niche · 0.0 capabilitymarket resourcedomain

Display Advertising

Score 18.5 / 100 8 providers 1 APIs Search apis.io →

Providers using this tag (8)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Strong 3 Solid coverage with minor gaps
StackAdaptProgrammatic AdvertisingDigital AdvertisingCampaign ManagementAdTech5 APIs62.0CriteoAdvertisingAgent SkillsAnalyticsAudiences6 APIs58.4AdRollAdvertisingRetargetingMarketing4 APIs57.9
Developing 3 Usable, with meaningful gaps to close
MagniteAdvertisingProgrammatic AdvertisingSell-Side PlatformSupply Side Platform4 APIs49.7ChoozleDigital AdvertisingProgrammatic AdvertisingDSPAdvertising Reporting3 APIs43.7QuantcastAdvertisingAdTechProgrammatic AdvertisingDSP3 APIs41.1
Thin 1 Limited public surface area
OpenXAdvertisingProgrammatic AdvertisingAd ExchangeSupply Side Platform5 APIs34.4
Unrated 1 Not yet scored
LeanMarketCompanyAdvertisingMobile AdvertisingAdTech

APIs with this tag (1)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Strong 1 Solid coverage with minor gaps
NextRoll API for AdRollREST API for managing AdRoll advertisers, campaigns, ads, audience segments, and reporting on the NextRoll ...57.9

Score breakdown

Frequency
27.0
log-scaled weighted occurrences
Breadth
0.2
spread across providers
Quality lift
56.2
mean composite of providers using it
Cohesion
2.8
strength of nearest seed neighbor

Related tags

Video Advertising 5 co-occurrences Programmatic Advertising 6 co-occurrences Audiences 5 co-occurrences AdTech 7 co-occurrences Campaigns 5 co-occurrences Reporting 6 co-occurrences Advertising 6 co-occurrences

Where this tag comes from

Provider tag8
Api tag1

Work with this as data

Every tag here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for tags

7 MCP tools reach this
  • find_tagsBrowse and filter every tag in the catalog.
  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
All 92 tools →

Call it yourself

curl for this page
This tag 
curl "https://apis.io/api/v1/tags/display-advertising"
All tags 
curl "https://apis.io/api/v1/tags?limit=25"
As a scored cohort 
curl "https://apis.io/api/v1/cohorts/tag/display-advertising"
The distribution (Pro) 
curl "https://apis.io/api/v1/cohorts/tag/display-advertising/stats" \
  -H "X-API-Key: $APIS_IO_KEY"

Discovery needs no key. Ratings and market analysis are Pro.

Get an API key

Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.