Google Campaign Manager · Schema
Placement
A Campaign Manager 360 placement. Placements represent ad inventory on publisher sites and define the size, format, pricing, and location where ads can be served.
AdvertisingAnalyticsCampaign ManagementDigital MarketingReporting
Properties
| Name | Type | Description |
|---|---|---|
| id | string | Placement ID. Read-only, auto-generated field. |
| accountId | string | Account ID of this placement. |
| subaccountId | string | Subaccount ID of this placement. |
| advertiserId | string | Advertiser ID of this placement. |
| campaignId | string | Campaign ID of this placement. Required on insert. |
| name | string | Name of this placement. Must be fewer than 512 characters. |
| siteId | string | Site ID associated with this placement. Required on insert, read-only after. |
| directorySiteId | string | Directory site ID of this placement. Required on insert, read-only after. |
| externalId | string | External ID for this placement. |
| keyName | string | Key name of this placement, auto-generated from the name. |
| placementGroupId | string | ID of the placement group this placement belongs to. |
| compatibility | string | Placement compatibility. Required on insert. |
| additionalSizes | array | Additional sizes associated with this placement. |
| tagFormats | array | Tag formats to generate for this placement. |
| paymentSource | string | Payment source for this placement. Read-only after insert. |
| paymentApproved | boolean | Whether payment was approved for this placement. Read-only for non-publisher-paid placements. |
| status | string | Third-party placement status. |
| activeStatus | string | Whether this placement is active, inactive, archived, or permanently archived. |
| contentCategoryId | string | ID of the content category assigned to this placement. |
| placementStrategyId | string | ID of the placement strategy assigned to this placement. |
| comment | string | Comments for this placement. |
| primary | boolean | Whether this placement is the primary placement in a roadblock. |
| sslRequired | boolean | Whether creatives assigned to this placement must be SSL-compliant. |
| adBlockingOptOut | boolean | Whether this placement opts out of ad blocking. |
| wrappingOptOut | boolean | Whether this placement opts out of tag wrapping. |
| videoActiveViewOptOut | boolean | Whether Verification and ActiveView for in-stream video creatives are disabled for this placement. |
| vpaidAdapterChoice | string | VPAID adapter setting for this placement. |
| kind | string | Identifies what kind of resource this is. Value is always dfareporting#placement. |