Google Campaign Manager
Campaign Manager 360 is Google's ad-serving, trafficking and measurement platform for advertisers and agencies. Its API — service name dfareporting — lets developers programmatically manage advertisers, campaigns, ads, creatives, placements, floodlight conversion tags and remarketing lists, generate publisher ad tags, and define, run and download standard, reach, path-to-conversion, floodlight and cross-media reach reports. Access is OAuth 2.0 only and every path is scoped to a Campaign Manager 360 user profile. The current version is v5; v4 has been fully sunset. Google publishes a Discovery Document rather than an OpenAPI, plus Data Transfer v2.0 for bulk event-level delivery to Cloud Storage.
Google Campaign Manager publishes 4 APIs on the APIs.io network, including Ads API, Campaigns API, Placements API, and 1 more. Tagged areas include Advertising, Analytics, Campaign Management, Digital Marketing, and Reporting.
The Google Campaign Manager catalog on APIs.io includes 1 JSON-LD context and 2 Spectral governance rulesets.
Google Campaign Manager’s developer surface includes authentication, changelog, documentation, API reference, getting-started guide, support, release notes, and 42 more developer resources.
Kin Score
APIs 5
Individual APIs this provider publishes, each with its own machine-readable definition.
Campaign Manager 360 Data Transfer v2.0
Data Transfer v2.0 provides raw, event-level reporting data from Campaign Manager 360 beyond what is available through standard reporting. Data is delivered to Google Cloud Stor...
Google Campaign Manager Ads API
Manage ad configurations within campaigns. Ads define the creative content, delivery schedules, targeting rules, and placement assignments that determine how and where advertisi...
Google Campaign Manager Campaigns API
Manage advertising campaigns. Campaigns serve as top-level organizational containers that group ads, placements, and creatives under a single advertiser with shared start and en...
Google Campaign Manager Placements API
Manage placements representing ad inventory on publisher sites. Placements define the size, format, pricing, and site location where ads can be served, and generate the ad tags ...
Google Campaign Manager Reports API
Create, configure, and run reports to analyze campaign performance. Reports support multiple types including standard, reach, path to conversion, cross-dimension reach, floodlig...
Open Collections 6
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
API Collection
OPEN COLLECTIONGoogle Campaign Manager Campaign Manager 360 Ads API
OPEN COLLECTIONGoogle Campaign Manager Campaign Manager 360 Ads Reports API
OPEN COLLECTIONGoogle Campaign Manager Campaign Manager 360 API
OPEN COLLECTIONMCP Servers 1
Model Context Protocol servers that expose these APIs to AI agents.
Google Campaign Manager MCP Server
CANDIDATE tool surface derived from the Campaign Manager 360 OpenAPI operations in this repo. Google publishes NO Model Context Protocol server for Campaign Manager 360. Nothing...
MCP SERVERPricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Google Campaign Manager Rate Limits
RATE LIMITSFinOps 1
Cost, billing, and metering signals for API financial operations.
Features 6
Notable capabilities this provider offers.
Campaign Lifecycle Management
Create, update, and manage advertising campaigns from inception through completion with full programmatic control.
Ad Trafficking
Automate the placement and scheduling of ads across publisher sites with targeting and delivery rules.
Multi-Format Reporting
Generate standard, reach, path-to-conversion, cross-dimension, floodlight, and cross-media reach reports.
Placement Tag Generation
Automatically generate ad tags for publishers to install on their pages.
Audience Targeting
Configure geo-targeting, technology targeting, day-part targeting, and audience segment rules.
Floodlight Conversion Tracking
Track and attribute conversions using Floodlight tags for cross-channel measurement.
Semantic Vocabularies 1
JSON-LD contexts and semantic vocabularies used across these APIs.
Spectral Rules 2
Spectral governance rulesets for linting and validating these APIs.
Google Campaign Manager API Rules
SPECTRALGoogle Campaign Manager API Rules
SPECTRALJSON Schema 64
Standalone JSON Schema definitions for this provider's data models.
