Oracle Eloqua

Oracle Eloqua is a B2B marketing automation platform within Oracle Marketing Cloud that enables marketers to plan and execute multi-channel campaigns, manage leads, and personalize customer engagement across email, web, mobile, and social channels. The platform provides campaign design, lead scoring, segmentation, landing pages, and form processing for B2B demand generation teams. Oracle Eloqua exposes pod-specific REST APIs (Application API and Bulk API) authenticated via OAuth 2.0 or HTTP Basic Authentication, with base URLs resolved per-customer from the login.eloqua.com /id endpoint.

Oracle Eloqua publishes 6 APIs on the APIs.io network, including Accounts API, Bulk API, Campaigns API, and 3 more. Tagged areas include Marketing Automation, B2B Marketing, Email Marketing, Campaign Management, and Lead Management.

Oracle Eloqua’s developer surface includes authentication, documentation, pricing, signup flow, and 4 more developer resources.

🌐 Visit website 📡 Source on GitHub

27.6/100 emerging ▬ flat Agent 28/100 agent aware Full breakdown ↓
scored 2026-07-28 · rubric v0.6

AccessSelf serve

8 APIs

Marketing AutomationB2B MarketingEmail MarketingCampaign ManagementLead ManagementOracle

Kin Score

Kin Score How this is scored →
scored 2026-07-28 · rubric v0.6

Composite quality — 27.6/100 · emerging

Contract Quality 13.5 / 25

Developer Ergonomics 3.9 / 20

Commercial Clarity 2.1 / 20

Operational Transparency 0.7 / 13

Governance 0.0 / 12

Discoverability 7.4 / 10

Agent readiness — 28/100 · agent aware

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

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APIs 8

Individual APIs this provider publishes, each with its own machine-readable definition.

Get Started 1

Portal, sign-up, and the first successful call

Signup

Signup

Documentation 1

Reference material describing how the API behaves

Documentation

Documentation

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

Build 1

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Access & Security 2

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Authentication

Authentication

Commercial 1

Pricing, plans, and the legal terms of use

Pricing

Pricing

Company 1

The organization behind the API

Website

Website

Source (apis.yml)

aid: oracle-eloqua
name: Oracle Eloqua
description: Oracle Eloqua is a B2B marketing automation platform within Oracle Marketing Cloud that enables marketers to
  plan and execute multi-channel campaigns, manage leads, and personalize customer engagement across email, web, mobile, and
  social channels. The platform provides campaign design, lead scoring, segmentation, landing pages, and form processing for
  B2B demand generation teams. Oracle Eloqua exposes pod-specific REST APIs (Application API and Bulk API) authenticated via
  OAuth 2.0 or HTTP Basic Authentication, with base URLs resolved per-customer from the login.eloqua.com /id endpoint.
type: Index
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/oracle-eloqua.png
tags:
- Marketing Automation
- B2B Marketing
- Email Marketing
- Campaign Management
- Lead Management
- Oracle
url: https://raw.githubusercontent.com/api-evangelist/oracle-eloqua/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-05-11'
specificationVersion: '0.19'
apis:
- aid: oracle-eloqua:application-api
  name: Oracle Eloqua Application REST API
  description: REST API for managing Eloqua marketing assets, contacts, accounts, campaigns, emails, forms, landing pages,
    and custom data objects. Base URL is pod-specific and resolved from the /id endpoint; supports OAuth 2.0 and HTTP Basic
    Authentication.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Marketing Automation
  - Campaigns
  - Contacts
  - Email Marketing
  properties:
  - type: Documentation
    url: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  - type: Authentication
    url: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/Authentication_Auth.html
  - type: GettingStarted
    url: https://docs.oracle.com/cloud/latest/marketingcs_gs/OMCAB/Developers/GettingStarted/Tutorials/determining-base-URLs.htm
- aid: oracle-eloqua:bulk-api
  name: Oracle Eloqua Bulk API
  description: High-volume import/export REST API for moving large datasets of contacts, accounts, custom objects, and activities
    in and out of Eloqua. Uses the same OAuth 2.0 and HTTP Basic Authentication as the Application API.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/Bulk/2.0
  tags:
  - Bulk Data
  - Data Import
  - Data Export
  - Marketing Automation
  properties:
  - type: Documentation
    url: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
- aid: oracle-eloqua:oracle-eloqua-accounts-api
  name: Oracle Eloqua Accounts API
  description: Manage account records.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Accounts
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-accounts-api-openapi.yml
- aid: oracle-eloqua:oracle-eloqua-bulk-api
  name: Oracle Eloqua Bulk API
  description: Bulk import/export and sync operations.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Bulk
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-bulk-api-openapi.yml
- aid: oracle-eloqua:oracle-eloqua-campaigns-api
  name: Oracle Eloqua Campaigns API
  description: Manage marketing campaign assets.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Campaigns
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-campaigns-api-openapi.yml
- aid: oracle-eloqua:oracle-eloqua-contacts-api
  name: Oracle Eloqua Contacts API
  description: Manage contact records and list membership.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Contacts
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-contacts-api-openapi.yml
- aid: oracle-eloqua:oracle-eloqua-emails-api
  name: Oracle Eloqua Emails API
  description: Manage email assets and deployments.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Emails
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-emails-api-openapi.yml
- aid: oracle-eloqua:oracle-eloqua-forms-api
  name: Oracle Eloqua Forms API
  description: Manage forms and form submission data.
  humanURL: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-rest-api/index.html
  baseURL: https://secure.p01.eloqua.com/API/REST/2.0
  tags:
  - Forms
  properties:
  - type: OpenAPI
    url: openapi/oracle-eloqua-forms-api-openapi.yml
common:
- type: AgenticAccess
  url: agentic-access/oracle-eloqua-agentic-access.yml
- type: DomainSecurity
  url: security/oracle-eloqua-domain-security.yml
- type: Authentication
  url: authentication/oracle-eloqua-authentication.yml
- type: GitHubOrganization
  url: https://github.com/oracle
- type: Website
  url: https://www.oracle.com/cx/marketing/automation/
- type: Documentation
  url: https://docs.oracle.com/en/cloud/saas/marketing/eloqua-develop/
- type: Pricing
  url: https://www.oracle.com/cx/marketing/automation/
- type: Signup
  url: https://login.eloqua.com/
features:
- name: Campaign Management
  description: Design and execute multi-step, multi-channel B2B marketing campaigns with branching logic and decision rules.
- name: Lead Scoring and Nurturing
  description: Score leads based on profile and engagement criteria and route qualified leads to sales via CRM integration.
- name: Email Marketing
  description: Send personalized emails with dynamic content, A/B testing, and deliverability tooling for B2B audiences.
- name: Forms and Landing Pages
  description: Build forms and landing pages that capture leads and feed Eloqua segmentation, scoring, and campaign workflows.
- name: Custom Data Objects
  description: Model custom business data alongside standard contact and account records for advanced segmentation and personalization.
- name: Bulk Data API
  description: Move large volumes of records into and out of Eloqua via the dedicated Bulk API endpoints.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com

Oracle Eloqua

Kin Score

APIs 8

Oracle Eloqua Application REST API

Oracle Eloqua Bulk API

Oracle Eloqua Accounts API

Oracle Eloqua Bulk API

Oracle Eloqua Campaigns API

Oracle Eloqua Contacts API

Oracle Eloqua Emails API

Oracle Eloqua Forms API

Open Collections 1

Oracle Eloqua REST API

Security Posture 2

Oracle Eloqua Authentication

Oracle Eloqua Domain Security

Agentic Access 1

Oracle Eloqua Agentic Access

Resources