Channel99 website screenshot

Channel99

Channel99 is a B2B marketing performance and attribution platform founded by Demandbase creator Chris Golec. It uses AI and first-party account identification to unify cross-channel marketing results, verify B2B ad delivery, reveal the "dark funnel" and view-through traffic, and benchmark vendor and channel performance against the industry, then recommend budget and campaign changes that grow pipeline while reducing wasted spend. Marketing and RevOps teams export unified performance data into data warehouses (Snowflake), CDPs, and BI tools, and activate intent-based audiences. Backed by Norwest Venture Partners, Jackson Square Ventures, Industry Ventures, Ridge Ventures, Geek Ventures, and Marin-Sonoma Impact Ventures.

Channel99 is profiled on the APIs.io network. Tagged areas include Company, Marketing, Analytics, Attribution, and B2B.

Channel99’s developer surface includes documentation, support, getting-started guide, engineering blog, signup flow, and 6 more developer resources.

18.8/100 emerging ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyMarketingAnalyticsAttributionB2BAdvertisingMarketing TechnologyArtificial IntelligenceAccount-Based Marketing

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 18.8/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 5.2 / 20
Commercial Clarity 6.8 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/channel99: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Channel99 Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 3

Portal, sign-up, and the first successful call

Documentation 1

Reference material describing how the API behaves

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Access & Security 1

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: channel99
name: Channel99
description: Channel99 is a B2B marketing performance and attribution platform founded by Demandbase creator Chris Golec.
  It uses AI and first-party account identification to unify cross-channel marketing results, verify B2B ad delivery, reveal
  the "dark funnel" and view-through traffic, and benchmark vendor and channel performance against the industry, then recommend
  budget and campaign changes that grow pipeline while reducing wasted spend. Marketing and RevOps teams export unified performance
  data into data warehouses (Snowflake), CDPs, and BI tools, and activate intent-based audiences. Backed by Norwest Venture
  Partners, Jackson Square Ventures, Industry Ventures, Ridge Ventures, Geek Ventures, and Marin-Sonoma Impact Ventures.
url: https://raw.githubusercontent.com/api-evangelist/channel99/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://framerusercontent.com/images/dSAqQ1GEpOzYDyupOzsHlZaB9g.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- norwest-venture-partners
x-tier: profiled
x-tier-reason: enriched-2026-07-18
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-18'
tags:
- Company
- Marketing
- Analytics
- Attribution
- B2B
- Advertising
- Marketing Technology
- Artificial Intelligence
- Account-Based Marketing
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://channel99.com
- type: Documentation
  url: https://support.channel99.com/hc/en-us
- type: Support
  url: https://support.channel99.com/hc/en-us
- type: GettingStarted
  url: https://www.channel99.com/articles/getting-started
- type: Blog
  url: https://www.channel99.com/resources
- type: SignUp
  url: https://app.channel99.com/sign-up
- type: Login
  url: https://app.channel99.com/sign-in
- type: TermsOfService
  url: https://www.channel99.com/terms-of-service
- type: PrivacyPolicy
  url: https://www.channel99.com/company/privacy
- type: LLMsTxt
  url: llms/channel99-llms.txt
- type: DomainSecurity
  url: security/channel99-domain-security.yml
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence