Criteo

aid: criteo
name: Criteo
kind: company
description: 'Criteo is a global commerce media company whose Retail Media, Marketing Solutions and Commerce Grid platforms
  let retailers, brands, agencies and partners create, launch and measure onsite and offsite commerce advertising. Criteo
  publishes three live OpenAPI 3.0.1 documents at api.criteo.com covering 219 operations: campaign and line-item management,
  keyword and promoted-product targeting, audience segments and contact lists, retailer catalogs, account and brand hierarchies,
  balances and billing, creative and product-boost management, and demand-side and supply-side analytics. Authentication is
  OAuth 2.0 with client-credentials and authorization-code grants and 22 scopes of the form <Service>_<Domain>_<Level>. Criteo
  ships officially supported Python, PHP and Java SDKs, a public Postman workspace, an llms.txt docs index, an A2A agent card,
  a published Agent Skill, and two remote MCP servers — an anonymous documentation server and an OAuth-protected API server
  at mcp.criteo.com.'
url: https://raw.githubusercontent.com/api-evangelist/criteo/refs/heads/main/apis.yml
accessModel:
  pricing: freemium
  onboarding: self-serve
  trial: false
  try_now: true
  public: false
  label: Freemium · Self-serve signup
  confidence: high
  source:
  - plans
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/criteo.png
tags:
- Advertising
- Agent Skills
- Analytics
- Audiences
- Campaigns
- Catalog
- Commerce
- Commerce Media
- Display Advertising
- Marketing
- MCP
- Media
- Authentication
- OpenAPI
- Reporting
- Retail
- Retail Media
- Sponsored Products
tags_raw:
- Advertising
- Agent Skills
- Analytics
- Audiences
- Campaigns
- Catalog
- Commerce
- Commerce Media
- Display Advertising
- Marketing
- MCP
- Media
- OAuth 2.0
- OpenAPI
- Reporting
- Retail
- Retail Media
- Sponsored Products
created: '2025-03-01'
modified: '2026-08-13'
specificationVersion: '0.23'
type: Index
access: 3rd-Party
position: Consuming
apis:
- aid: criteo:criteo-retail-media-api
  name: Criteo Retail Media API
  description: The Criteo Retail Media API lets retailers, brands, agencies and partners build retail media programmatically.
    115 operations across eight tags cover accounts and brand/seller hierarchies, campaigns, auction and preferred line items,
    keywords and bids, promoted products, add-to-basket/audience/store targeting, balances and funding, retailer catalogs
    and categories, creative templates, partner billing, and asynchronous analytics (performance, revenue, fill rate, missed
    opportunities, attributed transactions, unfilled placements) plus synchronous real-time performance. OAuth 2.0 client
    credentials or authorization code; 12 Retail Media scopes.
  humanURL: https://developers.criteo.com/retail-media/docs/welcome-to-criteo
  properties:
  - type: OpenAPI
    url: openapi/criteo-retail-media-api-openapi.yml
  - type: Overlay
    url: overlays/criteo-retail-media-overlay.yaml
  - type: Documentation
    url: https://developers.criteo.com/retail-media/docs/welcome-to-criteo
  - type: APIReference
    url: https://developers.criteo.com/retail-media/reference
  - type: ChangeLog
    url: https://developers.criteo.com/retail-media/changelog
  - type: Authentication
    url: https://developers.criteo.com/criteo-apis/docs/api-authorization
  tags:
  - Account
  - Analytics
  - Audiences
  - Balances
  - Billing
  - Campaigns
  - Catalog
  - Keywords
  - Line Items
  - Reporting
  - Retail Media
  tags_raw:
  - Accounts
  - Analytics
  - Audiences
  - Balances
  - Billing
  - Campaigns
  - Catalog
  - Keywords
  - Line Items
  - Reporting
  - Retail Media
  baseURL: https://api.criteo.com/2026-07/retail-media
- aid: criteo:criteo-marketing-solutions-api
  name: Criteo Marketing Solutions API
  description: The Criteo Marketing Solutions API gives advertisers and agencies programmatic access to Criteo's commerce
    media platform for acquisition and retention. 96 operations cover advertisers, campaigns, ad sets (start/stop, category
    bids, display multipliers, delivery limitations, frequency capping, geo and targeting rules), ads, creatives, assets and
    coupons, Product Boost and product sets/filters, audiences and audience segments with contact lists and size computation,
    Marketplace Performance Outcomes seller campaigns and budgets, and placements/adset/transactions/transparency reporting.