Activities
JSON SCHEMAAdBlockingConfiguration
JSON SCHEMAAd
JSON SCHEMAAdsListResponse
JSON SCHEMAAudienceSegmentGroup
JSON SCHEMAAudienceSegment
JSON SCHEMABrowser
JSON SCHEMACampaign
JSON SCHEMACampaignsListResponse
JSON SCHEMACity
JSON SCHEMAClickThroughUrl
JSON SCHEMAClickThroughUrlSuffixProperties
JSON SCHEMAConnectionType
JSON SCHEMAConversionDomainOverride
JSON SCHEMACountry
JSON SCHEMACreativeAssignment
JSON SCHEMACreativeOptimizationConfiguration
JSON SCHEMACreativeRotation
JSON SCHEMACustomRichMediaEvents
JSON SCHEMADateRange
JSON SCHEMADayPartTargeting
JSON SCHEMADefaultClickThroughEventTagProperties
JSON SCHEMADeliverySchedule
JSON SCHEMADimensionValue
JSON SCHEMAError
JSON SCHEMAEventTagOverride
JSON SCHEMAFile
JSON SCHEMAFrequencyCap
JSON SCHEMAGeoTargeting
JSON SCHEMALastModifiedInfo
JSON SCHEMALookbackConfiguration
JSON SCHEMAMeasurementPartnerLink
JSON SCHEMAMeasurementPartnerWrappingData
JSON SCHEMAMetro
JSON SCHEMAMobileCarrier
JSON SCHEMAOperatingSystem
JSON SCHEMAOperatingSystemVersion
JSON SCHEMAOptimizationActivity
JSON SCHEMAPlacementAssignment
JSON SCHEMAPlacement
JSON SCHEMAPlacementTag
JSON SCHEMAPlacementsGenerateTagsResponse
JSON SCHEMAPlacementsListResponse
JSON SCHEMAPlatform
JSON SCHEMAPostalCode
JSON SCHEMAPricingSchedulePricingPeriod
JSON SCHEMAPricingSchedule
JSON SCHEMARecipient
JSON SCHEMARegion
JSON SCHEMAReportCriteria
JSON SCHEMAReportCrossDimensionReachCriteria
JSON SCHEMAReportCrossMediaReachCriteria
JSON SCHEMAReportDelivery
JSON SCHEMAReportFloodlightCriteria
JSON SCHEMAReportPathToConversionCriteria
JSON SCHEMAReportReachCriteria
JSON SCHEMAReportSchedule
JSON SCHEMAReport
JSON SCHEMAReportsListResponse
JSON SCHEMASize
JSON SCHEMASortedDimension
JSON SCHEMATagSetting
JSON SCHEMATechnologyTargeting
JSON SCHEMAVideoSettings
JSON SCHEMAScroll for all 64
JSON Structure 64
JSON Structure definitions describing this provider's data shapes.
