Unify

Unify is a B2B outbound and go-to-market platform that combines 25+ intent signals with AI agents and automated multi-channel sequences to help companies identify, qualify, and engage buyers automatically. Founded in 2023 and backed by the OpenAI Startup Fund, Thrive Capital, Battery Ventures, and Emergence Capital, Unify exposes developer APIs for analytics event collection, object data management, and sequence automation, plus official Python and TypeScript SDKs, a hosted MCP server, and published agent skills.

Unify publishes 8 APIs on the APIs.io network, including Events API, Object Attribute Options API, Object Attributes API, and 5 more. Tagged areas include Sales, Marketing, Go-To-Market, Outbound, and Intent Data.

The Unify catalog on APIs.io includes 1 event-driven AsyncAPI specification.

Unify’s developer surface includes authentication, documentation, API reference, getting-started guide, engineering blog, pricing, signup flow, and 24 more developer resources.

🌐 Visit website 📡 Source on GitHub
53.6/100 developing ▬ flat Agent 71/100 agent native Full breakdown ↓
scored 2026-07-27 · rubric v0.5
AccessSelf serve
8 APIs 1 MCP Servers
SalesMarketingGo-To-MarketOutboundIntent DataAI AgentsB2BData EnrichmentSequencesAnalytics

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 53.6/100 · developing
Contract Quality 13.9 / 25
Developer Ergonomics 13.9 / 20
Commercial Clarity 12.1 / 20
Operational Transparency 3.8 / 13
Governance 0.0 / 12
Discoverability 10.0 / 10
Agent readiness — 71/100 · agent native
Machine-Readable Contract 18 / 18
Agentic Access Contract 15 / 15
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 6 / 6
Agent Skills 5 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/unify: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 8

Individual APIs this provider publishes, each with its own machine-readable definition.

Unify Events API

The Events API from Unify — 3 operation(s) for events.

Unify Object Attribute Options API

The Object Attribute Options API from Unify — 2 operation(s) for object attribute options.

Unify Object Attributes API

The Object Attributes API from Unify — 2 operation(s) for object attributes.

Unify Object Records API

The Object Records API from Unify — 4 operation(s) for object records.

Unify Objects API

The Objects API from Unify — 2 operation(s) for objects.

Unify Sequence Enrollment Steps API

The Sequence Enrollment Steps API from Unify — 4 operation(s) for sequence enrollment steps.

Unify Sequence Enrollments API

The Sequence Enrollments API from Unify — 8 operation(s) for sequence enrollments.

Unify Sequences API

The Sequences API from Unify — 18 operation(s) for sequences.

Scroll for all 8

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

unify-mcp.yml

MCP SERVER

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Unify Webhooks

ASYNCAPI

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Unify Authentication

apiKey/http · 2 schemes

SECURITY

Unify Domain Security

TLSv1.3 · HSTS · DNSSEC · DMARC

SECURITY

Unify Trust Center

SOC 2

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Unify Agentic Access

48 operations · 28 acting

48 operations · 28 acting

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

DeveloperPortal
DeveloperPortal
 GettingStarted
GettingStarted
 SignUp
SignUp
 Login
Login

Documentation 2

Reference material describing how the API behaves

Documentation
Documentation
 APIReference
APIReference

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess
AgenticAccess
 LLMsTxt
LLMsTxt
 MCPServer
MCPServer
 AgentSkill
AgentSkill

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conformance
Conformance
 ErrorCatalog
ErrorCatalog
 Lifecycle
Lifecycle
 Conventions
Conventions
 DataModel
DataModel
 Webhooks
Webhooks

Build 3

SDKs, sample code, and the tooling you integrate with

GitHubOrganization
GitHubOrganization
 Packages
Packages
 SDKs
SDKs

Access & Security 4

Authentication, authorization, and security posture

TrustCenter
TrustCenter
 DomainSecurity
DomainSecurity
 Authentication
Authentication
 Compliance
Compliance

Operate 1

Status, limits, changes, and where to get help

ChangeLog
ChangeLog

Commercial 3

Pricing, plans, and the legal terms of use

Pricing
Pricing
 TermsOfService
TermsOfService
 PrivacyPolicy
PrivacyPolicy

Company 4

The organization behind the API

Website
Website
 Blog
Blog
 XTwitter
XTwitter
 LinkedIn
LinkedIn

Source (apis.yml)

