generated: '2026-07-21'
method: searched
source: https://docs.unifygtm.com/reference/plays/actions
spec_type: Webhooks
notes: Unify publishes no AsyncAPI document. Its outbound event surface is the
Plays "Webhook" action, captured here as the provider's documented webhook
surface.
webhooks:
- name: play-webhook-action
direction: outbound
docs: https://docs.unifygtm.com/reference/plays/actions
description: The webhook action in Unify Plays sends an HTTP request to any
URL, pushing prospect and company data to tools that accept webhooks
(e.g. Zapier, n8n, dialers, marketing automation, internal tooling) when
a signal-triggered Play fires. Launched 2026-05-26 per the changelog
("Webhooks in Plays").
payload: User-configured from Play context (prospect and company data);
configuration and test panes are provided in the Play builder.
inbound:
- name: clay-webhook-import
direction: inbound
docs: https://docs.unifygtm.com/developers/guides/send-data/clay-webhook
description: Unify can receive records sent from a Clay sheet via webhook
into the Data platform.