Adverity is a marketing data intelligence platform that integrates, harmonizes, transforms, and analyzes marketing and advertising data from hundreds of sources (Google Ads, Facebook Ads, LinkedIn Ads, and more) into a single, governed data foundation for reporting, dashboards, and downstream data warehouses. Adverity exposes a programmatic Management API across three surfaces (legacy /api/, /api/v1/ for cross-workspace operations, and /api/v2/ for multi-range smart-pulling) for managing datastreams, authorizations, fetches, transformations, destinations, workspaces, and users, plus a UI-configured webhook surface with three events. It also runs a hosted remote Model Context Protocol (MCP) server at https://mcp.eu.adverity.com/mcp (beta, 12 tools, OAuth 2.0 with PKCE and dynamic client registration) so AI assistants can monitor, configure, and control data pipelines in natural language. No OpenAPI is published; the REST contract is a documented endpoint table plus a public Postman collection, and API keys carry per-resource read/write scopes. The company is ISO/IEC 27001 certified (TUV Austria), SOC 2 Type 2 audited, and GDPR/UK GDPR/CCPA/HIPAA compliant.
Adverity is listed with 2 APIs on the APIs.io network. Tagged areas include Company, Data Analytics, Marketing Analytics, Data Integration, and ETL.
The Adverity catalog on APIs.io includes 1 event-driven AsyncAPI specification.
Adverity’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, pricing, changelog, and 28 more developer resources.
Regulatory Posture applies to this provider. Its tags matched the
Horizontal (data, software, accessibility, platform) regime, so
Regulatory Posture carries 15 points of the composite.
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provider repo — the
applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for
this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero:
never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and
several others — scorable at all.
The six quality facets above are damped to 85 points between them,
because the conditional facet above carries the other
15. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 85% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
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Agent readiness — checks not met, largest first (exact, from this profile):
Idempotency+9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card+8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples+7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
Documented Reversibility+6 pts — a reversal operation in the contract, graded up when a window is documented too
Agentic Commerce Well-Known Document+5 pts — a parsing /.well-known/ucp.json or acp.json declaring a version and at least one service — `self` when its endpoints are on the provider's own domain, `platform` when they are on a vendor's
4 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
The Kin Score Market layer reads a provider inside its market:
its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted:
not part of the Kin Score or agent readiness.
Registered MCP server and declares compatibility are report only — not weighted.
Undeclared means we found nothing we can read, so there is no number: we never infer integrations.
The Adverity Management API provides programmatic access to the Adverity platform for managing datastreams, authorizations, fetches, transformations, data mappings, destinations...
The Adverity MCP server is a hosted, remote Model Context Protocol endpoint that connects an AI assistant to an Adverity instance so it can monitor, configure, and control data ...
aid: adverity
name: Adverity
description: Adverity is a marketing data intelligence platform that integrates, harmonizes, transforms, and analyzes marketing
and advertising data from hundreds of sources (Google Ads, Facebook Ads, LinkedIn Ads, and more) into a single, governed
data foundation for reporting, dashboards, and downstream data warehouses. Adverity exposes a programmatic Management API
across three surfaces (legacy /api/, /api/v1/ for cross-workspace operations, and /api/v2/ for multi-range smart-pulling)
for managing datastreams, authorizations, fetches, transformations, destinations, workspaces, and users, plus a UI-configured
webhook surface with three events. It also runs a hosted remote Model Context Protocol (MCP) server at https://mcp.eu.adverity.com/mcp
(beta, 12 tools, OAuth 2.0 with PKCE and dynamic client registration) so AI assistants can monitor, configure, and control
data pipelines in natural language. No OpenAPI is published; the REST contract is a documented endpoint table plus a public
Postman collection, and API keys carry per-resource read/write scopes. The company is ISO/IEC 27001 certified (TUV Austria),
SOC 2 Type 2 audited, and GDPR/UK GDPR/CCPA/HIPAA compliant.
url: https://raw.githubusercontent.com/api-evangelist/adverity/refs/heads/main/apis.yml
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: false
label: Hosted service · you call their endpoint
confidence: medium
source:
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: approval
trial: false
try_now: false
public: false
label: Requires approval
confidence: medium
source:
- plans
- authentication
- scopes
- rate-limits
- security
generated: '2026-09-03'
method: derived
image: https://www.adverity.com/hubfs/7.%20Webpages/adverity-banner.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- sapphire-ventures
- softbank-vision-fund
- speedinvest
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-10-06'
x-docs-platform: sphinx
x-docs-platform-confidence: medium
x-docs-platform-checked: 2026-09-17
x-docs-hosting: github-pages
tags:
- Company
- Data Analytics
- Marketing Analytics
- Data Integration
- ETL
- Business Intelligence
- Marketing Intelligence
- MCP
apis:
- name: Adverity Management API
description: The Adverity Management API provides programmatic access to the Adverity platform for managing datastreams,
authorizations, fetches, transformations, data mappings, destinations, workspaces, and users. It exposes a legacy /api/
surface (the primary API), a newer /api/v1/ surface for cross-workspace operations such as smart schedule management,
workspaces, users, bindings, custom monitors and API key rotation/introspection, and an /api/v2/ surface for multi-range
datastream smart-pulling. All three are fully supported. Keys carry per-resource read/write scopes. Hosts are per-instance
(https://{{INSTANCE}}/api/); no OpenAPI is published — the contract is a documented endpoint table plus a public Postman
collection.