apis.yml Raw ↑ 
aid: unify
name: Unify
description: Unify is a B2B outbound and go-to-market platform that combines 25+ intent signals with AI agents and automated
  multi-channel sequences to help companies identify, qualify, and engage buyers automatically. Founded in 2023 and backed
  by the OpenAI Startup Fund, Thrive Capital, Battery Ventures, and Emergence Capital, Unify exposes developer APIs for analytics
  event collection, object data management, and sequence automation, plus official Python and TypeScript SDKs, a hosted MCP
  server, and published agent skills.
url: https://raw.githubusercontent.com/api-evangelist/unify/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://raw.githubusercontent.com/unifygtm/agent-plugins/main/unify/assets/unify-logo-light.svg
x-type: company
x-source: vc-portfolio
x-backed-by:
- battery-ventures
- emergence-capital
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Sales
- Marketing
- Go-To-Market
- Outbound
- Intent Data
- AI Agents
- B2B
- Data Enrichment
- Sequences
- Analytics
apis:
- aid: unify:unify-events-api
  name: Unify Events API
  description: The Events API from Unify — 3 operation(s) for events.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Events
  properties:
  - type: OpenAPI
    url: openapi/unify-events-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-object-attribute-options-api
  name: Unify Object Attribute Options API
  description: The Object Attribute Options API from Unify — 2 operation(s) for object attribute options.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Object Attribute Options
  properties:
  - type: OpenAPI
    url: openapi/unify-object-attribute-options-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-object-attributes-api
  name: Unify Object Attributes API
  description: The Object Attributes API from Unify — 2 operation(s) for object attributes.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Object Attributes
  properties:
  - type: OpenAPI
    url: openapi/unify-object-attributes-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-object-records-api
  name: Unify Object Records API
  description: The Object Records API from Unify — 4 operation(s) for object records.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Object Records
  properties:
  - type: OpenAPI
    url: openapi/unify-object-records-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-objects-api
  name: Unify Objects API
  description: The Objects API from Unify — 2 operation(s) for objects.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Objects
  properties:
  - type: OpenAPI
    url: openapi/unify-objects-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-sequence-enrollment-steps-api
  name: Unify Sequence Enrollment Steps API
  description: The Sequence Enrollment Steps API from Unify — 4 operation(s) for sequence enrollment steps.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Sequence Enrollment Steps
  properties:
  - type: OpenAPI
    url: openapi/unify-sequence-enrollment-steps-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-sequence-enrollments-api
  name: Unify Sequence Enrollments API
  description: The Sequence Enrollments API from Unify — 8 operation(s) for sequence enrollments.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Sequence Enrollments
  properties:
  - type: OpenAPI
    url: openapi/unify-sequence-enrollments-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
- aid: unify:unify-sequences-api
  name: Unify Sequences API
  description: The Sequences API from Unify — 18 operation(s) for sequences.
  humanURL: https://docs.unifygtm.com/developers/api/data/overview
  baseURL: https://api.unifygtm.com/data/v1
  tags:
  - Sequences
  properties:
  - type: OpenAPI
    url: openapi/unify-sequences-api-openapi.yml
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/data/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/sequences/overview
  - type: Documentation
    url: https://docs.unifygtm.com/developers/api/analytics/overview
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: AgenticAccess
  url: agentic-access/unify-agentic-access.yml
- type: TrustCenter
  url: security/unify-trust-center.yml
- type: DomainSecurity
  url: security/unify-domain-security.yml
- type: Authentication
  url: authentication/unify-authentication.yml
- type: Website
  url: https://www.unifygtm.com
- type: DeveloperPortal
  url: https://docs.unifygtm.com/developers/introduction
- type: Documentation
  url: https://docs.unifygtm.com
- type: APIReference
  url: https://docs.unifygtm.com/developers/api/data/overview
- type: GettingStarted
  url: https://docs.unifygtm.com/getting-started/setup-guide
- type: Blog
  url: https://www.unifygtm.com/blog
- type: GitHubOrganization
  url: https://github.com/unifygtm
- type: Pricing
  url: https://www.unifygtm.com/pricing
- type: SignUp
  url: https://app.unifygtm.com/?screen_hint=signup
- type: Login
  url: https://auth.unifygtm.com/u/login/identifier
- type: TermsOfService
  url: https://www.unifygtm.com/legal/terms-and-conditions
- type: PrivacyPolicy
  url: https://www.unifygtm.com/legal/privacy-policy
- type: Compliance
  url: https://trust.unifygtm.com/
- type: ChangeLog
  url: changelog/unify-changelog.yml
- type: LLMsTxt
  url: llms/unify-llms.txt
- type: MCPServer
  url: mcp/unify-mcp.yml
- type: AgentSkill
  url: skills/_index.yml
- type: Packages
  url: packages/unify-packages.yml
- type: SDKs
  url: packages/unify-packages.yml
- type: Conformance
  url: conformance/unify-conformance.yml
- type: ErrorCatalog
  url: errors/unify-problem-types.yml
- type: Lifecycle
  url: lifecycle/unify-lifecycle.yml
- type: Conventions
  url: conventions/unify-conventions.yml
- type: DataModel
  url: data-model/unify-data-model.yml
- type: Webhooks
  url: asyncapi/unify-webhooks.yml
- type: XTwitter
  url: https://twitter.com/unifygtm
- type: LinkedIn
  url: https://www.linkedin.com/company/unifygtm/
x-enrichment:
  date: '2026-07-21'
  status: enriched
  artifacts_added: 30
  pass: local-v1