/PubMatic/pubmatic-mcp-server
  even though the endpoint itself is account-gated; the customer API reference at help.pubmatic.com sits behind an Okta/Auth0
  login, and no OpenAPI, AsyncAPI, GraphQL or A2A agent card is served on any PubMatic host.'
type: Index
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
position: Provider
access: 3rd-Party
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/pubmatic.png
tags:
- Advertising
- AdTech
- Programmatic Advertising
- Supply Side Platform
- SSP
- Header Bidding
- OpenWrap
- Prebid
- OpenRTB
- Connected TV
- CTV
- Mobile Advertising
- Commerce Media
- Retail Media
- Identity
- Curation
- Auction Packages
- Agentic AI
url: https://raw.githubusercontent.com/api-evangelist/pubmatic/refs/heads/main/apis.yml
created: '2026-05-25'
modified: '2026-08-13'
specificationVersion: '0.23'
apis:
- name: PubMatic MCP Server
  description: 'PubMatic''s Model Context Protocol (MCP) server — the company''s public agent-facing API surface for programmatic
    advertising. It exposes four published tools over JSON-RPC 2.0: deal_management (create or clone PMP, PG, Preferred and
    Auction Package deals), deal_troubleshooting (diagnose an underdelivering deal and return root causes), inventory_discovery
    (turn a natural-language campaign brief into ranked supply packages with forecast impressions, eCPM and a match explanation)
    and submit_dsp_details (fire live OpenRTB 2.5 bid requests at a DSP''s endpoint from selected data centers and return
    validated test results). Access is granted per account by a PubMatic representative; tools/list is auth-gated behind a
    Bearer/OAuth token plus a resource-id and resource-type that pin the connection to one publisher, DSP, buyer or Activate
    advertiser.'
  humanURL: https://github.com/PubMatic/pubmatic-mcp-server
  baseURL: https://mcp.pubmatic.com/mcp
  tags:
  - MCP
  - Agentic AI
  - Programmatic Advertising
  - Deals
  - Inventory Discovery
  - DSP Onboarding
  properties:
  - type: MCPServer
    url: mcp/pubmatic-mcp.yml
  - type: Documentation
    url: https://github.com/PubMatic/pubmatic-mcp-server/blob/main/README.md
  - type: Authentication
    url: authentication/pubmatic-authentication.yml
  - type: AgentSkill
    url: skills/_index.yml
  - type: ErrorCatalog
    url: errors/pubmatic-problem-types.yml
  - type: Conventions
    url: conventions/pubmatic-conventions.yml
  - type: DataModel
    url: data-model/pubmatic-data-model.yml
  - type: SourceCode
    url: https://github.com/PubMatic/pubmatic-mcp-server
common:
- type: DomainSecurity
  url: security/pubmatic-domain-security.yml
- type: Website
  url: https://pubmatic.com
- type: Publisher
  url: https://pubmatic.com/products/publisher/
- type: Buyer
  url: https://pubmatic.com/products/buyer/
- type: CommerceMedia
  url: https://pubmatic.com/products/commerce-media/
- type: OpenWrap
  url: https://pubmatic.com/products/openwrap/
- type: Connect
  url: https://pubmatic.com/products/connect/
- type: Activate
  url: https://pubmatic.com/products/activate/
- type: Convert
  url: https://pubmatic.com/products/convert/
- type: IdentityHub
  url: https://pubmatic.com/products/identity-hub/
- type: AgenticOS
  url: https://pubmatic.com/products/agentic-os/
- type: AuctionPackages
  url: https://pubmatic.com/products/auction-packages/
- type: HelpCenter
  url: https://help.pubmatic.com
- type: GitHubOrganization
  url: https://github.com/PubMatic
- type: OpenWrapRepo
  url: https://github.com/PubMatic/OpenWrap
- type: OpenWrapSDKSwift
  url: https://github.com/PubMatic/OpenWrapSDK-Swift-Package
- type: OpenWrapSDKFlutter
  url: https://github.com/PubMatic/flutter-openwrap-sdk
- type: OpenWrapSamplesIOS
  url: https://github.com/PubMatic/ios-openwrap-sdk-samples
- type: OpenWrapSamplesAndroid
  url: https://github.com/PubMatic/android-openwrap-sdk-samples
- type: OpenWrapSamplesUnity
  url: https://github.com/PubMatic/unity-openwrap-sdk-samples
- type: MCPServer
  url: mcp/pubmatic-mcp.yml
- type: SourceCode
  url: https://github.com/PubMatic/pubmatic-mcp-server
- type: SKAdNetworkApp
  url: https://github.com/PubMatic/PubMatic-SKAdNetwork-App
- type: SupplyChain
  url: https://pubmatic.com/sellers.json
- type: Investors
  url: https://investors.pubmatic.com
- type: Newsroom
  url: https://pubmatic.com/news/
- type: Blog
  url: https://pubmatic.com/resources/?type=blog
- type: BlogRSS
  url: https://pubmatic.com/blog/feed/
- type: Careers
  url: https://pubmatic.com/careers/
- type: Contact
  url: https://pubmatic.com/contact-us/
- type: PrivacyPolicy
  url: https://pubmatic.com/legal/privacy/
- type: Twitter
  url: https://twitter.com/pubmatic
- type: LinkedIn
  url: https://www.linkedin.com/company/pubmatic
- type: YouTube
  url: https://www.youtube.com/@PubMatic
- type: Documentation
  url: https://help.pubmatic.com/
- type: TermsOfService
  url: https://pubmatic.com/legal/website-terms-of-service/
- type: DeveloperTerms
  url: https://pubmatic.com/legal/developer-terms-use/
- type: Login
  url: https://apps.pubmatic.com/login/community
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/pubmatic-llms.txt
- type: Packages
  url: packages/pubmatic-packages.yml
- type: SDKs
  url: packages/pubmatic-packages.yml
- type: Authentication
  url: authentication/pubmatic-authentication.yml
- type: Conventions
  url: conventions/pubmatic-conventions.yml
- type: ErrorCatalog
  url: errors/pubmatic-problem-types.yml
- type: Conformance
  url: conformance/pubmatic-conformance.yml
- type: Lifecycle
  url: lifecycle/pubmatic-lifecycle.yml
- type: ChangeLog
  url: changelog/pubmatic-changelog.yml
- type: Plans
  url: plans/pubmatic-plans-pricing.yml
- type: RateLimits
  url: rate-limits/pubmatic-rate-limits.yml
- type: DataModel
  url: data-model/pubmatic-data-model.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 16
  pass: local-v1