    OAuth 2.0; nine Marketing Solutions scopes.
  humanURL: https://developers.criteo.com/marketing-solutions/docs/welcome
  properties:
  - type: OpenAPI
    url: openapi/criteo-marketing-solutions-api-openapi.yml
  - type: Overlay
    url: overlays/criteo-marketing-solutions-overlay.yaml
  - type: Documentation
    url: https://developers.criteo.com/marketing-solutions/docs/welcome
  - type: APIReference
    url: https://developers.criteo.com/marketing-solutions/reference
  - type: ChangeLog
    url: https://developers.criteo.com/marketing-solutions/changelog
  - type: Authentication
    url: https://developers.criteo.com/criteo-apis/docs/api-authorization
  tags:
  - Ad Sets
  - Advertising
  - Audiences
  - Budgets
  - Campaigns
  - Creatives
  - Marketing Solutions
  - Product Boost
  - Reporting
  baseURL: https://api.criteo.com/2026-07/marketing-solutions
- aid: criteo:criteo-commerce-grid-api
  name: Criteo Commerce Grid API
  description: The Criteo Commerce Grid API manages audience segments for Commerce Grid, Criteo's sell-side platform. Eight
    operations create, update, delete and search audience segments and manage contact-list membership and statistics. OAuth
    2.0 with two scopes, CommerceGrid_Segment_Read and CommerceGrid_Segment_Manage. Published at version 2026-01.
  humanURL: https://developers.criteo.com/marketing-solutions/docs/commerce-grid-audience-segments
  baseURL: https://api.criteo.com/2026-01/commerce-grid
  properties:
  - type: OpenAPI
    url: openapi/criteo-commerce-grid-api-openapi.yml
  - type: Overlay
    url: overlays/criteo-commerce-grid-overlay.yaml
  - type: Documentation
    url: https://developers.criteo.com/marketing-solutions/docs/welcome
  - type: ChangeLog
    url: https://developers.criteo.com/marketing-solutions/changelog
  tags:
  - Audiences
  - Commerce Grid
  - Segments
  - Supply Side
- aid: criteo:criteo-mcp
  name: Criteo MCP Servers
  description: 'Criteo operates two remote Model Context Protocol servers. The documentation server at developers.criteo.com/mcp
    is anonymous and was introspected live: three tools (search_criteo_docs, query_docs_filesystem_criteo_docs, submit_feedback)
    and one resource exposing Criteo''s published Agent Skill. The API server at mcp.criteo.com/mcp is OAuth-protected, publishes
    RFC 8414 and RFC 9728 metadata, and returns 401 to an anonymous tools/list, so its tool set is not enumerated here.'
  humanURL: https://developers.criteo.com/
  baseURL: https://developers.criteo.com/mcp
  properties:
  - type: MCPServer
    url: mcp/criteo-mcp.yml
  - type: ToolCrosswalk
    url: mcp/criteo-tool-crosswalk.yml
  tags:
  - Agents
  - Documentation
  - MCP
  tags_raw:
  - Agents
  - Documentation
  - MCP
  - Model Context Protocol
common:
- type: AgenticAccess
  url: agentic-access/criteo-agentic-access.yml
- type: TrustCenter
  url: security/criteo-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/criteo-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/criteo-domain-security.yml
- type: Authentication
  url: authentication/criteo-authentication.yml
- type: OAuthScopes
  url: scopes/criteo-scopes.yml
- type: GitHubOrganization
  url: https://github.com/criteo
- type: LinkedIn
  url: https://www.linkedin.com/company/criteo
- type: Website
  url: https://www.criteo.com/
- type: DeveloperPortal
  url: https://developers.criteo.com/
- type: Documentation
  url: https://developers.criteo.com/retail-media/docs/welcome-to-criteo
- type: Blog
  url: https://www.criteo.com/blog/
- type: PrivacyPolicy
  url: https://www.criteo.com/privacy/
- type: TermsOfService
  url: https://www.criteo.com/legal/
- type: Integrations
  url: https://www.criteo.com/partners/
- type: LlmsText
  url: https://developers.criteo.com/llms.txt
- type: Packages
  url: packages/criteo-packages.yml
- type: SDKs
  url: packages/criteo-packages.yml
- type: WellKnown
  url: well-known/criteo-well-known.yml
- type: SecurityTxt
  url: well-known/criteo-security.txt
- type: AgentCard
  url: a2a/criteo-a2a.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/criteo-llms.txt
- type: Conformance
  url: conformance/criteo-conformance.yml
- type: Compliance
  url: https://security.criteo.com/
- type: ErrorCatalog
  url: errors/criteo-problem-types.yml
- type: Lifecycle
  url: lifecycle/criteo-lifecycle.yml
- type: StatusPage
  url: https://status.criteo.com
- type: Deprecation
  url: https://developers.criteo.com/criteo-apis/docs/versioning-policy
- type: Conventions
  url: conventions/criteo-conventions.yml
- type: ChangeLog
  url: changelog/criteo-changelog.yml
- type: Components
  url: components/criteo-components.yml
- type: DataModel
  url: data-model/criteo-data-model.yml
- type: Plans
  url: plans/criteo-plans-pricing.yml
- type: RateLimits
  url: rate-limits/criteo-rate-limits.yml
- type: Security
  url: https://www.criteo.com/.well-known/security.txt
- type: FinOps
  url: finops/criteo-finops.yml
- type: Postman
  url: https://www.postman.com/realcriteo/workspace/criteo/overview
- type: APIReference
  url: https://developers.criteo.com/criteo-apis/docs/overview
- type: GettingStarted
  url: https://developers.criteo.com/criteo-apis/docs/connect-to-the-api
- type: Support
  url: https://help.criteo.com/
- type: Login
  url: https://partners.criteo.com/
- type: Overlay
  url: overlays/criteo-retail-media-overlay.yaml
integrations:
- name: Criteo
- name: Simon AI
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 32
  pass: local-v1