humanURL: https://docs.adverity.com/guides/management-api/introduction-management-api.html
baseURL: https://www.adverity.com/api/
tags:
- Management API
- Data Integration
properties:
- type: Documentation
url: https://docs.adverity.com/guides/management-api/introduction-management-api.html
- type: Authentication
url: authentication/adverity-authentication.yml
- type: Conventions
url: conventions/adverity-conventions.yml
- type: OAuthScopes
url: scopes/adverity-scopes.yml
- type: ErrorCatalog
url: errors/adverity-problem-types.yml
- type: RateLimits
url: rate-limits/adverity-rate-limits.yml
- type: DataModel
url: data-model/adverity-data-model.yml
- name: Adverity MCP Server
description: The Adverity MCP server is a hosted, remote Model Context Protocol endpoint that connects an AI assistant to
an Adverity instance so it can monitor, configure, and control data pipelines in natural language. It publishes 12 tools
covering datastreams, authorizations, fetches, errors, extracts, workspaces, transformations, mapping tables, data mapping,
destinations, users, and notification subscriptions. Access is guarded by a real OAuth 2.0 authorization server (authorization
code plus refresh, PKCE S256, RFC 7591 dynamic client registration); the user signs in with an instance URL and a Management
API key, so the agent inherits exactly that key's scopes. All write tools use a two-phase preview-then-confirm pattern.
In beta, available to selected customers.
humanURL: https://docs.adverity.com/guides/mcp/using-mcp.html
baseURL: https://mcp.eu.adverity.com/mcp
tags:
- MCP
- Agents
tags_raw:
- MCP
- Agent
properties:
- type: Documentation
url: https://docs.adverity.com/guides/mcp/mcp-setup.html
- type: MCPServer
url: mcp/adverity-mcp.yml
- type: ToolCrosswalk
url: mcp/adverity-tool-crosswalk.yml
- type: Authentication
url: authentication/adverity-authentication.yml
- type: OAuthScopes
url: scopes/adverity-scopes.yml
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- url: https://www.adverity.com/blog/rss.xml
type: BlogRSS
- type: Website
url: https://www.adverity.com/
- type: DeveloperPortal
url: https://docs.adverity.com/
- type: Documentation
url: https://docs.adverity.com/index.html
- type: APIReference
url: https://docs.adverity.com/guides/management-api/introduction-management-api.html
- type: GettingStarted
url: https://docs.adverity.com/guides/management-api/introduction-management-api.html
- type: Support
url: https://www.adverity.com/resources/product-support
- type: HelpCenter
url: https://www.adverity.com/updates/adverity-help-center
- type: Blog
url: https://www.adverity.com/blog
- type: Pricing
url: https://www.adverity.com/pricing
- type: TermsOfService
url: https://www.adverity.com/terms-of-use
- type: PrivacyPolicy
url: https://www.adverity.com/privacy-notice
- type: Postman
url: https://documenter.getpostman.com/view/4861982/SWT7CKex
- type: Login
url: https://app.adverity.com/
- type: ChangeLog
url: https://docs.adverity.com/reference/release-notes/release-notes.html
- type: ChangeLog
url: changelog/adverity-changelog.yml
- type: StatusPage
url: https://docs.adverity.com/reference/release-notes/incidents.html
- type: Lifecycle
url: lifecycle/adverity-lifecycle.yml
- type: Compliance
url: https://www.adverity.com/analytics-platform/data-security
- type: MCPServer
url: mcp/adverity-mcp.yml
- type: Authentication
url: authentication/adverity-authentication.yml
- type: Conventions
url: conventions/adverity-conventions.yml
- type: Conformance
url: conformance/adverity-conformance.yml
- type: DomainSecurity
url: security/adverity-domain-security.yml
- type: VulnerabilityDisclosure
url: security/adverity-vulnerability-disclosure.yml
- type: Security
url: https://www.adverity.com/analytics-platform/data-security
- type: WellKnown
url: well-known/adverity-well-known.yml
- type: LLMsTxt
url: llms/adverity-llms.txt
- type: ToolCrosswalk
url: mcp/adverity-tool-crosswalk.yml
- type: OAuthScopes
url: scopes/adverity-scopes.yml
- type: ErrorCatalog
url: errors/adverity-problem-types.yml
- type: RateLimits
url: rate-limits/adverity-rate-limits.yml
- type: Plans
url: plans/adverity-plans-pricing.yml
- type: Webhooks
url: asyncapi/adverity-webhooks.yml
- type: DataModel
url: data-model/adverity-data-model.yml
x-enrichment:
date: '2026-08-13'
status: enriched
artifacts_added: 11
pass: local-v1
Adverity API — frequently asked questions
Does Adverity have an API?
Yes. APIs.io lists 2 APIs from Adverity, including Adverity Management API and Adverity MCP Server.
How do I authenticate with the Adverity API?
Adverity documents its authentication (apiKey/oauth2 · 3 schemes). The details are profiled on APIs.io as Adverity Authentication.
Does Adverity have an MCP server?
Yes. APIs.io lists 1 MCP server for Adverity: Remote MCP server at mcp.eu.adverity.com over HTTP; 12 tools listed.
Is the Adverity API ready for AI agents?
Adverity has a Kin Score of 55.1 out of 100 (strong) and an Agent Readiness score of 44.8 (agent-ready), scored by API Evangelist on 2026-10-31.
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