Google Campaign Manager Activities Structure
JSON STRUCTUREGoogle Campaign Manager Ad Structure
JSON STRUCTUREGoogle Campaign Manager Ads List Response Structure
JSON STRUCTUREGoogle Campaign Manager Audience Segment Group Structure
JSON STRUCTUREGoogle Campaign Manager Audience Segment Structure
JSON STRUCTUREGoogle Campaign Manager Browser Structure
JSON STRUCTUREGoogle Campaign Manager Campaign Structure
JSON STRUCTUREGoogle Campaign Manager City Structure
JSON STRUCTUREGoogle Campaign Manager Click Through Url Structure
JSON STRUCTUREGoogle Campaign Manager Connection Type Structure
JSON STRUCTUREGoogle Campaign Manager Country Structure
JSON STRUCTUREGoogle Campaign Manager Creative Assignment Structure
JSON STRUCTUREGoogle Campaign Manager Creative Rotation Structure
JSON STRUCTUREGoogle Campaign Manager Date Range Structure
JSON STRUCTUREGoogle Campaign Manager Day Part Targeting Structure
JSON STRUCTUREGoogle Campaign Manager Delivery Schedule Structure
JSON STRUCTUREGoogle Campaign Manager Dimension Value Structure
JSON STRUCTUREGoogle Campaign Manager Error Structure
JSON STRUCTUREGoogle Campaign Manager Event Tag Override Structure
JSON STRUCTUREGoogle Campaign Manager File Structure
JSON STRUCTUREGoogle Campaign Manager Frequency Cap Structure
JSON STRUCTUREGoogle Campaign Manager Geo Targeting Structure
JSON STRUCTUREGoogle Campaign Manager Last Modified Info Structure
JSON STRUCTUREGoogle Campaign Manager Lookback Configuration Structure
JSON STRUCTUREGoogle Campaign Manager Metro Structure
JSON STRUCTUREGoogle Campaign Manager Mobile Carrier Structure
JSON STRUCTUREGoogle Campaign Manager Operating System Structure
JSON STRUCTUREGoogle Campaign Manager Optimization Activity Structure
JSON STRUCTUREGoogle Campaign Manager Placement Assignment Structure
JSON STRUCTUREGoogle Campaign Manager Placement Structure
JSON STRUCTUREGoogle Campaign Manager Placement Tag Structure
JSON STRUCTUREGoogle Campaign Manager Platform Structure
JSON STRUCTUREGoogle Campaign Manager Postal Code Structure
JSON STRUCTUREGoogle Campaign Manager Pricing Schedule Structure
JSON STRUCTUREGoogle Campaign Manager Recipient Structure
JSON STRUCTUREGoogle Campaign Manager Region Structure
JSON STRUCTUREGoogle Campaign Manager Report Criteria Structure
JSON STRUCTUREGoogle Campaign Manager Report Delivery Structure
JSON STRUCTUREGoogle Campaign Manager Report Reach Criteria Structure
JSON STRUCTUREGoogle Campaign Manager Report Schedule Structure
JSON STRUCTUREGoogle Campaign Manager Report Structure
JSON STRUCTUREGoogle Campaign Manager Reports List Response Structure
JSON STRUCTUREGoogle Campaign Manager Size Structure
JSON STRUCTUREGoogle Campaign Manager Sorted Dimension Structure
JSON STRUCTUREGoogle Campaign Manager Tag Setting Structure
JSON STRUCTUREGoogle Campaign Manager Technology Targeting Structure
JSON STRUCTUREGoogle Campaign Manager Video Settings Structure
JSON STRUCTUREScroll for all 64
Examples 64
Example request and response payloads for these APIs.
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Security Posture 3
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Use Cases 4
What developers build with this provider.
Programmatic Campaign Setup
Automate the creation and configuration of advertising campaigns, ads, and placements across publisher inventory.
Performance Reporting
Generate and schedule reports to analyze campaign performance, reach, and conversion data.
Cross-Channel Attribution
Use path-to-conversion and cross-media reach reports to understand multi-channel advertising impact.
Ad Operations Automation
Streamline trafficking workflows including placement creation, tag generation, and creative assignment.
Integrations 5
Pre-built integrations with other platforms and tools.
Google Analytics
Combine Campaign Manager 360 data with Google Analytics for unified web analytics and attribution.
Google Ads
Coordinate campaign management between Campaign Manager 360 and Google Ads platforms.
Display & Video 360
Integrate with DV360 for programmatic buying and campaign execution.
Google Cloud Storage
Export raw event-level data via Data Transfer for advanced analysis in BigQuery or other tools.
Google Apps Script
Automate Campaign Manager operations using Google Apps Script advanced service.
Resources
Get Started 5
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 5
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 9
Pagination, idempotency, versioning, errors, and events
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Build 6
SDKs, sample code, and the tooling you integrate with
Access & Security 7
Authentication, authorization, and security posture
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Operate 8
Status, limits, changes, and where to get help
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Commercial 5
Pricing, plans, and the legal terms of use
Company 1
The organization behind the API
Other 1
Properties that don't map to a standard resource type