Bluefin Labs

aid: bluefin-labs
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - url: http://bluefinlabs.com/
    status: 301
    note: declared website redirects to https://usnewsdaily.com/ — a different registrable domain (bluefinlabs.com -> usnewsdaily.com),
      possible rename or acquisition (probed 2026-09-03, roadmap#169)
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/bluefin-labs.png
name: Bluefin Labs
description: 'Bluefin Labs was a social TV analytics company founded in 2008 in Cambridge, Massachusetts by Deb Roy and Michael
  Fleischman, spun out of research at the MIT Media Lab. Its platform semantically interpreted public social media commentary
  from Twitter, Facebook and blogs and automatically linked those comments to the television shows and advertisements people
  were watching, producing audience engagement measurement for networks, agencies and brands. Its product, Bluefin Signals,
  gave media buyers a tool for accessing and analyzing social TV response data. The company raised a Series A led by Redpoint
  Ventures in 2010 and a $12M Series B led by Time Warner Investments in January 2012, with SoftBank Capital and Lerer Ventures
  participating. Twitter acquired Bluefin Labs on February 6, 2013 for a reported ~$100 million and absorbed the team and
  technology into its TV advertising and analytics products. The company is DEFUNCT: it operates no independent product, developer
  program or API, and the bluefinlabs.com domain no longer belongs to the company — it now redirects to an unrelated news
  site. This profile is retained as a historical / portfolio-graph record only.'
url: https://raw.githubusercontent.com/api-evangelist/bluefin-labs/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- redpoint-ventures
x-tier: stub
x-tier-reason: defunct-acquired
x-status: defunct
x-acquired-by: twitter
x-acquired-date: '2013-02-06'
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Defunct
- Acquired
- Analytics
- Social-Media
- Television
- Media Measurement
- Advertising
- Machine-Learning
tags_raw:
- Company
- Defunct
- Acquired
- Analytics
- Social Media
- Television
- Media Measurement
- Advertising
- Machine Learning
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: http://bluefinlabs.com/
  x-status: defunct
  x-note: Domain no longer operated by Bluefin Labs; 301 redirects to an unrelated site (usnewsdaily.com). Verified 2026-07-20.
- type: Wikipedia
  url: https://en.wikipedia.org/wiki/Bluefin_Labs
- type: InvestorProfile
  name: Redpoint Ventures portfolio page
  url: https://www.redpoint.com/companies/bluefin-labs/
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 0
  pass: local-v1
  notes: Company defunct since the February 2013 Twitter acquisition. No live website, developer portal, documentation, API,
    GitHub organization or package presence exists. Domain probes returned a parked WordPress soft-404 catch-all (every path,
    including /.well-known/security.txt, /llms.txt and /openapi.json, returns HTTP 200 with unrelated HTML), so no well-known,
    security or spec artifacts were harvested. No artifacts written — none would be truthful.